Online Marketing Manager (m/w/d)
eFLY Marketplace Services GmbH
Full-time
On-site
Stuttgart, Baden-Württemberg, Germany
🌐 Digital Marketing
📌 Core Information
- Job Title: Online Marketing Manager (m/w/d)
- Company: eFLY Marketplace Services GmbH
- Location: Stuttgart, Germany
- Job Type: Full-time, Hybrid (Home Office & Office)
- Category: Marketing
- Date Posted: May 9, 2025
- Experience Level: 2-5 years
- Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing SEA strategies in collaboration with account managers to maximize advertising potential on Amazon.
- Conducting keyword research and SEO optimization to continuously improve campaign performance.
- Monitoring and optimizing campaigns to achieve the best possible results.
- Analyzing campaign data and deriving concrete measures to enhance performance.
- Creating reports to transparently document campaign results and successes for clients.
- Utilizing Amazon Seller Central for campaign monitoring and control.
- Optimizing PPC prices based on predefined strategies to maximize efficiency and ROI.
ASSUMPTION: This role requires a strong understanding of Amazon's advertising platform and a proactive approach to staying updated on industry trends and best practices.
📋 Key Responsibilities
✅ Strategic Planning: Develop and implement SEA strategies in collaboration with account managers to maximize advertising potential on Amazon.
✅ Keyword Research & SEO Optimization: Conduct keyword research and on/off-page analyses to continuously improve campaign performance.
✅ Campaign Monitoring & Optimization: Monitor and optimize campaigns to achieve the best possible results, ensuring maximum ROI.
✅ Data Analysis & Actionable Insights: Analyze campaign data using analysis tools and derive concrete measures to enhance performance.
✅ Reporting & Communication: Create reports to transparently document campaign results and successes for clients, ensuring clear and concise communication.
✅ Amazon Seller Central Management: Utilize Amazon Seller Central for campaign monitoring and control, ensuring campaigns align with client objectives.
✅ PPC Optimization: Optimize PPC prices based on predefined strategies, maximizing efficiency and ROI.
ASSUMPTION: This role involves a high degree of autonomy and requires strong self-management skills to balance multiple priorities and meet deadlines.
🎯 Required Qualifications
Education:
- Completed commercial training, ideally in E-Commerce or a similar field.
Experience:
- Proven experience in online marketing, preferably with a focus on Amazon advertising.
Required Skills:
- Strong analytical skills and data-driven decision-making abilities.
- Excellent communication skills, both written and verbal.
- Self-management and organizational skills to handle multiple tasks and meet deadlines.
- Proficiency in Excel and PowerPoint for creating campaign analyses and presentations.
- Fluency in German and English.
Preferred Skills:
- Experience with Amazon Seller Central and other relevant advertising platforms.
- Knowledge of SEO best practices and tools.
- Familiarity with data analysis tools and techniques.
ASSUMPTION: Candidates with relevant industry experience and a proven track record of driving results through data-driven marketing strategies will be strongly considered.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (based on experience and market rates for the role and location)
Benefits:
- Hybrid work model combining home office and on-site work for better work-life balance.
- Access to training and workshops for continuous skill development and career growth.
- Modern equipment and tools to support daily tasks.
- A motivated, supportive team and an open company culture.
Working Hours: 40 hours per week, with flexible scheduling to support work-life balance.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
- Industry: eFLY Marketplace Services GmbH operates in the e-commerce and online marketing industry, focusing on Amazon advertising services.
- Company Size: As a growing startup, eFLY offers a dynamic and agile work environment with ample opportunities for professional growth.
- Founded: eFLY was founded in 2018, with a mission to help businesses succeed on Amazon through innovative advertising strategies.
- Company Description: eFLY is a performance-driven online marketing agency specializing in Amazon advertising. They empower businesses to grow and succeed on Amazon by providing tailored advertising solutions and expert campaign management.
- Company Specialties: Amazon advertising, PPC optimization, SEO, data analysis, and campaign management.
📊 Role Analysis
- Career Level: This role is suitable for experienced online marketing professionals seeking to advance their careers in the Amazon advertising space.
