- Job Title: Partner Marketing Manager, Partner Marketing & Growth
- Company: Amazon
- Location: Culver City, CA & Seattle, WA & New York, NY & San Francisco, CA
- Job Type: On-site
- Category: Marketing
- Date Posted: May 26, 2025
- Experience Level: Mid-level (2-5 years)
🚀 Job Overview
Amazon Music is seeking a Partner Marketing Manager to drive new audience growth and awareness through creative marketing campaigns with partners. Key aspects of this role include:
- Developing and executing end-to-end partnership marketing campaigns across multiple categories.
- Building and maintaining relationships with key partners while serving as their primary point of contact.
- Driving improvements in brand health, customer acquisition, and retention through strategic partner programs.
- Collaborating with internal teams to develop compelling partner marketing programs.
*ASSUMPTION: This role requires a strong understanding of the music industry and its trends, as well as the ability to build and maintain effective relationships with external partners.*
📋 Key Responsibilities
- Campaign Management: Lead end-to-end partnership marketing campaigns, from initial concept to launch and optimization.
- Relationship Building: Foster and maintain strong relationships with partners, serving as their primary point of contact for marketing activities.
- Strategic Planning: Develop comprehensive marketing plans with partners, including content creation, promotional campaigns, and co-branded initiatives.
- Performance Monitoring: Monitor partnership and campaign performance, and optimize based on data-driven insights.
- Cross-Functional Collaboration: Work with internal teams to develop compelling partner marketing programs.
- Operational Excellence: Establish and improve team mechanisms and workflows to ensure successful execution of partner programs.
*ASSUMPTION: This role requires strong analytical skills to monitor and optimize campaign performance, as well as excellent communication skills to collaborate effectively with internal teams and external partners.*
🎯 Required Qualifications
- Education: Bachelor's degree in Marketing, Business, or a related field.
- Experience: Proven experience (2-5 years) in partnership marketing and campaign management.
- Required Skills:
- Proven track record in partnership marketing and campaign management.
- Strong analytical skills and data-driven decision-making.
- Excellent communication and stakeholder management skills.
- Ability to think creatively and innovatively.
- Proficiency in Microsoft Office Suite and Google Suite.
- Preferred Skills:
- Experience with Amazon's marketing tools and platforms.
- Familiarity with the music industry and its trends.
- Knowledge of marketing automation tools (e.g., Marketo, HubSpot).
*ASSUMPTION: Candidates with experience in the music industry or related fields may have an advantage in this role.*
💰 Compensation & Benefits
- Salary Range: $85,000 - $120,000 per year (based on industry standards for mid-level marketing roles in the United States)
- Benefits:
- Comprehensive health, dental, and vision insurance.
- Retirement savings plans (401k) with company match.
- Generous paid time off and holiday schedule.
- Employee discounts on Amazon products and services.
- Working Hours: Full-time, 40 hours per week, with flexible hours and remote work options available.
*ASSUMPTION: Salary range is estimated based on industry standards for mid-level marketing roles in the United States. Actual salary may vary based on experience and performance.*
📌 Applicant Insights
🔍 Company Context
- Industry: E-commerce and technology
- Company Size: 10,000+ employees
- Founded: 1994
- Company Description: Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking. The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
- Company Specialties: E-commerce, retail, operations, and internet services.
📊 Role Analysis
- Career Level: Mid-level marketing role with opportunities for growth and advancement.
- Reporting Structure: This role reports directly to the Senior Manager, Partner Marketing & Growth.
- Work Arrangement: On-site with flexible remote work options available.
- Growth Opportunities:
- Potential to lead and mentor junior team members.
- Opportunities to work on high-impact projects and initiatives.
- Exposure to various aspects of marketing, including campaign management, strategic planning, and relationship building.
*ASSUMPTION: This role offers significant growth opportunities for candidates looking to advance their marketing careers within a large, dynamic organization.*
🌍 Location & Work Environment
- Office Type: Modern, collaborative workspaces with on-site amenities.
