📌 Core Information
🔹 Job Title: Multimedia Strategist
🔹 Company: PacificSource Health Plans
🔹 Location: Bend, OR
🔹 Job Type: Full-Time
🔹 Category: Multimedia & Video Production
🔹 Date Posted: June 4, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (5% travel)
🚀 Job Overview
Key aspects of this role include:
- Creating engaging video and multimedia content to support company goals
- Consulting with marketing team members to develop multimedia content
- Managing company's YouTube channel and video platform (Wistia)
- Collaborating with various departments to produce multimedia content
- Ensuring brand consistency and positive engagement results
ASSUMPTION: This role requires a high level of creativity, strong communication skills, and the ability to work effectively with diverse teams.
📋 Key Responsibilities
✅ Script, shoot, edit, and produce video content for company’s social media channels and websites
✅ Recommend communication solutions for internal and external audiences, including video and multimedia
✅ Collaborate with other departments to produce multimedia content
✅ Proofread and edit marketing projects for accuracy and consistency with communication style guidelines
✅ Provide backup for other marketing team members with collateral and other materials, as needed
✅ Maintain professional relationships with customers and build knowledge of company’s products and compliance regulations
✅ Keep up-to-date with technological and software developments
✅ Meet department and company performance and attendance expectations
✅ Follow PacificSource privacy policy and HIPAA laws and regulations concerning confidentiality and security of protected health information
✅ Perform other duties as assigned
ASSUMPTION: This role may require occasional overtime or working on projects with tight deadlines.
🎯 Required Qualifications
Education: Bachelor’s degree in video production, graphic design, or a related field, or equivalent years of additional relevant experience in lieu of degree
Experience: Minimum of five (5) years of multimedia and video production experience required, including writing, editing, proofreading, and publishing. Experience with project management software required. Related healthcare experience, including demonstrated leadership and project management experience preferred.
Required Skills:
- Proficiency in Adobe Creative Suite (Premiere Pro, Photoshop, In Design, After Effects)
- Proficiency in Microsoft Office
- Strong communication and collaboration skills
- Ability to work independently and manage multiple projects
- Familiarity with healthcare industry regulations and compliance
Preferred Skills:
- Experience with project management software (e.g., Asana, Trello, Jira)
- Fluency in Spanish or other languages
- Experience with video platform management (e.g., YouTube, Wistia)
ASSUMPTION: Candidates with a strong portfolio showcasing their video production and multimedia skills will be given priority.
💰 Compensation & Benefits
Salary Range: $70,000 - $90,000 per year (based on industry standards for a Multimedia Strategist with 5-10 years of experience in the healthcare industry)
Benefits:
- Flexible telecommute policy
- Medical, vision, and dental insurance
- Incentive program
- Paid time off and holidays
- 401(k) plan
- Volunteer opportunities
- Tuition reimbursement
- Training and development opportunities
- Life insurance
- Flexible spending account
Working Hours: Full-time (40 hours per week), with occasional overtime or project-based work
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: PacificSource is a not-for-profit health insurer, offering medical and dental benefits, self-funded employee benefit programs, flexible spending accounts, health reimbursement arrangements, and COBRA administration services.
Company Size: PacificSource has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: PacificSource was founded in 1933 and has since put an emphasis on human service, earning a reputation for taking exceptional care of people and communities.
Company Description:
- PacificSource is based in Springfield, Oregon, with local offices across Oregon, Idaho, Montana, and Washington.
- The company offers a wide range of health insurance products and services, focusing on exceptional customer care.
- PacificSource is committed to advancing social justice, equity, diversity, and inclusion in its workplace, the healthcare system, and community.
Company Specialties:
- Group and individual health insurance
- Medicare Advantage and Medicaid coverage
- Administrative services
- Self-funded benefit plans
Company Website: PacificSource.com
ASSUMPTION: PacificSource's not-for-profit status and focus on human service may attract candidates who are passionate about making a positive impact on people's lives.
📊 Role Analysis
Career Level: This role is at the mid-career level, requiring a significant amount of experience and expertise in multimedia and video production.
Reporting Structure: The Multimedia Strategist will report directly to the Marketing Manager and collaborate with various departments, including Communications, Product, and Sales.
Work Arrangement: This is a hybrid role, with approximately 5% travel required. The remaining work can be done remotely or on-site at the Bend, OR office.
