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Online Marketing Consultant (English)

VONQ
Full-time
On-site
Rotterdam, Zuid-Holland, Netherlands
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Online Marketing Consultant (English)

πŸ”Ή Company: VONQ

πŸ”Ή Location: Rotterdam, Zuid-Holland, Netherlands

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Human Resources Services

πŸ”Ή Date Posted: May 19, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (3 office days per week)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing customer relationships and optimizing campaign performance
  • Leading customer communication and ensuring campaign success
  • Acting as a trusted advisor for customers
  • Collaborating with sales and marketing colleagues to maximize results

ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a strong focus on customer success and campaign performance.

πŸ“‹ Key Responsibilities

βœ… Act as the single point of accountability for the entire customer journey during recruitment marketing campaigns

βœ… Lead customer communication, ensuring strategic alignment and campaign success

βœ… Own the end-to-end campaign setup, execution, and optimization across Google Ads, Social Media, and Programmatic Advertising

βœ… Analyze performance data, make data-driven optimizations, and ensure campaigns continuously improve

βœ… Collaborate with sales and marketing colleagues to maximize campaign results

βœ… Proactively identify expansion opportunities, helping customers scale their recruitment marketing efforts

ASSUMPTION: This role involves a mix of strategic planning, hands-on campaign management, and customer relationship building.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Minimum of 5 years in a similar role, with a strong background in online advertising (Google, Socials, Programmatic)

Required Skills:

  • Fluency in English
  • Proven track record in online advertising and campaign optimization
  • Strong analytical skills and data-driven decision-making
  • Excellent communication and customer relationship management skills
  • Ability to manage multiple projects and stakeholders
  • Sales orientation and customer-centric mindset
  • Tech-savvy and adaptable to new technologies and trends

Preferred Skills:

  • Experience with recruitment marketing technology
  • Fluency in additional languages

ASSUMPTION: Candidates should have a strong background in online advertising and be able to manage multiple projects effectively. A minimum of 5 years of experience in a similar role is required, along with a customer-first mindset.

πŸ’° Compensation & Benefits

Salary Range: €50,000 - €70,000 per year (based on experience and industry standards for a mid-level marketing role in the Netherlands)

Benefits:

  • Flexible work arrangement (3 office days per week)
  • Competitive benefits package (details not specified)
  • Opportunity to work for an internationally ambitious company recognized as a leader in Recruitment Marketing Technology

Working Hours: Full-time (40 hours per week), with flexible working hours and the option to work from home 2 days per week

ASSUMPTION: The salary range is estimated based on industry standards for a mid-level marketing role in the Netherlands. The benefits package is competitive but not specified in the job description.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Human Resources Services, specializing in online recruitment marketing and employer branding campaigns

Company Size: 51-200 employees, offering a dynamic and collaborative work environment

Founded: 2006, with over 15 years of experience in the recruitment marketing industry

Company Description:

  • VONQ transforms recruitment advertising for enterprises and staffing agencies by leveraging AI-driven technology, deep ATS integrations, and expertise
  • Offers high-quality candidates to the shortlist while elevating employer brands
  • Available via over 100 Applicant Tracking Systems (ATS) and Human Capital Management (HCM) platforms, accessible to over 80% of the US and EU talent acquisition teams

Company Specialties:

  • Online Recruitment Marketing
  • Employer branding campaigns
  • Graduate recruitment
  • Job Distribution
  • Job Posting
  • Target Group Campaigns
  • Job Marketing
  • Volume Recruitment
  • International Job Marketing

Company Website: www.vonq.com

ASSUMPTION: VONQ is a well-established company in the recruitment marketing industry, offering a range of services to help enterprises and staffing agencies attract top talent.

πŸ“Š Role Analysis

Career Level: Mid-level marketing role, with a focus on strategic planning and hands-on campaign management

Reporting Structure: Reports directly to the Manager of Online Marketing Consultants

Work Arrangement: Hybrid, with 3 office days per week and 2 remote workdays

Growth Opportunities:

  • Potential career progression within the marketing department
  • Opportunity to work on international campaigns and expand skills
  • possibility to move into a sales or account management role

ASSUMPTION: This role offers opportunities for career growth and development within the marketing department and potentially into other areas of the business.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): Rotterdam, Netherlands

Geographic Context:

