📌 Core Information
- Job Title: Partnerships & Field Marketing Manager
- Company: QuinStreet
- Location: United States
- Job Type: Full-time
- Category: Marketing
- Date Posted: April 10, 2025
🚀 Job Overview
QuinStreet is seeking a dynamic Partnerships & Field Marketing Manager to drive growth and brand awareness through strategic partnerships and field marketing initiatives. This role is critical to QuinStreet's mission to power performance marketplaces in digital media, connecting consumers with brands efficiently and effectively.
Key aspects of this role include:
- Building and maintaining strategic partnerships with key industry players
- Developing and executing field marketing campaigns to drive brand awareness and revenue growth
- Collaborating cross-functionally with sales, marketing, and product teams to align strategies and maximize impact
- Leveraging data-driven insights to optimize campaigns and improve performance
- Managing a team of marketing professionals and providing guidance on best practices
📋 Key Responsibilities
- Partnership Development & Management:
- Identify, engage, and build strategic partnerships with key industry players
- Negotiate and manage partnership agreements to drive mutual growth
- Collaborate with partners to develop and execute co-marketing campaigns
- Field Marketing Campaign Development & Execution:
- Develop and execute field marketing campaigns to drive brand awareness and revenue growth
- Manage campaign budgets and ensure optimal resource allocation
- Monitor campaign performance and report on key metrics to stakeholders
- Cross-Functional Collaboration:
- Work closely with sales, marketing, and product teams to align strategies and maximize impact
- Provide regular updates on partnership and field marketing activities to ensure alignment with overall business objectives
- Team Management & Development:
- Lead and mentor a team of marketing professionals, providing guidance on best practices and driving team growth
- Foster a collaborative and innovative team culture that encourages continuous learning and improvement
🎯 Required Qualifications
- Education: Bachelor's degree in Marketing, Business, or a related field
- Experience: Proven track record in partnerships and/or field marketing, with a minimum of 7 years of experience in the digital media industry
- Required Skills:
- Proven expertise in partnership development and management
- Strong field marketing campaign development and execution experience
- Excellent negotiation and communication skills
- Strong analytical skills and data-driven mindset
- Proven ability to lead and manage high-performing teams
- Proficiency in using marketing automation tools and CRM software
- Preferred Skills:
- Experience with AI-driven marketing technologies
- Familiarity with the home improvement industry
- Fluency in additional languages (Spanish, Mandarin, etc.)
💰 Compensation & Benefits
- Salary Range: $120,000 - $160,000 per year (based on experience and industry standards for similar roles)
- Benefits:
- Comprehensive health, dental, and vision insurance plans
- 401(k) matching and employee stock purchase plan
- Generous PTO and flexible work arrangements
- Employee development and training opportunities
- Competitive compensation and bonus structure
📌 Applicant Insights
🔍 Company Context
- Industry: Technology, Information and Internet
- Company Size: 501-1,000 employees
- Founded: 1999
- Headquarters: Foster City, CA
- Specialties: Online Performance Marketing, marketing, advertising, internet, and performance marketing
- Company Description: QuinStreet is a pioneer in powering decentralized online marketplaces that match searchers and “research and compare” consumers with brands. They run these virtual and private-label marketplaces in one of the nation’s largest media networks, using AI-driven matching technologies to help consumers find better solutions and brands faster.
📊 Role Analysis
- Career Level: Mid-level to senior
- Reporting Structure: This role reports directly to the Senior Vice President of Marketing or a similar executive role
- Work Arrangement: On-site or hybrid work arrangement, with flexibility for remote work based on team needs and performance
- Growth Opportunities: This role offers significant growth potential, with the opportunity to advance to a senior leadership position as the company continues to expand its market presence
🌍 Location & Work Environment
- Office Type: Modern, collaborative office space with state-of-the-art technology and amenities
- Office Location(s): 950 Tower Lane, 6th floor, Foster City, CA 94404, US
- Geographic Context: Foster City, CA, is located in the San Francisco Bay Area, offering a mix of urban and suburban living with easy access to outdoor recreation and cultural attractions
- Work Schedule: Standard full-time work hours, with flexibility for remote work and occasional overtime as needed
💼 Interview & Application Insights
- Typical Process: Phone or video screening, followed by on-site or virtual interviews with hiring managers, team members, and/or executive leadership
- Key Assessment Areas: Strategic thinking, partnership development and management skills, field marketing campaign development and execution experience, leadership and team management skills, and cultural fit
- Application Tips:
- Highlight your relevant experience and achievements in partnership development and field marketing
- Tailor your resume and cover letter to emphasize the skills and experiences most relevant to this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and ability to work collaboratively in a dynamic, fast-paced environment
🛠 Cultural Fit Considerations
- Company Values: QuinStreet values innovation, data-driven decision making, and a customer-centric approach. They seek employees who are passionate about their work, curious, and committed to continuous learning and improvement.
- Work Style: QuinStreet fosters a fast-paced, collaborative work environment that encourages creativity, innovation, and a strong work ethic. Employees are expected to be self-motivated, results-driven, and able to thrive in a dynamic, ever-changing landscape.
⚠️ Potential Challenges
- Role-Specific Challenges: Managing multiple partnerships and field marketing campaigns simultaneously may require strong project management and prioritization skills.
- Company-Specific Challenges: Working in a fast-growing, dynamic industry may present unique challenges and require adaptability and flexibility.
- Location-Specific Challenges: Living and working in the San Francisco Bay Area may present cost-of-living challenges and increased competition for talent.
📈 Similar Roles Comparison
- Role Differentiation: This role focuses on strategic partnerships and field marketing, whereas similar roles may focus more on digital marketing, content creation, or event planning.
- Industry-Specific Context: QuinStreet's focus on performance marketplaces and AI-driven matching technologies sets it apart from other companies in the digital media industry.
- Career Path Comparison: This role offers a clear path to senior leadership, with the opportunity to advance to a vice president or director-level position as the company continues to grow.
📝 Sample Projects
- Developing and executing a strategic partnership with a major home improvement retailer to drive brand awareness and revenue growth
- Planning and executing a large-scale field marketing event, such as a trade show or customer summit, to showcase QuinStreet's products and services and generate leads
- Creating and implementing a data-driven field marketing campaign to target specific customer segments and optimize performance
💡 Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy, and how will my work contribute to the company's growth and success?
- What are the most significant challenges facing the field marketing and partnership teams, and how can this role help address them?
- How does QuinStreet support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life equilibrium?
📝 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://www.quinstreet.com/careers/?gh_jid=6794233)
- Tailor your resume and cover letter to emphasize your relevant experience and skills for this role
- Prepare for the interview process by researching QuinStreet's company culture, values, and industry trends
- Follow up with the hiring manager or recruiter after your interview to express your interest in the role and ask any remaining questions
- If you are offered the position, carefully review the offer and negotiate terms as needed before accepting
