📌 Core Information
🔹 Job Title: Mid-Weight Copywriter
🔹 Company: Clarity Global Inc
🔹 Location: London, London, City of, United Kingdom
🔹 Job Type: Hybrid
🔹 Category: Advertising Services
🔹 Date Posted: 2025-05-07
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Crafting engaging content for various channels, including webpages, blogs, audio and video scripts, social media, bylines, reports, and thought leadership content.
- Collaborating with SEO strategists to optimize content for search engines.
- Translating complex technical concepts into clear, concise, and engaging copy.
- Crafting creative copy for taglines and advertising.
- Interviewing talent and stakeholders to feed into editorial programs.
- Working independently and as part of a team in a fast-paced environment, producing work within tight deadlines.
ASSUMPTION: This role requires a strong understanding of B2B industry trends, particularly in tech and finance, to create relevant and engaging content.
📋 Key Responsibilities
✅ Develop and execute compelling copy for various channels, translating complex technical concepts into engaging content.
✅ Collaborate with SEO strategists to optimize content for search engines, ensuring maximum visibility and reach.
✅ Translate complex technical concepts into clear, concise, and engaging copy that resonates with target audiences.
✅ Craft creative copy for taglines and advertising.
✅ Interview talent and/or stakeholders to feed into editorial programs.
✅ Communicate and collaborate with team members, freelancers, and clients.
✅ Proofread content.
✅ Research topics, create content calendars, and populate clients’ content roadmaps.
✅ Create and adhere to brand guidelines and messaging frameworks while maintaining a strong and consistent tone of voice across all content.
✅ Stay up-to-date with industry trends and best practices in copywriting and digital marketing.
ASSUMPION: The role may involve occasional travel to client sites or industry events, depending on the company's policies and client needs.
🎯 Required Qualifications
Education: A Bachelor's degree in English, Journalism, Marketing, or a related field.
Experience: 3-5 years of experience in copywriting, with a focus on B2B tech, finance, or relevant sectors aligned with our client base.
Required Skills:
- Proven ability to write clear, concise, and persuasive copy that drives results.
- Strong understanding of SEO principles and how to optimize content for search engines.
- Excellent research and analytical skills, with the ability to quickly grasp complex technical concepts.
- Ability to work independently and as part of a team in a fast-paced environment, producing work within tight deadlines.
- Experience working with content management systems and other relevant platforms.
- Experience interviewing and/or consulting with talent, stakeholders, and others.
Preferred Skills:
- Previous agency experience.
- Fluency in additional languages.
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and Google Workspace is likely required for this role.
💰 Compensation & Benefits
Salary Range: £35,000 - £45,000 per annum (Based on industry standards for a mid-weight copywriter in London)
Benefits:
- Private Medical Insurance
- Enhanced Family Leave
- Clarity Cares Time
- Employee Assistance Program (EAP)
- Wellness Fund
- Cycle to Work Scheme
- Volunteer Time Off
- Clarity Compass
- Unlimited Holiday
- Sabbatical Program
- Summer Fridays and Winter Break
- Flexible Working Program
Working Hours: Full-time (37.5 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-weight copywriter in London. Actual compensation may vary based on the candidate's experience and the company's internal policies.
📌 Applicant Insights
🔍 Company Context
Industry: Clarity Global Inc operates in the Advertising Services industry, specializing in digital marketing and communications for technology companies.
Company Size: Clarity Global Inc has 51-200 employees, providing a mid-sized agency environment with opportunities for growth and collaboration.
Founded: Clarity Global Inc was founded in 2013 and has since grown to have a global footprint across EMEA, North America, and APAC.
Company Description:
- Clarity empowers visionary technology companies to change the world for the better by bringing clarity through ideas, influence, and impact.
- The company specializes in corporate communications, reputation management, digital marketing, digital experience, and public affairs.
- Clarity's approach aligns clients’ immediate needs with long-term ambitions, driven by data and tailored to their vision.
