Mid Content Copywriter

📌 Core Information

🔹 Job Title: Mid Content Copywriter

🔹 Company: Grit Marketing Studio

🔹 Location: Mexico (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing & Advertising

🔹 Date Posted: April 3, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (Mexico)

🚀 Job Overview

Key aspects of this role include:

• Creating persuasive digital content for multiple clients and platforms in English and Spanish
• Collaborating with cross-functional teams to maintain high-quality standards
• Managing multiple projects and deadlines while ensuring content aligns with marketing strategies
• Adapting content to different platforms and formats while maintaining brand voice
• Monitoring and tracking content performance using digital analytics

ASSUMPTION: This role requires a high level of creativity, organization, and adaptability to manage multiple projects and clients effectively.

📋 Key Responsibilities

✅ Create and manage content for multiple clients, including:

• Organic and paid social media content
• Daily posts and Reels/TikTok guides
• Copy for various post types (in and out)

✅ Adapt content strategically based on platform and format:

• Optimize content for specific social media platforms
• Adapt content to different formats (Stories, Reels, Posts, Videos)

✅ Maintain brand voice while following platform best practices

✅ Manage projects and deadlines, ensuring high-quality standards

✅ Collaborate with teams to build and maintain client digital presence

✅ Program and calendarize social media posts

✅ Monitor and follow up on scheduled posts

✅ Create and manage requests in Notion for design and content creators

ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple projects and clients effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-5 years of experience in content creation, social media management, or a related role

Required Skills:

• Excellent written communication skills in English and Spanish
• Deep understanding of social media best practices and formats
• Experience with content management tools and digital analytics
• Proficiency in Notion or similar project management tools

Preferred Skills:

• Experience with luxury or wellness brands
• Fluency in additional languages

ASSUMPTION: Candidates with experience in luxury or wellness brands may have a competitive edge, as Grit Marketing Studio specializes in these areas.

💰 Compensation & Benefits

Salary Range: MXN 40,000 - 60,000 per month (Based on experience level and industry standards for mid-level content copywriter roles in Mexico)

Benefits:

• Fully remote work opportunity
• Company-provided laptop and necessary equipment
• Private medical insurance coverage (GNP)
• WellHub membership (fitness and wellness platform)
• Comfortable work schedule: Monday to Thursday 8 AM to 5 PM, with one-hour lunch break
• Flexible Fridays - option to end early when weekly tasks are completed
• 15 days of Christmas bonus (Aguinaldo)
• Competitive salary with potential for higher compensation based on experience

Working Hours: 40 hours per week, with a flexible work schedule on Fridays

ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level content copywriter roles in Mexico. Actual compensation may vary based on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services

Company Size: 11-50 employees (Small to mid-sized company, offering a close-knit work environment with opportunities for growth and impact)

Founded: 2017 (Relatively new company with a focus on innovation and growth)

Company Description:

• Boutique content marketing studio empowering beauty/wellness and mom/baby brands
• Specializes in creative storytelling and strategic growth through gritty execution
• Believes in big strategy meeting gritty execution for results-driven marketing

Company Specialties:

• Content marketing strategy
• Storytelling for luxury and wellness brands
• Growth-driven marketing

Company Website: www.gritstudio.com

ASSUMPTION: Grit Marketing Studio's focus on luxury and wellness brands may require candidates with experience or interest in these industries.

📊 Role Analysis

Career Level: Mid-level (Requires 2-5 years of experience, offering opportunities for growth and development)

Reporting Structure: Reports directly to the Content Strategist, collaborating with cross-functional teams (Design, Creators, etc.)

Work Arrangement: Fully remote, with a flexible work schedule on Fridays

Growth Opportunities:

• Potential career progression to Senior Content Copywriter or similar roles
• Opportunities to work with diverse clients and brands
• Chance to develop skills in content strategy, team management, or other areas

ASSUMPTION: This role offers growth opportunities as the company expands and takes on new clients.

🌍 Location & Work Environment

Office Type: Fully remote (No physical office, with all work done remotely)

Office Location(s): Mexico (Remote)

Geographic Context:

• Mexico offers a diverse cultural landscape and time zone advantages for collaboration with international clients
• Remote work allows for a flexible work-life balance and potential cost savings on commuting
• Grit Marketing Studio's small team size fosters a close-knit work environment

Work Schedule: Monday to Thursday 8 AM to 5 PM, with one-hour lunch break, and flexible Fridays

ASSUMPTION: The remote work arrangement may require strong self-motivation and time management skills to maintain productivity and work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the Hiring Manager
• Content creation test or assignment
• Final interview with the Content Strategist

Key Assessment Areas:

• Writing skills and creativity
• Understanding of social media best practices
• Project management and organizational skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Showcase your understanding of luxury and wellness brands in your application materials
• Prepare examples of your best content creation work for the interview
• Research Grit Marketing Studio's clients and company culture to demonstrate your fit

ATS Keywords: Content creation, social media management, digital marketing, project management, bilingual writing, luxury brands, wellness brands, Grit Marketing Studio

ASSUMPTION: The interview process may include assessments of both hard and soft skills, as well as a focus on cultural fit and alignment with company values.

🛠️ Tools & Technologies

• Notion (Project management and collaboration)
• Social media management platforms (Hootsuite, Buffer, etc.)
• Content creation tools (Canva, Adobe Creative Suite, etc.)
• Digital analytics tools (Google Analytics, Sprout Social, etc.)

ASSUMPTION: Familiarity with these tools and technologies is preferred but not always required, as training may be provided.

👔 Cultural Fit Considerations

Company Values:

• Strategic thinking
• Gritty execution
• Creativity and innovation

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and proactive

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable managing multiple projects and deadlines?
• Do you have a strong work ethic and a passion for storytelling?

ASSUMPTION: Candidates who align with Grit Marketing Studio's values and work style will be a strong fit for this role.

⚠️ Potential Challenges

• Managing multiple projects and clients with varying deadlines
• Adapting to the unique voice and tone of each brand
• Keeping up with the fast-paced nature of digital marketing and social media trends
• Working remotely and maintaining productivity without direct supervision

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to work.

📈 Similar Roles Comparison

• Mid Content Copywriter vs. Junior Content Copywriter: Mid-level role requires more experience and offers higher compensation and growth opportunities
• Mid Content Copywriter vs. Senior Content Copywriter: Senior role involves team management, strategy development, and higher compensation
• Mid Content Copywriter vs. Content Strategist: Content Strategist role focuses on overall content strategy and planning, rather than day-to-day content creation

ASSUMPTION: This role offers a unique blend of content creation and project management responsibilities, with opportunities for growth and development.

📝 Sample Projects

• Creating a social media content calendar for a luxury beauty brand, including organic and paid content
• Developing a Reels strategy for a wellness brand, including creative concepts and copy
• Managing a content project for a mom/baby brand, including collaboration with designers and content creators

ASSUMPTION: These sample projects demonstrate the range of responsibilities and clients the Mid Content Copywriter may encounter in this role.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall content marketing strategy for Grit Marketing Studio's clients?
• What are the most challenging aspects of working with luxury and wellness brands?
• How does the team collaborate and support each other in managing multiple projects and clients?
• What opportunities are there for professional growth and development within the company?
• How does Grit Marketing Studio measure the success of its content marketing campaigns?

ASSUMPTION: Asking these questions can help you better understand the role, the team, and the company's priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare examples of your best content creation work for the interview
• Follow up with the Hiring Manager one week after submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.