Media Buyer- Remote Brazil

📌 Core Information

🔹 Job Title: Media Buyer - Remote Brazil

🔹 Company: LDX Digital

🔹 Location: Brasília, Federal District, Brazil (Remote)

🔹 Job Type: Full-Time

🔹 Category: Advertising & Marketing

🔹 Date Posted: May 2, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Developing and executing data-driven Google Ads strategies
• Analyzing campaign performance and optimizing strategies
• Collaborating with creative and client teams for cohesive campaigns
• Staying updated on digital marketing trends and tools

ASSUMPTION: This role requires a strong balance of analytical, creative, and communication skills to succeed in a fast-paced, performance-driven environment.

📋 Key Responsibilities

✅ Develop and execute data-driven Google Ads strategies tailored to target audiences and aligned with business goals

✅ Analyze campaign performance using analytics tools and optimize strategies based on insights

✅ Manage day-to-day campaign execution across multiple accounts, including budgeting, pacing, targeting, and A/B testing

✅ Collaborate with marketing and creative teams to execute cohesive campaigns that reflect the company’s vision

✅ Stay ahead of trends in the PPC space, test new betas and strategies, and bring proactive ideas to the table

✅ Clearly communicate results, insights, and strategy updates to internal and external stakeholders

✅ Collaborate with graphic design and content creation teams to produce high-quality digital content

✅ Monitor market trends and tools to ensure strategies remain innovative and competitive

✅ Provide landing page feedback to designers and CRO specialists to optimize pages for paid traffic

ASSUMPTION: This role requires a high level of autonomy, accountability, and attention to detail, especially when working remotely.

🎯 Required Qualifications

Education: A Bachelor’s degree in digital marketing, communication, computer science, or a related field

Experience: 3-5 years of hands-on experience managing Google Ads campaigns, ideally in an eCommerce or direct-response environment

Required Skills:

• Proficiency in Google Ads, Google Analytics, Looker Studio, Shopify, and third-party attribution tools
• Strong data skills and ability to draw insights from numbers
• Creative thinking and ability to test and optimize ad creatives and landing pages
• Exceptional written and verbal communication skills
• Self-starter with high attention to detail and ability to work remotely
• Strong project management skills and ability to meet tight deadlines
• Adaptability and flexibility to adjust strategies based on analytics, industry trends, and evolving customer needs
• Creative mindset with strong problem-solving skills

Preferred Skills:

• Advanced certifications in SEO, SEM, Google Ads, or analytics tools
• Experience with specific third-party attribution tools (Triple Whale, Northbeam, etc.)

ASSUMPTION: While not explicitly stated, proficiency in the Portuguese language may be beneficial for this remote Brazil-based role.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a Media Buyer role in Brazil with 3-5 years of experience, the estimated salary range is BRL 6,000 - 9,000 per month (USD 1,200 - 1,800).

Benefits:

• Fully Remote Work
• Growth Opportunities
• Continuous Learning
• Competitive Compensation with performance-based bonuses
• Vibrant Culture
• Client Impact

Working Hours: Full-time, with a flexible schedule and the need to occasionally work on projects during off-hours

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: LDX Digital is an advertising services company specializing in Google Ads and native advertising, operating in a competitive market with a focus on data-driven strategies and innovative ad solutions.

Company Size: LDX Digital is a small company with 11-50 employees, offering a close-knit work environment with ample opportunities for growth and impact.

Founded: LDX Digital was founded in 2018, making it a relatively young and dynamic company.

Company Description:

• LDX Digital is committed to delivering exceptional results for its clients by leveraging data-driven strategies and innovative ad solutions.
• The company has a fully remote team composed of passionate professionals from around the globe, working together to drive clients’ success.
• LDX Digital is dedicated to helping innovative brands build compounding growth through intelligent, data-driven advertising.

Company Specialties:

• Google Ads
• Native Advertising
• Data-Driven Strategies
• Innovative Ad Solutions

Company Website: ldx.digital

ASSUMPTION: LDX Digital's focus on data-driven strategies and innovative ad solutions sets it apart in the competitive advertising services industry.

📊 Role Analysis

Career Level: This role is suitable for a mid-career professional with 3-5 years of experience in Google Ads campaign management, seeking to advance their career in a dynamic and fast-paced environment.

Reporting Structure: The Media Buyer will likely report directly to the Digital Strategy Manager or a similar role, working closely with creative and client teams.

Work Arrangement: This is a fully remote position, allowing for flexibility and work-life balance while requiring strong self-motivation and time management skills.

Growth Opportunities:

• As a small company, LDX Digital offers ample opportunities for career growth and advancement.
• With a focus on continuous learning and professional development, employees can expand their skills and take on more responsibilities over time.
• The company's commitment to helping clients achieve significant business impact through innovative media strategies presents numerous growth opportunities.

ASSUMPTION: Given LDX Digital's small size and focus on growth, this role may offer more opportunities for career advancement than larger, more established companies.

