π Core Information
πΉ Job Title: MovieWeb: Social Media Coordinator
πΉ Company: Valnet Freelance
πΉ Location: Remote (New York, NY)
πΉ Job Type: Freelance, Remote
πΉ Category: Marketing & Communications
πΉ Date Posted: April 10, 2025
πΉ Experience Level: Entry-level to Mid-level (0-2 years)
πΉ Remote Status: Fully Remote
π Job Overview
Key aspects of this role include:
- Managing and growing MovieWeb's social media presence, with a focus on Facebook, Instagram, and TikTok
- Creating engaging, on-brand content tailored to each platform's tone and user expectations
- Actively managing community interactions to foster engagement and maintain a positive brand presence
- Analyzing key social media metrics to provide insights and optimize performance
- Collaborating with the team to contribute ideas and enhance content strategies
ASSUMPTION: This role requires a strong understanding of pop culture, meme culture, and internet communities to create relevant and engaging content.
π Key Responsibilities
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Manage and grow assigned social media pages, particularly Facebook, by curating and publishing relevant, engaging content
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Create visually compelling posts, including memes and image-based content, for platforms like Facebook, Instagram, and TikTok
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Select and share on-brand, socially relevant articles that align with MovieWeb's voice and appeal to the audience
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Write engaging, on-brand captions tailored to each platform's tone and user expectations
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Schedule content (images, links, and videos) in an organized, timely fashion to ensure consistent posting
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Actively manage community interactions to foster engagement and maintain a positive brand presence
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Analyze key social media metrics and provide regular insights and feedback to optimize performance
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Adhere to MovieWeb's social media guidelines and platform-specific best practices
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Attend occasional team meetings and contribute ideas to help enhance content strategies
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Complete additional social media-related tasks as assigned by MovieWeb's management team
ASSUMPTION: This role may require occasional weekend or evening work to ensure timely content scheduling and community management.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 1-3 years of experience managing social media for a digital brand or publication
Required Skills:
- Proven success in growing audiences and generating traffic via social platforms
- Proficiency in using tools like Meta Business Suite, Later, or similar scheduling platforms
- Strong understanding of meme culture, pop culture trends, and internet communities
- Excellent written communication skills and a sharp eye for visuals
- Ability to work independently and collaboratively within a fast-paced digital environment
Preferred Skills:
- Experience with social media analytics tools (e.g., Google Analytics, Sprout Social)
- Familiarity with SEO best practices
- Knowledge of Adobe Creative Suite or similar design tools
ASSUMPTION: Applicants should have a strong portfolio or examples of their social media management experience to demonstrate their skills.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 USD per year (based on industry standards for entry-level to mid-level social media coordinator roles)
Benefits:
- Flexible work hours and remote work arrangement
- Opportunities for professional growth and development
- Potential for full-time employment based on performance
Working Hours: Full-time (40 hours per week), with flexible scheduling to accommodate content creation and community management needs
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: MovieWeb is a leading online destination for movie enthusiasts, providing the latest news, information, and entertainment related to movies, TV shows, and pop culture.
Company Size: Valnet Inc., the parent company of MovieWeb, has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Valnet Inc. was founded in 1995, with MovieWeb.com launched in 1995 as well.
Company Description:
- Valnet Inc. is a leading publishing and media investment company that owns and operates over 25 highly authoritative brands across various verticals, including entertainment, sports, technology, automotive, gaming, and travel.
- Valnet specializes in acquiring, operating, and growing properties that are mission-critical in their respective environments, positioning itself at the forefront of media investment.
Company Specialties:
- Web development and online marketing
- Online advertising and web investment
- Content creation and digital publishing
- Online media and entertainment
Company Website: http://www.valnetinc.com
ASSUMPTION: Valnet Inc. and its subsidiaries, including MovieWeb, operate in a fast-paced, dynamic environment, requiring employees to be adaptable, creative, and results-driven.
π Role Analysis
Career Level: Entry-level to Mid-level (0-2 years of experience)
Reporting Structure: The Social Media Coordinator will report directly to MovieWeb's management team.
Work Arrangement: This is a fully remote, freelance position with flexible scheduling to accommodate content creation and community management needs.
Growth Opportunities:
- Proven success in this role may lead to full-time employment opportunities within the company.
- Expanding skills and experience in social media management and digital marketing may open doors to advanced roles within the organization.
ASSUMPTION: This role provides an excellent entry point for candidates looking to establish a career in social media management and digital marketing.
