Online Marketing - FÜR KUNDEN (m/w/d)

📌 Core Information

🔹 Job Title: Online Marketing - FÜR KUNDEN (m/w/d)

🔹 Company: FinMent GmbH

🔹 Location: Berlin, Germany (Remote)

🔹 Job Type: Temporary

🔹 Category: Marketing

🔹 Date Posted: July 9, 2025

🔹 Experience Level: Mid-Senior level (3-7 years)

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Responsibility for comprehensive digital marketing campaigns
• Optimization and management of the performance marketing funnel
• Development and implementation of innovative growth marketing campaigns
• Close collaboration with an interdisciplinary team

ASSUMPTION: This role requires a strong background in online marketing and a passion for driving growth through digital channels. The ideal candidate will have experience in managing marketing campaigns and optimizing performance metrics.

📋 Key Responsibilities

✅ Develop and execute whole digital marketing campaigns

✅ Plan, monitor, and optimize the performance marketing funnel

✅ Create innovative growth marketing campaigns for sustainable growth

✅ Analyze marketing KPIs and derive optimization measures

✅ Work closely with an interdisciplinary team

ASSUMPTION: The role requires a high level of self-motivation, initiative, and the ability to work independently. Strong analytical skills and a data-driven mindset are essential for success in this position.

🎯 Required Qualifications

Education: No formal education requirements mentioned

Experience: 3-7 years of practical experience in marketing, ideally in online marketing campaigns

Required Skills:

• Proven experience in digital marketing and campaign management
• Strong analytical skills and data-driven mindset
• Excellent communication skills in German and English
• Ability to work independently and responsibly
• Passion for agile process management

Preferred Skills:

• Experience with marketing automation tools
• Knowledge of the financial industry
• Fluency in additional languages

ASSUMPTION: While not explicitly stated, a bachelor's degree in marketing, business, or a related field would be beneficial for this role. Additionally, experience with CRM systems and marketing analytics tools is likely to be an advantage.

💰 Compensation & Benefits

Salary Range: €50,000 - €70,000 per year (estimate based on experience level and industry standards)

Benefits:

• Positive working environment
• Own area of responsibility
• Start-up atmosphere
• Active growth design
• Salary increase
• Highlight benefit: Exclusive access to strategies and software worth €30,000
• Annual training budget of up to €5,000
• Career opportunities due to expansion

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is an estimate based on industry standards for mid-senior level marketing roles in Germany. The highlight benefit is a significant advantage, as it provides the candidate with valuable tools and knowledge to grow their personal wealth.

📌 Applicant Insights

🔍 Company Context

Industry: Professional Training and Coaching, specifically focused on financial education and investment strategies

Company Size: Small (11-50 employees) - This size allows for a more agile and dynamic work environment, with opportunities for direct impact on the company's growth and development

Founded: 2017 - FinMent is a relatively young company with a short history, but it has already established itself as a state-recognized provider of financial education

Company Description:

• FinMent is the first state-approved provider of practical knowledge and tools for successful stock market trading
• The company aims to help private and institutional investors build wealth and achieve financial independence
• FinMent offers a comprehensive and structured program for independent and crisis-resistant money-making at the stock exchange

Company Specialties:

• State-approved financial education and investment strategies
• Independent and crisis-resistant money-making at the stock exchange
• Support for private and institutional investors in building wealth

Company Website: finment.com

ASSUMPTION: FinMent's focus on state-approved financial education and investment strategies sets it apart from other companies in the industry. Its commitment to helping clients achieve financial independence is a strong selling point for potential employees.

📊 Role Analysis

Career Level: Mid-Senior level - This role offers significant responsibility and the opportunity to make a direct impact on the company's growth and success

Reporting Structure: The role reports directly to the Junior Operations Manager (Personnel Responsible)

Work Arrangement: Fully Remote - This arrangement offers flexibility and the ability to work from anywhere, but may require occasional travel for team meetings or events

Growth Opportunities:

• Career progression within the marketing department or other areas of the business
• Increased responsibility and leadership opportunities as the company grows
• Personal development through the annual training budget and access to FinMent's educational resources

ASSUMPTION: The fully remote work arrangement may present unique challenges, such as the need for strong self-motivation and time management skills. However, it also offers significant flexibility and the opportunity to work from anywhere.

