Media Buyer (m/w/d) - Vollzeit

📌 Core Information

🔹 Job Title: Media Buyer (m/w/d) - Vollzeit

🔹 Company: CTRL-Media GmbH

🔹 Location: Melle, Lower Saxony, Germany

🔹 Job Type: Full-Time

🔹 Category: Marketing Services

🔹 Date Posted: 2025-05-14

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing paid media campaigns across various platforms
• Optimizing performance and KPIs
• Collaborating with creative teams to develop profitable campaigns
• Analyzing data and providing actionable insights

ASSUMPTION: This role requires a strong focus on data analysis and optimization, as well as excellent communication skills to work effectively with creative teams.

📋 Key Responsibilities

✅ Setup and management of campaigns on Google Ads (Search, Display, Shopping) and Social Ads platforms like Meta, TikTok, or Pinterest

✅ Optimization of campaigns along the funnel, focusing on KPIs such as ROAS, CAC, CTR, and conversion rate

✅ Reporting and analysis of campaign performance, with actionable recommendations for improvement

✅ A/B testing, target audience targeting, and bid strategy development

✅ Tracking and ensuring a clean data basis using tools like Google Analytics, Tag Manager, Merchant Center, and Meta Pixel

✅ Close collaboration with copy, design, and performance teams to develop and scale ads holistically

✅ Monitoring of trends and understanding of new platforms and formats for effective use in paid campaigns

ASSUMPTION: The role requires a high level of autonomy and responsibility, with a strong focus on data-driven decision-making and continuous optimization.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience

Experience: At least 2 years of experience in the paid media sector, with a focus on Google Ads and Meta Ads

Required Skills:

• Proven experience in managing paid media campaigns
• Strong analytical skills and data-driven mindset
• Familiarity with Google Tools (Analytics, Tag Manager, Merchant Center) and Meta Business Manager
• Excellent communication and teamwork skills
• Fluency in German, with English being a plus

Preferred Skills:

• Certifications in Google Ads, Meta, or similar platforms
• Experience with funnel analysis and attribution tools
• Knowledge of Google Data Studio or Looker Studio for visual performance representation

ASSUMPTION: Candidates should have a solid foundation in paid media management, with a strong focus on data analysis and optimization. Familiarity with various tracking and reporting tools is essential.

💰 Compensation & Benefits

Salary Range: €35,000 - €50,000 per year (based on experience and performance)

Benefits:

• Attractive compensation package
• Top-notch equipment
• 30 days of vacation and bonuses
• Rapid professional development opportunities
• Company car (after a certain period of employment)
• Retirement provision and VWL (with employer contribution)
• Hansefit membership and flexible working hours
• Team spirit and clear communication
• Visible impact on client success

Working Hours: Full-time (40 hours per week) with flexible hours and remote work options available

ASSUMPTION: The salary range is based on industry standards for a media buyer role with 2-5 years of experience in Germany. The benefits package is designed to attract and retain top talent in the marketing sector.

📌 Applicant Insights

🔍 Company Context

Industry: CTRL-Media GmbH operates in the marketing services industry, focusing on online marketing and performance-driven campaigns.

Company Size: With 2-10 employees, CTRL-Media GmbH offers a dynamic and agile work environment, where individuals can have a significant impact on the company's success.

Founded: In 2018, CTRL-Media GmbH was established to provide clients with control over their online marketing efforts, focusing on transparency and measurable results.

Company Description:

• CTRL-Media GmbH specializes in online marketing, with a focus on performance marketing, web design, and paid advertising on various platforms
• The company aims to create successful campaigns for its clients by leveraging data-driven insights and transparent, measurable KPIs
• CTRL-Media GmbH prides itself on its team spirit, clear communication, and commitment to helping clients achieve their marketing goals

Company Specialties:

• Online Marketing
• Performance Marketing
• Web Design
• Google Ads
• Meta Ads
• Pinterest Ads
• TikTok Ads

Company Website: https://www.ctrl-media.de/

ASSUMPTION: CTRL-Media GmbH is a growing marketing agency that focuses on providing clients with control over their online marketing efforts, with a strong emphasis on performance and measurable results.

📊 Role Analysis

Career Level: This role is suitable for experienced media buyers looking to advance their careers in a dynamic and growing marketing agency.

Reporting Structure: The media buyer will report directly to the marketing manager or a similar role within the company.

Work Arrangement: This is an on-site, full-time position with flexible hours and remote work options available. The role may require occasional travel to client meetings or industry events.

Growth Opportunities:

• As the company grows, there may be opportunities for the media buyer to take on more responsibilities or move into a management role
• The dynamic nature of the marketing industry offers continuous learning and professional development opportunities
• Working closely with clients and internal teams can lead to valuable networking and collaboration experiences

ASSUMPTION: This role offers a unique opportunity for experienced media buyers to grow professionally in a dynamic and agile work environment, with ample opportunities for career advancement and skill development.

🌍 Location & Work Environment

Office Type: CTRL-Media GmbH operates from a single office location in Melle, Lower Saxony, Germany.

Office Location(s): Vierhausen 9a, Melle, Lower Saxony 49324, DE

Geographic Context:

• Melle is a town in the district of Osnabrück, Lower Saxony, Germany, with a population of approximately 35,000 people
• The region is known for its scenic landscapes, cultural attractions, and a strong focus on renewable energy
• Melle offers a high quality of life, with a mix of urban and rural environments, making it an attractive location for both work and leisure

Work Schedule: The work schedule is typically Monday to Friday, with core hours between 9:00 AM and 5:00 PM. However, the company offers flexible working hours and remote work options to accommodate individual needs.

