Paid Social Creative Strategist

📌 Core Information

🔹 Job Title: Paid Social Creative Strategist

🔹 Company: Soar With Us

🔹 Location: Hybrid - Hambi Media Offices - Central London or Manchester

🔹 Job Type: Full-time

🔹 Category: Marketing & Advertising

🔹 Date Posted: April 17, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (London & Manchester)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing paid social creative strategies for D2C brands
• Conceptualizing and executing creative campaigns for Meta ad campaigns
• Analyzing creative data to optimize performance and provide actionable insights
• Collaborating with cross-functional teams to deliver integrated campaigns

ASSUMPTION: This role requires a strong understanding of performance marketing principles and a proven track record in creative strategy or social media marketing.

📋 Key Responsibilities

✅ Developing and executing paid social creative strategies for D2C brands

✅ Conceptualizing and executing creative campaigns for Meta ad campaigns (such as UGC, high-production ads, motion graphic ads, and static design ads)

✅ Analyzing creative data to measure and report on campaign performance, and providing actionable insights and recommendations to optimize future campaigns

✅ Scripting and briefing creative for D2C campaigns

✅ Working closely with an Account Manager to ensure the quality and effectiveness of creative deliverables

✅ Staying up-to-date on industry trends, market research, and consumer insights to inform creative strategies

✅ Collaborating with cross-functional teams, including account management, media buying, and production, to deliver integrated creative campaigns that drive results

✅ Participating in client meetings to discuss campaign performance, creative recommendations, and strategic planning

✅ Contributing to the development and implementation of Hambi Media's overall creative vision and strategy

✅ Managing multiple projects at once, prioritizing and delegating tasks as needed to ensure timely and effective delivery of client work

✅ Writing and editing ad copy and scripts for a variety of formats, including UGC, design, and video ads

✅ Creating intricate and in-depth briefs for user-generated content (UGC) creators

ASSUMPTION: This role requires strong analytical skills, excellent communication abilities, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)

Experience: 3+ years of experience in a creative strategy or social media marketing role, preferably in an agency setting

Required Skills:

• Proven track record of developing successful creative campaigns that drive results
• Strong analytical skills and experience with data analysis and reporting
• Excellent communication and presentation skills, with the ability to clearly articulate creative ideas and strategies to clients and internal teams
• Strong attention to detail and ability to manage multiple projects at once
• Knowledge of digital marketing platforms, especially Meta, and understanding of performance marketing principles and theory

Preferred Skills:

• Leadership & team management experience

ASSUMPTION: Candidates with experience in DTC copywriting and a strong understanding of human psychology, sociology, and consumer behavior will be particularly well-suited to this role.

💰 Compensation & Benefits

Salary Range: £45,000 - £55,000 per year (Based on industry standards for a mid-level creative strategist role in the UK)

Benefits:

• Bonus/Benefit Scheme
• 27 Days Paid Holiday (including an extra holiday for your birthday)
• Private Health Scheme
• Company Pension Scheme
• Structured Training and Development
• Flexible Working (Ability to work abroad for up to 30 days at a time)
• Hybrid Working (Beautiful office in Oval, Central London)
• Team Building Activities

Working Hours: Full-time (40 hours per week, with flexible hours and remote work options)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level creative strategist role in the UK. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: Small (11-50 employees) - This size allows for a more agile and entrepreneurial work environment, with opportunities for growth and impact.

Founded: 2019 - Soar With Us is a relatively young agency with a strong focus on growth and innovation.

Company Description:

• Soar With Us is a multi-award-winning e-commerce growth agency that pushes the boundaries of standard marketing techniques.
• They are official partners of Meta, TikTok, and Klaviyo.
• Their mission is to scale e-commerce businesses through advanced digital marketing strategies.

Company Specialties:

• Paid Social Advertising
• E-commerce Growth
• Performance Marketing
• Creative Strategy

Company Website: soarwithus.co

ASSUMPTION: Soar With Us is a dynamic and growing agency with a strong focus on performance and innovation in the e-commerce space.

📊 Role Analysis

Career Level: Mid-level - This role offers opportunities for growth and development within the agency's creative strategy team.

Reporting Structure: The Paid Social Creative Strategist will report directly to the Creative Director and collaborate with various cross-functional teams, including account management, media buying, and production.

Work Arrangement: Hybrid - This role offers a blend of remote work and in-office collaboration, with the option to work from the agency's beautiful office in Oval, Central London, or remotely from Manchester.