🌍 Location & Work Environment

Office Type: Remote - The company does not have a physical office, and employees are expected to work from home or other locations of their choice

Office Location(s): Berlin, Germany (although the role is fully remote, the company is headquartered in Berlin)

Geographic Context:

• Berlin is a vibrant and multicultural city with a thriving tech and startup scene
• The city offers a high quality of life, with numerous cultural attractions, parks, and recreational opportunities
• Berlin is also a major hub for the German and European tech industries, providing ample opportunities for networking and professional development

Work Schedule: Full-time (40 hours per week) - The work schedule is flexible, but employees are expected to be available during core business hours

ASSUMPTION: While the role is fully remote, the company's headquarters are in Berlin, and employees may be expected to travel to the city for team meetings or events. Additionally, the company's culture and work environment may be influenced by its location in Germany's capital city.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-depth interview with the hiring manager
• Final interview with the company's leadership team

Key Assessment Areas:

• Marketing expertise and experience
• Analytical skills and data-driven mindset
• Communication and interpersonal skills
• Cultural fit and alignment with company values

Application Tips:

• Highlight relevant marketing experience and achievements
• Demonstrate a strong understanding of the financial industry and investment strategies
• Showcase your ability to work independently and manage projects
• Prepare questions about the company's growth plans and marketing strategy

ATS Keywords: Digital Marketing, Performance Marketing, Growth Marketing, Marketing Campaigns, Data Analysis, Stakeholder Communication, Agile Process Management

ASSUMPTION: The interview process may include assessments of the candidate's marketing skills, analytical abilities, and cultural fit. The company may also ask behavioral questions to evaluate the candidate's problem-solving skills and ability to work independently.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., HubSpot, Marketo)
• CRM systems (e.g., Salesforce, HubSpot CRM)
• Marketing analytics tools (e.g., Google Analytics, Adobe Analytics)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used by the company may vary, but the role is likely to involve experience with marketing automation, CRM, and marketing analytics tools.

👔 Cultural Fit Considerations

Company Values:

• Independence and self-reliance
• Continuous learning and improvement
• Transparency and open communication

Work Style:

• Self-motivated and proactive
• Data-driven and analytical
• Collaborative and team-oriented

Self-Assessment Questions:

• Do you have a strong passion for digital marketing and a desire to drive growth through innovative campaigns?
• Are you comfortable working independently and managing projects with minimal supervision?
• Do you thrive in a dynamic and agile work environment, and are you able to adapt to change quickly?

ASSUMPTION: The company values independence, continuous learning, and open communication. The ideal candidate will be self-motivated, data-driven, and collaborative, with a strong passion for digital marketing and a desire to drive growth through innovative campaigns.

⚠️ Potential Challenges

• Managing multiple marketing campaigns simultaneously
• Keeping up with the latest trends and best practices in digital marketing
• Balancing the need for data-driven decision-making with the need for creativity and innovation
• Working in a fully remote environment, which may present unique challenges in terms of communication and collaboration

ASSUMPTION: The role may present challenges in terms of managing multiple marketing campaigns simultaneously and keeping up with the latest trends and best practices in digital marketing. Additionally, working in a fully remote environment may present unique challenges in terms of communication and collaboration.

📈 Similar Roles Comparison

• This role is similar to other digital marketing roles, but with a focus on the financial industry and investment strategies
• Unlike other marketing roles, this position requires a strong understanding of the financial industry and investment strategies
• Career progression in this role may involve moving into a leadership or management position within the marketing department or other areas of the business

ASSUMPTION: This role is similar to other digital marketing roles, but with a unique focus on the financial industry and investment strategies. Career progression in this role may involve moving into a leadership or management position within the marketing department or other areas of the business.

📝 Sample Projects

• Developing and executing a comprehensive digital marketing campaign to promote a new investment strategy
• Optimizing the performance marketing funnel to improve conversion rates and reduce customer acquisition costs
• Creating and implementing innovative growth marketing campaigns to drive sustainable growth and expand market share

ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in the role. The specific projects and campaigns may vary depending on the company's current priorities and marketing goals.

❓ Key Questions to Ask During Interview

• What are the company's growth plans for the next year, and how does this role fit into those plans?
• What are the key marketing priorities for the next quarter, and how can I contribute to their success?
• How does the company support the professional development and growth of its marketing team members?
• What are the most significant challenges facing the company's marketing efforts, and how can I help address them?
• How does the company's remote work policy support work-life balance and employee well-being?

ASSUMPTION: These questions are designed to help candidates better understand the company's marketing priorities, growth plans, and commitment to employee development and well-being. They also demonstrate the candidate's interest in and understanding of the role and the company's marketing efforts.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the application link
• Customize your resume to highlight your relevant marketing experience and achievements
• Prepare a cover letter that demonstrates your understanding of the role and your enthusiasm for the opportunity to drive growth through innovative digital marketing campaigns
• Prepare examples of your previous marketing campaigns and their results, if applicable
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.