📌 Core Information
🔹 Job Title: Online Marketing Campaign Lead | German speaking
🔹 Company: JustWatch
🔹 Location: Berlin, Germany
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 23, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (on-site and remote work)
🚀 Job Overview
Key aspects of this role include:
- Leading online marketing campaigns for a major film studio
- Managing campaign performance across various platforms
- Developing client relationships and leading a team
- Working with internal high-performance tools
ASSUMPTION: This role requires a strong background in online marketing, particularly in paid campaigns, and experience working with clients. Familiarity with the entertainment industry is a plus.
📋 Key Responsibilities
✅ Lead the online marketing campaigns for a major film studio, acting as the primary contact
✅ Manage campaign performance, including setup, timing, and optimization
✅ Develop media strategies, planning platforms, budgets, and the use of advertising materials
✅ Lead and support a team of Campaign and Ad Ops managers
✅ Collaborate with internal teams to improve and develop internal tools
✅ Conduct beta tests of major platforms and optimize paid social campaigns
✅ Maintain strong communication with clients and agencies
ASSUMPTION: This role requires strong leadership, communication, and organizational skills. The ability to manage multiple projects and deadlines is essential.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: At least 3 years of experience in online marketing, with a focus on paid campaigns
Required Skills:
- Proven experience in online marketing, with a data-driven mindset
- Fluency in German and English
- Strong communication and leadership skills
- Experience with tools such as Google Ads, Meta Business Manager, GDN, and Analytics
- Ability to work independently and manage multiple projects
Preferred Skills:
- Experience with DV360
- Familiarity with the entertainment industry
- Experience with beta testing and campaign optimization
ASSUMPTION: This role requires a strong background in online marketing and experience working with clients. Familiarity with the entertainment industry is a plus.
💰 Compensation & Benefits
Salary Range: €50,000 - €70,000 per year (based on experience and industry standards for this role and location)
Benefits:
- International team
- Individual development opportunities
- Hybrid working arrangement
Working Hours: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The salary range is estimated based on industry standards for this role, experience level, and location. Benefits may vary based on individual circumstances.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing Services, specifically focused on entertainment and streaming
Company Size: Medium (201-500 employees), offering a dynamic and growth-oriented environment
Founded: 2014, with a history of growth and success in the entertainment marketing industry
Company Description:
- JustWatch is a media company built for modern-day entertainment
- They help entertainment brands around the world with media buying capabilities powered by JustWatch The Streaming Guide
- Their mission is to connect entertainment fans with their favorite content worldwide
Company Specialties:
- Discovery and universal search
- Movies, TV shows, streaming, and VOD availability data
- Online marketing, movie marketing, sports, and games
- Media buying and creative services
Company Website: http://media.justwatch.com
ASSUMPTION: JustWatch is a well-established company in the entertainment marketing industry, with a strong focus on data-driven marketing and a global presence.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and leadership
Reporting Structure: This role reports directly to the Head of Campaigns and leads a team of Campaign and Ad Ops managers
Work Arrangement: Hybrid, with a combination of on-site and remote work
Growth Opportunities:
- Potential to take on more responsibilities and lead larger campaigns
- Opportunities to work with diverse clients and industries
- Chance to develop leadership and management skills
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to take on more responsibilities and develop leadership skills.
🌍 Location & Work Environment
Office Type: Hybrid, with a combination of on-site and remote work
Office Location(s): Berlin, Germany
Geographic Context:
- Berlin is a vibrant and multicultural city, known for its thriving tech and startup scene
- The city offers a high quality of life, with numerous cultural attractions and recreational opportunities
- Berlin is a major hub for the entertainment industry in Europe
Work Schedule: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote flexibility.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen with the Talent Team
- First-round interview with the Campaigns Team
- Final interview with the Head of Campaigns and/or other stakeholders
Key Assessment Areas:
- Experience in online marketing and paid campaigns
- Communication and leadership skills
- Problem-solving and analytical skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and achievements in online marketing and paid campaigns
- Tailor your resume and cover letter to emphasize your skills and fit for this role
- Prepare examples of successful campaigns you've led or contributed to
- Research JustWatch and the entertainment industry to demonstrate your knowledge and enthusiasm
ATS Keywords: Online Marketing, Paid Campaigns, Google Ads, Meta Business Manager, Analytics, Team Leadership, Communication, Detail Orientation
ASSUMPTION: The interview process will focus on assessing the candidate's experience, skills, and cultural fit for the role and company.
🛠️ Tools & Technologies
- Google Ads
- Meta Business Manager
- Google Analytics
- DV360 (preferred)
- Internal high-performance tools
ASSUMPTION: Familiarity with these tools is essential for success in this role. Candidates should be comfortable learning and using new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- International and open team
- No bullshit – less bureaucracy, more action
- Vertrauen und Transparenz – trust and transparency
- Individuelle Weiterentwicklung – individual growth and development
Work Style:
- Collaborative and supportive team environment
- Focus on results and impact
- Flexible and adaptable to change
Self-Assessment Questions:
- Do you thrive in a dynamic, international team environment?
- Are you comfortable working independently and managing multiple projects?
- Do you value transparency and open communication?
- Are you eager to learn and grow in your role?
ASSUMPTION: JustWatch values a strong cultural fit, with a focus on collaboration, transparency, and individual growth.
⚠️ Potential Challenges
- Managing multiple projects and deadlines
- Working with diverse clients and stakeholders
- Adapting to a dynamic and fast-paced work environment
- Balancing on-site and remote work in a hybrid setting
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a focus on results.
📈 Similar Roles Comparison
- This role is similar to other online marketing campaign manager positions, but with a focus on the entertainment industry
- JustWatch offers a unique opportunity to work with major film studios and streaming platforms
- Career progression may include taking on more responsibilities and leading larger campaigns
ASSUMPTION: This role offers a unique opportunity to work in the entertainment industry and grow as a marketing professional.
📝 Sample Projects
- Leading a successful online marketing campaign for a major film release
- Optimizing paid social campaigns for a streaming service launch
- Conducting beta tests and gathering data to inform campaign strategy
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for JustWatch?
- What opportunities are there for growth and development in this role?
- How does JustWatch support work-life balance for its employees?
- What is the team structure and dynamic for the Campaigns Team?
ASSUMPTION: These questions will help candidates better understand the role, the company, and the team dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: JustWatch Career Page
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of successful campaigns you've led or contributed to
- Follow up with the Talent Team one week after submission to inquire about your application status
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
