📌 Core Information
🔹 Job Title: Partnerships Director
🔹 Company: Howl
🔹 Location: Remote
🔹 Job Type: Full-time
🔹 Category: Software Development
🔹 Date Posted: May 12, 2025
🔹 Experience Level: 7+ years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Driving book acquisition and expansion for Howl's creator platform
- Improving go-to-market materials and strategies
- Collaborating with cross-functional teams to enhance product growth
- Managing and growing a high-value portfolio of creators
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and a proven track record in creator partnerships, growth strategy, or business development.
📋 Key Responsibilities
✅ Cast and acquire new partners by actively sourcing key creators and understanding their category and brand affinity
✅ Build media plans by developing tailored strategies to support brands within the portfolio
✅ Lead onboarding and community monetization by executing end-to-end onboarding and driving long-term engagement and monetization
✅ Manage and grow a high-value portfolio by overseeing top-performing creators and ensuring sustained revenue growth and retention
✅ Enhance product growth by collaborating with product teams to improve platform features and creator experience
ASSUMPTION: This role involves a high degree of autonomy and requires strong self-motivation and time management skills.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience: 7+ years in creator partnerships, growth strategy, business development, or revenue-focused roles within a marketplace, SaaS, e-commerce, or tech platform
Required Skills:
- Proven ability to drive revenue growth and increase creator engagement
- Analytical mindset with experience using data insights and performance tracking
- Deep understanding of creator monetization models and e-commerce revenue drivers
- Strong negotiation and relationship management skills
- Adaptability and a growth-focused mindset
- Cross-functional collaboration experience
Preferred Skills:
- Experience with decentralized content platforms
- Fluency in Spanish or other languages
ASSUMPTION: Candidates must be US-based and have a strong understanding of the creator economy and e-commerce landscape.
💰 Compensation & Benefits
Salary Range: $140,000 - $160,000 (based on industry standards for similar roles and experience levels)
Benefits:
- 100% paid health insurance for employees with 80% coverage for dependents
- 100% coverage of Teledoc services and One Medical memberships
- Flexible PTO and 20 days paid holidays
- WFH stipend
- Retirement planning - 401k through Empower
- Talkspace membership
- Paid parental leave of 12 weeks for all new parents
Working Hours: Full-time, with flexible hours and a remote work arrangement
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Howl operates in the creator economy and social commerce space, focusing on empowering diverse creators and facilitating connections with brands
Company Size: Howl is a small, fast-growing startup with 11-50 employees, offering a dynamic and agile work environment
Founded: 2022, with a mission to democratize the creator economy by providing creators with an easy-to-use and transparent platform for increasing revenue
Company Description:
- Launched in 2022, Howl is a creator-first social commerce platform that enables creators to increase revenue through its proprietary platform
- The company encourages a community-driven approach, with financial incentives that reward creators for sharing insights and rewards with others
- Howl has paid over $100M to creators since its inception
Company Specialties:
- Creator partnerships and monetization
- Brand collaborations and activations
- Platform development and growth strategies
Company Website: https://www.howl.link/
ASSUMPTION: Howl's focus on creator empowerment and community-driven growth sets it apart from other platforms in the creator economy.
📊 Role Analysis
Career Level: This role is suitable for experienced professionals seeking to leverage their expertise in creator partnerships, growth strategy, or business development to drive revenue growth and expansion
Reporting Structure: The Partnerships Director will report directly to the CEO and work closely with cross-functional teams, including product, sales, brand partnerships, and operations
Work Arrangement: This role offers a remote work arrangement, with flexible hours and the opportunity to work from anywhere in the United States
Growth Opportunities:
- Expanding Howl's creator portfolio and increasing revenue
- Developing and implementing innovative growth strategies
- Collaborating with cross-functional teams to improve platform features and creator experience
ASSUMPTION: This role offers significant growth potential as Howl continues to expand its creator base and solidify its position in the creator economy.