- Reporting Structure: The Online Marketing Manager will report directly to the Head of Marketing and collaborate closely with account managers and other marketing team members.
- Work Arrangement: This role operates on a hybrid work model, combining home office and on-site work at the Stuttgart office.
- Growth Opportunities: eFLY offers opportunities for professional development and career advancement within the company, as the agency continues to grow and expand its services.
🌍 Location & Work Environment
- Office Type: eFLY's office is located in Stuttgart, Germany, offering a modern and collaborative work environment.
- Office Location(s): eFLY's main office is in Stuttgart, with additional offices in Berlin and Munich.
- Geographic Context: Stuttgart is a vibrant city in southwestern Germany, known for its rich cultural heritage, automotive industry, and high quality of life. The city offers a mix of urban and natural environments, with easy access to the Black Forest and other scenic destinations.
- Work Schedule: The hybrid work model allows for flexible scheduling, with core hours from 10:00 AM to 4:00 PM and the option to work remotely on certain days.
💼 Interview & Application Insights
- Typical Process: Applicants can expect a multi-stage interview process, including an initial phone or video call, followed by on-site interviews with the marketing team and a final interview with the Head of Marketing.
- Key Assessment Areas: Candidates should expect to be assessed on their analytical skills, communication abilities, and industry knowledge, with a focus on Amazon advertising strategies and campaign management.
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Showcase your understanding of Amazon advertising and data-driven marketing strategies.
- Demonstrate your ability to work independently and manage multiple priorities.
🛠️ Tools & Technologies
- Amazon Seller Central
- Excel and PowerPoint
- Data analysis tools (e.g., Google Analytics, Tableau)
- SEO tools (e.g., SEMrush, Ahrefs)
- Project management tools (e.g., Asana, Trello)
👔 Cultural Fit Considerations
- Company Values: eFLY values performance, innovation, collaboration, and continuous learning. They seek team members who embody these values and are passionate about driving results through data-driven marketing strategies.
- Work Style: eFLY fosters a dynamic and agile work environment, with a strong emphasis on team collaboration and open communication. They value proactive, self-motivated individuals who can thrive in a fast-paced, ever-changing environment.
- Self-Assessment Questions:
- How do you stay updated on industry trends and best practices in Amazon advertising?
- Can you provide an example of a time when you optimized a PPC campaign to improve ROI?
- How do you prioritize and manage multiple tasks and projects simultaneously?
⚠️ Potential Challenges
- The dynamic nature of the e-commerce industry and Amazon's advertising platform may require frequent adjustments to strategies and campaigns.
- Balancing multiple client priorities and meeting tight deadlines can be challenging at times.
- The hybrid work model may require additional self-discipline and time management skills to maintain productivity and engagement.
📈 Similar Roles Comparison
- Role Differences: Compared to traditional online marketing roles, this position has a strong focus on Amazon advertising and requires a deep understanding of the Amazon advertising platform and its unique features.
- Industry Context: The e-commerce industry is highly competitive and constantly evolving, with new trends and best practices emerging regularly. This role requires a proactive approach to staying informed and adapting to change.
- Career Path Comparison: This role offers opportunities for professional growth and career advancement within the company, with potential paths leading to senior marketing roles or specialized expertise in Amazon advertising.
📝 Sample Projects
- Developing and implementing a comprehensive Amazon advertising strategy for a new client, including keyword research, campaign setup, and ongoing optimization.
- Conducting a data analysis to identify trends and opportunities in a client's Amazon advertising performance, and presenting actionable insights to the marketing team.
- Creating a detailed report on the competitive landscape of a client's product category on Amazon, including recommendations for optimizing product listings and advertising strategies.
❓ Key Questions to Ask During Interview
- How does eFLY support the professional development and growth of its employees?
- Can you describe the typical onboarding process for new team members in this role?
- How does eFLY approach collaboration and communication within the marketing team and across departments?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the [Job Application Link](https://join.com/companies/efly-amz/14127567-online-marketing-manager-m-w-d).
