National Marketing Director - PMCM Group

STV

Full-time

On-site

Austin, Texas, United States

🌐 Digital Marketing

📌 Core Information

🔹 Job Title: National Marketing Director - PMCM Group

🔹 Company: STV

🔹 Location: Empire State Building, New York, New York (with remote/hybrid flexibility)

🔹 Job Type: Full-Time

🔹 Category: Marketing & Communications

🔹 Date Posted: May 20, 2025

🔹 Experience Level: 15+ years

🔹 Remote Status: Hybrid (3 days in office preferred)

🚀 Job Overview

Key aspects of this role include:

Leadership and strategic direction of a national marketing team
Collaboration with national development director and area managers
Driving marketing strategies aligned with national growth goals
Mentoring and developing team members
Ensuring high-quality marketing deliverables and proposal submissions

ASSUMPTION: This role requires a high level of strategic thinking, leadership, and team management skills to drive marketing efforts across multiple sectors and locations.

📋 Key Responsibilities

✅ Lead and mentor a team of 10+ marketing professionals, including proposal managers, coordinators, and graphic designers

✅ Define and implement marketing strategies that support national growth goals

✅ Collaborate with national development director and area managers to prioritize marketing investments and streamline operations

✅ Track and analyze key performance metrics to continuously improve outcomes

✅ Ensure all marketing deliverables meet high standards for compliance, clarity, and visual appeal

✅ Strengthen quality control processes and improve collaboration with technical teams and subconsultants

✅ Monitor team utilization, satisfaction, and proposal delivery timelines

✅ Resolve scheduling conflicts and support proposal managers in meeting deadlines

✅ Contribute to strategic initiatives and closely collaborate with the national development director

✅ Support business development resources in developing response documents and positioning for prospective clients

ASSUMPTION: This role involves a high degree of multitasking, prioritization, and decision-making under pressure, especially during high-demand periods.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (MBA preferred)

Experience: 15+ years of experience leading proposal teams in the A/E/C industry at a regional or national level

Required Skills:

Proven success managing proposals from <$1M to >$50M in anticipated revenue
Strong leadership, delegation, and communication skills
Deep understanding of the proposal process and pursuit management in the A/E/C space
Active involvement in industry associations like SMPS, CMAA, and regional associations
Proficiency in Microsoft Word, Outlook, Excel, Adobe InDesign (Illustrator is a plus), and AI technologies

Preferred Skills:

Experience with CRM software (e.g., Salesforce, HubSpot)
Familiarity with project management tools (e.g., Asana, Trello)
Knowledge of the construction management and program management sectors

ASSUMPTION: A successful candidate will have a proven track record in leading high-performing marketing teams and driving growth in the A/E/C industry.

💰 Compensation & Benefits

Salary Range: $207,685.75 - $259,607.18 (STV's good-faith estimate for this position)

Benefits:

Health insurance, including an option with a Health Savings Account
Dental insurance
Vision insurance
Flexible Spending Accounts (Healthcare, Dependent Care, and Transit and Parking where applicable)
Disability insurance
Life insurance and Accidental Death & Dismemberment
401(k) Plan
Retirement counseling
Employee Assistance Program
Paid time off (16 days)
Paid holidays (8 days)
Back-up dependent care (up to 10 days per year)
Parental leave (up to 80 hours)
Continuing education program
Professional licensure and society memberships

Working Hours: Full-time (40 hours per week) with flexible remote work arrangements

ASSUMPTION: The final salary offered for this position may be outside of the published range based on various factors, including geography, education, experience, and/or certifications.

📌 Applicant Insights 🔍 Company Context

🔍 Company Context

Industry: Civil Engineering, focusing on infrastructure, transportation, and building design

Company Size: 1,001-5,000 employees, offering a large network of resources and opportunities for growth

Founded: STV was founded in 1912, with a rich history and extensive experience in the A/E/C industry

Company Description:

STV offers professional services for the infrastructure that powers our lives
Expertise includes architectural, engineering, planning, environmental, program and construction management (PM/CM), and advisory services
Harnessing national expertise to solve local challenges, STV works with public and private sector clients to make communities better – now and for the future

Company Specialties:

Engineering
Architecture
Construction Management
Buildings and Facilities
Planning
Transportation and Infrastructure
Energy Services
Design
Environmental
Program Management
Owner's Rep
and water and wastewater

Company Website: www.stvinc.com

ASSUMPTION: STV's extensive experience and broad range of services enable it to tackle complex projects and provide comprehensive solutions to clients.

📊 Role Analysis

Career Level: Executive/Managerial

Reporting Structure: Reports directly to the National Development Director, with matrixed reporting to Area Managers

Work Arrangement: Hybrid (3 days in office preferred, with occasional travel)

Growth Opportunities:

Potential to advance to a national leadership role within the marketing department
Opportunities to expand the team and take on additional responsibilities
Chance to work on high-profile projects and influence national marketing strategy

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company's national marketing efforts.