🌍 Location & Work Environment
Office Type: Remote work arrangement, with no physical office location
Office Location(s): N/A
Geographic Context:
- Howl's remote work arrangement allows employees to work from anywhere in the United States
- The company's headquarters is located in New York, New York
- Howl operates in the creator economy, which is a rapidly growing and dynamic industry
Work Schedule: Full-time, with flexible hours and the ability to work remotely
ASSUMPTION: Howl's remote work arrangement offers employees the flexibility to balance work and personal responsibilities while maintaining a strong connection to the company's mission and culture.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interviews with cross-functional team members
- Final interview with the CEO
Key Assessment Areas:
- Understanding of the creator economy and e-commerce landscape
- Strategic thinking and problem-solving skills
- Analytical skills and data-driven decision-making
- Relationship management and negotiation skills
- Adaptability and growth-focused mindset
Application Tips:
- Highlight relevant experience and achievements in creator partnerships, growth strategy, or business development
- Tailor your resume and cover letter to emphasize your understanding of the creator economy and e-commerce landscape
- Prepare for behavioral and situational interview questions that assess your strategic thinking, problem-solving, and relationship management skills
ATS Keywords: Creator partnerships, growth strategy, business development, revenue-focused roles, creator monetization models, e-commerce revenue drivers, data insights, performance tracking, negotiation skills, relationship management, cross-functional collaboration, adaptability, growth-focused mindset
ASSUMPTION: Howl's interview process is designed to assess candidates' strategic thinking, analytical skills, and cultural fit, with a focus on their ability to drive revenue growth and expansion in the creator economy.
🛠️ Tools & Technologies
- Project management tools (e.g., Asana, Trello, Jira)
- Data analysis and visualization tools (e.g., Excel, Google Analytics, Tableau)
- Communication and collaboration tools (e.g., Slack, Google Workspace)
- Creator platform-specific tools (e.g., Howl's proprietary platform)
ASSUMPTION: Candidates should have experience with relevant project management, data analysis, and communication tools, as well as a willingness to learn and adapt to new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Creator-first approach
- Community-driven growth
- Transparency and collaboration
Work Style:
- Agile and dynamic work environment
- Strong emphasis on strategic thinking and innovation
- Collaborative and inclusive team culture
Self-Assessment Questions:
- How do you align with Howl's creator-first approach and community-driven growth values?
- How comfortable are you working in a fast-paced, dynamic startup environment?
- How do you approach collaboration and communication with cross-functional teams?
ASSUMPTION: Howl values candidates who are passionate about empowering creators, thrive in dynamic environments, and possess strong strategic thinking and collaboration skills.
⚠️ Potential Challenges
- Managing a high-value portfolio of creators with varying needs and expectations
- Adapting to a fast-paced, dynamic startup environment with a high degree of autonomy
- Balancing strategic thinking and execution with day-to-day operational tasks
- Navigating the complex and evolving creator economy landscape
ASSUMPTION: Candidates should be prepared to face these challenges head-on and leverage their strategic thinking, adaptability, and growth-focused mindset to drive success in this role.
📈 Similar Roles Comparison
- Unlike traditional brand partnerships roles, this position focuses on creator empowerment and community-driven growth
- Howl's creator-first approach sets it apart from other platforms in the creator economy
- This role offers significant growth potential as Howl continues to expand its creator base and solidify its position in the creator economy
ASSUMPTION: Candidates should understand the unique aspects of this role and how it differs from other brand partnerships or creator-focused positions in the industry.
📝 Sample Projects
- Developing and executing a targeted media strategy to drive revenue growth for a specific creator vertical
- Collaborating with product teams to improve platform features and creator experience based on creator feedback and data insights
- Managing the onboarding and long-term engagement of a high-value creator, including contract negotiation, training, and ongoing support
ASSUMPTION: These sample projects illustrate the strategic, data-driven, and collaborative nature of the Partnerships Director role at Howl.
❓ Key Questions to Ask During Interview
- How does Howl differentiate itself from other creator platforms in the market?
- What are the key priorities for this role in the first 90 days?
- How does Howl support the growth and development of its employees?
- What are the most significant challenges facing the creator economy, and how is Howl addressing them?
- How does Howl measure the success of its partnerships and creator relationships?
ASSUMPTION: These interview questions are designed to assess Howl's unique value proposition, the priorities and expectations for this role, and the company's approach to employee growth, industry challenges, and performance measurement.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and understanding of the creator economy and e-commerce landscape
- Prepare for behavioral and situational interview questions that assess your strategic thinking, problem-solving, and relationship management skills
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
