📌 Core Information
🔹 Job Title: Operational Marketing Specialist (apprentice)
🔹 Company: ACCO Brands
🔹 Location: Rueil-Malmaison, Île-de-France, France
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: 2025-04-28
🔹 Experience Level: Entry-level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the Trade Marketing Manager in various marketing tasks
- Gaining hands-on experience in digital marketing, social media management, and SEO
- Contributing to the creation of promotional materials and point-of-sale advertising elements
- Working in a dynamic team and learning from experienced professionals
ASSUMPTION: This role is designed to provide practical experience to a student or recent graduate in marketing or a related field. The successful candidate will have the opportunity to learn and grow in a supportive environment.
📋 Key Responsibilities
✅ Supporting the Trade Marketing Manager in the implementation and monitoring of digital campaigns, primarily on Google platforms
✅ Managing and animating the company's social media presence on Instagram, Facebook, and LinkedIn
✅ Optimizing the company's websites through SEO, keyword research, and content updates
✅ Creating promotional materials, such as brochures and banners, and assisting in the preparation of sales aids
✅ Developing point-of-sale advertising elements to showcase products in stores and at events
ASSUMPTION: The responsibilities listed above are subject to change based on the company's evolving needs and the candidate's skills and interests.
🎯 Required Qualifications
Education: Master's degree student in Marketing, Commerce, or a related field
Experience: None required, but relevant internships or projects are a plus
Required Skills:
- Strong interest in operational and digital marketing
- Excellent written and verbal communication skills in French
- Good English language skills for translation and communication with external partners
- Proficient in Microsoft Office 365
Preferred Skills:
- Previous experience in social media management
- Basic knowledge of SEO and Google Ads
ASSUMPTION: The required and preferred skills listed above are essential for the successful candidate to thrive in this role and make a significant contribution to the team's goals.
💰 Compensation & Benefits
Salary Range: As this is an internship, the compensation will be in the form of academic credits or a stipend. The exact amount is not specified, but it is typical for internships in France.
Benefits:
- Opportunity to gain practical experience in a professional setting
- Work in a dynamic and supportive team environment
- possibility to learn from experienced professionals in the field
Working Hours: Full-time (35 hours/week) with flexible hours and the possibility of remote work for specific tasks
ASSUMPTION: The working hours and benefits listed above are subject to change based on the company's policies and the candidate's needs.
📌 Applicant Insights
🔍 Company Context
Industry: ACCO Brands operates in the office products and technology accessories industry, with a focus on providing innovative solutions to help professionals thrive in the workplace.
Company Size: ACCO Brands is a large, multinational corporation with approximately 5,000 employees worldwide. This size offers interns the opportunity to work on diverse projects and gain exposure to various aspects of the business.
Founded: ACCO Brands was founded in 1922 and has since grown into a global leader in its industry, with a strong commitment to innovation, quality, and sustainability.
Company Description:
- ACCO Brands is a global leader in branded business, academic, and consumer products, with a portfolio of iconic brands such as Kensington, Leitz, Esselte, and Rapid.
- The company is committed to providing innovative, high-quality products that help professionals, students, and consumers work, learn, and create more efficiently and effectively.
- ACCO Brands is dedicated to sustainability and has been recognized for its efforts in this area by achieving the bronze EcoVadis medal.
Company Specialties:
- Physical security and laptop accessories (Kensington)
- Office products and stationery (Leitz, Esselte)
- Power and charging solutions (Power A)
- Presentation and collaboration tools (Rapid)
Company Website: www.accobrands.com
ASSUMPTION: The company context provided above is based on publicly available information and may not include the most recent or detailed information about ACCO Brands.
📊 Role Analysis
Career Level: This role is designed for students or recent graduates seeking to gain practical experience in marketing, with the opportunity to grow and develop their skills over the course of the internship.
Reporting Structure: The Operational Marketing Specialist will report directly to the Trade Marketing Manager and work closely with other members of the marketing team.
Work Arrangement: This is an on-site internship based in Rueil-Malmaison, France, with the possibility of remote work for specific tasks. The internship is expected to last between 10 to 12 months.
Growth Opportunities:
- Learning from experienced professionals in the field
- Gaining practical experience in various aspects of marketing
- Potential full-time employment opportunities upon completion of the internship
ASSUMPTION: The growth opportunities listed above are subject to the candidate's performance, the company's needs, and the availability of full-time positions.
🌍 Location & Work Environment
Office Type: ACCO Brands' office in Rueil-Malmaison is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): The office is located in the Rueil 2000 business park, just a 2-minute walk from the Rueil-Malmaison RER station.
Geographic Context:
- Rueil-Malmaison is a suburb of Paris, located approximately 15 kilometers west of the city center.
- The area is well-connected by public transportation, with easy access to the capital and other major cities in the region.
