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Media Relations Specialist III (ALD)

L.A. Care Health Plan
Full-time
On-site
Los Angeles, California, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Media Relations Specialist III (ALD)

πŸ”Ή Company: L.A. Care Health Plan

πŸ”Ή Location: Los Angeles, California

πŸ”Ή Job Type: Full-time, Limited Duration (1-2 years)

πŸ”Ή Category: Healthcare, Nonprofit

πŸ”Ή Date Posted: June 10, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Strategizing and leading public relations activities to support L.A. Care's mission
  • Managing media relations and communication strategies
  • Collaborating with internal teams and external stakeholders
  • Overseeing media events and crisis management
  • Mentoring and training staff on media and public relations issues

ASSUMPTION: This role requires a high level of experience and expertise in media relations and public relations, with a focus on healthcare or public agencies.

πŸ“‹ Key Responsibilities

βœ… Establish and cultivate relationships with media to increase L.A. Care's positive profile

βœ… Respond to media inquiries and coordinate interviews

βœ… Proactively pitch media on L.A. Care's stories and initiatives

βœ… Develop and edit materials for various external audiences

βœ… Support Director on issues management and crisis communication

βœ… Coordinate and execute media events, and manage media at L.A. Care events

βœ… Provide media training and public speaking preparation for L.A. Care leadership

βœ… Mentor other Communications Department staff on media and public relations issues

ASSUMPTION: This role involves managing multiple projects and deadlines, requiring strong organizational and time management skills.

🎯 Required Qualifications

Education: Bachelor's Degree in Communications or Journalism (or equivalent education and/or experience)

Experience: At least 5 years of relevant and increasing responsibility experience

Required Skills:

  • Existing relationships with regional, community, ethnic, and health industry journalists
  • Superior writing, editing, and interpersonal skills
  • Superior research and information gathering skills
  • Ability to quickly and concisely draft a wide range of high-quality materials
  • Ability to manage public relations vendors
  • Ability to interview internal and external subjects, including C-level executives
  • Deep understanding of current events and social media trends
  • Demonstrated ability to handle multiple projects at once and on deadline
  • Proficiency with Microsoft Office (Word, Excel, Access, PowerPoint)
  • Persuasion skills to influence media and position L.A. Care executives as thought leaders

Preferred Skills:

  • Bilingual in one of L.A. Care's threshold languages (English, Spanish, Chinese, Armenian, Arabic, Farsi, Khmer, Korean, Russian, Tagalog, Vietnamese)
  • Experience within a healthcare organization, nonprofit, or public agency
  • Understanding of Medi-Cal, Medicare, and related public health programs

ASSUMPTION: This role requires a high level of experience and expertise in media relations and public relations, with a focus on healthcare or public agencies.

πŸ’° Compensation & Benefits

Salary Range: $88,854 (Min.) - $115,509 (Mid.) - $142,166 (Max.)

Benefits:

  • Paid Time Off (PTO)
  • Tuition Reimbursement
  • Retirement Plans
  • Medical, Dental, and Vision
  • Wellness Program
  • Volunteer Time Off (VTO)

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range is based on market research and industry standards for similar roles in the Los Angeles area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: L.A. Care Health Plan is a nonprofit, publicly operated health plan serving more than 2.6 million members in Los Angeles County, making it the largest publicly operated health plan in the country.

Company Size: L.A. Care Health Plan has 1,001-5,000 employees, making it a mid-sized organization.

Founded: L.A. Care Health Plan was founded in 1997.

Company Description:

  • L.A. Care's mission is to provide access to quality health care for L.A. County's low-income communities and support the safety net required to achieve that purpose.
  • L.A. Care offers four health coverage plans, including Medi-Cal, L.A. Care Coveredβ„’, L.A. Care Medicare Plus, and the PASC-SEIU Homecare Workers Health Care Plan.
  • L.A. Care prioritizes quality, access, and inclusion, elevating health care for all of L.A. County.

Company Specialties:

  • HMO
  • Health Information Technology
  • Healthcare Insurance
  • Community Health

Company Website: www.lacare.org

ASSUMPTION: L.A. Care Health Plan is a large, established organization with a significant impact on the Los Angeles County healthcare landscape.

πŸ“Š Role Analysis

Career Level: This role is at the senior specialist level, requiring a high level of experience and expertise in media relations and public relations.

Reporting Structure: The Media Relations Specialist III reports directly to the Director of Communications.

Work Arrangement: This role is on-site, with a limited duration of 1-2 years.