ASSUMPTION: The work environment at CTRL-Media GmbH is dynamic, collaborative, and focused on driving results for clients. The company's location in Melle offers a high quality of life, with a mix of urban and rural environments.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager and/or team members
• Final decision and job offer

Key Assessment Areas:

• Technical skills and experience in paid media management
• Data analysis and optimization capabilities
• Communication and teamwork skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Include specific examples of your past achievements in paid media management and optimization
• Demonstrate your understanding of the company and its mission by addressing how your skills and experience align with its goals

ATS Keywords: Paid Media, Google Ads, Meta Ads, Data Analysis, KPI Optimization, Budget Management, A/B Testing, Target Audience Targeting, Performance Optimization, Google Analytics, Tag Manager, Meta Business Manager, Trend Monitoring, Creative Collaboration, Funnel Management, Attribution Tools

ASSUMPTION: The application process at CTRL-Media GmbH is designed to assess candidates' technical skills, experience, and cultural fit. Applicants should be prepared to provide specific examples of their past achievements and demonstrate their understanding of the company and its mission.

🛠️ Tools & Technologies

• Google Ads (Search, Display, Shopping)
• Meta Ads (Facebook, Instagram, etc.)
• TikTok Ads
• Pinterest Ads
• Google Analytics
• Google Tag Manager
• Google Merchant Center
• Meta Business Manager
• Google Data Studio or Looker Studio
• Attribution Tools (Get Klar, Hyros, Hotjar, etc.)

ASSUMPTION: The tools and technologies listed are commonly used in the paid media industry and are relevant to the role of media buyer at CTRL-Media GmbH. Candidates should be familiar with these tools and technologies, with a strong focus on Google Ads and Meta Ads.

👔 Cultural Fit Considerations

Company Values:

• Control: The company values control over online marketing efforts, with a focus on transparency and measurable results
• Teamwork: CTRL-Media GmbH emphasizes collaboration and clear communication among team members to drive client success
• Continuous Learning: The company encourages its employees to stay up-to-date with industry trends and best practices, fostering a culture of continuous learning and improvement

Work Style:

• Data-driven: The company relies on data-driven insights to inform its marketing strategies and optimize campaign performance
• Dynamic: CTRL-Media GmbH operates in a fast-paced and ever-changing industry, requiring employees to be adaptable and responsive to new challenges
• Collaborative: The company values close collaboration and open communication among team members to drive client success

Self-Assessment Questions:

• Do you have a strong focus on data analysis and optimization, with a proven track record of driving results in paid media campaigns?
• Are you comfortable working in a dynamic and collaborative environment, with a focus on driving client success through data-driven insights?
• Do you share CTRL-Media GmbH's values of control, teamwork, and continuous learning, and are you committed to helping the company achieve its mission?

ASSUMPTION: CTRL-Media GmbH values candidates who are data-driven, dynamic, and collaborative, with a strong focus on driving results for clients through data-driven insights and transparent, measurable KPIs.

⚠️ Potential Challenges

• The role may require occasional travel to client meetings or industry events, which could disrupt personal schedules
• The dynamic nature of the marketing industry can lead to rapid changes in priorities and workloads, requiring employees to be adaptable and responsive
• The company's focus on performance and measurable results can create pressure to consistently deliver high-quality campaigns
• The role may require working with tight deadlines and competing priorities, which can be challenging for some individuals

ASSUMPTION: While the role of media buyer at CTRL-Media GmbH offers numerous opportunities for professional growth and development, it also presents potential challenges that candidates should be aware of and prepared to address.

📈 Similar Roles Comparison

• Compared to other media buyer roles, this position offers a unique opportunity to work in a dynamic and growing marketing agency, with a strong focus on performance and measurable results
• The marketing services industry in Germany is competitive and fast-paced, with a strong emphasis on data-driven insights and continuous optimization
• As a media buyer at CTRL-Media GmbH, you can expect to work closely with clients and internal teams to drive campaign success, with ample opportunities for career advancement and skill development

ASSUMPTION: This role offers a unique opportunity for experienced media buyers to grow professionally in a dynamic and agile work environment, with ample opportunities for career advancement and skill development.

📝 Sample Projects

• Developing and optimizing a Google Ads campaign for an e-commerce client, with a focus on driving sales and maximizing ROI
• Collaborating with a creative team to develop and launch a social media ad campaign for a brand awareness client, with a focus on reaching a specific target audience
• Analyzing campaign performance data to identify trends and opportunities for optimization, and presenting actionable recommendations to the client and internal teams

ASSUMPTION: These sample projects are designed to illustrate the types of tasks and responsibilities that a media buyer at CTRL-Media GmbH might encounter in their day-to-day work. Candidates should be prepared to provide specific examples of their past achievements and demonstrate their understanding of the company and its mission.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to data-driven marketing and optimization, and how this role fits into that strategy?
• How does the company support the professional development and growth of its media buyers?
• What is the typical career path for a media buyer at CTRL-Media GmbH, and what opportunities are there for advancement within the company?
• How does the company foster a culture of collaboration and teamwork among its employees, and what role does the media buyer play in that process?
• What are the key priorities for this role in the first 90 days, and how will my success be measured?

ASSUMPTION: These key questions are designed to help candidates better understand the role, the company, and its culture, as well as the expectations and opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://join.com/companies/ctrl-media/14156469-media-buyer-m-w-d-vollzeit
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past achievements in paid media management and optimization
• Demonstrate your understanding of the company and its mission by addressing how your skills and experience align with its goals
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.