- The surrounding area offers a mix of urban and natural environments, with numerous parks, forests, and recreational facilities nearby.
Work Schedule: The internship follows a standard full-time work schedule, with the possibility of flexible hours and remote work for specific tasks.
ASSUMPTION: The work environment and schedule listed above are subject to change based on the company's policies and the candidate's needs.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the ACCO Brands careers website
- Phone or video screening with the HR department
- In-depth interview with the Trade Marketing Manager and a member of the HR team
- Background check and onboarding for successful candidates
Key Assessment Areas:
- Relevant education and coursework in marketing or a related field
- Strong communication skills in French and good English language skills
- Previous experience in marketing, social media management, or a related field (if applicable)
- Alignment with ACCO Brands' values and company culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Include specific examples of your marketing, social media, or SEO projects and their outcomes
- Prepare thoughtful questions to ask during the interview to demonstrate your interest in the role and the company
ATS Keywords: Digital Marketing, Social Media Management, SEO, Marketing Intern, Trade Marketing, Marketing Assistant, Marketing Coordinator
ASSUMPTION: The interview and application process described above is subject to change based on the company's needs and the specific candidate's qualifications.
🛠️ Tools & Technologies
- Microsoft Office 365
- Social media platforms (Instagram, Facebook, LinkedIn)
- SEO tools (Google Search Console, SEMrush, Ahrefs)
- Google Ads platform
- Design and graphics software (Adobe Creative Suite, Canva)
ASSUMPTION: The tools and technologies listed above are subject to change based on the company's needs and the specific candidate's skills.
👔 Cultural Fit Considerations
Company Values:
- Innovation: ACCO Brands is committed to providing innovative solutions that meet the evolving needs of professionals
- Quality: The company is dedicated to delivering high-quality products that meet or exceed industry standards
- Support: ACCO Brands is committed to providing exceptional support to its customers, partners, and employees
- Sustainability: The company is dedicated to reducing its environmental footprint and promoting sustainable business practices
Work Style:
- Collaborative: ACCO Brands fosters a team-based work environment that encourages collaboration and knowledge-sharing
- Dynamic: The company operates in a fast-paced and ever-changing industry, requiring employees to be adaptable and proactive
- Inclusive: ACCO Brands is committed to providing an inclusive work environment that values diversity and promotes equal opportunities for all employees
Self-Assessment Questions:
- Do you have a strong interest in operational and digital marketing, and a desire to learn and grow in this field?
- Are you comfortable working in a dynamic and collaborative team environment, and able to adapt to change as needed?
- Do you share ACCO Brands' commitment to innovation, quality, support, and sustainability?
ASSUMPTION: The cultural fit considerations listed above are based on ACCO Brands' publicly stated values and work environment. However, the company's culture may evolve over time, and individual teams or departments may have unique characteristics.
⚠️ Potential Challenges
- The role may require working on multiple projects simultaneously, requiring strong organizational skills and the ability to prioritize tasks effectively
- The internship may involve some evenings or weekend work, depending on the company's event schedule
- The role may require occasional travel to attend industry events or conferences
- The internship is based in Rueil-Malmaison, which may require candidates to commute from other parts of the region
ASSUMPTION: The potential challenges listed above are subject to change based on the company's needs and the specific candidate's skills and availability.
📈 Similar Roles Comparison
- Compared to other marketing internships, this role offers a unique opportunity to gain hands-on experience in various aspects of marketing, working closely with experienced professionals in the field
- ACCO Brands is a large, multinational corporation with a strong commitment to innovation, quality, and sustainability, providing interns with a diverse and challenging work environment
- This role is designed for students or recent graduates seeking to gain practical experience in marketing, with the opportunity to grow and develop their skills over the course of the internship
ASSUMPTION: The role comparison provided above is based on publicly available information and may not include the most recent or detailed information about ACCO Brands or similar roles in the industry.
📝 Sample Projects
- Developing and implementing a social media marketing campaign to promote a new product launch
- Conducting keyword research and optimizing the company's website to improve search engine rankings
- Creating promotional materials for an upcoming trade show or event
ASSUMPTION: The sample projects listed above are intended to provide examples of the types of tasks the Operational Marketing Specialist may be responsible for during their internship. The actual projects assigned may vary based on the company's needs and the candidate's skills.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the marketing department?
- How does ACCO Brands support work-life balance for its employees?
- What are the most important qualities and skills for success in this role?
ASSUMPTION: The key questions to ask during the interview are intended to help candidates better understand the role, the company, and the expectations for success in this position. The specific questions asked may vary based on the candidate's interests and the company's needs.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the ACCO Brands careers website
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for the interview by researching ACCO Brands and the marketing industry, and practicing common interview questions and answers
- Follow up with the HR department one week after your interview to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
