- Managing and activating high-profile partnerships with Atlassian Williams Racing and HYROX
- Collaborating with cross-functional teams to deliver best-in-class campaigns and experiences
- Working in a fast-paced, collaborative environment with a commercial mindset
- Supporting the Partnerships Manager in day-to-day running and activation of partnerships
ASSUMPTION: This role requires a proactive, organized individual with strong communication skills and the ability to manage multiple workstreams to tight deadlines.
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📋 Key Responsibilities
✅ Partnership Management & Activation
- Support the Partnerships Manager in the day-to-day running and activation of the Atlassian Williams Racing and HYROX partnerships.
- Be the key point of contact for partner communications and ensure a strong, collaborative relationship with each partner.
- Deliver standout brand campaigns and activations that align to shared goals and bring the partnerships to life across touchpoints.
- Work with internal teams to ensure partnership rights are maximized, including product integration, digital amplification, events, athlete/influencer usage, and social content.
ASSUMPTION: Success in this role requires a proactive approach to partnership management, strong communication skills, and the ability to build and maintain effective relationships with partners.
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🎯 Required Qualifications
Education:
- Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience:
- 1+ years of experience in partnerships, brand marketing, sponsorship, or a similar commercial/marketing role
Required Skills:
- Proven experience in partnership management, brand marketing, or sponsorship
- Strong organizational skills and attention to detail
- Excellent communication and relationship-building capabilities
- Commercial mindset with an ability to think both creatively and strategically
- Confident in presentations and reporting – both written and verbal
- Knowledge or interest in F1, endurance sports, or functional fitness is a bonus
Preferred Skills:
- Experience working with high-profile brands or sports teams
- Familiarity with the sports industry or endurance events
- Knowledge of the Atlassian Williams Racing or HYROX brands
ASSUMPTION: A strong understanding of the sports industry, endurance events, or relevant brands is beneficial for success in this role.
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💰 Compensation & Benefits
Salary Range: £25,000 - £35,000 per annum (based on experience and industry standards for a role of this level and location)
Benefits:
- Access to bespoke development programmes and upskilling opportunities
- Enhanced leave package, including 25 days annual leave, birthday leave, and compassionate leave
- Wellbeing support, including access to an in-house GP, CBT therapist, and Employee Assistance Programme (EAP)
- Other perks, such as staff discounts, subsidized bus passes, and on-site facilities
Working Hours: Full-time, Monday - Friday, 9:00 AM - 5:30 PM (with flexibility for role requirements)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level and location. The actual salary may vary depending on the candidate's experience and qualifications.
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📈 Applicant Insights
Company Context:
Industry: Retail and e-commerce, with a focus on beauty, wellness, and sports nutrition
Company Size: Medium (1,001-5,000 employees)
Founded: 2011 (as THG PLC)
Company Description: THG PLC is a global e-commerce group operating through two leading consumer businesses: THG Beauty and THG Nutrition. THG Beauty offers a valued route to market for over 1,300 third-party brands, while THG Nutrition spans multiple health and wellness categories, led by Myprotein, the world’s largest online sports nutrition brand.
Company Specialties: Retail, online marketplaces, data-driven marketing, brand building, beauty, wellness, and sports nutrition
Company Website: [www.thg.com](http://www.thg.com)
ASSUMPTION: THG's focus on data-driven marketing and brand building makes it an attractive employer for candidates interested in these aspects of the industry.
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📊 Role Analysis
Career Level: Early to mid-career, with opportunities for growth and development within the company
Reporting Structure: This role reports directly to the Partnerships Manager and works closely with cross-functional teams, including brand, trading, content, campaign, influencer, retail, and performance marketing teams.
Work Arrangement: On-site, full-time, with a focus on collaboration and teamwork in the THG headquarters in Manchester, UK.
Growth Opportunities:
- Opportunities to work on high-profile partnerships and campaigns
- Exposure to a wide range of teams and functions within the company
- Potential to grow within the partnerships team or explore other roles within THG
ASSUMPTION: Success in this role can lead to career progression within THG, depending on individual performance and business needs.
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🌍 Location & Work Environment
Office Type: On-site, with a focus on collaboration and teamwork in the THG headquarters in Manchester, UK
Office Location: THG HQ, Manchester, WA15 0AF
Geographic Context:
- Manchester, UK, is a vibrant city with a rich cultural scene, diverse neighborhoods, and a thriving digital and tech industry.
- The THG headquarters is located in the Warrington area, with easy access to public transportation and nearby amenities.
Work Schedule: Monday - Friday, 9:00 AM - 5:30 PM, with flexibility for role requirements
ASSUMPTION: The on-site work environment at THG offers opportunities for collaboration, learning, and growth, with a focus on teamwork and a supportive company culture.
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💼 Interview & Application Insights
Typical Process:
1. Online application and resume screening
2. Phone or video screening interview
3. On-site interview with the hiring manager and relevant team members
4. Final interview with the Partnerships Manager or another senior leader
Key Assessment Areas:
- Partnership management and activation skills
- Communication and relationship-building capabilities
- Commercial mindset and strategic thinking
- Cultural fit and alignment with THG's values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for behavioral interview questions that focus on your partnership management, communication, and problem-solving skills.
