Marketing Working Student

📌 Core Information

🔹 Job Title: Marketing Working Student

🔹 Company: Ticketmaster

🔹 Location: Berlin, Germany

🔹 Job Type: Part-time

🔹 Category: Marketing

🔹 Date Posted: April 10, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting marketing campaigns and content creation
• Maintaining social media channels and email marketing
• Analyzing customer data and SEO performance
• Collaborating with a passionate team in the live entertainment industry

ASSUMPTION: This role is ideal for students seeking practical experience in marketing, particularly in content creation, social media management, and data analysis, within the live entertainment sector.

📋 Key Responsibilities

✅ Implementing marketing campaigns across various channels

✅ Creating and managing content for the Ticketmaster blog, website, and social media platforms

✅ Designing and sending newsletters

✅ Maintaining and growing social media presence

✅ Segmenting and analyzing customer databases while adhering to data protection regulations

✅ Preparing reports and analyzing SEO performance using appropriate tools

✅ Maintaining and supporting specific pages, shops, and channels

✅ Depending on the focus of study and interest, designing advertising materials

ASSUMPTION: This role requires a hands-on approach, proactive self-starter attitude, and strong organizational skills to manage multiple tasks and projects effectively.

🎯 Required Qualifications

Education: Pursuing a degree in marketing, media science, communication, musicology, or a related field

Experience: No professional experience required; however, relevant internships or projects are a plus

Required Skills:

• Excellent command of German spelling and grammar
• Strong writing and design skills
• Structured and meticulous approach with an eye for detail
• Proficiency in using marketing tools and software

Preferred Skills:

• Familiarity with SEO best practices
• Experience with customer relationship management (CRM) software
• Knowledge of the live entertainment industry

ASSUMPTION: While not explicitly stated, proficiency in English is likely expected due to the international nature of the company and the industry.

💰 Compensation & Benefits

Salary Range: Industry standard for part-time marketing internships in Germany is around €1,000-1,500 per month. However, the exact salary may vary based on the specific agreement between the student and Ticketmaster.

Benefits:

• Gain practical experience in the live entertainment industry
• Work alongside a passionate and dedicated team
• Opportunity to grow and develop marketing skills
• Flexible working hours (20 hours per week)

Working Hours: 20 hours per week, with flexible scheduling to accommodate university commitments

ASSUMPTION: The salary range provided is an estimate based on industry standards for part-time marketing internships in Germany. The actual salary may vary based on the specific agreement between the student and Ticketmaster.

📌 Applicant Insights

🔍 Company Context

Industry: Ticketmaster is a leading global ticketing platform and part of Live Nation Entertainment, the world's largest live entertainment company. The company operates in the competitive entertainment providers industry, focusing on connecting fans to live events worldwide.

Company Size: Ticketmaster employs over 6,500 people globally, providing a large and diverse work environment for employees.

Founded: 1976, with a rich history in the live entertainment industry

Company Description:

• Ticketmaster is the world's leading ticketing platform, powering live events for artists, teams, and venues worldwide
• The company is committed to providing fans with fair and easy access to live entertainment
• Ticketmaster is driven by innovation, scalability, and unmatched support, making it the definitive leader in professional ticketing solutions

Company Specialties:

• Ticketing solutions for live events
• Marketing and promotion of live entertainment
• Customer relationship management (CRM) and data analysis

Company Website: www.ticketmaster.com

ASSUMPTION: Ticketmaster's extensive experience and global presence provide students with valuable insights into the live entertainment industry and the opportunity to gain practical experience working on high-profile events and campaigns.

📊 Role Analysis

Career Level: Entry-level (Working Student)

Reporting Structure: This role reports directly to the Marketing Manager within the Ticketmaster GmbH division

Work Arrangement: Part-time, with flexible scheduling to accommodate university commitments

Growth Opportunities:

• Potential full-time employment after graduation
• Opportunities to work on high-profile events and campaigns
• Exposure to various aspects of marketing within the live entertainment industry

ASSUMPTION: This role offers students the chance to gain practical experience in marketing, with the potential for growth and development within the company after graduation.

