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Media Experts - Account Planning Supervisor

IPG Mediabrands
Full-time
On-site
Toronto, Ontario, Canada
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Media Experts - Account Planning Supervisor

πŸ”Ή Company: IPG Mediabrands

πŸ”Ή Location: Toronto, Ontario, Canada

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: July 2, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Managing media planning products and ensuring flawless executions
  • Leading the preparation and presentation of integrated media plans, proposals, and analysis
  • Training and mentoring junior employees
  • Building and maintaining strong client and partner relationships
  • Contributing to the improvement of overall product and image

ASSUMPTION: This role requires a balance of strategic thinking, strong communication skills, and the ability to manage multiple projects and teams effectively.

πŸ“‹ Key Responsibilities

βœ… Lead the preparation, writing, and presentation of integrated media plans, proposals, and analysis

βœ… Confidently and effectively communicate with the leadership team to address client needs

βœ… Proactively prepare and present evaluations of media opportunities, trends, and issues of interest to clients

βœ… Ensure media plans adhere to agency values, philosophies, and processes

βœ… Maintain media plans and evaluate campaign performance

βœ… Manage client expectations regarding workback schedules and deadlines

βœ… Build and maintain strong client and partner relationships

βœ… Oversee the administration and maintenance of the buy

βœ… Oversee team members in preparing and maintaining accurate and client finance reports and budget control reporting (BCRs)

βœ… Provide ongoing actionable feedback and training to direct reports

βœ… Proactively contribute to and/or prepare media POVs

βœ… Contribute to the improvement of overall product and image and making recommendations where needed

ASSUMPTION: This role involves a mix of strategic planning, client management, team leadership, and project management responsibilities.

🎯 Required Qualifications

Education: Post-Secondary education (or equivalent work experience) – University graduate and/or advertising/marketing College degree preferred

Experience: Minimum of four (4) years’ experience in integrated media planning

Required Skills:

  • Ability to develop positive on-going business relationships with a focus on client service
  • Ability to build strong internal relationships and partnerships
  • Demonstrated ability to effectively apply knowledge and insights gained from research resources to media planning
  • Strong presentation skills and proactive approach to problem-solving
  • Proficiency with media research tools (e.g., Clear Decisions, Vividata, Neilson) and media tools (e.g., Prisma)
  • Strong learning agility, with a passion for continuous development
  • Excellent communication skills (both written and verbal)
  • Highly developed organizational skills with a strong attention to detail and accuracy
  • Ability to work collaboratively as well as independently
  • Ability to develop and foster relationships with media partners
  • Proficient in Microsoft Office Suite (Word, Excel, and PowerPoint)
  • Ability to travel as required

Preferred Skills:

  • Experience with specific media research tools and platforms
  • Industry certifications or relevant coursework
  • Bilingual or multilingual skills

ASSUMPTION: Candidates with a strong background in integrated media planning, excellent communication skills, and a proven track record of client service and team leadership will be most successful in this role.

πŸ’° Compensation & Benefits

Salary Range: Based on industry standards for a Media Planning Supervisor role in Toronto, the estimated salary range is CAD 85,000 - CAD 110,000 per year. This range may vary depending on experience and qualifications.

Benefits:

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days
  • Flexible hybrid work model
  • Focus on personal development with formal training opportunities
  • Chance to be part of and grow within a global network of agencies
  • Opportunity to contribute to company culture by joining employee groups

Working Hours: Full-time position with standard business hours, Monday to Friday, 9:00 AM to 5:00 PM. Occasional evening or weekend work may be required to meet client deadlines.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: IPG Mediabrands operates within the Advertising Services industry, managing over $47 billion in marketing investment globally on behalf of its clients. The company works with many iconic brands across various sectors.

Company Size: IPG Mediabrands is a large organization with over 18,000 employees across more than 130 countries. This size offers opportunities for career growth and exposure to diverse projects and clients.

Founded: As part of Interpublic Group (NYSE: IPG), IPG Mediabrands has a rich history and extensive experience in the advertising industry.

Company Description:

  • IPG Mediabrands is the media and marketing solutions division of Interpublic Group
  • The company manages over $47 billion in marketing investment globally on behalf of its clients
  • IPG Mediabrands employs more than 18,000 diverse marketing communication professionals in more than 130 countries

Company Specialties:

  • Media Planning & Buying
  • Automation & Programmatic
  • Digital Media
  • Branded Content
  • Media Barter
  • Online & Mobile
  • Social Media Marketing
  • Sponsorship and Sports Marketing
  • ROI and Consumer Research
  • Hyper-Local and Multicultural Marketing
  • Out-Of-Home Advertising

Company Website: www.ipgmediabrands.com

ASSUMPTION: IPG Mediabrands' extensive experience and global presence provide a strong foundation for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level of the career ladder, with opportunities for growth into management or specialized positions.

Reporting Structure: The Media Planning Supervisor reports directly to the Account Director or Group Account Director and oversees junior team members.

Work Arrangement: This is a hybrid role, with a combination of on-site and remote work. The specific work arrangement may vary depending on the client's needs and the team's workload.

