Multi-Media Account Executive - Entry Level

📌 Core Information

🔹 Job Title: Multi-Media Account Executive - Entry Level

🔹 Company: Nexstar Media Group, Inc.

🔹 Location: Albany, New York, United States

🔹 Job Type: On-site

🔹 Category: 💼 Account Management

🔹 Date Posted: April 2, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Developing and increasing sales volume for TV and digital revenue
• Building and maintaining client relationships
• Creating and delivering impactful sales presentations
• Utilizing multimedia strategies to drive client success

ASSUMPTION: This role is targeted towards individuals with a strong interest in sales and media. It involves both generating new business and managing existing relationships.

📋 Key Responsibilities

✅ Develop sales volume for TV and digital revenue

✅ Prospect, qualify, and close new business

✅ Implement strategies to exceed revenue goals

✅ Enter orders, manage contracts, and follow up on collections

✅ Participate in creating clients' advertising content

✅ Advocate for Nexstar's products and services

✅ Collaborate with clients and station personnel to develop effective campaigns

✅ Perform additional duties as assigned

ASSUMPTION: Responsibilities require a proactive and innovative approach to sales to meet or exceed targets in a competitive media landscape.

🎯 Required Qualifications

Education: Not specified, likely high school diploma or equivalent as it is entry-level.

Experience: Preferably some sales experience, though not mandatory.

Required Skills:

• Strong oral and written communication skills
• Proficiency in Microsoft Office
• Familiarity with social media and digital marketing tools

Preferred Skills:

• Previous sales or account management experience
• Experience in advertising or media industries

ASSUMPTION: The emphasis is on skills over formal education due to the entry-level nature of the position.

💰 Compensation & Benefits

Salary Range: $40,000 - $60,000 with potential for commission

Benefits:

• Medical, dental, and vision insurance
• Life insurance
• 401(K) retirement plan

Working Hours: 40 hours per week, typical business hours

ASSUMPTION: Compensation reflects both base pay and performance-based incentives to motivate high performance in sales.

📌 Applicant Insights

🔍 Company Context

Industry: Broadcast Media Production and Distribution

Company Size: 10,001+ employees, offering stability and extensive resources

Founded: 1996

Company Description:

• Largest local television broadcaster in the U.S.
• Extensive digital properties and services
• Various network affiliations providing diverse content offerings

Company Specialties:

• Diverse media production and distribution
• Innovative digital marketing strategies
• Broadcasting through top affiliates

Company Website: http://www.nexstar.tv

ASSUMPTION: The wide reach and resources of Nexstar Media Group present extensive career growth opportunities for employees.

📊 Role Analysis

Career Level: Entry level, ideal for recent graduates or individuals new to the sales industry

Reporting Structure: Likely reports to a Sales Manager or similar role

Work Arrangement: On-site, fostering team collaboration and client interaction

Growth Opportunities:

• Progression into senior sales roles
• Potential to move into managerial positions
• Opportunities to specialize in digital marketing

ASSUMPTION: The role provides a solid foundation for long-term career development in media sales and marketing.

🌍 Location & Work Environment

Office Type: Traditional office environment with collaborative spaces

Office Location(s): Based in Albany, New York

Geographic Context:

• Albany offers a mix of urban and natural attractions
• Proximity to major Northeast cities
• Rich in cultural and recreational activities

Work Schedule: Likely follows a standard Monday-Friday schedule

ASSUMPTION: The Albany location provides access to both city amenities and outdoor activities, enhancing overall quality of work-life balance.

💼 Interview & Application Insights

Typical Process:

• Initial application and resume submission
• Phone or video interview with HR
• In-person interview with the hiring manager

Key Assessment Areas:

• Sales potential and past achievements
• Communication and presentation skills
• Problem-solving abilities

Application Tips:

• Highlight any sales or media-related experience
• Demonstrate enthusiasm for media industry trends
• Showcase strong networking and relationship-building skills

ATS Keywords: Sales, Digital Marketing, Account Management, Customer Relations, Communication Skills

ASSUMPTION: The interview process likely emphasizes candidate aptitude for growth and adaptability in the media sector.

🛠️ Tools & Technologies

• Microsoft Office Suite: Word, PowerPoint, Excel, Outlook
• Popular social media platforms
• Digital advertising tools

ASSUMPTION: Competency in these tools is crucial for daily tasks and enhancing productivity in the role.

👔 Cultural Fit Considerations

Company Values:

• Innovation and adaptability
• Customer-focused solutions
• Integrity and accountability

Work Style:

• Results-driven with a focus on growth
• Collaborative and team-oriented
• Proactive and self-motivated

Self-Assessment Questions:

• Are you enthusiastic about media sales?
• Do you thrive in a fast-paced work environment?
• Are you willing to consistently exceed sales targets?

ASSUMPTION: The ideal candidate aligns with the company's dynamic and growth-oriented culture.

⚠️ Potential Challenges

• Navigating a competitive sales environment
• Maintaining consistent revenue growth
• Adapting to rapidly changing digital marketing trends
• Balancing multiple client needs and expectations

ASSUMPTION: Success in this role requires resilience and adaptability to overcome industry challenges.

📈 Similar Roles Comparison

• Higher variability in compensation due to commission structure compared to fixed salary roles
• Greater emphasis on sales targets versus operational or support roles
• Broader use of strategic digital tools compared to traditional media sales positions

ASSUMPTION: Candidates should be prepared for target-driven work environments typical in sales roles.

📝 Sample Projects

• Developing a digital advertising campaign for a local business
• Collaborating on a cross-platform promotional initiative
• Creating and refining client presentations to enhance engagement

ASSUMPTION: Involvement in these projects offers practical experience in both TV and digital marketing strategies.

❓ Key Questions to Ask During Interview

• What specific sales goals should I expect to achieve in my first 6 months?
• How does WTEN-TV support employee growth and professional development?
• What digital tools and platforms are most utilized by Nexstar?
• How does the sales team measure success beyond revenue goals?
• Can you describe the typical career path for someone in this role?

ASSUMPTION: These questions will help candidates assess alignment with career goals and company values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare a resume highlighting relevant sales or media experience
• Write a cover letter expressing your enthusiasm for media sales
• Complete any online assessments provided by the recruiter
• Be ready for initial phone screenings

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.