🌍 Location & Work Environment

Office Type: On-site, with the opportunity to work in a dynamic and creative environment alongside a passionate team

Office Location(s): Berlin, Germany

Geographic Context:

• Berlin is a vibrant and multicultural city with a thriving live entertainment scene
• The city offers numerous opportunities for networking and professional development within the industry
• Berlin is home to Ticketmaster's German headquarters, providing students with the chance to work in a central and bustling location

Work Schedule: 20 hours per week, with flexible scheduling to accommodate university commitments

ASSUMPTION: Working in Berlin offers students the opportunity to immerse themselves in the live entertainment industry while enjoying the benefits of living in a dynamic and culturally rich city.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the Marketing Manager

Key Assessment Areas:

• Communication skills and ability to work in a team
• Creativity and problem-solving skills
• Knowledge of marketing principles and best practices
• Familiarity with the live entertainment industry

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your passion for live entertainment and marketing in your application materials
• Prepare examples of your previous work, such as blog posts, social media campaigns, or data analysis projects, to showcase during the interview

ATS Keywords: Marketing, Content Creation, Social Media, Email Marketing, Data Analysis, SEO, Ticketmaster, Live Entertainment, Berlin

ASSUMPTION: Ticketmaster's application process is designed to assess candidates' skills and fit for the role, with a focus on communication, creativity, and industry knowledge.

🛠️ Tools & Technologies

• Marketing tools and software (e.g., CRM, email marketing platforms, social media management tools)
• Design software (e.g., Adobe Creative Suite, Canva)
• SEO tools (e.g., Google Analytics, SEMrush)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with relevant marketing tools and software is essential for success in this role, as candidates will be expected to manage and maintain various marketing channels and campaigns.

👔 Cultural Fit Considerations

Company Values:

• Reliability: Understanding that fans and clients rely on Ticketmaster to power their live event experiences
• Teamwork: Believing that individual achievement pales in comparison to the level of success that can be achieved by a team
• Integrity: Committing to the highest moral and ethical standards on behalf of the countless partners and stakeholders represented
• Belonging: Building a culture in which all people can be their authentic selves, have an equal voice, and opportunities to thrive

Work Style:

• Collaborative and team-oriented
• Creative and innovative
• Data-driven and analytical

Self-Assessment Questions:

• Do I possess strong communication skills and the ability to work effectively in a team?
• Am I passionate about live entertainment and eager to learn about the marketing industry?
• Do I have a structured and meticulous approach, with an eye for detail?

ASSUMPTION: Ticketmaster values a collaborative and creative work environment, with a focus on reliability, teamwork, integrity, and belonging. Candidates who align with these values and possess strong communication skills, a passion for live entertainment, and a structured approach will thrive in this role.

⚠️ Potential Challenges

• Managing multiple tasks and projects simultaneously
• Adapting to the fast-paced and dynamic nature of the live entertainment industry
• Balancing university commitments with work responsibilities
• Working in a competitive and ever-evolving market

ASSUMPTION: This role may present challenges related to time management, adaptability, and balancing multiple responsibilities. However, these challenges can also provide opportunities for growth and development within the marketing field.

📈 Similar Roles Comparison

• Unlike full-time marketing roles, this position offers students the opportunity to gain practical experience while pursuing their degree
• This role focuses on content creation, social media management, and data analysis, providing students with a well-rounded marketing experience
• Upon completion of the internship, students may have the opportunity to transition into a full-time role within the company

ASSUMPTION: This working student role offers students a unique opportunity to gain practical experience in marketing within the live entertainment industry, with the potential for growth and development within the company after graduation.

📝 Sample Projects

• Creating and implementing a social media campaign to promote an upcoming concert or festival
• Analyzing customer data to identify trends and optimize marketing strategies
• Designing and sending a newsletter featuring exclusive content, promotions, or event updates

ASSUMPTION: These sample projects provide students with the opportunity to apply their marketing skills and gain practical experience working on high-profile events and campaigns within the live entertainment industry.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall marketing strategy for Ticketmaster?
• What opportunities are there for growth and development within the company after the completion of the internship?
• How does Ticketmaster support work-life balance for its employees?
• What is the company culture like, and how does this role contribute to it?

ASSUMPTION: Asking these questions demonstrates a candidate's interest in the role and provides valuable insights into the company's culture, priorities, and growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of your previous work, such as blog posts, social media campaigns, or data analysis projects, to showcase during the interview
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.