C

Media Buyer Team Lead

CapsLock
Full-time
Remote
Worldwide
πŸ’Έ Paid Advertising (PPC, SEM)

πŸ“Œ Core Information

πŸ”Ή Job Title: Media Buyer Team Lead

πŸ”Ή Company: CapsLock

πŸ”Ή Location: Portugal

πŸ”Ή Job Type: Full-time, Remote

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 16, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Fully Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Leading and managing a team of media buyers
  • Developing and implementing media buying strategies
  • Monitoring and optimizing campaign performance
  • Collaborating with cross-functional teams for project management
  • Mentoring team members and fostering growth

ASSUMPTION: This role requires a balance of leadership, strategic thinking, and hands-on media buying experience to drive team success and deliver outstanding results.

πŸ“‹ Key Responsibilities

βœ… Team management and coaching

βœ… Strategic planning and execution of media buying campaigns

βœ… Performance tracking and reporting

βœ… Project management and collaboration with cross-functional teams

βœ… Mentoring and skill development for team members

βœ… Hiring, onboarding, and team-building event organization

βœ… Troubleshooting issues with cost and volume on ad networks

βœ… Creative review and approval

ASSUMPTION: The role involves a mix of strategic decision-making, hands-on campaign management, and team leadership, requiring strong organizational and communication skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: At least 4 years of dedicated experience in media buying, with 2+ years in a leadership role managing teams

Required Skills:

  • Proven track record in media buying, particularly on platforms like Facebook and Google
  • Experience in team management and coaching
  • Proficiency in marketing strategies and KPI monitoring
  • Strong communication and presentation skills
  • Fluency in English (upper-intermediate level or higher)

Preferred Skills:

  • Familiarity with native advertising platforms
  • Experience with project management tools
  • Knowledge of the home improvement industry

ASSUMPTION: Candidates should have a strong background in media buying and team management, with a proven ability to drive results and develop team members.

πŸ’° Compensation & Benefits

Salary Range: €50,000 - €70,000 per year (Based on experience and market standards for the role and location)

Benefits:

  • Remote work
  • Ongoing learning opportunities
  • Home office setup allowance
  • Flexible fitness program allowance
  • Unlimited sick days
  • Fun team activities and events

Working Hours: Full-time (40 hours per week), flexible schedule

ASSUMPTION: The salary range is estimated based on market standards for the role, experience level, and location. Benefits are subject to change and may vary based on the company's policies.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Marketing Services

Company Size: 51-200 employees

Founded: 2020 (Based on LinkedIn profile)

Company Description:

  • CapsLock offers marketing solutions for large partners in the home improvement industry
  • Focuses on building long-term marketing solutions within the context of permanent partnerships
  • Values people as their most valuable asset and aims to create conditions that attract and retain top talent globally

Company Specialties:

  • Media buying and planning
  • Cross-functional marketing programs
  • Data-driven decision making

Company Website: www.capslock.global

ASSUMPTION: CapsLock is a growing marketing agency that values its employees and offers competitive benefits to attract and retain top talent.

πŸ“Š Role Analysis

Career Level: Mid-level to senior

Reporting Structure: This role reports directly to the Head of Media Buying or a similar leadership position

Work Arrangement: Fully remote, with flexible working hours

Growth Opportunities:

  • Potential to advance to a senior leadership role within the media buying team
  • Opportunities to work on diverse projects and campaigns
  • Chance to mentor and develop junior team members

ASSUMPTION: This role offers opportunities for career growth and development within the media buying team and the broader organization.

🌍 Location & Work Environment

Office Type: Fully remote

Office Location(s): N/A (Fully remote)

Geographic Context:

  • Portugal has a Mediterranean climate with mild winters and warm summers
  • The country offers a high quality of life, with affordable living costs compared to other Western European countries
  • Portugal has a strong focus on work-life balance, with flexible working hours and a culture that values family and personal time

Work Schedule: Flexible, with a focus on results and productivity

ASSUMPTION: The fully remote work environment offers flexibility and the opportunity to work from anywhere in Portugal, with a focus on results and productivity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the hiring manager
  • Technical assessment or case study presentation
  • Final interview with the team or leadership

Key Assessment Areas:

  • Media buying expertise and strategic thinking
  • Team management and leadership skills
  • Communication and presentation skills
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant media buying experience and team management accomplishments
  • Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
  • Prepare for behavioral and situational interview questions that focus on leadership, problem-solving, and decision-making

ATS Keywords: Media Buying, Team Management, Performance Tracking, Project Management, Marketing Strategies, KPI Monitoring, Cross-functional Teams

ASSUMPTION: The application process may vary based on the company's hiring needs and the number of applicants. It is essential to prepare for a range of interview formats and assessment types.

πŸ› οΈ Tools & Technologies

  • Advertising platforms: Facebook, Google, and native advertising networks
  • Project management tools: Asana, Trello, or similar
  • Analytics tools: Google Analytics, Tableau, or similar
  • Communication tools: Slack, Microsoft Teams, or similar

ASSUMPTION: The required tools and technologies may vary based on the company's specific needs and preferences.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Data-driven decision making
  • Collaboration and teamwork
  • Continuous learning and improvement

Work Style:

  • Results-oriented and focused on productivity
  • Flexible and adaptable to change
  • Strong communication and collaboration skills

Self-Assessment Questions:

  • Do you thrive in a remote work environment and prefer to work independently?
  • Are you comfortable using data and analytics to inform decision-making?
  • Do you enjoy collaborating with cross-functional teams and mentoring junior team members?

ASSUMPTION: CapsLock values employees who are data-driven, collaborative, and results-oriented, with a strong focus on continuous learning and improvement.

⚠️ Potential Challenges

  • Managing a remote team and ensuring productivity
  • Adapting to a fast-paced and dynamic work environment
  • Balancing strategic decision-making with hands-on campaign management
  • Keeping up with industry trends and best practices in media buying

ASSUMPTION: The role may present challenges related to remote team management, adaptability, and staying current with industry trends.

πŸ“ˆ Similar Roles Comparison

  • Media Buying Manager: Focuses more on strategic planning and less on day-to-day campaign management
  • Senior Media Buyer: Has more responsibility for individual campaign performance and less focus on team management
  • Media Planning & Buying Specialist: Focuses on both media planning and buying, with less emphasis on team management

ASSUMPTION: The Media Buyer Team Lead role requires a balance of strategic decision-making, hands-on campaign management, and team leadership, setting it apart from similar roles.

πŸ“ Sample Projects

  • Developing and executing a media buying strategy for a new client in the home improvement industry
  • Optimizing campaign performance for an existing client, resulting in a 20% increase in conversions
  • Managing a team of media buyers to deliver exceptional results for a high-profile client project

ASSUMPTION: Sample projects may vary based on the company's client portfolio and specific needs.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing the media buying team currently, and how can this role address them?
  • How does the company support the professional development and growth of its media buying team members?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company measure the success of its media buying campaigns, and how can this role contribute to improving those metrics?
  • What is the company's approach to work-life balance, and how does it support employees working remotely?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and helps you make an informed decision about the opportunity.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your media buying experience and team management accomplishments
  • Prepare for behavioral and situational interview questions that focus on leadership, problem-solving, and decision-making
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.