📌 Core Information
🔹 Job Title: Partner Marketing Manager
🔹 Company: Brainlabs
🔹 Location: London, United Kingdom
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 4, 2025
🔹 Experience Level: Mid-Senior level (5-10 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Building and fostering strong partnerships with key platforms like Google, LinkedIn, TikTok, etc.
- Creating and executing high-impact partner campaigns across multiple channels
- Project management, leading partner marketing projects from start to finish
- Seeking new partnership opportunities to benefit both parties
ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and the ability to build and maintain strong relationships with key partners.
📋 Key Responsibilities
✅ Build and foster strong partnerships with UK-based platform partners
✅ Create and execute high-impact partner campaigns, including events, webinars, awards, blog posts, case studies, and email initiatives
✅ Coordinate multi-channel distribution to maximize the impact of campaign assets
✅ Lead partner marketing projects, ensuring accountability to partners and outcomes
✅ Seek new partnership opportunities that benefit both Brainlabs and its partners
ASSUMPTION: This role involves a high degree of collaboration with leadership and peers, as well as a strong focus on data-driven decision making.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 4+ years in growth marketing, product marketing, partner marketing, or related roles, ideally in a B2B environment
Required Skills:
- Proven experience in delivering copywriting, email marketing, events, webinars, PR, social media, and sales enablement
- Familiarity with GTM and analytics tools like Hubspot, Google Analytics, Looker, or similar
- Strong relationship-building skills and the ability to manage high-value relationships
- Data-driven mindset with the ability to measure impact, run experiments, and improve consistently
Preferred Skills:
- Experience working with Google, LinkedIn, TikTok, or other major advertising platforms
- Fluency in additional languages
ASSUMPTION: Candidates with experience in B2B marketing and a strong understanding of the advertising technology landscape will be particularly well-suited to this role.
💰 Compensation & Benefits
Salary Range: £50,000 - £70,000 per annum (Based on industry standards for mid-senior level marketing roles in London)
Benefits:
- Competitive benefits package, including health insurance and pension contributions
- Flexible working hours and remote work options
- Opportunities for professional development and career growth
Working Hours: Full-time position, typically Monday to Friday, 9:00 AM to 5:30 PM. However, Brainlabs offers flexible working arrangements to accommodate individual needs.
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in London. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services. Brainlabs is a high-performance media agency focused on delivering profitable and sustained business impact through data-driven and technology-enabled media strategies.
Company Size: Medium-sized company with 501-1,000 employees. This size allows for a more agile and collaborative work environment compared to larger corporations.
Founded: 2012. Brainlabs has been operating for over a decade, providing ample opportunities for growth and development.
Company Description:
- Brainlabs is a culture-first company, with a strong focus on winning together and creating a positive work environment
- The company is committed to equal opportunity and actively seeks applications from candidates with diverse backgrounds and identities
- Brainlabs offers a comprehensive interview process to ensure the best fit for both the candidate and the company
Company Specialties:
- PPC, Google Analytics, Programmatic, Paid Social, CRO, SEO, Google Marketing Platform, Consultancy, Tech, Creative, Data Science, Data Strategy, Influencer, Media Strategy, Media Planning, Organic Social, DOOH, Retail Media, and TV & Audio
Company Website: http://www.brainlabsdigital.com
ASSUMPTION: Brainlabs' focus on culture and winning together creates a strong sense of camaraderie and collaboration among employees.
📊 Role Analysis
Career Level: Mid-Senior level. This role offers opportunities for growth and development within the marketing team and the broader organization.
Reporting Structure: The Partner Marketing Manager reports directly to the CMO and works closely with leadership and peers across the marketing team.
Work Arrangement: On-site, with flexible working hours and remote work options available.
Growth Opportunities:
- Progression to a senior or management role within the marketing team
- Expansion into other areas of the business, such as client services or account management
- Opportunities to work on international projects and collaborate with global teams
ASSUMPTION: This role offers significant opportunities for growth and development, both within the marketing team and the broader organization.
🌍 Location & Work Environment
Office Type: Brainlabs' London office is located in a modern, collaborative workspace with state-of-the-art facilities.
