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Mobile App Growth Manager

Jobs for Humanity
Full-time
On-site
Beirut, Beyrouth, Lebanon
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Mobile App Growth Manager

πŸ”Ή Company: Jobs for Humanity

πŸ”Ή Location: Beirut, Lebanon

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Mobile App Growth

πŸ”Ή Date Posted: April 15, 2025

πŸ”Ή Experience Level: 8+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing strategies to enhance app store presence and visibility
  • Creating region-specific user engagement and retention strategies
  • Tracking, analyzing, and reporting on key performance indicators (KPIs)
  • Leading the development and execution of growth strategies tailored to service-on-demand mobile applications
  • Working closely with cross-functional teams to ensure growth initiatives align with overall business objectives

ASSUMPTION: This role requires a high level of expertise in mobile app growth management, with a strong focus on service-on-demand applications and regional market trends.

πŸ“‹ Key Responsibilities

βœ… Develop and implement strategies to enhance app store presence and visibility, including localized App Store Optimization (ASO) techniques to improve discoverability in regional app stores.

βœ… Create and execute region-specific user engagement and retention strategies, leveraging cultural insights and local preferences to foster long-term app usage and customer loyalty.

βœ… Track, analyze, and report on key performance indicators (KPIs) related to app downloads, in-app purchases, user engagement, and revenue growth across target regions.

βœ… Conduct A/B testing and growth hacking experiments to refine app features, design, and user experience, ensuring alignment with audience preferences in the GCC, Levant, and Middle East.

βœ… Lead the development and execution of growth strategies tailored to service-on-demand mobile applications, with a strong regional focus.

βœ… Leverage market insights and regional expertise to optimize user acquisition campaigns, engagement initiatives, and monetization strategies.

βœ… Perform comprehensive market research and competitive analysis to uncover growth opportunities, emerging trends, and potential strategic partnerships within the service-on-demand industry.

βœ… Work closely with cross-functional teams to ensure growth initiatives align with overall business objectives, product development plans, and marketing strategies.

βœ… Evaluate app performance metrics, user behavior patterns, and customer feedback specific to the GCC, Levant, and Middle East markets, identifying areas for improvement and making data-driven recommendations.

ASSUMPTION: This role requires a data-driven approach, with a strong focus on analytics and continuous improvement.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 8+ years of proven experience in mobile app growth management, specializing in service-on-demand applications across the GCC, Levant, and Middle East regions.

Required Skills:

  • Extensive expertise in service-on-demand apps, particularly within these regions
  • Strong expertise in analytics tools and app store analytics
  • Excellent project management and organizational skills
  • Outstanding communication and interpersonal abilities
  • Proven track record in developing and executing successful growth strategies for service-on-demand mobile applications within the GCC, Levant, and Middle East markets

Preferred Skills:

  • Fluency in Arabic and/or other regional languages
  • Experience working with multicultural teams

ASSUMPTION: Fluency in local languages and experience working with multicultural teams would be beneficial for this role, given the regional focus.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between $80,000 and $120,000 per year, based on industry standards for a senior-level mobile app growth manager with 8+ years of experience in the service-on-demand industry and regional focus.

Benefits:

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Retirement plan
  • Paid time off

Working Hours: Monday till Friday | 09:00 AM till 06:00 PM

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Jobs for Humanity is a non-profit organization focused on connecting historically underrepresented talent to welcoming employers across the globe.

Company Size: Jobs for Humanity has 11-50 employees, which means applicants can expect a mid-sized company structure with opportunities for impact and growth.

Founded: Jobs for Humanity was founded in 2020, making it a relatively new organization with a strong mission and growth potential.

Company Description:

  • Jobs for Humanity paves the way to a fairer future for all by connecting historically underrepresented talent to welcoming employers.
  • The organization combines cutting-edge recruiting technology and expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable.
  • They offer job hunting services, diversity coaching, training, and events to support their mission.

Company Specialties:

  • Job hunting
  • Diversity
  • Coaching
  • Training
  • And events

Company Website: www.jobsforhumanity.com

ASSUMPTION: As a non-profit organization, Jobs for Humanity may have different compensation and benefits structures compared to for-profit companies. Applicants should research the organization's mission and values to ensure alignment with their personal goals and career aspirations.

πŸ“Š Role Analysis

Career Level: This role is at the senior level, requiring extensive experience and expertise in mobile app growth management.

Reporting Structure: The Mobile App Growth Manager will report directly to the organization's leadership team and collaborate with cross-functional teams, including product, marketing, and engineering.

Work Arrangement: This role is on-site, with the expectation of working from the company's office in Verdun, Lebanon, Monday through Friday from 9:00 AM to 6:00 PM.

Growth Opportunities:

  • As a senior-level role, this position offers opportunities for career advancement within the organization or the broader industry.
  • Applicants can expect to gain valuable experience in regional market trends, cross-functional collaboration, and data-driven decision-making.
  • There may be opportunities to work on international projects or expand the organization's reach within the Middle East and North Africa region.

