Media Relations Specialist

📌 Core Information 🔹 Job Title: Media Relations Specialist 🔹 Company: American Clean Power Association (ACP) 🔹 Location: Washington, District of Columbia 🔹 Job Type: Full-Time 🔹 Category: Renewable Energy 🔹 Date Posted: April 14, 2025 🔹 Experience Level: Mid-Level 🔹 Remote Status: On-site (Hybrid) 🚀 Job Overview Key aspects of this role include: - Developing and executing communication strategies for the clean energy industry - Collaborating with various teams to create compelling public messages - Monitoring and responding to media requests and inquiries - Managing press events, conference calls, and other engagements - Supporting content development for the website, blog, and other resources - Tracking and analyzing metrics to evaluate the effectiveness of media operations ASSUMPTION: This role requires a strong understanding of the clean energy industry, excellent communication skills, and the ability to thrive in a fast-paced, collaborative environment. 📋 Key Responsibilities 🔹 📌 Media Relations and Content Development - Develop and execute communication strategies that elevate the clean energy industry's narrative - Collaborate with key stakeholders to create compelling public messages and talking points - Monitor and respond to media requests, vetting, and tracking incoming requests to coordinate with the Media Relations team on responses - Manage press lists, including reporters, bloggers, non-traditional media, and other influencers - Draft talking points, prep memos, and other materials in advance of media interviews - Support content development for the website, blog, and other resources as needed 🔹 📈 Media Monitoring and Event Coordination - Monitor daily news clips, including identifying corrections that need to be made - Organize press events, conference calls, and other engagements - Manage media monitoring and review daily news clips, including identifying corrections that need to be made 🔹 📊 Administrative and Team Support - Join the rest of the department’s staff in carrying out administrative duties, such as board reports, vendor supervision, timely invoice and expense reporting, and maintaining master calendars and checklists of standard operating procedures ASSUMPTION: This role may experience high-level work demands and independent decision-making under tight timelines. Occasional travel outside of the Washington, DC area for meetings or events may be required. 🎯 Required Qualifications Education: - Bachelor’s degree in Communications, Journalism, or a related field required Experience: - 2-4 years of relevant experience in roles responsible for public relations, social media, and corporate communications - Previous experience specifically in journalism, political campaigns, government, or public affairs is strongly desired Required Skills: - Proficiency in Microsoft Office - Proficiency with content management systems (CMS), WordPress, and InDesign preferred - Strong organizational skills - Ability to handle multiple projects under tight deadlines - Passion for renewable energy and the tenacity for quality, time-sensitive work Preferred Skills: - Existing specialized energy-related communications, policy, media relations, and relationships with national and state energy, environment, or business reporters a plus but not required ASSUMPTION: Candidates should have a strong understanding of the clean energy industry, excellent communication skills, and the ability to thrive in a fast-paced, collaborative environment. 💰 Compensation & Benefits Salary Range: $70,000 - $85,000 USD per year Benefits: - 401k, PTO, and sick leave - Commuter benefits - Wellness reimbursement - Professional development/tuition reimbursements for eligible employees Working Hours: 40 hours per week 📌 Applicant Insights Company Context: Industry: Renewable Energy Company Size: 51-200 employees Founded: 2021 Company Description: The American Clean Power Association (ACP) is the leading voice of today’s multi-tech clean energy industry, representing energy storage, wind, utility-scale solar, clean hydrogen, and transmission companies. ACP is committed to meeting America’s energy and national security goals and building our economy with fast-growing, low-cost, and reliable domestic power. Company Specialties: - Wind Energy - Business Solutions - Networking - Advocacy - Education - Industry Policy - Solar Energy - Transmission - Energy Storage Company Website: Role Analysis: Career Level: Mid-Career Reporting Structure: Reports directly to the Director, Media Relations Work Arrangement: On-site with occasional travel required Growth Opportunities: - Opportunities to work on high-impact campaigns and initiatives - Potential to collaborate with senior leadership and external stakeholders - Exposure to various aspects of the clean energy industry and policy landscape Location & Work Environment: Office Type: Modern, collaborative office space in Washington, DC Office Location(s): 1299 Pennsylvania Ave NW, Washington, District of Columbia 20004, US Geographic Context: - Located in the heart of Washington, DC, offering easy access to various amenities and cultural attractions - Close proximity to public transportation options, including Metro and bus lines Work Schedule: Standard full-time work schedule with potential for flexible hours and remote work arrangements 💼 Interview & Application