  • Rotterdam is the second-largest city in the Netherlands, with a vibrant and multicultural atmosphere
  • Known for its rich history, modern architecture, and thriving cultural scene
  • Excellent public transportation and cycling infrastructure

Work Schedule: Full-time (40 hours per week), with flexible working hours and the option to work from home 2 days per week

ASSUMPTION: The office environment is modern and collaborative, with a focus on flexibility and work-life balance. Rotterdam offers a vibrant and multicultural atmosphere, with excellent public transportation and cycling infrastructure.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the hiring manager
  • On-site interview with the marketing team and a customer call simulation
  • Final interview with the director of marketing

Key Assessment Areas:

  • Marketing and advertising expertise
  • Customer relationship management skills
  • Data analysis and optimization skills
  • Communication and presentation skills

Application Tips:

  • Highlight relevant marketing and advertising experience in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and company
  • Prepare for interview questions related to campaign management, customer communication, and data analysis

ATS Keywords: Online Advertising, Google Ads, Social Media, Programmatic Advertising, Data Analysis, Customer Relationship Management, Campaign Optimization, Strategic Thinking, Customer-Centric, Project Management, Sales Orientation, Tech-Savvy, Adaptability, Collaboration, Communication, Trend Awareness

ASSUMPTION: The application process involves several interviews, focusing on marketing and advertising expertise, customer relationship management skills, data analysis, and communication skills.

πŸ› οΈ Tools & Technologies

  • Google Ads
  • Social Media Advertising Platforms (e.g., LinkedIn, Facebook, Twitter)
  • Programmatic Advertising Platforms (e.g., Google Display & Video 360, The Trade Desk)
  • Data Analysis Tools (e.g., Google Analytics, Tableau)
  • Project Management Tools (e.g., Asana, Trello)

ASSUMPTION: This role requires proficiency in online advertising platforms, data analysis tools, and project management tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centricity
  • Collaboration and teamwork
  • Continuous learning and improvement

Work Style:

  • Dynamic and fast-paced
  • Data-driven and results-oriented
  • Collaborative and team-focused

Self-Assessment Questions:

  • Do you thrive in a dynamic, fast-moving environment where your input matters?
  • Are you comfortable working with a professional team that values collaboration and occasional social activities?
  • Do you enjoy balancing independent focus time with dynamic team interactions?

ASSUMPTION: VONQ values a customer-centric, collaborative, and dynamic work environment, with a focus on continuous learning and improvement.

⚠️ Potential Challenges

  • Managing multiple projects and stakeholders effectively
  • Keeping up with the latest trends and best practices in online advertising and recruitment marketing
  • Balancing independent focus time with dynamic team interactions
  • Adapting to a hybrid work arrangement with a minimum of 3 office days per week

ASSUMPTION: This role may present challenges in managing multiple projects and stakeholders, staying up-to-date with industry trends, and balancing independent work with team collaboration in a hybrid work environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position focuses specifically on recruitment marketing and employer branding campaigns
  • Requires a strong background in online advertising and campaign optimization, with a customer-centric mindset
  • Offers opportunities for career growth and development within the marketing department and potentially into other areas of the business

ASSUMPTION: This role is unique in its focus on recruitment marketing and employer branding campaigns, requiring a strong background in online advertising and a customer-centric mindset. It offers opportunities for career growth and development within the marketing department and potentially into other areas of the business.

πŸ“ Sample Projects

  • Developing and executing a targeted social media advertising campaign for a graduate recruitment drive
  • Optimizing a Google Ads campaign for a volume recruitment project, focusing on maximizing click-through rates and reducing cost-per-click
  • Managing a programmatic advertising campaign for an international employer branding initiative, ensuring consistent messaging and branding across multiple regions

ASSUMPTION: Sample projects in this role may involve developing and executing targeted advertising campaigns, optimizing campaign performance, and managing international employer branding initiatives.

❓ Key Questions to Ask During Interview

  • How does VONQ support the growth and development of its marketing consultants?
  • Can you describe a typical day or week in this role?
  • How does VONQ ensure the success of its customers' recruitment marketing campaigns?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does VONQ foster a collaborative and dynamic work environment?

ASSUMPTION: Key questions to ask during the interview should focus on career growth and development, day-to-day responsibilities, customer success, challenges, and company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing and advertising experience
  • Prepare for interview questions related to campaign management, customer communication, and data analysis
  • Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.