ASSUMPTION: Given the organization's focus on diversity and inclusion, there may be opportunities for applicants to contribute to the organization's mission and values through their work on this role.

🌍 Location & Work Environment

Office Type: The company's office is located in Verdun, a bustling neighborhood in Beirut, Lebanon, with easy access to public transportation and nearby amenities.

Office Location(s): Verdun, Lebanon

Geographic Context:

  • Beirut is the capital and largest city of Lebanon, with a population of over 1 million people.
  • The city is known for its vibrant culture, rich history, and diverse population.
  • Lebanon is a small country located in the Middle East, with a Mediterranean climate and a mix of Eastern and Western influences.

Work Schedule: The work schedule for this role is Monday through Friday from 9:00 AM to 6:00 PM, with a one-hour lunch break.

ASSUMPTION: Applicants should be comfortable working in a multicultural environment and be open to adapting to the local work culture and customs.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with the leadership team
  • Background check and reference verification

Key Assessment Areas:

  • Problem-solving skills and strategic thinking
  • Data analysis and interpretation
  • Communication and presentation skills
  • Cultural awareness and adaptability

Application Tips:

  • Tailor your resume and cover letter to highlight your experience in mobile app growth management, with a focus on service-on-demand applications and regional market trends.
  • Prepare examples of your past growth strategies, A/B testing results, and data-driven decision-making to demonstrate your qualifications for this role.
  • Research the organization's mission and values to ensure alignment with your personal goals and career aspirations.

ATS Keywords: Mobile App Growth Management, Service-on-Demand Applications, App Store Optimization, User Engagement Strategies, Data Analysis, A/B Testing, Project Management, Communication Skills, Market Research, Competitive Analysis, User Acquisition Campaigns, Monetization Strategies, Cross-Functional Collaboration, Customer Feedback Analysis, Cultural Insights, Regional Market Trends

ASSUMPTION: As a non-profit organization, Jobs for Humanity may have a more streamlined interview process compared to larger corporations. Applicants should be prepared to discuss their alignment with the organization's mission and values during the interview process.

πŸ› οΈ Tools & Technologies

  • App Annie
  • AppFollow
  • AppCenter
  • Google Analytics
  • Mixpanel
  • Asana
  • Slack
  • Microsoft Office Suite

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the organization's existing tech stack and the candidate's areas of expertise.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inclusion
  • Diversity
  • Integrity
  • Collaboration
  • Excellence

Work Style:

  • Data-driven decision-making
  • Cross-functional collaboration
  • Adaptability
  • Continuous learning
  • Results-oriented

Self-Assessment Questions:

  • How do you incorporate cultural insights into your growth strategies?
  • Can you provide an example of a time when you had to adapt your approach to a new market or region?
  • How do you ensure that your data-driven decisions align with the organization's overall mission and values?

ASSUMPTION: Applicants should be prepared to discuss their alignment with the organization's values and work style during the interview process.

⚠️ Potential Challenges

  • Working in a fast-paced, dynamic environment with a focus on continuous improvement
  • Adapting to regional market trends and cultural differences
  • Managing multiple priorities and tight deadlines
  • Collaborating with cross-functional teams to ensure alignment with overall business objectives
  • Staying up-to-date with the latest trends and best practices in mobile app growth management

ASSUMPTION: Applicants should be comfortable working in a fast-paced environment and be open to adapting to new challenges and opportunities as they arise.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Mobile App Growth Manager or a Regional Mobile App Growth Specialist, with a focus on service-on-demand applications and regional market trends.
  • However, this role is unique in its focus on the GCC, Levant, and Middle East regions, requiring a strong understanding of regional market dynamics and cultural insights.
  • Applicants with experience in similar roles within the service-on-demand industry may find this role to be a good fit for their skills and career goals.

ASSUMPTION: Applicants should research similar roles within the industry to ensure that this position aligns with their career aspirations and skillset.

πŸ“ Sample Projects

  • Developing and implementing a localized App Store Optimization (ASO) strategy for a service-on-demand mobile application in the GCC region
  • Conducting market research and competitive analysis to uncover growth opportunities within the service-on-demand industry in the Levant
  • Evaluating app performance metrics and user behavior patterns in the Middle East to identify areas for improvement and make data-driven recommendations

ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they have applied their skills and knowledge to drive growth and improve app performance.

❓ Key Questions to Ask During Interview

  • How does this role fit into the organization's overall mission and growth strategy?
  • Can you describe the team structure and how this role will collaborate with other departments?
  • What are the key priorities for this role in the first 90 days?
  • How does the organization support the professional development and growth of its employees?
  • What are the most challenging aspects of working in the service-on-demand industry within the GCC, Levant, and Middle East regions?

ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the organization's mission and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your experience in mobile app growth management, with a focus on service-on-demand applications and regional market trends.
  • Prepare examples of your past growth strategies, A/B testing results, and data-driven decision-making to demonstrate your qualifications for this role.
  • Research the organization's mission and values to ensure alignment with your personal goals and career aspirations.
  • Follow up with the hiring manager within one week of submitting your application to express your interest in the role and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.