📌 Core Information
- Job Title: Negotiator, Digital Partnerships
- Company: IPG Mediabrands
- Location: New York, United States
- Job Type: On-site
- Category: Advertising Services
- Date Posted: May 27, 2025
🚀 Job Overview
Key aspects of this role include:
- Developing, recommending, executing, and evaluating digital media plans
- Collaborating with team members to develop and manage digital media plans
- Mentoring and training associates to ensure strategy integration into media choices
- Conducting industry research using various media tools and developing RFPs with media partners
- Overseeing production timelines, creative development, and campaign implementation
- Evaluating partner proposals, negotiating plan details, and managing budget allocation and optimization
- Securing competitive marketplace pricing, fostering strong media partner relationships, and applying knowledge of investment strategies
ASSUMPTION: This role requires a strong understanding of digital media planning and execution, as well as excellent communication and negotiation skills. The ideal candidate will have experience working with campaign management and market research tools, and be comfortable working in a fast-paced, collaborative environment.
📋 Key Responsibilities
- Attend partner meetings, maintain rapport, and provide clients with research data and media information
- Collaborate with team members to develop and manage digital media plans, providing guidance to associates
- Mentor and train associates, ensuring strategy integration into media choices
- Conduct industry research using various media tools and develop RFPs with media partners
- Oversee production timelines, creative development, and campaign implementation
- Evaluate partner proposals, negotiate plan details, and manage budget allocation and optimization
- Secure competitive marketplace pricing, foster strong media partner relationships, and apply knowledge of investment strategies
ASSUMPTION: The responsibilities listed are subject to change based on business needs and may require additional or different tasks to be performed.
🎯 Required Qualifications
Education:
- Bachelor's degree in Marketing, Advertising, Communications, or a related field (or equivalent experience)
Experience:
- 1-3 years of experience in digital media planning, campaign management, or a related field
Required Skills:
- Proficient understanding of campaign management/ad serving technology and third-party market research tools (e.g., Double Click DART, Atlas DMT, comScore Media Metrix, Nielsen NetView, @Plan, eMarketer)
- Strong analytical and data interpretation skills
- Excellent written and verbal communication skills
- Strong negotiation skills and experience collaborating with Strategy and Communications Design teams
- Proficient in Microsoft Office, specifically Excel and Word
- Proficient with MBox or equivalent Inventory Management system
Preferred Qualifications:
- Experience with media math and accounting principles
- Knowledge of the media industry and trends
- Familiarity with digital media planning and buying processes
ASSUMPTION: While a college degree is preferred, relevant experience may be considered in lieu of a degree. The ideal candidate will have a strong understanding of digital media planning and execution, as well as excellent communication and negotiation skills.
💰 Compensation & Benefits
Salary Range: $62,500 - $65,000 USD per year
Benefits:
- Medical and dental coverage
- 401(k) plans
- Flex spending
- Life insurance
- Disability insurance
- Employee discount program
- Employee stock purchase program
- Paid family benefits
- Discretionary time off
- Company-wide Appreciation Weeks and Wellness Days
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The actual salary may vary based on the candidate's experience, skills, and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 10,001+ employees
Founded: 1930 (as Interpublic Group)
Company Description:
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative, and Mediahub, and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors, including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at [www.ipgmediabrands.com](http://www.ipgmediabrands.com).
Company Specialties:
- Media Planning & Buying
- Automation & Programmatic
- Digital Media
- Branded Content
- Media Barter
- Online, Mobile, and Social Media Marketing
- Sponsorship and Sports Marketing
- ROI and Consumer Research
- Hyper-Local and Multicultural Marketing
- Out-Of-Home Advertising
Company Locations:
- 100 W 33rd St, New York, NY 10001, US
- Calle de Enrique Jardiel Poncela, 6, Madrid, Community of Madrid 28016, ES
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: Reports directly to the Manager or Senior Negotiator
Work Arrangement: On-site, full-time (40 hours per week)
Growth Opportunities:
- Mentoring and training opportunities for associates
- Potential career progression to Senior Negotiator or Partnerships Manager roles
- Exposure to various industry sectors and clients
ASSUMPTION: This role offers opportunities for career growth and development within the company. The ideal candidate will be proactive and seek out opportunities to learn and advance their skills.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location: New York, United York, United States
Geographic Context:
- New York City is a major hub for the advertising and media industries
- The office is located in Midtown Manhattan, close to public transportation and various amenities
Work Schedule:
- Standard business hours (9:00 AM - 5:00 PM, Monday - Friday)
- Occasional evening and weekend work may be required to meet project deadlines
ASSUMPTION: The work environment is fast-paced and collaborative, with a focus on teamwork and meeting client objectives. The ideal candidate will be comfortable working in a dynamic, deadline-driven environment.
