Offshore Campaign Operations Specialist

📌 Core Information

🔹 Job Title: Offshore Campaign Operations Specialist

🔹 Company: Podium

🔹 Location: Guatemala

🔹 Job Type: On-site

🔹 Category: Not specified

🔹 Date Posted: Wed Apr 02, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote OK

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Managing end-to-end campaign setup and execution across various marketing channels
• Collaborating with internal teams to optimize campaign performance
• Maintaining data integrity and ensuring accurate performance reporting
• Creating and updating CMS content for marketing purposes

ASSUMPTION: The role involves significant teamwork and communication skills due to the mention of collaboration with multiple teams. This might also require deep understanding of the marketing landscape and digital tools due to the technical nature of tasks.

📋 Key Responsibilities

✅ Own the end-to-end campaign setup, including audience segmentation and asset management

✅ Execute campaigns across platforms like Marketo and Salesforce

✅ Assist in marketing automation tasks and resolve technical issues promptly

✅ Update Podium's CMS with new marketing content

✅ Maintain data accuracy and ensure synchronization between platforms

✅ Collaborate with different teams to align strategies with business objectives

✅ Optimize campaign workflows to enhance efficiency and reduce errors

✅ Support the creation and optimization of marketing content

ASSUMPTION: Responsibilities suggest that the candidate will need excellent technical and organizational skills to manage multiple campaigns and platforms simultaneously.

🎯 Required Qualifications

Education: Not specified

Experience: Experience with digital marketing strategies and tools like Marketo and Salesforce is preferred

Required Skills:

• Excellent organizational skills
• Attention to detail
• Problem-solving abilities

Preferred Skills:

• Experience with project management tools like Asana
• Familiarity with marketing automation

ASSUMPTION: The job likely requires a Bachelor's degree in a related field such as Marketing, Business, or Communications due to the nature and level of responsibilities outlined.

💰 Compensation & Benefits

Salary Range: Not specified

Benefits:

• Potential health insurance
• Paid time off
• Professional development opportunities

Working Hours: 40 hours per week

ASSUMPTION: Compensation is likely competitive within the industry standard, providing a motivating package to attract skilled candidates.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, known for providing innovative AI solutions to businesses

Company Size: 1,001-5,000 employees, indicating a well-established but agile organization

Founded: 2014

Company Description:

• Founded to improve customer review collection and engagement
• Evolved into a multi-product platform modernizing small business operations
• Dedicated to empowering local businesses with AI-driven tools

Company Specialties:

• Online Reviews and Reputation Management
• Customer Engagement and Interaction
• Text and SMS Marketing

Company Website: https://www.podium.com

ASSUMPTION: The company's dedication to innovation and local business support suggests they are looking for employees who are driven and collaborative.

📊 Role Analysis

Career Level: Intermediate, catering to professionals with 2-5 years of experience

Reporting Structure: Likely reporting to a senior manager within the Marketing Operations team

Work Arrangement: On-site at the Guatemala office with possible remote work options

Growth Opportunities:

• Career advancement within marketing or operations
• Skill development in digital marketing automation and communication platforms
• Networking and cross-functional teamwork

ASSUMPTION: This role will support growth in both technical acumen and strategic campaign management expertise.

🌍 Location & Work Environment

Office Type: Modern office setting with open-space layout

Office Location(s): Guatemala City

Geographic Context:

• Strategically positioned in a major economic hub of Central America
• Rich cultural environment with a vibrant workforce
• Growing tech presence with business and innovation opportunities

Work Schedule: Primarily weekday work schedule with potential variations based on project needs

ASSUMPTION: The work environment encourages collaboration, innovation, and offers flexibility in work practices to accommodate diverse team needs.

💼 Interview & Application Insights

Typical Process:

• Initial screening interview to assess fit and experience
• Technical interview focusing on digital marketing tools and techniques
• Final interview with team leaders to evaluate cultural and role fit

Key Assessment Areas:

• Technical acumen in marketing automation
• Organizational and problem-solving skills
• Communication and teamwork abilities

Application Tips:

• Highlight experience with Marketo, Salesforce, or similar tools
• Demonstrate strong organizational skills through examples
• Be prepared to discuss past project management successes

ATS Keywords: Digital Marketing, Campaign Management, Marketo, Salesforce, Project Management

ASSUMPTION: Although specific details of the interview process are not provided, typical processes in the industry include technical and cultural assessment stages.

🛠️ Tools & Technologies

• Marketo for marketing automation
• Salesforce for CRM and campaign tracking
• Asana for project management

ASSUMPTION: Familiarity with these tools is critical, and training may be provided for additional proprietary systems used at Podium.

👔 Cultural Fit Considerations

Company Values:

• Innovation and agility in digital solutions
• Commitment to empowering local businesses
• Fostering a collaborative and inclusive work environment

Work Style:

• Team-oriented with open communication channels
• Focused on results and efficiency
• Encourages proactive problem-solving and initiative

Self-Assessment Questions:

• How do I handle multiple projects and priorities?
• Do I have experience in optimizing digital marketing campaigns?
• Can I communicate effectively across functional teams?

ASSUMPTION: Podium likely values employees who are adaptive, team-focused, and oriented towards continuous improvement.

⚠️ Potential Challenges

• Adapting to evolving digital marketing landscapes
• Maintaining data integrity across multiple platforms
• Coordinating between diverse internal teams
• Ensuring timely campaign execution and performance reporting

ASSUMPTION: The dynamic nature of the role will call for flexible problem-solving and the ability to work under pressure at times.

📈 Similar Roles Comparison

• More specialized in campaign execution compared to general marketing roles
• Involves significant data-centric responsibilities unlike typical marketing roles
• Requires deep technical knowledge uncommon in broader marketing positions

ASSUMPTION: While this role is specialized, elements like data management and platform integration are critical differentiators from standard marketing roles.

📝 Sample Projects

• Developing multi-channel marketing campaigns for product launches
• Implementing tracking and analytics for campaign performance
• Coordinating marketing strategies across global teams

ASSUMPTION: While not explicitly detailed, these projects align with responsibilities and typical tasks seen in the job description.

❓ Key Questions to Ask During Interview

• What are the most immediate projects I would be working on?
• How does this role contribute to Podium's broader goals?
• What challenges is the current team facing in campaign operations?
• How is success measured in this role?
• What opportunities for professional development are offered?

ASSUMPTION: Questions are framed to understand immediate impact, clear role metrics, and long-term growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the company career portal
• Ensure your resume highlights relevant digital marketing and technical skills
• Prepare to discuss previous related experience in interviews
• Review the job responsibilities and align your expertise accordingly
• Stay informed about Podium and its latest innovations

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.