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Multi-Property F&B Marketing Manager

Careers at Marriott
Full-time
On-site
United Arab Emirates
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Multi-Property F&B Marketing Manager

πŸ”Ή Company: Marriott International

πŸ”Ή Location: Dubai, United Arab Emirates

πŸ”Ή Job Type: Full time

πŸ”Ή Category: Hospitality

πŸ”Ή Date Posted: 2025-07-18

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing property-level communications to enhance the hotel's image and drive consumer awareness.
  • Collaborating with various teams to implement marketing plans and manage social media engagement.
  • Promoting on-brand messaging through traditional, digital, and social media channels to drive market share and build broader portfolio and brand awareness.
  • Liaising with regional eCommerce and Marketing teams to integrate local, social, and digital marketing efforts with the organization's selling efforts.
  • Balancing traditional and digital marketing and eCommerce activities, and contributing to public relations (PR) activities for the hotel.

ASSUMPTION: This role requires a strong understanding of both traditional and digital marketing strategies, as well as excellent communication and collaboration skills to work effectively with various teams and stakeholders.

πŸ“‹ Key Responsibilities

βœ… Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.

βœ… Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.

βœ… Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.

βœ… Manages F&B media schedules and verifies prompt settlement of accounts.

βœ… Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups.

βœ… Executes email marketing, and display advertising.

βœ… Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.

βœ… Verifies all advertising for the hotel in digital channels is in alignment with brand voice.

βœ… Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).

βœ… Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.

βœ… Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.

βœ… Develops a comprehensive PR plan per quarter along with agency and executes post sign-off from GM.

βœ… Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.

βœ… Manages assigned accounts as per the media account management system.

βœ… Writes and distributes all press releases for property events, promotions, and outlets.

βœ… Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.

βœ… Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.

βœ… Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.

βœ… Manages external vendors and media agencies; works with agency partners and continent PR leader to identify strategic media buys for their hotel(s).

βœ… Surfaces and vets PR leads from the continent PR Leader regarding which are the best media to promote the hotel.

βœ… Supports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.

βœ… Manages photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.

βœ… Acts as central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinates with area or cluster marketing to verify all photography adheres to brand voice.

βœ… Coordinates and executes Hotel and F&B printed materials.

βœ… Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.

βœ… Assists in the production of all property, F&B display, and temporary signage in hotel public areas.

βœ… Promotes collection of competitors collateral and publicity on a monthly basis.

βœ… Manages the execution of F&B direct marketing activities.

βœ… Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).

βœ… Assists and manages the development, co-ordination and execution of all communications activities with a strong emphasis on property F&B promotions and campaigns.

βœ… Helps with the publication of hotel’s newsletter(s).

βœ… Supports communications duties and functions as deemed necessary.

βœ… Assists in the liaison and execution of joint F&B promotions.

βœ… Works with eCommerce to verify the Hotel’s website and related websites are updated on a regular basis.

βœ… Partners with Director of Marketing to create marketing plan aligned to hotel sales and revenue strategy.

βœ… Provides training and marketing leadership and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.

βœ… Coordinates with property and above property eCommerce and Revenue Management teams to report success of property marketing and eCommerce performance.

βœ… Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines simultaneously. The ideal candidate will have a proven track record in marketing, excellent communication skills, and the ability to work effectively with various teams and stakeholders.

🎯 Required Qualifications

Education: 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred

OR

2-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.

Required Skills:

  • Proven experience in marketing, public relations, or a related field
  • Strong communication and interpersonal skills
  • Excellent organizational skills and attention to detail
  • Ability to manage multiple projects and deadlines simultaneously
  • Proficiency in Microsoft Office Suite and social media platforms
  • Familiarity with hospitality industry trends and best practices

Preferred Skills:

  • Experience with Adobe Creative Suite
  • Fluency in Arabic and English
  • Knowledge of the local market and consumer behavior

ASSUMPTION: Candidates with relevant experience in hospitality marketing or digital advertising, as well as proficiency in Arabic and English, will be strongly considered for this role.

