On-site SEO Team Lead

📌 Core Information

🔹 Job Title: On-site SEO Team Lead

🔹 Company: Hostinger

🔹 Location: Vilnius, Lithuania (Remote OK)

🔹 Job Type: Full-time

🔹 Category: IT & Software Development

🔹 Date Posted: April 24, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Leading and mentoring on-site SEO specialists
• Driving SEO initiatives across multiple locales
• Planning and executing on-site SEO experiments
• Monitoring search performance and competitor activity
• Collaborating with cross-functional teams to drive unified SEO impact

ASSUMPTION: This role requires a balance of strategic planning, hands-on execution, and team leadership. The ideal candidate will have a strong background in on-site SEO and experience managing teams.

📋 Key Responsibilities

✅ Lead and mentor on-site SEO specialists, ensuring consistent execution of best practices and performance optimization across Hostinger’s websites.

✅ Own and drive SEO initiatives across multiple locales, aligning strategy and execution with company-wide OKRs and long-term organic growth goals.

✅ Plan and execute on-site SEO experiments, analyze results, and turn insights into scalable improvements.

✅ Monitor and benchmark search performance and competitor activity to identify opportunities for growth.

✅ Oversee keyword research and search intent mapping to continuously expand organic visibility and landing page performance.

✅ Ensure implementation of up-to-date on-page SEO techniques, including internal linking, meta optimization, schema markup, and UX alignment.

✅ Work closely with cross-functional teams including Content, CRO, Product, Off-Site SEO, and Developers to drive unified SEO impact.

✅ Contribute to the development and automation of workflows and processes to increase efficiency and performance monitoring.

ASSUMPTION: This role involves a mix of strategic planning, hands-on SEO work, and team management. The ideal candidate will be comfortable wearing multiple hats and adapting to changing priorities.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 3+ years of experience in SEO with a strong focus on on-site strategy and team leadership

Required Skills:

• Deep understanding of how search engines evaluate on-page content, structure, and technical signals
• Experience working with SEO tools like Google Search Console, Google Analytics, Ahrefs, Semrush, Accuranker, and others
• Strong command of keyword research, content optimization, schema markup, and internal linking strategies
• Comfortable managing cross-functional initiatives and collaborating with stakeholders across marketing, product, and engineering
• Proactive and self-driven, with excellent organizational skills and the ability to lead projects from idea to execution
• Strong communication skills and a collaborative mindset, capable of guiding team members and aligning departments
• Passionate about SEO and always up to date with the latest trends, algorithm updates, and industry developments

Preferred Skills:

• Experience with SEO platforms like BrightEdge, Conductor, or similar
• Fluency in multiple languages
• Background in content creation or copywriting

ASSUMPTION: While not explicitly stated, having experience with SEO tools and platforms, as well as a strong understanding of SEO best practices, is crucial for this role.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and performance)

Benefits:

• 360 Growth: Access to learning platforms, global conferences, and internal mobility opportunities
• Freedom & Responsibility: Flexible work arrangements and home office budget
• Wellness Simplified: 20 paid vacation days, company-provided sick days and recharge leave, and wellness club membership
• Work Hard, Party Hard: Company events, team-building experiences, and milestone gifts

Working Hours: Full-time (40 hours per week) with flexible scheduling

ASSUMPTION: The salary range provided is based on industry standards for SEO team leads in Lithuania and takes into account the required experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Hostinger is a leading web hosting provider, offering a range of services including shared hosting, VPS hosting, cloud hosting, and website builder platforms. They cater to both individual users and small to medium-sized businesses.

Company Size: Hostinger has 501-1,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.

Founded: Hostinger was founded in 2004 and has since grown to serve over 3 million clients in 150 countries.

Company Description:

• Hostinger is customer-obsessed, focusing on providing innovative products and talented teams to help individuals and small businesses succeed online faster and easier.
• Their mission is guided by 10 company principles, emphasizing customer focus, innovation, and continuous learning.
• Hostinger offers a fast-paced, dynamic work environment with a strong emphasis on personal and professional growth.

Company Specialties:

• Web Hosting
• VPS Servers
• Domain Registration
• WordPress
• Website Builder
• Domains
• Cloud Hosting
• VPS Hosting
• Titan Email Hosting

Company Website: www.hostinger.com

ASSUMPTION: Hostinger's focus on customer obsession and continuous learning creates an environment where employees are encouraged to take ownership of projects and drive innovation.

📊 Role Analysis

Career Level: This role is suitable for experienced SEO professionals looking to take the next step in their career, moving from an individual contributor role to a team leadership position.

Reporting Structure: The On-site SEO Team Lead will report directly to the Head of SEO and oversee a team of on-site SEO specialists.

Work Arrangement: This role is offered on a full-time basis with flexible scheduling and the option to work remotely.

Growth Opportunities:

• As Hostinger continues to grow, there will be opportunities for the On-site SEO Team Lead to take on additional responsibilities or move into a management role.
• The company's focus on internal mobility may provide opportunities for the incumbent to explore other areas of interest within the organization.