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare examples of your previous work, such as campaign analyses or reports, to demonstrate your abilities.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
- Job Title: Online Marketing Manager (m/w/d)
- Company: eFLY Marketplace Services GmbH
- Location: Stuttgart, Germany
- Job Type: Full-time, Hybrid (Home Office & Office)
- Category: Marketing
- Date Posted: May 9, 2025
- Experience Level: 2-5 years
- Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing SEA strategies in collaboration with account managers to maximize advertising potential on Amazon.
- Conducting keyword research and SEO optimization to continuously improve campaign performance.
- Monitoring and optimizing campaigns to achieve the best possible results.
- Analyzing campaign data and deriving concrete measures to enhance performance.
- Creating reports to transparently document campaign results and successes for clients.
- Utilizing Amazon Seller Central for campaign monitoring and control.
- Optimizing PPC prices based on predefined strategies to maximize efficiency and ROI.
ASSUMPTION: This role requires a strong understanding of Amazon's advertising platform and a proactive approach to staying updated on industry trends and best practices.
📋 Key Responsibilities
✅ Strategic Planning: Develop and implement SEA strategies in collaboration with account managers to maximize advertising potential on Amazon.
✅ Keyword Research & SEO Optimization: Conduct keyword research and on/off-page analyses to continuously improve campaign performance.
✅ Campaign Monitoring & Optimization: Monitor and optimize campaigns to achieve the best possible results, ensuring maximum ROI.
✅ Data Analysis & Actionable Insights: Analyze campaign data using analysis tools and derive concrete measures to enhance performance.
✅ Reporting & Communication: Create reports to transparently document campaign results and successes for clients, ensuring clear and concise communication.
✅ Amazon Seller Central Management: Utilize Amazon Seller Central for campaign monitoring and control, ensuring campaigns align with client objectives.
✅ PPC Optimization: Optimize PPC prices based on predefined strategies, maximizing efficiency and ROI.
ASSUMPTION: This role involves a high degree of autonomy and requires strong self-management skills to balance multiple priorities and meet deadlines.
🎯 Required Qualifications
Education:
- Completed commercial training, ideally in E-Commerce or a similar field.
Experience:
- Proven experience in online marketing, preferably with a focus on Amazon advertising.
Required Skills:
- Strong analytical skills and data-driven decision-making abilities.
- Excellent communication skills, both written and verbal.
- Self-management and organizational skills to handle multiple tasks and meet deadlines.
- Proficiency in Excel and PowerPoint for creating campaign analyses and presentations.
- Fluency in German and English.
Preferred Skills:
- Experience with Amazon Seller Central and other relevant advertising platforms.
- Knowledge of SEO best practices and tools.
- Familiarity with data analysis tools and techniques.
ASSUMPTION: Candidates with relevant industry experience and a proven track record of driving results through data-driven marketing strategies will be strongly considered.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (based on experience and market rates for the role and location)
Benefits:
- Hybrid work model combining home office and on-site work for better work-life balance.
- Access to training and workshops for continuous skill development and career growth.
- Modern equipment and tools to support daily tasks.
- A motivated, supportive team and an open company culture.
Working Hours: 40 hours per week, with flexible scheduling to support work-life balance.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
- Industry: eFLY Marketplace Services GmbH operates in the e-commerce and online marketing industry, focusing on Amazon advertising services.
- Company Size: As a growing startup, eFLY offers a dynamic and agile work environment with ample opportunities for professional growth.
- Founded: eFLY was founded in 2018, with a mission to help businesses succeed on Amazon through innovative advertising strategies.
- Company Description: eFLY is a performance-driven online marketing agency specializing in Amazon advertising. They empower businesses to grow and succeed on Amazon by providing tailored advertising solutions and expert campaign management.
- Company Specialties: Amazon advertising, PPC optimization, SEO, data analysis, and campaign management.
📊 Role Analysis
- Career Level: This role is suitable for experienced online marketing professionals seeking to advance their careers in the Amazon advertising space.