- Research the company, its brands, and the partnership with Atlassian Williams Racing and HYROX to demonstrate your enthusiasm and understanding of the role.
ASSUMPTION: The interview process at THG is designed to assess candidates' skills, experiences, and cultural fit for the role and the company.
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🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Drive, Google Docs)
- Project management tools (e.g., Asana, Trello, or Jira)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
- Marketing automation tools (e.g., Marketo, Pardot, or Mailchimp)
ASSUMPTION: Familiarity with relevant tools and technologies is beneficial for success in this role, as they are commonly used in partnership management and marketing within the company.
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👔 Cultural Fit Considerations
Company Values:
- Data-driven: We use data to inform our decisions and drive our business forward.
- Collaborative: We work together to achieve our goals and support each other's success.
- Empowering: We empower our people and our customers to reach their full potential.
- Pioneering: We challenge the status quo and innovate to stay ahead of the curve.
- Responsible: We take responsibility for our actions and their impact on our business and the wider world.
Work Style:
- Collaborative and team-oriented, with a focus on open communication and knowledge sharing
- Results-driven, with a strong work ethic and a commitment to delivering high-quality work
- Adaptable and resilient, with the ability to thrive in a fast-paced, dynamic work environment
- Passionate about sports, wellness, and brand building, with a genuine interest in the company's mission and values
Self-Assessment Questions:
1. How do you align with THG's company values, particularly 'data-driven' and 'collaborative'?
2. Describe a time when you had to manage a high-profile partnership or project. How did you ensure its success, and what challenges did you face along the way?
3. How do you approach building and maintaining effective relationships with partners, stakeholders, and team members?
4. Can you provide an example of a time when you had to balance multiple workstreams or projects with tight deadlines? How did you prioritize your tasks and ensure successful outcomes?
5. How do you stay up-to-date with industry trends and developments in sports, wellness, and brand building? How do you incorporate this knowledge into your work?
ASSUMPTION: THG values candidates who are passionate about the company's mission, align with its values, and demonstrate a strong work ethic and commitment to collaboration.
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⚠️ Potential Challenges
1. Managing high-profile partnerships with tight deadlines and multiple stakeholders
2. Balancing multiple workstreams and projects with competing priorities
3. Navigating a fast-paced, dynamic work environment with a strong focus on collaboration and teamwork
4. Adapting to changes in partnership strategies, priorities, or objectives
5. Building and maintaining effective relationships with partners, stakeholders, and team members in a remote or hybrid work environment
ASSUMPTION: Success in this role requires strong organizational skills, adaptability, and a proactive approach to partnership management and communication.
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📈 Similar Roles Comparison
1. Partnerships Manager - Sports Marketing Agency: This role focuses more on client acquisition and retention, while the Partnerships Executive role is more focused on managing and activating existing partnerships.
2. Brand Manager - Sports Nutrition Brand: This role involves brand strategy, product development, and marketing campaigns, while the Partnerships Executive role is more focused on partnership management and activation.
3. Sponsorship Manager - Sports Organization: This role is more focused on securing and managing sponsorship deals, while the Partnerships Executive role involves managing and activating existing partnerships, as well as building relationships with partners.
ASSUMPTION: While these roles share some similarities, they have distinct focuses and requirements, making them unique within the industry.
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📝 Sample Projects
1. Developing and executing a successful brand activation campaign for Atlassian Williams Racing, including product integration, digital amplification, and event management.
2. Coordinating a high-profile HYROX event, including athlete and influencer management, social media content, and on-site activations.
3. Managing the renewal process for a strategic partnership, including negotiation, contract management, and ensuring a smooth transition to the next phase.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that the Partnerships Executive may be involved in, highlighting the diverse and challenging nature of the role.
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❓ Key Questions to Ask During Interview
1. What are the key priorities for this role in the first 30, 60, and 90 days?
2. How does this role fit into the broader partnership strategy for THG Nutrition and its brands?
3. What are the most challenging aspects of managing partnerships with Atlassian Williams Racing and HYROX, and how can I best prepare to address them?
4. How does THG support the professional development and growth of its employees in this role?
5. What are the key performance indicators (KPIs) used to measure the success of this role, and how are they tracked and reported?
ASSUMPTION: These questions are designed to provide insight into the role's priorities, challenges, and growth opportunities, as well as the company's approach to employee development and performance measurement.
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📐 Next Steps for Applicants
To apply for this position:
1. Submit your application through the [Application URL](https://www.thg.com/talent/job-search?gh_jid=4581877101).
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare for a phone or video screening interview, focusing on your partnership management, communication, and problem-solving skills.
4. If selected, participate in an on-site interview with the hiring manager and relevant team members, demonstrating your cultural fit and alignment with THG's values.
5. If successful, complete any required background checks and onboarding processes to join the THG team.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
THG is an equal opportunity employer and welcomes applications from all qualified candidates. The company is committed to creating a diverse and inclusive environment and encourages applications from all sections of the community.