Company Specialties:
- Content Creation
- SEO
- PR
- Public Affairs
- Website Development
- Digital Marketing
- Paid Advertising
- Corporate Communications
- Media Training
- Analytics
- CRO
- Insights
- and UX
Company Website: https://clarity.global/
ASSUMPTION: Clarity Global Inc's diverse range of services and global presence offer candidates the opportunity to work on various projects and gain exposure to different industries and markets.
📊 Role Analysis
Career Level: The Mid-Weight Copywriter role is a mid-level position, suitable for candidates with 3-5 years of experience in copywriting, particularly in B2B tech or finance.
Reporting Structure: This role reports directly to the Head of Content or a similar senior position within the company's content team.
Work Arrangement: This role is based in London, with a hybrid work arrangement, requiring on-site presence a few days per week.
Growth Opportunities:
- Progression to Senior Copywriter or similar roles as experience and skills develop.
- Expansion into other areas of the business, such as account management or team leadership, based on individual interests and company needs.
- International assignments or remote work opportunities, depending on the company's global expansion and the candidate's preferences.
ASSUMPTION: Clarity Global Inc's commitment to employee growth and development, as evidenced by its benefits package, suggests that there are opportunities for career progression within the company.
🌍 Location & Work Environment
Office Type: Clarity Global Inc's London office is located in the heart of the city, providing easy access to public transportation and various amenities.
Office Location(s): Third Floor, Unit 3A, Zetland House, 5-25 Scrutton Street, London, London EC2A 4HJ, GB
Geographic Context:
- London is a major global hub for technology, finance, and marketing industries, offering ample opportunities for networking and professional growth.
- The city's vibrant culture and diverse communities provide a stimulating work environment.
- London's time zone (GMT) may require some flexibility for collaboration with international teams.
Work Schedule: The Mid-Weight Copywriter role follows a standard full-time work schedule, with some flexibility for remote work.
ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work, catering to different preferences and needs.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the company's careers portal.
- Phone or video screening to assess communication skills and cultural fit.
- In-person or virtual interview with the hiring manager and/or team members to discuss the role, responsibilities, and expectations.
- Assessment task or case study to evaluate the candidate's skills and approach to copywriting.
- Final interview with senior leadership to discuss career growth and company culture.
Key Assessment Areas:
- Writing samples and portfolio pieces demonstrating the candidate's ability to create engaging and persuasive copy.
- Understanding of SEO principles and how to optimize content for search engines.
- Research skills and ability to grasp complex technical concepts quickly.
- Cultural fit and alignment with Clarity Global Inc's values and work environment.
- Problem-solving skills and adaptability in a fast-paced environment.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Include a portfolio or samples of your best work, demonstrating your ability to create engaging and persuasive copy.
- Prepare for the assessment task or case study by researching the company and its clients, and practicing your writing skills.
- Be ready to discuss your approach to SEO and how you optimize content for search engines.
- Demonstrate your understanding of the B2B tech and finance industries, and how you stay up-to-date with trends and best practices.
ATS Keywords: Copywriting, B2B, SEO, Technical Writing, Collaboration, Proofreading, Content Strategy, Creative Writing, Analytical Skills, Interviewing, Brand Guidelines, Digital Marketing, Communication, Adaptability
ASSUMPTION: Clarity Global Inc's ATS system may prioritize candidates who include relevant keywords in their resumes and cover letters, so it's essential to tailor your application materials accordingly.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Google Workspace
- Content Management Systems (e.g., WordPress, Drupal)
- SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
- Project management tools (e.g., Asana, Trello, Jira)
- Design tools (e.g., Adobe Creative Suite, Sketch, Figma)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's internal systems and client needs.
👔 Cultural Fit Considerations
Company Values:
- Fearless: Clarity encourages employees to take risks, learn, adapt, and deliver.
- Inclusive: Clarity fosters a diverse and inclusive work environment, valuing different perspectives and backgrounds.
- Collaborative: Clarity emphasizes teamwork and collaboration, both internally and with clients.