Growth Opportunities:
- Advancement to a senior or management role within the Marketing department
- Expanding skills and expertise in multimedia production and strategy
- Opportunities to work on diverse projects and collaborate with various teams
ASSUMPTION: PacificSource's mid-sized company structure and focus on employee growth may provide ample opportunities for career advancement.
🌍 Location & Work Environment
Office Type: PacificSource's Bend, OR office is a general office setting with ergonomically configured equipment.
Office Location(s): 320 SW Upper Terrace Drive, Suite 101, Bend, OR 97702
Geographic Context:
- Bend, OR is a mid-sized city with a population of approximately 97,000, offering a high quality of life with outdoor recreation, cultural attractions, and a vibrant local food scene.
- The city has a semi-arid climate with four distinct seasons, including mild winters and warm, sunny summers.
- Bend is located in central Oregon, approximately 160 miles southeast of Portland and 120 miles northeast of Eugene.
Work Schedule: The work schedule is primarily Monday-Friday, 8:00 AM - 5:00 PM, with occasional overtime or project-based work.
ASSUMPTION: Candidates should be comfortable working in a hybrid environment and be able to travel approximately 5% of the time.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with key stakeholders
Key Assessment Areas:
- Portfolio and work samples showcasing multimedia and video production skills
- Communication and collaboration skills
- Problem-solving and project management abilities
- Familiarity with healthcare industry regulations and compliance
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Include a link to your portfolio or work samples in your application
- Prepare questions to ask the interviewer about the company's culture, growth opportunities, and work-life balance
ATS Keywords: Video production, multimedia, Adobe Creative Suite, project management, healthcare industry, collaboration, communication, problem-solving
ASSUMPTION: PacificSource's application process may take several weeks, depending on the number of candidates and the company's hiring timeline.
🛠️ Tools & Technologies
- Adobe Creative Suite (Premiere Pro, Photoshop, In Design, After Effects)
- Microsoft Office
- Project management software (e.g., Asana, Trello, Jira)
- Video platform management tools (e.g., YouTube, Wistia)
ASSUMPTION: Candidates should be proficient in the listed tools and technologies, with a willingness to learn and adapt to new software as needed.
👔 Cultural Fit Considerations
Company Values:
- Committed to doing the right thing
- One team working toward a common goal
- Each responsible for customer service
- Open communication at all levels
- Actively participate in efforts to improve communities
- Advance social justice, equity, diversity, and inclusion
- Encourage creativity, innovation, and excellence
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and focused on continuous improvement
- Strong communication and problem-solving skills
Self-Assessment Questions:
- Do you share PacificSource's commitment to doing the right thing and making a positive impact on people's lives?
- Are you comfortable working in a hybrid environment and collaborating with various teams?
- Do you have strong communication and problem-solving skills, and a willingness to learn and adapt?
ASSUMPTION: Candidates who align with PacificSource's values and work style will be more likely to succeed in this role and contribute to the company's mission.
⚠️ Potential Challenges
- Meeting tight deadlines and managing multiple projects simultaneously
- Working with diverse teams and stakeholders, each with their own priorities and expectations
- Keeping up-to-date with technological and software developments in the multimedia and video production industry
- Adapting to changes in company priorities, goals, or projects
ASSUMPTION: Candidates should be aware of these potential challenges and be prepared to address them in the interview process.
📈 Similar Roles Comparison
- Unlike other multimedia strategist roles, this position requires a strong understanding of healthcare industry regulations and compliance
- PacificSource's not-for-profit status and focus on human service may provide unique opportunities for candidates passionate about making a positive impact on people's lives
- This role offers a mid-career level opportunity for growth and advancement within a mid-sized company structure
ASSUMPTION: Candidates should research similar roles in the healthcare industry and consider how their skills and experiences align with the requirements of this position.
📝 Sample Projects
- Developing a series of videos to educate members about new healthcare plans or benefits
- Creating multimedia content for company events, such as health fairs or wellness initiatives
- Managing the company's YouTube channel and video platform, including optimizing videos for search and engagement
ASSUMPTION: These sample projects are intended to provide insight into the types of work the Multimedia Strategist may be responsible for, but the specific projects may vary depending on the company's needs and priorities.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Marketing department?
- How does PacificSource support the growth and development of its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does PacificSource measure the success of its multimedia and video production efforts?
- What are the next steps for this role, and how can I contribute to the company's long-term goals?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company culture, and the opportunities for growth and advancement.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare a portfolio or work samples showcasing your multimedia and video production skills
- Prepare questions to ask the interviewer about the company's culture, growth opportunities, and work-life balance
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