- Office Location(s): Culver City, CA; Seattle, WA; New York, NY; San Francisco, CA
- Geographic Context:
- Culver City, CA: Suburban area near Los Angeles with a mix of tech and entertainment industries.
- Seattle, WA: Tech hub with a strong focus on e-commerce and software development.
- New York, NY: Global financial and cultural center with a diverse range of industries.
- San Francisco, CA: Tech hub with a strong focus on innovation and startup culture.
- Work Schedule: Standard business hours with flexibility for remote work.
*ASSUMPTION: Candidates should be comfortable working in a fast-paced, dynamic environment with a strong focus on collaboration and innovation.*
💼 Interview & Application Insights
- Typical Process: Phone screen, behavioral interviews, case study presentation, and final round with hiring manager.
- Key Assessment Areas: Problem-solving skills, creativity, data analysis, communication, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills.
- Prepare a case study presentation demonstrating your partnership marketing experience and strategic thinking.
- Research Amazon's company culture and values to demonstrate your cultural fit.
*ASSUMPTION: Candidates should be prepared to demonstrate their problem-solving skills, creativity, and data analysis abilities throughout the interview process.*
🛠️ Tools & Technologies
- Microsoft Office Suite
- Google Suite
- Marketing automation tools (e.g., Marketo, HubSpot)
- Amazon's marketing tools and platforms
*ASSUMPTION: Familiarity with Amazon's marketing tools and platforms is not required but may be helpful for this role.*
👔 Cultural Fit Considerations
- Company Values: Customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
- Work Style: Fast-paced, collaborative, and innovative.
- Self-Assessment Questions:
- How do you demonstrate customer obsession in your daily work?
- Describe a time when you had to think creatively to solve a problem.
- How do you prioritize multiple workstreams while maintaining high standards in a fast-paced environment?
*ASSUMPTION: Candidates should be prepared to provide specific examples demonstrating their alignment with Amazon's company values and work style.*
⚠️ Potential Challenges
- Role-Specific: Balancing multiple partnership campaigns and priorities simultaneously.
- Company-Specific: Working in a fast-paced, dynamic environment with frequent changes and priorities.
- Industry-Specific: Keeping up with the latest trends and innovations in the music industry and marketing landscape.
*ASSUMPTION: Candidates should be comfortable working in a fast-paced, dynamic environment and be able to adapt to changing priorities and demands.*
📈 Similar Roles Comparison
- Role Differentiation: This role focuses on partnership marketing, while related roles may focus on brand marketing, product marketing, or marketing analytics.
- Industry Context: Amazon Music operates in a competitive music streaming market, requiring innovative marketing strategies to drive customer acquisition and retention.
- Career Path Comparison: This role offers opportunities for growth and advancement within Amazon's marketing organization, with potential paths to senior management or specialized marketing roles.
*ASSUMPTION: Candidates should research Amazon's marketing organization and career paths to understand the potential growth opportunities for this role.*
📝 Sample Projects
- Developing and executing a co-branded marketing campaign with a major music festival or event.
- Creating a targeted content marketing strategy to engage a specific niche audience (e.g., gamers, fitness enthusiasts, etc.).
- Analyzing campaign performance data to optimize marketing spend and improve ROI.
*ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that candidates may encounter in this role.*
❓ Key Questions to Ask During Interview
- How does this role contribute to Amazon Music's overall marketing strategy?
- What are the most significant challenges facing the partner marketing team, and how can this role help address them?
- How does Amazon support the professional development and growth of its marketing team members?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Amazon measure the success of its partnership marketing campaigns, and how can this role impact those metrics?
*ASSUMPTION: These questions demonstrate a candidate's interest in the role's strategic impact, team dynamics, professional development, and performance metrics.*
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://www.amazon.jobs/en/jobs/2992256).
- Tailor your resume and cover letter to highlight relevant experience and skills, including specific examples of partnership marketing campaigns and their outcomes.
- Prepare a case study presentation demonstrating your partnership marketing experience and strategic thinking.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
- If selected for an interview, be prepared to discuss your problem-solving skills, creativity, data analysis abilities, and cultural fit with Amazon's company values and work style.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
