Mitarbeiter im Marketing (m/w/d)

📌 Core Information

🔹 Job Title: Mitarbeiter im Marketing (m/w/d)

🔹 Company: Hotel Goldener Berg - Your Mountain Selfcare Resort

🔹 Location: Lech am Arlberg, Austria

🔹 Job Type: Part-Time (30 hours/week, expandable to Full-Time)

🔹 Category: Hospitality & Tourism

🔹 Date Posted: 2025-07-07

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (3 days/week on-site, 2 days/week remote)

🚀 Job Overview

Key aspects of this role include:

• Shaping the hotel's brand and voice through creative content and marketing strategies
• Managing social media channels and online presence
• Building and maintaining media relationships
• Analyzing and optimizing marketing campaigns
• Collaborating with a passionate team to drive the hotel's holistic self-care concept

ASSUMPTION: This role requires a strong understanding of the hotel industry and a passion for wellness and self-care. The ideal candidate will be bilingual (German and English) and have a creative, strategic mindset.

📋 Key Responsibilities

✅ Create engaging content (text, images, videos) that reflects the hotel's unique brand and philosophy

✅ Manage and grow the hotel's social media presence, including strategic campaigns and viral trends

✅ Design and distribute inspiring newsletters and targeted campaigns to enhance customer loyalty

✅ Build and maintain relationships with media outlets and journalists, representing the hotel at events and trade shows

✅ Monitor and analyze marketing performance, continuously optimizing strategies and tactics

✅ Collaborate with the team to develop and implement marketing strategies that support the hotel's holistic self-care concept

ASSUMPTION: This role requires a high level of self-organization, attention to detail, and the ability to balance multiple projects and deadlines.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience in marketing, communications, or a related field

Experience: Proven experience (2-5 years) in marketing, preferably within the hotel or hospitality industry

Required Skills:

• Excellent communication skills in German and English
• Strong creative and strategic thinking
• Proficient use of marketing tools, KI applications, and social media platforms
• Experience in content creation and social media management
• Familiarity with marketing analytics and optimization
• Passion for wellness, self-care, and holistic living
• Understanding of the hotel industry and its unique challenges

Preferred Skills:

• Experience with PR and networking in the hospitality industry
• Fluency in additional languages
• Knowledge of the local area and its attractions

ASSUMPTION: Given the hybrid nature of this role, candidates should be comfortable working independently and managing their time effectively.

💰 Compensation & Benefits

Salary Range: €2,200 - €2,500 per month (gross, based on experience and qualifications)

Benefits:

• Accommodation in the team hotel
• Living with mountain view, ski-in & ski-out
• Open, respectful atmosphere
• Rapid advancement opportunities
• Best remuneration
• Beautiful, cozy accommodations
• Fine catering
• Team events
• Training in many areas
• Participation in hotel concepts
• Designing one's own workspace
• Discounts on food, drinks, and services in the hotel
• Various discounts in Lech – Zürs establishments
• Discounted ski pass
• Use of the Alpin Spa
• Joint barbecue evenings and sports events
• A great team and excellent guests
• Personality coaching
• Various training and further education
• Free Wi-Fi
• Free meals and lodging
• TEAMCARD Lech Zürs

Working Hours: 30 hours/week (expandable to full-time)

ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing roles in the hospitality industry in Austria. The benefits listed are based on the company's job posting and may be subject to change.

📌 Applicant Insights

🔍 Company Context

Industry: Hospitality & Tourism

Company Size: Small (11-50 employees)

Founded: 1985 (as a ski-in/ski-out hotel in Lech am Arlberg)

Company Description:

• Holistic self-care resort focused on wellness, self-care, and sustainable living
• Offers a unique blend of bohemian lifestyle and alpine tradition
• Provides a range of wellness activities, retreats, and energizing experiences

Company Specialties:

• Ski-in/Ski-out hotel
• Alpin Spa with various pools and relaxation areas
• Gault Millau restaurant
• Me Time and yoga offerings
• Wellness and holistic self-care programs
• Sustainability and environmental responsibility

Company Website: www.goldenerberg.at

ASSUMPTION: The company's focus on holistic self-care and wellness sets it apart in the hospitality industry. Candidates should be passionate about these aspects and understand how to effectively communicate them in marketing strategies.

📊 Role Analysis

Career Level: Mid-level marketing professional

Reporting Structure: Reports directly to the hotel management team

Work Arrangement: Hybrid (3 days/week on-site, 2 days/week remote)

Growth Opportunities:

• Rapid advancement opportunities within the hotel's marketing department
• Potential to expand the role to full-time and take on additional responsibilities
• Opportunities to collaborate with and learn from experienced professionals in the hospitality industry

ASSUMPTION: Given the company's focus on personal growth and development, candidates can expect numerous opportunities to learn and advance in their careers.