Growth Opportunities:

  • Progression into management roles, such as Account Director or Group Account Director
  • Specialization in specific areas, such as digital media or branded content
  • Expansion into other markets or offices within the IPG Mediabrands network

ASSUMPTION: Success in this role can lead to various career paths within the agency, depending on the individual's interests and skills.

🌍 Location & Work Environment

Office Type: IPG Mediabrands' Toronto office is a collaborative, modern workspace designed to facilitate teamwork and creativity.

Office Location(s): 100 W 33rd St, New York, NY 10001, US; Calle de Enrique Jardiel Poncela, 6, Madrid, Community of Madrid 28016, ES

Geographic Context:

  • Toronto is a multicultural city with a vibrant advertising industry, offering numerous networking opportunities and events
  • The city's diverse population and cultural scene provide a rich environment for media planning and strategy
  • Toronto's central location in Canada makes it an ideal hub for managing national and international campaigns

Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 5:00 PM, with occasional evening or weekend work as needed.

ASSUMPTION: The hybrid work arrangement and flexible scheduling options allow for a better work-life balance, while the collaborative office environment fosters teamwork and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-depth interview with the hiring manager and/or team members
  • Final interview with the Account Director or Group Account Director
  • Background check and reference verification

Key Assessment Areas:

  • Media planning and strategy skills
  • Client management and communication abilities
  • Team leadership and mentoring capabilities
  • Problem-solving and adaptability
  • Cultural fit and alignment with IPG Mediabrands' values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant media planning, client service, and team leadership experience
  • Prepare examples of successful media plans, proposals, or analyses you've developed in previous roles
  • Demonstrate your understanding of the role and IPG Mediabrands' approach to media planning and client service
  • Show enthusiasm for the opportunity to grow and develop within the agency

ATS Keywords: Integrated media planning, client service, team leadership, media research, budget control, training, mentoring, client relationships, media trends, media opportunities, media trends, media analysis, media execution, client expectations, workback schedules, deadlines, client finance reports, budget control reporting, media POVs, product improvement

ASSUMPTION: The interview process for this role will focus on assessing the candidate's media planning skills, client management abilities, and cultural fit within the agency.

πŸ› οΈ Tools & Technologies

  • Media research tools (e.g., Clear Decisions, Vividata, Neilson)
  • Media tools (e.g., Prisma)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, JIRA)
  • Communication and collaboration platforms (e.g., Slack, Microsoft Teams)

ASSUMPTION: Familiarity with industry-standard media research and planning tools is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Collaboration
  • Innovation
  • Excellence
  • Diversity, Equity, and Inclusion

Work Style:

  • Collaborative and team-oriented
  • Adaptable and responsive to client needs
  • Proactive and solutions-focused
  • Results-driven and detail-oriented
  • Continuously learning and developing

Self-Assessment Questions:

  • How do you approach building and maintaining strong client relationships?
  • Can you provide an example of a time when you had to manage a challenging client situation, and how did you resolve it?
  • How do you stay up-to-date with industry trends and media opportunities?
  • Can you describe a time when you had to manage a tight deadline or unexpected change in a media plan, and how did you handle it?
  • How do you approach mentoring and developing junior team members?

ASSUMPTION: Candidates who demonstrate strong communication skills, client focus, adaptability, and a collaborative work style will be well-suited to IPG Mediabrands' culture.

⚠️ Potential Challenges

  • Managing multiple projects and clients simultaneously, requiring strong time management and prioritization skills
  • Adapting to changes in client needs, market trends, or media landscapes, necessitating flexibility and quick decision-making
  • Balancing client service and internal team management responsibilities, requiring strong leadership and communication skills
  • Working with diverse teams and stakeholders, demanding cultural competency and emotional intelligence

ASSUMPTION: Success in this role requires strong organizational skills, adaptability, and the ability to manage multiple priorities effectively.

πŸ“ˆ Similar Roles Comparison

  • Compared to other media planning roles, this position places a greater emphasis on team leadership and mentoring responsibilities
  • Within the advertising industry, this role offers a unique blend of strategic planning, client management, and team leadership experience
  • Career progression in this role can lead to management or specialized positions within the agency or the broader IPG Mediabrands network

ASSUMPTION: This role provides a strong foundation for career growth and development within the advertising industry.

πŸ“ Sample Projects

  • Developing and presenting a comprehensive media plan for a new client, incorporating insights from research and analysis
  • Managing a rebranding campaign for an existing client, including media strategy, planning, and execution
  • Conducting a media audit and providing recommendations for a client looking to optimize their media mix and budget

ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges faced by a Media Planning Supervisor within IPG Mediabrands.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does the agency support the professional development and growth of its employees?
  • What are the key priorities for this role in the first 90 days?
  • How does the agency approach diversity, equity, and inclusion in its hiring and internal practices?
  • What are the most rewarding aspects of working at IPG Mediabrands, according to current employees?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company culture and work environment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant media planning, client service, and team leadership experience
  • Prepare examples of successful media plans, proposals, or analyses you've developed in previous roles
  • Demonstrate your understanding of the role and IPG Mediabrands' approach to media planning and client service
  • Show enthusiasm for the opportunity to grow and develop within the agency
  • Follow up with the hiring manager or HR department one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.