🌍 Location & Work Environment

Office Type: Fully Remote

Office Location(s): Brasília, Federal District, Brazil

Geographic Context:

• Brasília is the capital of Brazil, offering a mix of urban and natural environments with a population of over 4 million people.
• The Federal District has a tropical savanna climate, with warm temperatures year-round and a distinct wet and dry season.
• Brasília is known for its modernist architecture and unique urban planning, designed by architect Oscar Niemeyer.

Work Schedule: Full-time, with a flexible schedule and the need to occasionally work on projects during off-hours to accommodate different time zones and client needs.

ASSUMPTION: While this role is fully remote, the need to collaborate with a global team and accommodate different time zones may require some flexibility in working hours.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening to assess communication skills and cultural fit
• Technical assessment or case study to evaluate Google Ads and data analysis skills
• Final interview with the hiring manager or a panel of team members to discuss the role and company culture

Key Assessment Areas:

• Google Ads and data analysis skills
• Communication and collaboration skills
• Cultural fit and alignment with company values
• Problem-solving and creative thinking

Application Tips:

• Highlight relevant experience and achievements in Google Ads campaign management
• Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
• Prepare for the technical assessment or case study by brushing up on your Google Ads and data analysis skills
• Research LDX Digital's company culture and values to demonstrate your cultural fit and alignment with the company's mission

ATS Keywords: Google Ads, Google Analytics, Looker Studio, Shopify, third-party attribution tools, data analysis, campaign management, collaboration, innovation, client communication, content design, market trends, landing page optimization, project management, adaptability, creative thinking, analytical mindset, communication skills, self-starter

ASSUMPTION: As a small company, LDX Digital may not use an Applicant Tracking System (ATS) for all aspects of the recruitment process, but including relevant keywords in your application materials can still help demonstrate your qualifications and fit for the role.

🛠️ Tools & Technologies

• Google Ads
• Google Analytics
• Looker Studio
• Shopify
• Third-party attribution tools (e.g., Triple Whale, Northbeam)

ASSUMPTION: While not explicitly stated, proficiency in additional tools and technologies relevant to digital marketing and advertising may be beneficial for this role.

👔 Cultural Fit Considerations

Company Values:

• Data-driven
• Innovative
• Collaborative
• Ambitious
• Supportive

Work Style:

• Remote-friendly
• Performance-driven
• Fast-paced
• Creative
• Analytical

Self-Assessment Questions:

• Do you thrive in a fast-paced, performance-driven environment?
• Are you comfortable working remotely with a global team and managing your own time?
• Do you have a strong analytical mindset and ability to draw insights from data?
• Are you creative and able to test and optimize ad creatives and landing pages effectively?
• Do you have strong communication skills and the ability to collaborate effectively with stakeholders, cross-functional teams, and external partners?

ASSUMPTION: LDX Digital's company culture values data-driven strategies, innovation, collaboration, ambition, and supportiveness, making it an ideal fit for candidates with a strong analytical mindset, creative thinking, and excellent communication skills.

⚠️ Potential Challenges

• Managing multiple projects simultaneously and meeting tight deadlines
• Adapting to a fully remote work environment and maintaining productivity
• Staying updated on the ever-evolving digital marketing landscape and tools
• Balancing the need for creativity and innovation with data-driven decision-making
• Communicating effectively with a global team and accommodating different time zones

ASSUMPTION: While this role offers numerous opportunities for growth and impact, it also presents challenges that require strong time management, adaptability, and communication skills.

📈 Similar Roles Comparison

• Compared to other Media Buyer roles, this position places a stronger emphasis on data analysis and innovation, requiring a higher level of analytical and creative thinking.
• As a small company, LDX Digital offers more opportunities for career growth and impact than larger, more established organizations.
• This role is well-suited for candidates seeking to advance their career in a dynamic and fast-paced environment, with a focus on data-driven strategies and innovative ad solutions.

ASSUMPTION: While this role shares similarities with other Media Buyer positions, its focus on data-driven strategies, innovation, and career growth sets it apart in the competitive advertising services industry.

📝 Sample Projects

• Developing and executing a data-driven Google Ads strategy for an eCommerce client, resulting in a 30% increase in conversions
• Analyzing campaign performance using Google Analytics and optimizing strategies to improve click-through rates by 25%
• Collaborating with the creative team to design and test winning ad creatives and landing pages, leading to a 20% increase in conversion rates

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, highlighting the importance of data analysis, creativity, and collaboration in driving campaign success.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the organization?
• How does LDX Digital support the professional growth and development of its employees?
• What are the most challenging aspects of working in a fully remote environment, and how does the company address them?
• How does LDX Digital measure the success of its campaigns, and how are those metrics communicated to clients?
• What opportunities are there for career advancement and growth within the company?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and company, while also providing valuable insights into the work environment and cultural fit.

🛠️ Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills in Google Ads campaign management, data analysis, and collaboration
• Prepare for the technical assessment or case study by brushing up on your Google Ads and data analysis skills
• Research LDX Digital's company culture and values to demonstrate your cultural fit and alignment with the company's mission
• Follow up with the hiring manager or HR representative one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.