- Reporting Structure: The Online Marketing Manager will report directly to the Head of Marketing and collaborate closely with account managers and other marketing team members.
- Work Arrangement: This role operates on a hybrid work model, combining home office and on-site work at the Stuttgart office.
- Growth Opportunities: eFLY offers opportunities for professional development and career advancement within the company, as the agency continues to grow and expand its services.
🌍 Location & Work Environment
- Office Type: eFLY's office is located in Stuttgart, Germany, offering a modern and collaborative work environment.
- Office Location(s): eFLY's main office is in Stuttgart, with additional offices in Berlin and Munich.
- Geographic Context: Stuttgart is a vibrant city in southwestern Germany, known for its rich cultural heritage, automotive industry, and high quality of life. The city offers a mix of urban and natural environments, with easy access to the Black Forest and other scenic destinations.
- Work Schedule: The hybrid work model allows for flexible scheduling, with core hours from 10:00 AM to 4:00 PM and the option to work remotely on certain days.
💼 Interview & Application Insights
- Typical Process: Applicants can expect a multi-stage interview process, including an initial phone or video call, followed by on-site interviews with the marketing team and a final interview with the Head of Marketing.
- Key Assessment Areas: Candidates should expect to be assessed on their analytical skills, communication abilities, and industry knowledge, with a focus on Amazon advertising strategies and campaign management.
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Showcase your understanding of Amazon advertising and data-driven marketing strategies.
- Demonstrate your ability to work independently and manage multiple priorities.
🛠️ Tools & Technologies
- Amazon Seller Central
- Excel and PowerPoint
- Data analysis tools (e.g., Google Analytics, Tableau)
- SEO tools (e.g., SEMrush, Ahrefs)
- Project management tools (e.g., Asana, Trello)
👔 Cultural Fit Considerations
- Company Values: eFLY values performance, innovation, collaboration, and continuous learning. They seek team members who embody these values and are passionate about driving results through data-driven marketing strategies.
- Work Style: eFLY fosters a dynamic and agile work environment, with a strong emphasis on team collaboration and open communication. They value proactive, self-motivated individuals who can thrive in a fast-paced, ever-changing environment.
- Self-Assessment Questions:
- How do you stay updated on industry trends and best practices in Amazon advertising?
- Can you provide an example of a time when you optimized a PPC campaign to improve ROI?
- How do you prioritize and manage multiple tasks and projects simultaneously?
⚠️ Potential Challenges
- The dynamic nature of the e-commerce industry and Amazon's advertising platform may require frequent adjustments to strategies and campaigns.
- Balancing multiple client priorities and meeting tight deadlines can be challenging at times.
- The hybrid work model may require additional self-discipline and time management skills to maintain productivity and engagement.
📈 Similar Roles Comparison
- Role Differences: Compared to traditional online marketing roles, this position has a strong focus on Amazon advertising and requires a deep understanding of the Amazon advertising platform and its unique features.
- Industry Context: The e-commerce industry is highly competitive and constantly evolving, with new trends and best practices emerging regularly. This role requires a proactive approach to staying informed and adapting to change.
- Career Path Comparison: This role offers opportunities for professional growth and career advancement within the company, with potential paths leading to senior marketing roles or specialized expertise in Amazon advertising.
📝 Sample Projects
- Developing and implementing a comprehensive Amazon advertising strategy for a new client, including keyword research, campaign setup, and ongoing optimization.
- Conducting a data analysis to identify trends and opportunities in a client's Amazon advertising performance, and presenting actionable insights to the marketing team.
- Creating a detailed report on the competitive landscape of a client's product category on Amazon, including recommendations for optimizing product listings and advertising strategies.
❓ Key Questions to Ask During Interview
- How does eFLY support the professional development and growth of its employees?
- Can you describe the typical onboarding process for new team members in this role?
- How does eFLY approach collaboration and communication within the marketing team and across departments?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the [Job Application Link](https://join.com/companies/efly-amz/14127567-online-marketing-manager-m-w-d).
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare examples of your previous work, such as campaign analyses or reports, to demonstrate your abilities.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.