Media & Public Relations Specialist

📌 Core Information

🔹 Job Title: Media & Public Relations Specialist

🔹 Company: Egis Group

🔹 Location: Riyadh, Ar Riyāḑ, Saudi Arabia

🔹 Job Type: Full-time

🔹 Category: Civil Engineering

🔹 Date Posted: May 20, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing comprehensive media and public relations strategies for urban planning initiatives
• Crafting compelling content in Arabic and English for various platforms
• Serving as the primary point of contact for media inquiries and building relationships with key stakeholders
• Organizing press conferences, media events, and community outreach programs
• Monitoring media coverage and analyzing public sentiment to inform strategy

ASSUMPTION: This role requires a strong understanding of both Arabic and English languages, as well as a solid grasp of urban planning concepts to effectively communicate complex ideas to diverse audiences.

📋 Key Responsibilities

✅ Develop and implement comprehensive media and public relations strategies aligned with urban planning program goals

✅ Craft compelling press releases, articles, and social media content in Arabic and English

✅ Serve as the primary point of contact for media inquiries and cultivate relationships with key journalists and stakeholders

✅ Organize and manage press conferences, media events, and community outreach programs

✅ Prepare talking points, speeches, and presentations for program leadership and spokespersons

✅ Monitor and analyze media coverage, public sentiment, and industry trends related to urban planning initiatives

✅ Collaborate with cross-functional teams to ensure consistent messaging across all communication channels

✅ Develop crisis communication plans and manage reputation in challenging situations

✅ Translate complex urban planning concepts into easily understandable content for diverse audiences

✅ Maintain and update the program's website and social media platforms with relevant and engaging content

ASSUMPTION: This role requires strong organizational skills, the ability to work effectively under pressure, and adaptability to manage various tasks and projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Public Relations, Communications, Journalism, or a related field

Experience: 3-5 years of experience in public relations or communications, preferably in urban planning or the government sector

Required Skills:

• Native or near-native proficiency in Arabic; fluency in English required
• Excellent written and verbal communication skills in both Arabic and English
• Strong understanding of urban planning concepts and terminology
• Proven track record in developing and implementing successful media and public relations campaigns
• Experience in organizing press conferences, media events, and community outreach programs
• Proficiency in social media management and content creation
• Ability to work effectively under pressure and meet tight deadlines
• Strong interpersonal skills and ability to build relationships with diverse stakeholders
• Familiarity with Saudi Arabian media landscape and cultural sensitivities
• Experience with public speaking and presentation skills
• Proficiency in Microsoft Office suite and PR software tools

Preferred Skills:

• Experience with crisis communication management
• Knowledge of the local urban planning landscape and key players

ASSUMPTION: Applicants should have a strong understanding of the local culture and media landscape to effectively engage with stakeholders and the public.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between SAR 15,000 - 25,000 per month, based on experience and industry standards for a mid-level PR specialist in Riyadh.

Benefits:

• Health insurance
• Retirement plan
• Employee discounts
• Professional development opportunities

Working Hours: Full-time position with standard working hours from Sunday to Thursday, 7:30 AM to 4:30 PM, with a one-hour lunch break.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Egis Group operates in the civil engineering industry, focusing on consulting, construction engineering, and mobility services.

Company Size: Egis Group is a large organization with over 20,000 employees worldwide, providing a diverse and dynamic work environment.

Founded: Although the exact founding date is not specified, Egis Group has a long history in the industry and has been operating in the Middle East for many years.

Company Description:

• Egis is an international player active in architecture, consulting, construction engineering, and mobility services.
• The company creates and operates intelligent infrastructures and buildings that respond to the climate emergency and contribute to more balanced, sustainable, and resilient territorial development.
• Egis has a strong presence in the Middle East, with over 3,500 employees across 8 countries, delivering complex development projects and stimulating economic growth.

Company Specialties:

• Consulting and Engineering
• Infrastructure and Building Engineering
• Project Development and Operation

Company Website: http://www.egis-group.com

ASSUMPTION: Egis Group's extensive experience and global presence provide applicants with opportunities to work on diverse projects and gain exposure to international best practices.

📊 Role Analysis

Career Level: This role is at the mid-level career stage, requiring several years of experience in public relations or communications.

Reporting Structure: The Media & Public Relations Specialist will report directly to the Head of Communications or a similar role within the urban planning program.

Work Arrangement: This is an on-site position, requiring the incumbent to work from Egis Group's office in Riyadh, Saudi Arabia.

Growth Opportunities:

• Progression to a senior role within the communications team, such as Senior PR Specialist or Communications Manager
• Expansion into other areas of the business, such as project management or business development
• International assignments or secondments to Egis Group's offices in other countries

ASSUMPTION: Successful performance in this role may open up opportunities for career advancement within the organization or exposure to international projects.

🌍 Location & Work Environment

Office Type: Egis Group's Riyadh office is a modern, professional environment with collaborative workspaces and state-of-the-art facilities.