Insights Typical Process: 1. Submit application through the provided link 2. Phone or video screen with the hiring manager 3. In-person or virtual interview with the Media Relations team and other stakeholders 4. Final interview with senior leadership Key Assessment Areas: - Communication skills and ability to craft compelling narratives - Understanding of the clean energy industry and relevant policy issues - Ability to work collaboratively and manage multiple projects under tight deadlines - Adaptability and willingness to learn in a fast-paced environment Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Prepare for behavioral interview questions that focus on your communication skills, industry knowledge, and ability to work under pressure - Familiarize yourself with ACP's mission, values, and recent news coverage ATS Keywords: Media Relations, Communications, Public Relations, Social Media, Content Development, Energy Policy, Renewable Energy, Clean Energy, Industry Narrative, Media Monitoring, Event Coordination ASSUMPTION: The application process may involve additional assessments or interviews to evaluate candidates' fit for the role and ACP's unique work environment. 🛠️ Cultural Fit Considerations Company Values: - Innovation - Collaboration - Integrity - Accountability - Excellence Work Style: - Fast-paced and dynamic - Collaborative and team-oriented - Results-driven and goal-focused - Adaptable and open to new challenges Self-Assessment Questions: 1. How do you stay up-to-date with industry trends and news in the clean energy sector? 2. Can you provide an example of a successful media relations campaign you've led or contributed to? 3. How do you prioritize and manage multiple projects and deadlines in a fast-paced environment? 4. How do you approach building and maintaining relationships with key stakeholders, both internal and external to the organization? 5. How do you ensure the accuracy and timeliness of information in a high-pressure situation? ASSUMPTION: A strong cultural fit for this role requires a proactive, collaborative, and adaptable mindset, with a passion for the clean energy industry and a commitment to ACP's mission and values. ⚠️ Potential Challenges - The fast-paced nature of the role may require working extended hours or being on-call for media inquiries - The role may involve managing multiple projects and deadlines simultaneously - Occasional travel may be required for meetings or events - The role may require working with diverse stakeholders, including external partners and media outlets, which can present unique challenges and expectations 📈 Similar Roles Comparison - This role is unique in its focus on the clean energy industry and ACP's mission to advance renewable energy policies and initiatives - Unlike other media relations roles, this position requires a deep understanding of energy policy and the ability to navigate complex political landscapes - The role offers the opportunity to work at the intersection of communications, policy, and advocacy, providing a unique perspective on the clean energy industry 📝 Sample Projects - Developing and executing a media strategy for a major clean energy policy initiative - Coordinating with subject matter experts to create compelling public messages and talking points for a high-profile event or announcement - Managing a press event or conference call featuring senior leadership or external stakeholders - Creating and distributing press materials, including press releases, media alerts, and other content, to secure media coverage and drive narrative momentum ASSUMPTION: The specific projects and initiatives you'll work on will depend on ACP's current priorities and the evolving clean energy landscape. ❓ Key Questions to Ask During Interview 1. How does ACP prioritize its media and communications efforts to maximize impact and reach key stakeholders? 2. Can you describe a time when you had to adapt your communication strategy due to changing circumstances or new information? 3. How do you approach building and maintaining relationships with key media outlets and journalists in the clean energy sector? 4. How do you ensure that ACP's messaging is consistent and on-brand across various channels and platforms? 5. How do you measure the success of ACP's media and communications efforts, and how do you use that data to inform future strategies? ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and your commitment to understanding ACP's unique context and priorities. 📝 Next Steps for Applicants To apply for this position: 1. Submit your application through the provided link: 2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role 3. Prepare for phone or video screen with the hiring manager, focusing on your communication skills, industry knowledge, and ability to work under pressure 4. If selected, participate in in-person or virtual interviews with the Media Relations team and other stakeholders, demonstrating your cultural fit and understanding of ACP's mission and values 5. If invited, complete any additional assessments or interviews to evaluate your fit for the role and ACP's unique work environment 6. Follow up with the hiring manager or HR representative as directed, and be prepared to provide additional information or clarify any aspects of your application as needed ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.