📌 Core Information
🔹 Job Title: Onsite Marketing Specialist (Fashion)
🔹 Company: Metyis AG
🔹 Location: Porto, Portugal
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 14, 2025
🔹 Experience Level: 1-3 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Collaborating with cross-functional teams to create and execute eCommerce marketing content
- Driving customer engagement and conversions through creative marketing activations
- Monitoring and analyzing data to optimize marketing content and strategies
- Leading and supporting the planning of marketing campaigns and activations
ASSUMPTION: This role requires strong collaboration skills, as the incumbent will work with various teams to deliver marketing content. Familiarity with eCommerce websites and digital content is essential.
📋 Key Responsibilities
✅ Ideate, conceive, and execute eCommerce marketing content on hugoboss.com and related platforms
✅ Collaborate with cross-functional teams to align eCommerce marketing priorities and plans
✅ Monitor and report data relating to eCommerce marketing activations to optimize future planning
✅ Support and lead the planning of one-off or ongoing marketing campaigns and activations
✅ Publish and test content via the CMS to the website or customer emails on a regular basis
ASSUMPTION: This role involves hands-on content creation and management, as well as data analysis and reporting. Strong organizational and communication skills are crucial for success.
🎯 Required Qualifications
Education: Successfully completed bachelor's degree in marketing, eCommerce, or equivalent studies
Experience: 1-3 years of experience in marketing, web content management, or related fields
Required Skills:
- Experience with website content management systems
- Familiarity with Google Analytics, ContentSquare, and content management systems (a plus)
- Strong affinity to eCommerce websites and apps, and digital content
- Excellent command of written and spoken English
- Organizational skills, detail-oriented, good time management, and clear communication
- High sense of ownership and responsibility
- Confident presenting ideas to stakeholders
- Energetic and creative thinking
Preferred Skills:
- Experience in fashion, luxury, sportswear, or lifestyle marketing
- Knowledge of Excel, PowerPoint, Miro, and Figma
ASSUMPTION: Candidates with experience in fashion marketing or familiarity with luxury brands may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: €28,000 - €35,000 per year (AI estimated based on experience level and location)
Benefits:
- Develop professional career working with a major fashion brand
- Opportunity to accelerate digitalization and eCommerce growth
- Driving high-impact insights and enhancing decision-making
- Driving brand equity and digital sales through enhanced digital experiences
- Interaction with senior business and eCommerce leaders regularly
- Become part of a fast-growing international and diverse team
Working Hours: Full-time (40 hours/week) with flexible working hours
ASSUMPTION: The salary range is estimated based on market research for similar roles in the fashion industry in Porto, Portugal.
📌 Applicant Insights
🔍 Company Context
Industry: Business Consulting and Services
Company Size: 1,001-5,000 employees (Metyis AG)
Founded: 2013 (Metyis AG)
Company Description:
- Metyis is a global, dynamic, and forward-thinking firm operating across various industries
- Develops and delivers AI & Data, Digital Commerce, Marketing and Design solutions, and provides Advisory services
- Committed to driving sustainable growth for industry-leading organizations with a long-term partnership model
Company Specialties:
- Digital Commerce Solutions
- Marketing & Design Solutions
- Advisory Services
- AI & Data Solutions
Company Website: www.metyis.com
ASSUMPTION: Metyis AG is a well-established company with a strong focus on driving growth and impact for its clients. Their expertise in digital commerce and marketing makes them an attractive employer for professionals in these fields.
📊 Role Analysis
Career Level: Entry to mid-level marketing role
Reporting Structure: Reports to the Digital Commerce team based in Porto Digital Campus
Work Arrangement: On-site, full-time position with flexible working hours
Growth Opportunities:
- Working with a major fashion brand and gaining experience in luxury marketing
- Collaborating with senior business and eCommerce leaders to drive impactful change
- Developing presentation and communication skills through regular stakeholder interactions
ASSUMPTION: This role offers opportunities for professional growth and development within the fashion and luxury marketing sectors.