ASSUMPTION: The growth opportunities for this role are tied to Hostinger's continued success and expansion, as well as the incumbent's ability to demonstrate strong leadership and performance.

🌍 Location & Work Environment

Office Type: Hostinger's headquarters are located in Vilnius, Lithuania, with additional offices in Kaunas, Lithuania. The company offers remote work arrangements for this role.

Office Location(s): Švitrigailos g. 34, Vilnius, Lithuania and Jonavos g. 60c, Kaunas, Lithuania

Geographic Context:

• Vilnius, the capital of Lithuania, is a vibrant city with a rich history and a growing tech industry.
• Kaunas, the second-largest city in Lithuania, is also a hub for tech and innovation.
• Both cities offer a high quality of life, with affordable housing, excellent healthcare, and a strong sense of community.

Work Schedule: The work schedule for this role is full-time (40 hours per week) with flexible scheduling to accommodate remote work arrangements.

ASSUMPTION: The remote work arrangement for this role may require the incumbent to occasionally travel to Hostinger's offices in Vilnius or Kaunas for team meetings or training sessions.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR department
• Technical SEO assessment
• Final interview with the Head of SEO

Key Assessment Areas:

• Technical SEO knowledge
• Team leadership and management skills
• Problem-solving and analytical skills
• Communication and collaboration skills

Application Tips:

• Highlight your relevant SEO experience and achievements in your resume and cover letter.
• Tailor your application to demonstrate your understanding of Hostinger's mission and values.
• Prepare for the technical SEO assessment by brushing up on your knowledge of on-site SEO best practices and tools.

ATS Keywords: On-site SEO, SEO strategy, team leadership, keyword research, content optimization, schema markup, internal linking, SEO tools, cross-functional collaboration, performance monitoring

ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical SEO skills, team leadership abilities, and cultural fit with Hostinger's values and work environment.

🛠️ Tools & Technologies

• Google Search Console
• Google Analytics
• Ahrefs
• Semrush
• Accuranker
• BrightEdge (optional)
• Conductor (optional)

ASSUMPTION: The incumbent may be required to use additional SEO tools or platforms as needed to perform their job effectively.

👔 Cultural Fit Considerations

Company Values:

• Customer obsession
• Innovation
• Continuous learning
• Proactivity
• Ownership
• Collaboration
• Transparency
• Integrity
• Fun

Work Style:

• Fast-paced and dynamic
• Collaborative and cross-functional
• Focused on personal and professional growth
• Results-driven and data-informed

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working collaboratively with cross-functional teams?
• Do you have a strong desire to learn and grow both personally and professionally?
• Are you results-driven and data-informed in your approach to SEO?

ASSUMPTION: The ideal candidate for this role will be a strong cultural fit with Hostinger's values and work style, demonstrating a passion for customer obsession, innovation, and continuous learning.

⚠️ Potential Challenges

• Managing a remote team and ensuring consistent execution of best practices across multiple time zones
• Keeping up with the latest SEO trends and algorithm updates while managing day-to-day tasks
• Balancing strategic planning and hands-on SEO work
• Navigating a fast-paced, dynamic work environment with changing priorities

ASSUMPTION: The incumbent will need to be proactive, adaptable, and comfortable managing multiple priorities to succeed in this role.

📈 Similar Roles Comparison

• Compared to other SEO team lead roles, this position places a greater emphasis on hands-on SEO work and experimentation
• Hostinger's focus on innovation and continuous learning creates a unique work environment that prioritizes personal and professional growth
• This role offers the opportunity to work with a diverse, global team and gain experience in a fast-growing tech company

ASSUMPTION: The unique aspects of this role, such as Hostinger's focus on innovation and continuous learning, set it apart from similar SEO team lead positions in the industry.

📝 Sample Projects

• Conducting a comprehensive on-site SEO audit of Hostinger's websites and developing a prioritized action plan to improve search rankings and organic traffic
• Designing and executing A/B tests to optimize landing page performance and conversion rates
• Collaborating with the content team to develop and implement a content strategy that aligns with on-site SEO best practices and supports organic growth goals

ASSUMPTION: The incumbent will have the opportunity to work on a variety of projects that leverage their technical SEO skills and team leadership abilities.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and reporting relationships for this role?
• How does Hostinger support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Hostinger measure the success of its SEO initiatives, and how will my performance be evaluated?
• What are the biggest challenges facing the SEO team, and how can this role help address them?

ASSUMPTION: Asking thoughtful, insightful questions during the interview process will demonstrate your interest in the role and help you better understand the work environment and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Hostinger careers page
• Tailor your resume and cover letter to highlight your relevant SEO experience and achievements
• Prepare for the technical SEO assessment by brushing up on your knowledge of on-site SEO best practices and tools
• Research Hostinger's mission, values, and company culture to demonstrate your fit for the role
• Follow up with the hiring manager, Aurimas Gudavičius, after one week if you haven't heard back about your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.