📌 Core Information
🔹 Job Title: Media Relations Manager
🔹 Company: ComparaJá
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Full-time, Hybrid
🔹 Category: Financial Services
🔹 Date Posted: April 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing PR strategies to increase brand visibility
- Building and maintaining relationships with media outlets, journalists, and partners
- Creating engaging content (news articles, blog posts, emails) to drive media interest
- Analyzing and improving PR campaign performance
- Collaborating with cross-functional teams to align PR efforts with overall business objectives
ASSUMPTION: This role requires a strong background in PR, journalism, or marketing, with a proven track record of successful media relations and content creation.
📋 Key Responsibilities
✅ Write and create engaging content (news articles, blog posts, emails) to drive media interest
✅ Establish and maintain relationships with media outlets, journalists, and partners
✅ Develop and execute PR strategies to increase brand visibility
✅ Analyze and improve PR campaign performance
✅ Collaborate with cross-functional teams to align PR efforts with overall business objectives
ASSUMPTION: This role involves a high degree of autonomy and requires strong self-motivation, time management, and communication skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communication, Journalism, or a related field
Experience: 2-5 years of experience in PR, journalism, marketing, or a related field
Required Skills:
- Excellent written and verbal communication skills in Portuguese and English
- Strong analytical skills and ability to interpret data
- Proven ability to build and maintain relationships with media outlets, journalists, and partners
- Experience in developing and executing PR strategies
- Familiarity with Google Analytics or similar tools
Preferred Skills:
- SEO knowledge
- Email marketing experience
- Social media management experience
- Fluency in additional languages
ASSUMPTION: Candidates with experience in the financial services industry or a related field may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on experience and market rates for similar roles in Lisbon)
Benefits:
- Hybrid work format (3 days on-site in Lisbon)
- Weekly breakfasts
- Annual events and team-building activities
- Opportunity to work directly with the Founder, Managing Director, and Head of Marketing
- Chance to learn about financial decision-making and improve financial literacy
Working Hours: Full-time (40 hours per week), with flexible hours and the possibility of remote work 2 days per week
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services. ComparaJá is a platform that simplifies the process of finding, negotiating, and obtaining the best credit, debit, savings, energy, and telecommunication contracts, as well as insurance policies.
Company Size: 51-200 employees. As a mid-sized company, ComparaJá offers a supportive work environment with opportunities for growth and collaboration.
Founded: 2015. ComparaJá was founded with the mission to help Portuguese consumers make informed and conscious financial decisions by providing independent, rigorous, and impartial information about various financial products and services.
Company Description:
- ComparaJá is an online, free, and independent platform for comparing and analyzing financial products and services
- The company aims to help consumers identify and acquire the most suitable solutions for their needs, saving them time and money
- ComparaJá works with various partners, including banks, insurance companies, and energy providers, to offer a wide range of products and services
Company Specialties:
- Credit products (personal loans, mortgages, credit cards)
- Banking services (savings accounts, deposits)
- Energy and telecommunication contracts
- Insurance policies
Company Website: https://www.comparaja.pt
ASSUMPTION: ComparaJá's mission and values are centered around empowering consumers to make better financial decisions, which is reflected in the company's culture and work environment.
📊 Role Analysis
Career Level: Mid-level. This role is suitable for professionals with 2-5 years of experience in PR, journalism, marketing, or a related field, looking to grow their career in media relations and content creation.
Reporting Structure: The Media Relations Manager will report directly to the Founder, Managing Director, and Head of Marketing, working closely with cross-functional teams to align PR efforts with overall business objectives.
Work Arrangement: Hybrid. The role requires on-site presence 3 days per week in Lisbon, with the possibility of remote work 2 days per week.
