📌 Core Information
🔹 Job Title: Online Marketing Consultant (m/f/d)
🔹 Company: VONQ
🔹 Location: Rotterdam, Zuid-Holland, Netherlands
🔹 Job Type: Full-time, Hybrid (3 office days per week)
🔹 Category: Marketing
🔹 Date Posted: May 12, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site with flexibility
🚀 Job Overview
Key aspects of this role include:
- Managing customer relationships and optimizing campaign performance for recruitment marketing
- Leading customer communication and ensuring the success of recruitment marketing campaigns
- Acting as a trusted advisor to align customers' business goals with VONQ's recruitment marketing solutions
- Collaborating with sales and marketing colleagues to maximize campaign results
ASSUMPTION: This role requires a high level of English proficiency due to international client interactions and a customer-first mindset to deliver effective recruitment marketing campaigns.
📋 Key Responsibilities
✅ Act as the single point of accountability for the entire customer journey during recruitment marketing campaigns
✅ Lead customer communication, ensuring strategic alignment and campaign success
✅ Own the end-to-end campaign setup, execution, and optimization across Google Ads, Social Media, and Programmatic Advertising
✅ Analyze performance data, make data-driven optimizations, and ensure campaigns continuously improve
✅ Proactively identify expansion opportunities, helping customers scale their recruitment marketing efforts
ASSUMPTION: This role involves managing multiple projects and stakeholders, requiring strong organizational skills and the ability to balance independent focus with team interactions.
🎯 Required Qualifications
Education: Not specified, but relevant experience is crucial
Experience: Minimum of 5 years in a similar role
Required Skills:
- Strategic and analytical mindset
- Customer-centric approach
- Expertise in online advertising (Google, Social Media, Programmatic)
- Strong administrative skills
- Sales orientation
- Tech-savvy and adaptable
Preferred Skills:
- Fluency in additional languages
- Experience with recruitment marketing technology
ASSUMPTION: Candidates should have a proven track record in online advertising and be able to manage multiple projects effectively.
💰 Compensation & Benefits
Salary Range: €50,000 - €70,000 per year (based on experience and market rates for a mid-level marketing role in the Netherlands)
Benefits:
- Flexible work arrangement (3 office days per week)
- Dynamic, international team environment
- Opportunities for professional growth and development
Working Hours: Full-time (40 hours per week), with flexibility to work from home on non-office days
ASSUMPTION: The salary range is an estimate based on market rates for a mid-level marketing role in the Netherlands with 5-10 years of experience.
📌 Applicant Insights
🔍 Company Context
Industry: Human Resources Services, specializing in online recruitment marketing
Company Size: 51-200 employees, offering a dynamic and collaborative work environment
Founded: 2006, with a strong track record in the recruitment marketing industry
Company Description:
- VONQ transforms recruitment advertising by leveraging AI-driven technology, deep ATS integrations, and expertise
- Delivers high-quality candidates to the shortlist while elevating employer brands
- Offers a simple solution or direct integration from applicant management systems
Company Specialties:
- Online Recruitment Marketing
- Employer branding campaigns
- Graduate recruitment
- Job Distribution and Posting
- Target Group Campaigns
- Job Marketing
- Volume Recruitment
- International Job Marketing
Company Website: www.vonq.com
ASSUMPTION: VONQ's focus on AI-driven technology and deep ATS integrations sets it apart in the recruitment marketing industry.