🌍 Location & Work Environment

Office Type: Boutique hotel with a focus on wellness and self-care

Office Location(s): Lech am Arlberg, Austria

Geographic Context:

• Located in the picturesque Austrian Alps, offering stunning mountain views
• Ski-in/ski-out access in the winter and walk-in/walk-out access in the summer
• Close proximity to various outdoor activities, such as hiking, biking, and swimming

Work Schedule: 30 hours/week (expandable to full-time), with flexible hours and the opportunity to work remotely

ASSUMPTION: The hotel's unique location and focus on wellness create a distinctive work environment that may appeal to candidates seeking a balance between professional growth and personal well-being.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screening to assess communication skills and cultural fit
• On-site interview with the hotel management team to discuss the role and company culture in more detail
• Final interview or assessment to evaluate the candidate's marketing skills and strategic thinking

Key Assessment Areas:

• Creativity and strategic thinking in marketing and content creation
• Communication skills in German and English
• Understanding of the hotel industry and its unique challenges
• Ability to work independently and manage time effectively

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Include examples of your previous marketing campaigns and their outcomes
• Demonstrate your passion for wellness, self-care, and holistic living in your application materials
• Prepare thoughtful questions about the role and company culture to ask during the interview

ATS Keywords: Marketing, Content Creation, Social Media Management, PR, Holistic Selfcare, Wellness, Hospitality Industry

ASSUMPTION: Given the company's focus on cultural fit and personal values, candidates should be prepared to discuss their alignment with the hotel's mission and vision during the interview process.

🛠️ Tools & Technologies

• Marketing tools and platforms (e.g., Hootsuite, Buffer, Canva, etc.)
• Social media platforms (e.g., Facebook, Instagram, LinkedIn, etc.)
• Analytics and optimization tools (e.g., Google Analytics, social media analytics, etc.)

ASSUMPTION: The specific tools and technologies required for this role may evolve over time, as the hotel's marketing strategies and tactics continue to develop.

👔 Cultural Fit Considerations

Company Values:

• Holistic self-care and wellness
• Sustainability and environmental responsibility
• Authenticity and personal growth
• Collaboration and teamwork

Work Style:

• Creative and strategic thinking
• Independence and self-organization
• Collaborative and team-oriented approach
• Passion for wellness, self-care, and holistic living

Self-Assessment Questions:

• How do you embody the hotel's holistic self-care philosophy in your personal life?
• How do you approach balancing independent work and collaboration with a team?
• How do you stay organized and manage your time effectively, particularly in a hybrid work environment?

ASSUMPTION: Candidates should be prepared to discuss their alignment with the hotel's values and work style during the interview process, as cultural fit is a critical factor in this role.

⚠️ Potential Challenges

• Balancing multiple projects and deadlines in a fast-paced, creative environment
• Adapting to the unique challenges and demands of the hospitality industry
• Managing a hybrid work arrangement, with both on-site and remote work requirements
• Navigating the hotel's unique culture and work environment

ASSUMPTION: Given the hotel's focus on personal growth and development, candidates should be prepared to embrace challenges as opportunities for learning and advancement.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a deep understanding of the hotel industry and its unique challenges
• Candidates should have experience or be willing to learn about marketing in the hospitality sector
• This role offers a unique blend of creative and strategic marketing, with a focus on wellness and self-care

ASSUMPTION: Candidates should research the hospitality industry and the hotel's unique offerings to demonstrate their understanding and enthusiasm for the role during the interview process.

📝 Sample Projects

• Developing and executing a social media campaign to promote the hotel's wellness offerings and retreats
• Creating engaging content for the hotel's website and newsletters, highlighting its unique features and benefits
• Building and maintaining relationships with local media outlets and influencers to secure coverage and partnerships

ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and their outcomes during the interview process.

❓ Key Questions to Ask During Interview

• How does this role support the hotel's overall mission and vision for holistic self-care?
• What are the key priorities for the first 90 days in this role?
• How does the hotel's culture and work environment support personal growth and development?
• What opportunities are there for collaboration and learning within the marketing department and the hotel as a whole?
• How does the hotel measure the success of its marketing campaigns and strategies?

ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the company's mission and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Join.com link provided
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of your previous marketing campaigns and their outcomes
• Demonstrate your passion for wellness, self-care, and holistic living in your application materials
• Prepare thoughtful questions about the role and company culture to ask during the interview
• Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.