Office Location(s): Building 4, 2 Old St Yard, London, London EC1Y 2BP, GB
Geographic Context:
- London is a major global hub for advertising and marketing, providing ample opportunities for networking and professional development
- The city offers a vibrant cultural scene, with numerous attractions, restaurants, and entertainment options
- London has a well-established public transportation system, making it easy to commute to and from the office
Work Schedule: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM. However, Brainlabs offers flexible working arrangements to accommodate individual needs.
ASSUMPTION: Brainlabs' London office provides a modern, collaborative work environment that fosters creativity and innovation.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen with the HR team
- Skills interview with the marketing team
- Final interview with the CMO
Key Assessment Areas:
- Candidates' understanding of the role and Brainlabs' business
- Candidates' experience with partner marketing and campaign management
- Candidates' ability to build and maintain strong relationships with key partners
- Candidates' data-driven mindset and ability to measure impact
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your experience with partner marketing and campaign management in detail
- Demonstrate your understanding of Brainlabs' business and how your skills and experience align with the company's mission and values
ATS Keywords: Partner Marketing, Growth Marketing, Product Marketing, B2B Environment, Copywriting, Email Marketing, Events, Webinars, PR, Social Media, Sales Enablement, GTM Tools, Analytics Tools, Relationship Building, Data-Driven Mindset, Experimentation
ASSUMPTION: Brainlabs' interview process is designed to assess candidates' skills and cultural fit, ensuring the best possible match for both the candidate and the company.
🛠️ Tools & Technologies
- Hubspot
- Google Analytics
- Looker
- Other GTM and analytics tools
ASSUMPTION: Familiarity with Hubspot, Google Analytics, and Looker is preferred, but not required. Brainlabs offers training and support to help employees develop the skills they need to succeed in their roles.
👔 Cultural Fit Considerations
Company Values:
- Winning Together
- Continuous Development
- Creating a Company We Can All Be Proud Of
Work Style:
- Collaborative and team-oriented
- Data-driven and results-focused
- Adaptable and open to change
Self-Assessment Questions:
- How do you align with Brainlabs' culture code and the values of Winning Together, Continuous Development, and Creating a Company We Can All Be Proud Of?
- How comfortable are you working in a collaborative, data-driven environment, and adapting to change as needed?
- How do your personal work style and preferences align with Brainlabs' work style?
ASSUMPTION: Brainlabs' culture code is a critical aspect of the company's success, and candidates who align with its values and work style are more likely to thrive in the organization.
⚠️ Potential Challenges
- Managing multiple partner relationships and campaign initiatives simultaneously
- Balancing the need to meet partner expectations with Brainlabs' broader marketing strategy
- Adapting to changes in partner priorities and requirements
- Working in a fast-paced, dynamic environment with tight deadlines
ASSUMPTION: These challenges can be overcome with strong project management skills, a data-driven mindset, and a commitment to continuous learning and development.
📈 Similar Roles Comparison
- Compared to other partner marketing roles, this position offers a greater focus on campaign management and a broader range of partner relationships
- Brainlabs' B2B focus and data-driven approach set it apart from other advertising agencies
- This role offers significant opportunities for growth and development within the marketing team and the broader organization
ASSUMPTION: Candidates with experience in B2B marketing and a strong understanding of the advertising technology landscape will find this role particularly appealing.
📝 Sample Projects
- Developing and executing a multi-channel campaign to promote Brainlabs' partnership with Google
- Collaborating with LinkedIn to create thought leadership content and host a joint webinar
- Managing an awards program to recognize and reward Brainlabs' partners for their contributions to the company's success
ASSUMPTION: These sample projects illustrate the breadth and depth of the Partner Marketing Manager's responsibilities and the impact they can have on Brainlabs' business.
❓ Key Questions to Ask During Interview
- How does this role fit into Brainlabs' broader marketing strategy, and how will my work contribute to the company's success?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Brainlabs support the professional development and growth of its marketing team members?
- What are the key challenges facing the marketing team, and how can this role help address them?
- How does Brainlabs' work environment and culture support a healthy work-life balance?
ASSUMPTION: These questions will help candidates better understand the role, the team, and the company, and ensure a strong fit for both parties.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for your interviews by researching Brainlabs' business and practicing your responses to common interview questions
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
- If you are offered the position, consider negotiating your salary and benefits package to ensure a fair and competitive offer
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