💼 Interview & Application Insights
Typical Process:
1. Online application submission
2. Phone or video screen with the HR team
3. In-person or virtual interview with the hiring manager
4. Final interview with the team or additional stakeholders
5. Background check and reference check (if applicable)
Key Assessment Areas:
- Digital media planning and execution skills
- Communication and negotiation skills
- Problem-solving abilities
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on problem-solving, communication, and collaboration skills
- Research the company and industry to demonstrate your knowledge and enthusiasm
ATS Keywords: Digital media planning, campaign management, market research, negotiation, communication, problem-solving, teamwork, advertising services
ASSUMPTION: The application process may vary based on the specific needs of the role and the company. The ideal candidate will be proactive and adaptable, tailoring their application materials and interview approach to the specific requirements of the position.
🛠️ Tools & Technologies
- Campaign management/ad serving technology (e.g., Double Click DART, Atlas DMT)
- Third-party market research tools (e.g., comScore Media Metrix, Nielsen NetView, @Plan, eMarketer)
- Microsoft Office (Excel, Word)
- MBox or equivalent Inventory Management system
- Industry-specific tools and platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads)
ASSUMPTION: The tools and technologies listed are subject to change based on the company's needs and industry trends. The ideal candidate will be comfortable learning and adapting to new tools and platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Creativity
- Accountability
- Excellence
Work Style:
- Fast-paced and deadline-driven
- Collaborative and team-oriented
- Focused on meeting client objectives
- Encourages innovation and continuous learning
Self-Assessment Questions:
- How do you approach negotiating with media partners to secure competitive pricing and favorable terms?
- Can you describe a time when you had to adapt to a significant change in a project or campaign?
- How do you ensure that your team members are engaged and motivated, even when facing tight deadlines and high-pressure situations?
ASSUMPTION: The ideal candidate will be a strong cultural fit, aligning with the company's values and work style. They will be proactive, adaptable, and committed to driving results in a fast-paced, collaborative environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Navigating a dynamic and sometimes unpredictable media landscape
- Building and maintaining strong relationships with media partners and clients
- Adapting to changes in the market and industry trends
ASSUMPTION: The ideal candidate will be proactive, resourceful, and able to thrive in a fast-paced, dynamic environment. They will be comfortable managing multiple projects and priorities, and able to adapt to changes in the market and industry trends.
📈 Similar Roles Comparison
- Negotiator, Digital Partnerships vs. Media Planner/Buyer:
- Both roles require strong digital media planning and execution skills
- The Negotiator role places a greater emphasis on negotiation, budget management, and relationship building with media partners
- The Media Planner/Buyer role focuses more on media strategy, campaign optimization, and client-facing communication
- Negotiator, Digital Partnerships vs. Account Executive:
- Both roles require strong communication, negotiation, and relationship-building skills
- The Negotiator role is more focused on digital media planning and execution, while the Account Executive role involves managing client relationships, driving revenue growth, and overseeing the delivery of client projects
ASSUMPTION: The ideal candidate will have a strong understanding of the digital media landscape and be able to differentiate between similar roles within the industry.
📝 Sample Projects
- Developing and executing a digital media plan for a Fortune 500 consumer packaged goods (CPG) client, targeting millennials across multiple channels
- Negotiating with media partners to secure favorable pricing and ad placements for a political campaign during a highly competitive election season
- Managing a multi-million-dollar digital media budget for a global entertainment client, optimizing spend across multiple markets and platforms
ASSUMPTION: The ideal candidate will have experience working on similar projects and be able to demonstrate their ability to manage complex campaigns, negotiate favorable terms, and deliver results for clients.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the digital media landscape, and how does this role address them?
- How does the company support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company foster a culture of innovation and continuous learning?
- What are the most important qualities for success in this role, and how does the company measure that success?
ASSUMPTION: The ideal candidate will be proactive and ask thoughtful, insightful questions that demonstrate their understanding of the role and the industry.
📝 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://job-boards.greenhouse.io/mediabrands/jobs/4741696007)
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on problem-solving, communication, and collaboration skills
- Research the company and industry to demonstrate your knowledge and enthusiasm
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