Growth Opportunities:

• Progression within the creative strategy team as the agency continues to grow
• Potential to take on leadership and team management responsibilities
• Opportunities to work with a diverse range of D2C clients across various niches and continents

ASSUMPTION: This role offers strong potential for career growth and development within a dynamic and expanding agency.

🌍 Location & Work Environment

Office Type: Hybrid - The agency has offices in Central London and Manchester, with the option to work remotely for up to 30 days per year.

Office Location(s): Central London (Oval) and Manchester

Geographic Context:

• London - A vibrant and multicultural city with a thriving e-commerce industry
• Manchester - A major city in the North West of England, with a growing digital and tech scene

Work Schedule: Full-time (40 hours per week) with flexible hours and the option to work remotely

ASSUMPTION: The hybrid work arrangement offers a good balance between collaboration and flexibility, allowing employees to work from the office or remotely as needed.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR team
• In-depth interview with the Creative Director and/or other team members
• Final interview or assessment with the agency's leadership team

Key Assessment Areas:

• Creativity and strategic thinking
• Analytical skills and data-driven decision-making
• Communication and presentation skills
• Cultural fit and alignment with the agency's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Showcase your understanding of performance marketing principles and creative strategy
• Demonstrate your ability to analyze data and provide actionable insights
• Prepare examples of successful creative campaigns you've worked on and the results they drove

ATS Keywords: Paid Social, Creative Strategy, Meta Ads, TikTok Ads, Performance Marketing, Data Analysis, Campaign Management, Client Relationship Management, Creative Ideation, Project Management, Communication Skills, Attention to Detail, Team Collaboration, Market Research, Consumer Insights, Scripting, Briefing

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on assessing candidates' creative, analytical, and communication skills.

🛠️ Tools & Technologies

• Meta Ads Manager
• TikTok Ads Manager
• Data analysis tools (e.g., Google Analytics, Excel)
• Project management tools (e.g., Asana, Trello)
• Creative design tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: The tools and technologies required for this role are standard for the industry and can be learned or improved upon with experience.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Results-driven
• Entrepreneurial

Work Style:

• Agile and adaptable
• Data-driven and analytical
• Creative and strategic
• Team-oriented and collaborative

Self-Assessment Questions:

• How do you stay up-to-date with the latest trends and best practices in performance marketing and creative strategy?
• Can you provide an example of a time when you analyzed data to inform a creative strategy or campaign optimization?
• How do you approach collaboration with cross-functional teams, and how have you handled conflicts or differing opinions in the past?

ASSUMPTION: Soar With Us values candidates who are innovative, collaborative, results-driven, and entrepreneurial, with a strong focus on data-driven decision-making and continuous learning.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Keeping up with the fast-paced and ever-changing nature of the digital marketing landscape
• Balancing creative and analytical responsibilities
• Adapting to a hybrid work environment and maintaining productivity

ASSUMPTION: These challenges can be overcome with strong project management skills, a proactive approach, and a willingness to adapt and learn in a dynamic work environment.

📈 Similar Roles Comparison

• Compared to other creative strategy roles, this position places a stronger emphasis on data analysis and optimization
• In the e-commerce industry, this role is unique in its focus on paid social advertising for D2C brands
• Career progression in this role may lead to opportunities in creative direction, account management, or agency leadership

ASSUMPTION: This role offers a unique blend of creative and analytical responsibilities, with strong potential for growth and development within the agency.

📝 Sample Projects

• Developing and executing a paid social creative strategy for a D2C beauty brand, resulting in a 25% increase in sales
• Analyzing creative data for a D2C fashion brand to optimize ad performance, leading to a 15% reduction in cost per acquisition
• Collaborating with a cross-functional team to create a user-generated content campaign for a D2C home goods brand, generating a 30% increase in engagement and a 15% increase in sales

ASSUMPTION: These sample projects demonstrate the creative, analytical, and collaborative aspects of the Paid Social Creative Strategist role at Soar With Us.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the creative strategy department?
• How does the agency support the professional development and growth of its employees?
• What are the most significant challenges facing the agency in the coming year, and how can this role contribute to addressing them?
• How does the agency approach collaboration with clients, and what are the expectations for client communication and relationship management in this role?
• What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: These questions are designed to provide insight into the work environment, team dynamics, and expectations for success in this role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://jobs.workable.com/view/wS3RtkL3NBq6TsjpgW4fj3/hybrid-paid-social-creative-strategist-in-london-at-soar-with-us
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of successful creative campaigns you've worked on and the results they drove
• Be ready to discuss your understanding of performance marketing principles and creative strategy
• Follow up with the HR team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.