Growth Opportunities:
- Learning about financial decision-making and improving financial literacy
- Developing and honing content creation and media relations skills
- Gaining experience working directly with senior leadership and cross-functional teams
- Potential career progression into more senior roles within the PR or marketing departments
ASSUMPTION: This role offers significant opportunities for professional growth and development, both in terms of skills acquisition and career advancement.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace in Lisbon
Office Location(s): Praça de Alvalade, Lisbon
Geographic Context:
- Lisbon is the capital and largest city of Portugal, with a population of over 500,000 people
- The city is known for its rich history, vibrant culture, and diverse neighborhoods
- Lisbon offers a high quality of life, with a mild climate, affordable cost of living, and a strong job market
Work Schedule: Full-time (40 hours per week), with flexible hours and the possibility of remote work 2 days per week
ASSUMPTION: Working in Lisbon offers a unique blend of urban and coastal living, with easy access to beaches, parks, and cultural attractions.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or video interview with the hiring manager and/or team members
- Final decision and offer
Key Assessment Areas:
- Communication skills (written and verbal)
- Analytical skills and data interpretation
- PR and content creation experience
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your previous PR campaigns, content, or media relations work
- Research ComparaJá's mission, values, and company culture to demonstrate your fit and enthusiasm for the role
ATS Keywords: PR, media relations, content creation, journalism, marketing, financial services, Lisbon, hybrid work, ComparaJá
ASSUMPTION: The interview process for this role will focus on assessing the candidate's communication skills, PR and content creation experience, and cultural fit with ComparaJá's mission and values.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Analytics or similar tools
- Social media management platforms (optional)
- Email marketing platforms (optional)
ASSUMPTION: Familiarity with these tools is preferred but not required. ComparaJá will provide training and support to help the successful candidate develop the necessary skills.
👔 Cultural Fit Considerations
Company Values:
- Empowering consumers to make better financial decisions
- Independence and impartiality in providing financial information and services
- Continuous improvement and innovation in the pursuit of excellence
Work Style:
- Collaborative and supportive team environment
- Focus on results and continuous improvement
- Flexible and adaptable to change
Self-Assessment Questions:
- Do you share ComparaJá's commitment to empowering consumers to make better financial decisions?
- Are you comfortable working in a collaborative and supportive team environment, with a focus on results and continuous improvement?
- Do you have the ability to adapt and thrive in a dynamic and changing work environment?
ASSUMPTION: Candidates who demonstrate a strong alignment with ComparaJá's mission, values, and work style will be more likely to succeed in this role and contribute to the company's continued growth and success.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Adapting to changes in the financial services industry and market trends
- Building and maintaining relationships with a diverse range of media outlets, journalists, and partners
- Working effectively in a hybrid work environment, balancing on-site and remote work
ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a proactive approach to building and maintaining relationships with key stakeholders.
📈 Similar Roles Comparison
- Compared to other PR roles, this position offers a unique opportunity to work directly with senior leadership and have a significant impact on the company's brand visibility and reputation
- In the financial services industry, ComparaJá's focus on empowering consumers sets it apart from competitors, offering a more mission-driven and socially responsible work environment
- Career progression in this role may involve moving into more senior PR or marketing positions within the company or related industries
ASSUMPTION: Candidates should consider their long-term career goals and how this role aligns with their desired career path when evaluating this opportunity.
📝 Sample Projects
- Developing and executing a PR campaign to launch a new financial product or service
- Creating engaging content (news articles, blog posts, emails) to drive media interest and customer engagement
- Building and maintaining relationships with media outlets, journalists, and partners to secure coverage and collaborations
ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges that the successful candidate may face in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall PR and marketing strategy for ComparaJá?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does ComparaJá support the professional growth and development of its employees?
- What are the most challenging aspects of working in a hybrid work environment, and how does ComparaJá address them?
- How does ComparaJá measure the success of its PR campaigns, and what metrics are most important for this role?
ASSUMPTION: These questions demonstrate the candidate's interest in the role, company, and industry, as well as their ability to think critically and strategically about the position's responsibilities and challenges.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your previous PR campaigns, content, or media relations work
- Research ComparaJá's mission, values, and company culture to demonstrate your fit and enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