Office Location(s): Riyadh, Saudi Arabia

Geographic Context:

• Riyadh is the capital and most populous city of Saudi Arabia, with a growing urban population of over 7 million people.
• The city is experiencing rapid urban development and infrastructure growth, providing ample opportunities for professionals in the civil engineering and urban planning sectors.
• Riyadh offers a mix of traditional Saudi culture and modern amenities, with a diverse expat community and a thriving business environment.

Work Schedule: The standard workweek is Sunday to Thursday, with working hours from 7:30 AM to 4:30 PM, including a one-hour lunch break.

ASSUMPTION: Applicants should be comfortable working in a dynamic, multicultural environment and be prepared to adapt to the local work culture and customs.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the Egis Group careers portal
• Phone or video screening to assess language proficiency and cultural fit
• In-person or virtual interview with the hiring manager and/or other team members to discuss qualifications, experience, and career goals
• Background check and reference verification for the final candidate

Key Assessment Areas:

• Language proficiency in Arabic and English
• Understanding of urban planning concepts and local context
• Communication skills and ability to adapt messages for different audiences
• Cultural awareness and sensitivity

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of the local urban planning landscape and key players in your application materials
• Prepare examples of your previous work, such as press releases, articles, or social media content, to showcase your communication skills
• Be ready to discuss your familiarity with the Saudi Arabian media landscape and cultural sensitivities during the interview

ATS Keywords: Arabic, English, Public Relations, Communications, Media Relations, Urban Planning, Stakeholder Engagement, Event Management, Analytical Skills, Bilingual Communication, Interpersonal Skills, Presentation Skills, Microsoft Office Proficiency, PR Software Tools

ASSUMPTION: Applicants should be prepared to provide specific examples of their experience and accomplishments in their application materials and interviews to demonstrate their fit for the role.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• PR software tools (e.g., Muck Rack, Agility PR Solutions, Cision)
• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Content management systems (e.g., WordPress, Drupal)

ASSUMPTION: Applicants should be comfortable using common PR and communication tools, as well as learning new software as needed for the role.

👔 Cultural Fit Considerations

Company Values:

• Expertise: Egis Group values the expertise and knowledge of its employees, fostering a culture of continuous learning and development
• Innovation: The company encourages creativity and innovation in its approach to projects and problem-solving
• Sustainability: Egis Group is committed to sustainable development and responsible business practices

Work Style:

• Collaborative: Egis Group fosters a collaborative work environment, with a focus on teamwork and cross-functional collaboration
• Adaptable: The company values employees who can adapt to changing circumstances and thrive in dynamic environments
• Results-driven: Egis Group prioritizes delivering high-quality results and exceeding client expectations

Self-Assessment Questions:

• How do your personal values align with Egis Group's company values?
• Are you comfortable working in a multicultural, dynamic environment, and adapting to local customs and work practices?
• Can you provide examples of your ability to deliver high-quality results under pressure and meet tight deadlines?

ASSUMPTION: Applicants should carefully consider their personal values and work style preferences to ensure a good fit with Egis Group's company culture.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously, requiring strong organizational skills and time management
• Adapting to the local media landscape and cultural sensitivities, which may differ from the applicant's previous experiences
• Working in a fast-paced, dynamic environment with frequent changes and updates to communication strategies
• Balancing the needs of various stakeholders, including clients, partners, and the public, to ensure consistent and effective messaging

ASSUMPTION: Applicants should be prepared to face these challenges and possess the skills and resilience to overcome them successfully.

📈 Similar Roles Comparison

• Unlike other PR roles, this position focuses specifically on urban planning initiatives, requiring a strong understanding of related concepts and terminology
• Applicants should be prepared to work closely with technical experts and stakeholders in the urban planning and development sectors
• Career progression in this role may lead to opportunities in related fields, such as project management or business development, within the urban planning sector

ASSUMPTION: Applicants should consider their long-term career goals and how this role may fit into their professional development trajectory.

📝 Sample Projects

• Developing and implementing a comprehensive media and public relations strategy for a major urban redevelopment project in Riyadh
• Managing press conferences and media events for high-profile urban planning announcements and milestones
• Creating engaging content for social media platforms to raise awareness of urban planning initiatives and encourage public participation

ASSUMPTION: Applicants should be prepared to provide specific examples of their experience and accomplishments in their application materials and interviews to demonstrate their fit for the role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the communications department?
• How does Egis Group support the professional development and growth of its employees?
• What are the key priorities for this role in the first 90 days?
• How does Egis Group engage with the local community and stakeholders in its urban planning initiatives?
• What are the most challenging aspects of working on urban planning projects in Riyadh, and how can this role help to address them?

ASSUMPTION: Applicants should use the interview process to gather information about the role, the team, and the company, as well as to demonstrate their qualifications and fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Egis Group careers portal
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your understanding of the local urban planning landscape and key players
• Prepare examples of your previous work, such as press releases, articles, or social media content, to showcase your communication skills
• Be ready to discuss your familiarity with the Saudi Arabian media landscape and cultural sensitivities during the interview
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.