📌 Core Information
🔹 Job Title: Media Buyer (Chinese speaker)
🔹 Company: Jellyfish
🔹 Location: Hong Kong, Singapore
🔹 Job Type: Full-time
🔹 Category: Advertising Services
🔹 Date Posted: April 18, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (up to 60% remote)
🚀 Job Overview
Key aspects of this role include:
- Overseeing media buying strategies for clients in the APAC region
- Creating data-driven lead generation campaigns
- Managing media budgets and planning conversations with clients
- Collaborating with global publishers to increase content partnerships
- Developing and improving media buying processes and efficiencies
ASSUMPTION: This role requires a strong understanding of B2B lead generation campaigns and experience working with clients in the APAC region.
📋 Key Responsibilities
✅ Create data-driven lead generation campaigns, working with vendors to influence strategy
✅ Manage media budgets and planning conversations with clients
✅ Collaborate with global publishers to increase content partnerships for the client
✅ Review and develop Media Buying processes and efficiencies
✅ Build relationships with ad technology partners, and publishers and develop a POV regarding recommendations
✅ Enable the Jellyfish Client Management to upskill and allow access to improved inventory sources and the ability to take on different Client Categories that require this inventory
ASSUMPTION: This role requires strong communication, negotiation, and project management skills to effectively manage multiple stakeholders and projects.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 2+ years of experience in media buying, with a focus on B2B lead generation campaigns
Required Skills:
- Fluency in English and Traditional Chinese
- Demonstrated expertise in handling B2B Lead Generation Campaigns across Taiwan, China, and North Asia Market
- Numerate, commercially astute, and an effective negotiator
- Familiarity with digital channels and the role that they play within the wider media mix
- Adept at understanding of B2B tech user journey
Preferred Skills:
- Experience working with clients in the APAC region
- Familiarity with media buying tools and platforms
- Strong analytical skills
ASSUMPTION: While a degree is preferred, Jellyfish emphasizes skills, expertise, and behavioral attributes over traditional degrees.
💰 Compensation & Benefits
Salary Range: HKD 450,000 - 600,000 per annum (based on industry standards for a media buyer with 2-5 years of experience in Hong Kong)
Benefits:
- Loyalty salary increase on Jellyfish anniversary
- Company-wide annual bonus
- Custom work environment (remote up to 60% of the time)
- Flexible working hours
- Paid day for self-development each month
- Access to LinkedIn Learning with unlimited online courses
Working Hours: Full-time (40 hours/week), with flexible hours between 8:00 AM and 6:30 PM
ASSUMPTION: The salary range is an estimate based on industry standards for a media buyer with 2-5 years of experience in Hong Kong. Actual salary may vary based on individual qualifications and company discretion.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 1,001-5,000 employees
Founded: 2005
Company Description:
- Jellyfish is an integrated global digital marketing business, reinventing marketing for progressive brands.
- Powered by human genius, cutting-edge tech, and generative AI, they create campaigns that move at the speed of digital.
- Jellyfish values diversity, collaboration, and innovation in their teams.
Company Specialties:
- Digital Strategy
- Search
- Analytics
- Integrated Campaign Planning
- Design & Build
- Creative
- Conversion Optimization
- Training
- Video Production & Animation
- Paid Media
- Email
- Google Marketing Platform Partner
- Programmatic Display
- UX
- AI
- Organic Social
- and Paid Social
Company Website: http://www.jellyfish.com
ASSUMPTION: Jellyfish is a global company with a strong presence in the APAC region, making this role an excellent opportunity for candidates interested in international career growth.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Senior Director.
Work Arrangement: Hybrid (up to 60% remote)
Growth Opportunities:
- Potential to work with clients across the APAC region and gain international experience
- Opportunity to develop and improve media buying processes and efficiencies
- Access to professional development resources, such as LinkedIn Learning
ASSUMPTION: This role offers strong growth potential for candidates interested in expanding their international experience and developing their skills in media buying and client management.
🌍 Location & Work Environment
Office Type: Hybrid (up to 60% remote)
Office Location(s): Hong Kong, Singapore
Geographic Context:
- Hong Kong: A major global financial hub with a vibrant business environment
- Singapore: A multicultural city-state with a strong focus on technology and innovation
Work Schedule: Flexible hours between 8:00 AM and 6:30 PM
ASSUMPTION: The hybrid work arrangement offers candidates the best of both worlds, with the opportunity to work remotely and collaborate with team members in the office.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth interview with the hiring manager
- Final interview with the team
Key Assessment Areas:
- Language proficiency in English and Traditional Chinese
- Media buying expertise and experience
- Client management and communication skills
- Problem-solving and analytical skills
Application Tips:
- Highlight relevant media buying experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare examples of successful lead generation campaigns you've worked on
ATS Keywords: Media Buying, B2B Lead Generation, Client Management, Digital Channels, Data Analysis, Negotiation, APAC Region
ASSUMPTION: Jellyfish uses an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords in your application can increase your chances of being selected for an interview.
🛠️ Tools & Technologies
- Media buying platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads)
- Data analysis tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: Familiarity with these tools is not required but can be beneficial for candidates looking to excel in this role.
👔 Cultural Fit Considerations
Company Values:
- Move Faster: Embrace agility and adaptability
- Move Smarter: Leverage data and insights to inform decisions
- Move Together: Foster collaboration and teamwork
Work Style:
- Data-driven: Jellyfish values data-driven decision-making and continuous improvement
- Collaborative: Jellyfish encourages teamwork and open communication
- Adaptable: Jellyfish operates in a dynamic environment and requires employees to be flexible and responsive to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with data and using it to inform decisions?
- Do you have experience managing client relationships and delivering results?
ASSUMPTION: Candidates who align with Jellyfish's values and work style will be better positioned to succeed in this role and contribute to the company's mission.
⚠️ Potential Challenges
- Managing multiple clients and projects simultaneously may require strong organizational skills and time management
- Working with clients in the APAC region may involve time zone differences and cultural nuances
- Keeping up with industry trends and best practices in media buying may require continuous learning and development
- Balancing remote work and in-office collaboration may present unique challenges
ASSUMPTION: These challenges can be overcome with strong communication, time management, and adaptability skills.
📈 Similar Roles Comparison
- Media Buyer vs. Media Planner: Media Buyers focus on purchasing ad space, while Media Planners develop advertising strategies and plans
- B2B vs. B2C Media Buying: B2B media buying requires a strong understanding of the target audience's business needs and pain points, while B2C media buying focuses on consumer behavior and preferences
- Media Buying vs. Paid Media Specialist: Media Buyers may have a broader scope, including planning and strategy, while Paid Media Specialists focus solely on paid advertising channels
ASSUMPTION: Understanding the differences between these roles can help candidates determine which path best aligns with their career goals and interests.
📝 Sample Projects
- Developing and executing a lead generation campaign for a B2B tech client in the APAC region
- Managing media budgets and negotiating with publishers to secure favorable rates and placements
- Collaborating with global publishers to create content partnerships that drive client results
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within it?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Jellyfish support the professional development and growth of its employees?
- What are the most challenging aspects of working with clients in the APAC region, and how does Jellyfish address them?
- How does Jellyfish foster a collaborative and inclusive work environment?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant media buying experience and skills
- Write a cover letter that demonstrates your understanding of the role and company
- Prepare examples of successful lead generation campaigns you've worked on
- Follow up with the hiring manager one week after submitting your application, expressing your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
