📌 Core Information
🔹 Job Title: Nordic Trade Marketing Manager - 1 year contract
🔹 Company: Henkel group
🔹 Location: Sundbyberg, Stockholm, Sweden
🔹 Job Type: Contract
🔹 Category: Marketing
🔹 Date Posted: April 29, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year)
🚀 Job Overview
Key aspects of this role include:
- Implementing Nordic brand strategies and innovations
- Collaborating with Sales and Marketing teams
- Managing the Nordic Trade Marketing budget
- Supporting product launches and ensuring brand plan execution
- Working in a dynamic, international environment
ASSUMPTION: This role requires a high level of organization and multitasking, as well as strong collaboration skills to work effectively with various teams.
📋 Key Responsibilities
✅ Implementing agreed Nordic brand strategies and innovations (below the line)
✅ Being the point of contact between sales and marketing, ensuring readiness for each trade window
✅ Planning campaigns and launches, financial analysis and yearly budgeting, promotional, administrative, and research responsibilities to understand changing consumer trends
✅ Managing the Nordic Trade Marketing budget and POS materials with external vendors
✅ Supporting Key Account Managers and Field Sales with materials for successful product launches
✅ Ensuring full 360 execution of Brand plans (POS, Media, execution)
✅ Reporting to the Head of Nordic Commercial Excellence for the Consumer Brands business unit
ASSUMPTION: This role involves a mix of strategic planning, financial management, and operational tasks, requiring a versatile skill set.
🎯 Required Qualifications
Education: Relevant degree (e.g., Bachelor of Business Administration)
Experience: 2-5 years of relevant experience in trade marketing or a related field
Required Skills:
- Excellent organizational skills to manage multiple tasks simultaneously
- Strong teamwork and collaboration skills
- Initiative and ability to work independently
- Quick learner with a positive mindset and adaptability to change
- Fluent English (written and spoken) and a Nordic language
- Passion for building brands and conveying high energy to the team and external customers
Preferred Skills:
- Experience in the consumer goods industry
- Knowledge of the Nordic market
ASSUMPTION: While a relevant degree is required, the specific field of study is less important than the candidate's skills and experience in trade marketing or a related field.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (Estimated based on market research for a 2-5 year experienced trade marketing manager in the Nordics)
Benefits:
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Globally wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Occupational Health Checks & Private Health Insurance
- Sports compensation allowance
- Pension
- Annual Leave: 30 days plus public holidays
Working Hours: Full-time (40 hours per week) with flexible hours and a hybrid work model
ASSUMPTION: The salary range is estimated based on market research for a 2-5 year experienced trade marketing manager in the Nordics. Actual compensation may vary based on factors such as skills, experience, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Manufacturing (Consumer Brands business unit)
Company Size: 10,001+ employees (Global) - Henkel operates worldwide with leading innovations, brands, and technologies in two business areas: Adhesive Technologies and Consumer Brands.
Founded: 1876 - Henkel looks back on more than 145 years of success.
Company Description:
- Henkel operates worldwide with leading innovations, brands, and technologies in two business areas: Adhesive Technologies and Consumer Brands.
- Founded in 1876, Henkel holds leading positions with strong brands, innovations, and technologies such as Persil, Schwarzkopf, and Loctite.
- Henkel, headquartered in Düsseldorf / Germany, counts among the most internationally aligned German-based companies in the global marketplace.
Company Specialties:
- Adhesive Technologies
- Consumer Brands
Company Website: http://www.henkel.com
ASSUMPTION: Henkel's size and international presence offer opportunities for growth and development within the company.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports to the Head of Nordic Commercial Excellence for the Consumer Brands business unit
Work Arrangement: Hybrid (Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year)
Growth Opportunities:
- Diverse national and international growth opportunities within Henkel
- Potential career progression within the Consumer Brands business unit or other business areas
ASSUMPTION: This role offers opportunities for growth and development within Henkel, given the company's size and international presence.
🌍 Location & Work Environment
Office Type: Hybrid (Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year)
Office Location(s): Sundbyberg, Stockholm, Sweden
Geographic Context:
- Sundbyberg is a municipality in Stockholm County, Sweden, with a population of approximately 50,000 people.
- Stockholm is the capital and largest city in Sweden, with a population of over 960,000 people in the city proper and over 2.3 million in the greater metropolitan area.
- The Nordics (Denmark, Finland, Iceland, Norway, and Sweden) offer a high quality of life, strong work-life balance, and robust social welfare systems.
Work Schedule: Full-time (40 hours per week) with flexible hours and a hybrid work model
ASSUMPTION: The hybrid work model offers a good balance between working from the office and working remotely, providing flexibility and a better work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the team or other stakeholders
Key Assessment Areas:
- Relevant experience and skills in trade marketing
- Cultural fit and alignment with Henkel's values
- Problem-solving skills and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills in trade marketing
- Prepare examples of your past achievements in campaign planning, budget management, and product launches
- Research Henkel's company culture and values to demonstrate your cultural fit
ATS Keywords: Trade Marketing, Nordic, Brand Strategy, Campaign Planning, Budget Management, Product Launches, Consumer Brands, Henkel
ASSUMPTION: Henkel's application process is likely to be competitive, so it's essential to tailor your application materials and prepare thoroughly for interviews.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Marketing automation tools (e.g., Marketo, HubSpot)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on Henkel's internal systems and processes.
👔 Cultural Fit Considerations
Company Values:
- Pioneering spirit
- Responsibility
- Sustainability
Work Style:
- Collaborative and team-oriented
- Adaptable and resilient
- Results-driven and proactive
Self-Assessment Questions:
- Do you thrive in a dynamic, international environment?
- Are you passionate about building brands and driving results?
- Do you enjoy working collaboratively with diverse teams?
ASSUMPTION: Henkel values a diverse and inclusive work environment, so candidates from all backgrounds are encouraged to apply.
⚠️ Potential Challenges
- Managing multiple tasks and priorities simultaneously
- Adapting to change and shifting priorities in a dynamic work environment
- Working effectively with diverse, international teams
- Balancing the demands of a hybrid work model
ASSUMPTION: These challenges are inherent to the role and can be overcome with strong organizational skills, adaptability, and effective communication.
📈 Similar Roles Comparison
- Compared to other trade marketing roles, this position offers a unique opportunity to work on a one-year contract with a global company
- Henkel's size and international presence provide opportunities for growth and development within the company
- This role may offer a faster-paced work environment compared to smaller organizations
ASSUMPTION: While this role offers unique opportunities, it may also present challenges specific to working in a large, global organization.
📝 Sample Projects
- Planning and executing a successful product launch campaign in the Nordics
- Managing the Nordic Trade Marketing budget and ensuring financial efficiency
- Collaborating with Key Account Managers and Field Sales to support product launches and ensure brand plan execution
ASSUMPTION: These sample projects are representative of the core responsibilities and may vary depending on the specific needs of the business unit.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader organizational structure and long-term goals of the Consumer Brands business unit?
- What opportunities are there for growth and development within Henkel?
- How does Henkel support work-life balance for its employees?
- What is the company's approach to sustainability and corporate social responsibility?
ASSUMPTION: These questions demonstrate your interest in the role and provide valuable insights into Henkel's company culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://henkel.csod.com/ux/ats/careersite/1/home/requisition/71810?c=henkel
- Tailor your resume and cover letter to highlight your relevant experience and skills in trade marketing
- Prepare examples of your past achievements in campaign planning, budget management, and product launches
- Research Henkel's company culture and values to demonstrate your cultural fit
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