🌍 Location & Work Environment

Office Type: Hybrid (3 days in office preferred)

Office Location(s): Empire State Building, New York, New York (with remote/hybrid flexibility)

Geographic Context:

New York City offers a dynamic and fast-paced work environment
Access to a wide range of cultural, entertainment, and dining options
Excellent public transportation and international airport nearby

Work Schedule: Full-time (40 hours per week), with flexible remote work arrangements

ASSUMPTION: The hybrid work arrangement offers a balance between collaboration and flexibility, allowing employees to work from home when needed.

💼 Interview & Application Insights

Typical Process:

Phone or video screening
In-person or virtual interview with the National Development Director
Final interview with key stakeholders
Background check and reference check

Key Assessment Areas:

Leadership and strategic thinking
Team management and mentoring skills
Proposal management and quality control expertise
Industry knowledge and understanding of the A/E/C space

Application Tips:

Highlight relevant leadership and team management experiences in your resume
Tailor your cover letter to demonstrate your understanding of the role and company
Prepare examples of successful marketing strategies and proposal submissions
Be ready to discuss your vision for driving national marketing efforts and growing the team

ATS Keywords: National Marketing Director, PMCM Group, A/E/C Industry, Proposal Management, Team Leadership, Strategic Marketing, Marketing Strategy, Marketing Director, National Development Director, Area Managers, Marketing Team, Hybrid Work Arrangement

ASSUMPTION: The interview process will focus on assessing the candidate's leadership, strategic thinking, and industry-specific knowledge.

🛠️ Tools & Technologies

Microsoft Office Suite (Word, Excel, PowerPoint)
Adobe InDesign (Illustrator is a plus)
CRM software (e.g., Salesforce, HubSpot)
Project management tools (e.g., Asana, Trello)
AI technologies

ASSUMPTION: Proficiency in industry-standard tools and technologies is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

Integrity
Expertise
Innovation
Collaboration
Sustainability

Work Style:

Dynamic and fast-paced
Collaborative and team-oriented
Focused on driving results and continuous improvement
Adaptable and responsive to change

Self-Assessment Questions:

How do you align with STV's core values, particularly in the context of this role?
How comfortable are you working in a hybrid environment, balancing collaboration and remote work?
How do you approach mentoring and developing team members to support their growth and success?

ASSUMPTION: STV values candidates who demonstrate a strong cultural fit, with a focus on integrity, expertise, innovation, collaboration, and sustainability.

⚠️ Potential Challenges

Managing a high-performing team during high-demand periods
Balancing multiple priorities and deadlines
Adapting to changes in the A/E/C industry and market trends
Ensuring consistent quality and branding across various projects and locations
Managing remote team members and fostering a collaborative work environment

ASSUMPTION: A successful candidate will be able to navigate these challenges effectively, leveraging strong leadership, communication, and time management skills.

📈 Similar Roles Comparison

National Marketing Director vs. Regional Marketing Manager: National role offers broader strategic influence and team leadership responsibilities
PMCM Group vs. Other Business Units: PMCM Group focuses on program and construction management, requiring a unique blend of marketing and project management skills
Marketing Director vs. Other Executive Roles: Marketing Director role emphasizes strategic marketing, branding, and communication, while other executive roles may focus more on operations, finance, or technical aspects

ASSUMPTION: Understanding the unique aspects of this role and how it compares to similar positions is crucial for applicants to determine if it aligns with their career goals and expectations.

📝 Sample Projects

Developing a comprehensive marketing strategy for a national infrastructure project
Managing a team to create visually compelling and brand-consistent proposal templates for various sectors
Collaborating with technical teams and subconsultants to ensure high-quality marketing deliverables and proposal submissions

ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the role, requiring strong leadership, strategic thinking, and project management skills.

❓ Key Questions to Ask During Interview

How does this role fit into the company's long-term growth plans for the PMCM Group?
What are the key priorities for the first 90 days in this role?
How does the national marketing team collaborate with area managers and other departments to ensure consistent branding and messaging?
What opportunities are there for professional development and growth within the marketing department?
How does STV support work-life balance for its employees, particularly in a hybrid work arrangement?

ASSUMPTION: Asking insightful questions demonstrates the candidate's interest in the role and commitment to driving national marketing efforts.

📝 Next Steps for Applicants

To apply for this position:

Submit your application through this link
Tailor your resume to highlight relevant leadership, team management, and marketing strategy experiences
Write a compelling cover letter that demonstrates your understanding of the role and company
Prepare examples of successful marketing strategies and proposal submissions to showcase your skills
Follow up with the hiring manager after one week if you haven't received a response

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

Apply now

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