πŸ’° Compensation & Benefits

Salary Range: AED 25,000 - 35,000 per month ( Industry standard for a Marketing Manager role in Dubai with 2-5 years of experience )

Benefits:

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Retirement plan
  • Employee discounts on hotel stays and food and beverage outlets
  • Training and development opportunities

Working Hours: Full-time (40 hours per week), with flexibility to work additional hours as needed to meet project deadlines

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role in Dubai with 2-5 years of experience. Actual salary may vary based on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Hospitality. Marriott International is one of the world's leading hospitality companies, with a portfolio of more than 7,600 properties in 130 countries and territories.

Company Size: 10,001+ employees. As a large corporation, Marriott offers numerous opportunities for career growth and development.

Founded: 1927. Marriott was founded by J. Willard and Alice S. Marriott and has since grown into a global hospitality leader.

Company Description:

  • Marriott International, Inc. is based in Bethesda, Maryland, USA, and encompasses a portfolio of approximately 9,000 properties across more than 30 leading brands in 141 countries and territories.
  • Its heritage can be traced to a root beer stand opened in Washington, D.C., in 1927 by J. Willard and Alice S. Marriott.
  • Marriott International is an equal opportunity employer, welcoming all and providing access to opportunity. It actively fosters an environment where the unique backgrounds of its associates are valued and celebrated.

Company Specialties:

  • Hospitality
  • Lodging
  • Business Travel
  • Travel
  • Hotels
  • CSR
  • Sustainability
  • and DEI

Company Website: http://www.marriott.com

ASSUMPTION: Marriott International's extensive global presence and portfolio of leading hotel brands offer candidates the opportunity to work in various locations and gain exposure to diverse markets and cultures.

πŸ“Š Role Analysis

Career Level: Mid-level. This role is suitable for candidates with 2-5 years of experience in marketing, public relations, or a related field.

Reporting Structure: The Multi-Property F&B Marketing Manager reports directly to the Director of Marketing Communications and works closely with various teams, including Operations, Food & Beverage, Sales, Revenue Management, and eCommerce.

Work Arrangement: On-site, with flexibility to work additional hours as needed to meet project deadlines.

Growth Opportunities:

  • Progression to a senior marketing role within Marriott International
  • Expansion into other areas of the business, such as sales, revenue management, or operations
  • Opportunities to work in different locations and gain exposure to diverse markets and cultures

ASSUMPTION: The Multi-Property F&B Marketing Manager role offers candidates the opportunity to gain valuable experience in hospitality marketing and develop their skills in a dynamic and fast-paced environment.

🌍 Location & Work Environment

Office Type: On-site, with a modern and professional work environment.

Office Location(s): Dubai, United Arab Emirates

Geographic Context:

  • Dubai is a major commercial hub and a popular tourist destination, with a diverse and multicultural population.
  • The city offers a high standard of living, with excellent infrastructure, amenities, and recreational facilities.
  • Dubai has a hot desert climate, with temperatures ranging from mild in the winter to extremely hot in the summer.

Work Schedule: Full-time (40 hours per week), with flexibility to work additional hours as needed to meet project deadlines. The work schedule may vary depending on the specific needs of the property and the demands of the role.

ASSUMPTION: Candidates should be comfortable working in a fast-paced and dynamic environment, with the ability to manage multiple projects and deadlines simultaneously.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening
  • On-site or virtual interview with the hiring manager and/or team members
  • Final round interview with the Director of Marketing Communications
  • Background check and offer extension

Key Assessment Areas:

  • Marketing and communication skills
  • Creativity and strategic thinking
  • Problem-solving and analytical skills
  • Ability to work effectively with various teams and stakeholders
  • Familiarity with hospitality industry trends and best practices

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Demonstrate your understanding of the hospitality industry and Marriott International's brand.
  • Showcase your creativity and strategic thinking through examples of marketing campaigns or projects you have worked on.
  • Prepare for behavioral interview questions that focus on your problem-solving skills, ability to work effectively with teams, and familiarity with hospitality industry trends and best practices.