Growth Opportunities:

  • Mentoring and training opportunities for other Communications Department staff
  • Potential career growth within the Communications Department or the organization
  • Expanding speaking engagement opportunities for L.A. Care leadership

ASSUMPTION: This role offers opportunities for professional growth and development within the Communications Department and the organization.

🌍 Location & Work Environment

Office Type: L.A. Care Health Plan has a single office location in Los Angeles, California.

Office Location(s): 1055 West 7th Street, Los Angeles, CA 90017, US

Geographic Context:

  • Los Angeles is the second-most populous city in the United States, with a diverse population and a vibrant cultural scene.
  • The office is located in the downtown Los Angeles area, with easy access to public transportation and nearby amenities.
  • The Los Angeles County healthcare landscape is dynamic and competitive, with numerous healthcare providers and organizations.

Work Schedule: Full-time, 40 hours per week, with a limited duration of 1-2 years.

ASSUMPTION: The work environment is fast-paced and dynamic, with a focus on collaboration and teamwork.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with the Director of Communications
  • Background check and reference check

Key Assessment Areas:

  • Media relations and public relations experience
  • Writing, editing, and interpersonal skills
  • Research and information gathering skills
  • Ability to manage multiple projects and deadlines
  • Understanding of L.A. Care's mission, values, and priorities

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of your media relations and public relations work, including successful campaigns and initiatives
  • Research L.A. Care Health Plan's mission, values, and priorities to demonstrate your understanding of the organization
  • Prepare questions to ask the interviewer about the role, the team, and the organization

ATS Keywords: Media Relations, Public Relations, Writing, Editing, Interpersonal Skills, Research, Communication, Crisis Management, Media Training, Event Coordination, Stakeholder Collaboration, Content Development

ASSUMPTION: The application process may take several weeks, depending on the volume of applicants and the organization's hiring timeline.

πŸ› οΈ Tools & Technologies

  • Microsoft Office (Word, Excel, Access, PowerPoint)
  • Media monitoring and clipping services
  • Social media platforms (Twitter, Facebook, LinkedIn, Instagram, YouTube)
  • Video production equipment and software

ASSUMPTION: This role requires proficiency with Microsoft Office and various media relations and public relations tools and technologies.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Quality
  • Access
  • Inclusion
  • Accountability
  • Responsiveness

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Focused on results and outcomes
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you align with L.A. Care's values of quality, access, inclusion, accountability, and responsiveness?
  • Are you comfortable working in a fast-paced, dynamic environment with multiple projects and deadlines?
  • Do you have experience working in a nonprofit or public agency setting?

ASSUMPTION: L.A. Care Health Plan values a diverse and inclusive work environment, with a focus on collaboration and teamwork.

⚠️ Potential Challenges

  • The dynamic and competitive Los Angeles County healthcare landscape may present unique challenges for media relations and public relations efforts
  • The role requires managing multiple projects and deadlines, which can be stressful and demanding
  • The limited duration of the role (1-2 years) may present challenges for long-term career planning
  • The on-site work arrangement may present challenges for individuals who prefer remote or hybrid work arrangements

ASSUMPTION: This role presents unique challenges and opportunities for professional growth and development.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other senior media relations and public relations roles in the healthcare industry, with a focus on healthcare organizations and public agencies
  • The role requires a high level of experience and expertise, with a focus on media relations and public relations skills
  • The role offers opportunities for professional growth and development within the Communications Department and the organization

ASSUMPTION: This role is similar to other senior media relations and public relations roles in the healthcare industry, with a focus on healthcare organizations and public agencies.

πŸ“ Sample Projects

  • Developing and executing a successful media campaign to launch a new healthcare initiative or program
  • Managing a crisis communication situation, such as a data breach or negative media coverage
  • Coordinating and executing a media event, such as a press conference or ribbon-cutting ceremony

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges faced by the Media Relations Specialist III role.

❓ Key Questions to Ask During Interview

  • What are the most pressing media relations challenges facing L.A. Care Health Plan currently?
  • How does the Communications Department collaborate with other departments within L.A. Care Health Plan?
  • What opportunities are there for professional growth and development within the Communications Department and the organization?
  • How does L.A. Care Health Plan support work-life balance for its employees?
  • What is the typical career path for a Media Relations Specialist III at L.A. Care Health Plan?

ASSUMPTION: These key questions help applicants better understand the role, the team, and the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of your media relations and public relations work, including successful campaigns and initiatives
  • Research L.A. Care Health Plan's mission, values, and priorities to demonstrate your understanding of the organization
  • Prepare questions to ask the interviewer about the role, the team, and the organization
  • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.