🌍 Location & Work Environment
Office Type: On-site, with a dedicated Digital Campus in Porto
Office Location(s): Rua Novais Cunha 390, Gondomar, Porto 4420-224, Portugal
Geographic Context:
- Porto is the second-largest city in Portugal, known for its historic center, port wine, and vibrant culture
- The office is located in the Greater Porto metropolitan area, offering easy access to urban amenities and attractions
- The region has a mild, Mediterranean climate with warm, dry summers and cool, wet winters
Work Schedule: Full-time (40 hours/week) with flexible working hours
ASSUMPTION: The on-site work environment at Metyis' Digital Campus in Porto offers a collaborative and dynamic setting for employees to thrive.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Final decision and job offer
Key Assessment Areas:
- Marketing and eCommerce knowledge
- Creativity and problem-solving skills
- Communication and presentation skills
- Adaptability and cultural fit
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing and eCommerce experience
- Demonstrate your understanding of the fashion industry and luxury marketing
- Showcase your creativity and problem-solving skills through relevant examples or projects
- Prepare questions to ask the interviewer about the company, team, or role to demonstrate your interest and engagement
ATS Keywords: Marketing, eCommerce, Fashion, Luxury, Content Management, Google Analytics, Collaboration, Campaign Planning, Data Analysis
ASSUMPTION: The application process for this role may involve assessments of marketing and eCommerce knowledge, as well as creative problem-solving skills. Demonstrating a strong understanding of the fashion industry and luxury marketing will be beneficial.
🛠️ Tools & Technologies
- Website Content Management Systems
- Google Analytics
- ContentSquare
- Excel, PowerPoint, Miro, and Figma (a plus)
ASSUMPTION: Familiarity with these tools and technologies will be beneficial for success in this role. Candidates with experience in these areas should highlight it in their application materials.
👔 Cultural Fit Considerations
Company Values:
- Partnership: We commit to driving sustainable growth for our clients with a long-term vision
- Impact: We bring the capabilities and capacity required to improve performance and deliver real value
- Expertise: We operate across a wide range of industries, developing and delivering solutions that bring long-lasting impact and growth
Work Style:
- Collaborative: The role requires strong collaboration skills to work effectively with cross-functional teams
- Dynamic: The fast-growing and forward-thinking nature of the company demands adaptability and flexibility
- International: With a diverse team of over 1000 employees and more than 50 nationalities, the work environment is multicultural and global
Self-Assessment Questions:
- Do you have a strong affinity for eCommerce websites and digital content?
- Are you comfortable working with various stakeholders and presenting ideas effectively?
- Can you thrive in a dynamic, fast-paced work environment with a diverse team?
ASSUMPTION: Candidates who align with Metyis' company values and work style will be more likely to succeed in this role and contribute to the company's mission.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with various stakeholders and balancing their priorities and expectations
- Adapting to a fast-paced, dynamic work environment
- Developing a strong understanding of the fashion industry and luxury marketing
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in the role.
📈 Similar Roles Comparison
- This role focuses on eCommerce marketing content creation and management, unlike related positions that may focus on broader marketing strategies or specific marketing channels
- Working with a luxury fashion brand offers unique opportunities and challenges compared to other industries
- This role provides a clear career path for growth and development within the fashion and luxury marketing sectors
ASSUMPTION: Understanding the unique aspects of this role and how it compares to related positions can help candidates determine if it is the right fit for their career goals.
📝 Sample Projects
- Developing and executing a marketing campaign to promote a new product launch on hugoboss.com
- Analyzing customer data to identify trends and optimize marketing content for improved engagement and conversions
- Collaborating with the buying team to create targeted marketing content for specific customer segments
ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, providing candidates with a better understanding of the day-to-day tasks and expectations.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the organization?
- How does Metyis support the growth and development of its employees in this role?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Metyis measure the success of this role, and what are the key performance indicators (KPIs)?
- What is the company culture like, and how does this role contribute to the overall mission and vision of Metyis?
ASSUMPTION: Asking these questions demonstrates a strong interest in the role and provides valuable insights into the work environment and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing and eCommerce experience, as well as your understanding of the fashion industry and luxury marketing
- Prepare for the interview by researching Metyis and HUGO BOSS, and practicing your presentation and communication skills
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