ATS Keywords: Marketing, Public Relations, Digital Advertising, Social Media Management, Email Marketing, Content Development, Campaign Management, Revenue Management, Collaboration, Communication, Event Management, Photography Coordination, Reputation Management, Market Analysis, Advertising, Brand Management, Hospitality, On-site, Full-time

ASSUMPTION: The application process for this role may vary depending on the specific needs of the property and the demands of the role. Candidates should be prepared to provide examples of their marketing and communication skills, as well as their familiarity with hospitality industry trends and best practices.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • Social media platforms (e.g., Facebook, Instagram, Twitter)
  • Adobe Creative Suite (optional)
  • Customer Relationship Management (CRM) software
  • Email marketing platforms (e.g., Mailchimp, Constant Contact)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The Multi-Property F&B Marketing Manager role requires proficiency in Microsoft Office Suite and social media platforms, as well as familiarity with customer relationship management (CRM) software and email marketing platforms. Experience with Adobe Creative Suite and project management tools is preferred but not required.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Put our guests first, always
  • Value people, embrace diversity
  • Act with integrity, respect, and humility
  • Sustainable growth for our associates and our company
  • Always strive to exceed our guests' expectations

Work Style:

  • Collaborative and team-oriented
  • Adaptable and flexible
  • Results-driven and proactive
  • Strong communication and interpersonal skills
  • Ability to manage multiple projects and deadlines simultaneously

Self-Assessment Questions:

  • Do you have experience working in a fast-paced and dynamic environment?
  • Are you comfortable managing multiple projects and deadlines simultaneously?
  • Do you have a proven track record in marketing, public relations, or a related field?
  • Are you familiar with hospitality industry trends and best practices?
  • Do you have strong communication and interpersonal skills?

ASSUMPTION: Candidates should assess their fit with Marriott International's company values and work style, as well as their familiarity with hospitality industry trends and best practices, to ensure they are a strong fit for this role.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working effectively with various teams and stakeholders
  • Keeping up with constantly evolving digital and marketing trends
  • Adapting to the demands of a fast-paced and dynamic work environment
  • Balancing traditional and digital marketing and eCommerce activities

ASSUMPTION: The Multi-Property F&B Marketing Manager role requires strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines simultaneously. Candidates should be comfortable working in a fast-paced and dynamic environment and be able to adapt to the demands of the role.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing roles in the hospitality industry, this role places a greater emphasis on food and beverage promotions and campaigns.
  • This role requires a strong understanding of both traditional and digital marketing strategies, as well as excellent communication and collaboration skills to work effectively with various teams and stakeholders.
  • Compared to marketing roles in other industries, this role offers the opportunity to gain valuable experience in hospitality marketing and develop skills in a dynamic and fast-paced environment.

ASSUMPTION: Candidates should consider their fit for this role based on their relevant experience, skills, and familiarity with hospitality industry trends and best practices, as well as their ability to work effectively with various teams and stakeholders.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign to promote a new food and beverage concept at a Marriott International property
  • Managing a social media engagement project to increase brand awareness and drive consumer preference for a Marriott International property
  • Coordinating a photography project to showcase the unique features and amenities of a Marriott International property

ASSUMPTION: The Multi-Property F&B Marketing Manager role offers candidates the opportunity to work on a variety of projects that showcase their creativity, strategic thinking, and marketing and communication skills.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30-60-90 days?
  • How does this role fit into the overall marketing and communications strategy for the property?
  • What are the biggest challenges facing the marketing and communications team currently, and how can this role help address them?
  • What opportunities are there for professional development and growth within the company?
  • How does the company support work-life balance for its employees?

ASSUMPTION: Candidates should ask thoughtful and insightful questions during the interview process to demonstrate their interest in the role and their understanding of the company's marketing and communications strategy.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on marketing, public relations, and hospitality industry trends and best practices.
  • Prepare for behavioral interview questions that focus on your problem-solving skills, ability to work effectively with teams, and familiarity with hospitality industry trends and best practices.
  • Research Marriott International's brand and company culture to demonstrate your understanding and enthusiasm for the role.
  • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and reiterate your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.