📊 Role Analysis
Career Level: Mid-level marketing professional with 5-10 years of experience
Reporting Structure: This role reports directly to the Marketing Manager and collaborates closely with Sales and other Marketing colleagues
Work Arrangement: Hybrid, with 3 office days per week in Rotterdam
Growth Opportunities:
- Expanding customer relationships and campaign performance
- Developing expertise in recruitment marketing technology
- Potential career progression within the marketing department
ASSUMPTION: This role offers opportunities for professional growth and development within the dynamic and collaborative marketing team at VONQ.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in Rotterdam
Office Location(s): Beursplein 37, Rotterdam, Zuid-Holland, Netherlands
Geographic Context:
- Rotterdam is the second-largest city in the Netherlands, known for its vibrant culture and international atmosphere
- The office is centrally located, with easy access to public transportation and amenities
- The Netherlands offers a high quality of life, with excellent work-life balance and social benefits
Work Schedule: Full-time (40 hours per week), with flexibility to work from home on non-office days
ASSUMPTION: The office environment at VONQ fosters collaboration and innovation, with a strong focus on teamwork and open communication.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- In-person or virtual interview with the Marketing Manager and/or team members
- Final decision and job offer
Key Assessment Areas:
- Customer-centric mindset and communication skills
- Expertise in online advertising and campaign management
- Analytical and strategic thinking
- Sales orientation and ability to identify expansion opportunities
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your customer-centric mindset and ability to manage multiple projects
- Showcase your expertise in online advertising and recruitment marketing
ATS Keywords: Online Advertising, Campaign Management, Data Analysis, Customer Relationship Management, Strategic Thinking, Collaboration, Project Management, Sales Orientation, Tech Savvy, Adaptability, Recruitment Marketing, Google Ads, Social Media, Programmatic Advertising, Customer-Centric Approach, Performance Optimization
ASSUMPTION: The application process at VONQ is designed to assess candidates' skills and cultural fit, with a focus on customer-centric mindset and expertise in online advertising.
🛠️ Tools & Technologies
- Google Ads
- Social Media platforms (e.g., LinkedIn, Facebook, Instagram)
- Programmatic Advertising platforms (e.g., Google Display & Video 360, The Trade Desk)
- Recruitment marketing technology (e.g., Applicant Tracking Systems, HR software)
ASSUMPTION: This role requires proficiency in online advertising platforms and tools, as well as a willingness to learn and adapt to new technologies in the recruitment marketing industry.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Ambitious
Work Style:
- Dynamic and fast-paced
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-moving environment where your input matters?
- Are you comfortable challenging colleagues and customers to get to better results?
- Do you enjoy working with a professional team that values collaboration and open communication?
ASSUMPTION: VONQ's company culture emphasizes collaboration, innovation, and a customer-centric mindset, with a strong focus on teamwork and open communication.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders simultaneously
- Balancing independent focus time with dynamic team interactions
- Adapting to new technologies and trends in the recruitment marketing industry
- Working with international clients and colleagues, requiring strong communication skills and cultural sensitivity
ASSUMPTION: These challenges can be overcome by leveraging strong organizational skills, a customer-centric mindset, and a willingness to learn and adapt in a dynamic work environment.
📈 Similar Roles Comparison
- This role combines strategic planning with hands-on campaign execution, differentiating it from purely strategic or operational roles in marketing
- In the recruitment marketing industry, this role focuses on delivering high-quality candidates to the shortlist while elevating employer brands
- Career progression in this role could lead to senior marketing positions, team leadership, or specialized expertise in recruitment marketing technology
ASSUMPTION: This role offers a unique blend of strategic and operational responsibilities, with opportunities for professional growth and development within the dynamic marketing team at VONQ.
📝 Sample Projects
- Developing and executing a targeted online advertising campaign for a specific client or job posting
- Analyzing campaign performance data and making data-driven optimizations to improve results
- Identifying expansion opportunities and presenting strategic recommendations to clients and internal stakeholders
ASSUMPTION: These sample projects demonstrate the strategic and operational aspects of the role, as well as the customer-centric mindset required to deliver effective recruitment marketing campaigns.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy at VONQ?
- What are the most significant challenges facing the marketing team currently, and how can this role address them?
- How does VONQ support the professional development and growth of its employees?
- What is the team structure and dynamic within the marketing department?
- How does VONQ foster a customer-centric mindset and culture within the organization?
ASSUMPTION: These interview questions help assess the role's fit within the organization, the team's dynamics, and VONQ's commitment to employee growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for the interview by researching VONQ's company culture, values, and recruitment marketing solutions
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