π Location & Work Environment
Office Type: Fully remote work environment
Office Location(s): New York, NY (with the option to work remotely from anywhere in the United States)
Geographic Context:
- New York City is a major hub for entertainment, media, and digital marketing, providing ample networking and professional development opportunities.
- The remote work arrangement allows for flexibility in location, enabling candidates to work from anywhere in the United States.
Work Schedule: Full-time (40 hours per week), with flexible scheduling to accommodate content creation and community management needs
ASSUMPTION: The flexible work arrangement and remote work option cater to candidates seeking a better work-life balance and the ability to work from home.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Writing evaluation to assess communication skills and content creation abilities
- Interview with MovieWeb's management team to discuss the role, responsibilities, and qualifications
- Background check and onboarding for successful candidates
Key Assessment Areas:
- Writing and communication skills
- Understanding of social media trends and pop culture
- Ability to create engaging, on-brand content
- Experience with social media management and analytics
Application Tips:
- Tailor your resume and cover letter to highlight your social media management experience and relevant skills
- Include examples of your social media content creation and management experience in your portfolio or cover letter
- Demonstrate your understanding of MovieWeb's brand voice and target audience in your application materials
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
ATS Keywords: Social Media Management, Content Creation, Audience Engagement, Visual Communication, Pop Culture Knowledge, Meme Culture, Analytical Skills, Community Management, Scheduling, Written Communication, Digital Marketing, Brand Voice, Team Collaboration, Social Media Strategy, Performance Optimization, Trend Analysis
ASSUMPTION: Applicants should tailor their application materials to include relevant keywords and demonstrate their understanding of the role's required qualifications and skills.
π οΈ Tools & Technologies
- Meta Business Suite
- Later
- Canva or similar design tools
- Google Analytics
- Sprout Social (optional)
ASSUMPTION: Familiarity with these tools is preferred, but not required, as training will be provided to successful candidates.
π Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Results-driven and data-informed decision-making
- Adaptability and continuous learning
Work Style:
- Fast-paced and dynamic environment
- Flexible and adaptable to changing priorities and deadlines
- Strong communication and collaboration skills
- Ability to work independently and manage multiple projects simultaneously
Self-Assessment Questions:
- Do you have a strong understanding of pop culture trends and meme culture?
- Are you comfortable working in a fast-paced, dynamic environment with changing priorities?
- Do you have excellent written communication skills and a sharp eye for visuals?
- Are you able to work independently and collaboratively within a remote team setting?
ASSUMPTION: Candidates who align with these values and work style preferences will be more likely to succeed in this role and thrive within the company culture.
β οΈ Potential Challenges
- Managing multiple social media platforms and content creation deadlines simultaneously
- Keeping up with rapidly changing social media trends and algorithms
- Balancing the need for engaging content with maintaining a positive brand presence and adhering to platform-specific best practices
- Occasional weekend or evening work to ensure timely content scheduling and community management
ASSUMPTION: Successful candidates will be able to effectively manage their time, prioritize tasks, and adapt to the demands of the role.
π Similar Roles Comparison
- This role is similar to a Social Media Manager or Community Manager position, with a focus on content creation and audience engagement
- Unlike other social media roles, this position requires a strong understanding of pop culture, meme culture, and internet communities to create relevant and engaging content
- Career progression may include advanced roles in social media management, digital marketing, or content strategy
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.
π Sample Projects
- Creating a successful social media campaign for a new movie release, including tailored content for each platform and engaging with the audience to generate buzz and drive ticket sales
- Developing a comprehensive social media strategy for a TV show, including content themes, posting schedules, and audience engagement tactics to maximize viewership and generate positive word-of-mouth
- Managing a brand's social media presence during a crisis or controversy, creating content that addresses the issue, maintains a positive brand image, and minimizes potential damage to the brand's reputation
ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges that the Social Media Coordinator may face in this role.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role fit into the overall content strategy for MovieWeb?
- What are the most challenging aspects of managing social media for a brand like MovieWeb?
- How does the management team support and collaborate with the Social Media Coordinator to ensure success in this role?
- What opportunities are there for professional growth and development within the company?
ASSUMPTION: Asking these questions demonstrates your interest in the role and commitment to understanding the company's culture and expectations.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your social media management experience and relevant skills
- Include examples of your social media content creation and management experience in your portfolio or cover letter
- Demonstrate your understanding of MovieWeb's brand voice and target audience in your application materials
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.