Work Style:
- Clarity's work environment is fast-paced, dynamic, and supportive, with a focus on achieving results and driving impact.
- The company encourages employees to take ownership of their work and contribute to its growth and success.
- Clarity values adaptability, resilience, and a growth mindset in its employees.
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment, and are you comfortable taking ownership of your work and contributing to the company's growth?
- Are you comfortable working collaboratively with diverse teams, both internally and with clients, to achieve shared goals?
- Do you have a strong understanding of SEO principles and how to optimize content for search engines?
- Are you comfortable working with complex technical concepts and translating them into engaging and persuasive copy?
ASSUMPTION: Clarity Global Inc's cultural fit considerations prioritize candidates who demonstrate adaptability, resilience, and a strong work ethic, as well as a commitment to collaboration and continuous learning.
⚠️ Potential Challenges
- The fast-paced work environment may require candidates to manage multiple projects and deadlines simultaneously.
- The role may involve working with complex technical concepts, which can be challenging to grasp and communicate effectively.
- The hybrid work arrangement may require some flexibility in working hours to accommodate team meetings and collaboration.
- The role may involve occasional travel to client sites or industry events, which can be demanding and time-consuming.
ASSUMPTION: Clarity Global Inc's potential challenges highlight the importance of strong time management, adaptability, and a willingness to learn and grow in a dynamic work environment.
📈 Similar Roles Comparison
- The Mid-Weight Copywriter role at Clarity Global Inc differs from similar roles in other agencies in its focus on B2B tech and finance industries and the company's commitment to driving impact and influence for its clients.
- Clarity Global Inc's global presence and diverse range of services offer candidates the opportunity to work on various projects and gain exposure to different industries and markets.
- The career path for a Mid-Weight Copywriter at Clarity Global Inc may involve progression to Senior Copywriter or similar roles, followed by expansion into other areas of the business, such as account management or team leadership.
ASSUMPTION: Clarity Global Inc's unique focus on B2B tech and finance industries and its commitment to driving impact and influence set it apart from other agencies, offering candidates a distinctive opportunity to grow and develop their skills.
📝 Sample Projects
- Developing a comprehensive content strategy for a SaaS company, including blog posts, whitepapers, case studies, and social media content to drive brand awareness and generate leads.
- Creating engaging and persuasive copy for a fintech company's website, including product descriptions, landing pages, and blog posts to educate users and drive conversions.
- Writing compelling taglines and advertising copy for a tech startup's launch campaign, including print, digital, and social media channels to generate buzz and attract investors.
ASSUMPTION: Clarity Global Inc's sample projects highlight the diverse range of content creation and marketing opportunities available to candidates in this role, as well as the importance of understanding the unique needs and goals of each client.
❓ Key Questions to Ask During Interview
- Can you describe the typical content roadmap for a new client, and how the Mid-Weight Copywriter role contributes to its development and execution?
- How does Clarity Global Inc measure the success of its content strategies, and what key performance indicators (KPIs) does the Mid-Weight Copywriter role track?
- What opportunities are there for professional development and growth within the content team and the company as a whole?
- How does Clarity Global Inc support its employees in maintaining a healthy work-life balance, particularly in a fast-paced and demanding role like the Mid-Weight Copywriter?
- Can you provide examples of how Clarity Global Inc has adapted its content strategies to respond to changes in the market or shifts in client needs?
ASSUMPTION: Clarity Global Inc's key questions to ask during the interview allow candidates to gain insight into the company's content creation processes, performance metrics, and commitment to employee growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, including specific examples of your copywriting work and how it aligns with Clarity Global Inc's content needs.
- Prepare a portfolio or samples of your best work, demonstrating your ability to create engaging and persuasive copy for various channels and industries.
- Research the company and its clients, and be ready to discuss your approach to SEO and content optimization during the interview.
- Follow up with the hiring manager or HR representative within 3-4 weeks of submitting your application to inquire about the status of your application and express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
