Partnerships & Influencers Sr. Manager

📌 Core Information

🔹 Job Title: Partnerships & Influencers Sr. Manager

🔹 Company: Dr. Squatch

🔹 Location: Marina del Rey, California, United States

🔹 Job Type: Full-time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: April 4, 2025

🔹 Experience Level: 6+ years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Building, optimizing, and scaling partnerships to drive brand awareness and growth
• Securing strategic partnerships that integrate Dr. Squatch into key cultural conversations
• Managing the full partnership lifecycle, from sourcing to activation and relationship management
• Collaborating with cross-functional teams to execute campaigns and activations
• Developing and leading advanced influencer marketing strategies

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to manage multiple projects simultaneously.

📋 Key Responsibilities

✅ Build, optimize, and scale our partnership portfolio to drive top-of-funnel brand awareness, omnichannel growth, and redefine the standards of best-in-class co-marketing

✅ Position Dr. Squatch at the forefront of culture by securing strategic partnerships that authentically integrate the brand into key cultural conversations, trends, and movements

✅ Own the full partnership lifecycle, from sourcing, outreach, and negotiation to activation and on-going relationship management

✅ Collaborate with cross-functional teams to ensure smooth execution, bringing partnerships, campaigns, and activations to life across all channels

✅ Develop and lead advanced influencer marketing strategies that integrate into, and amplify, Dr. Squatch’s most ambitious brand campaigns and product launches

✅ Build and nurture long-term relationships with a diverse array of brands, influencers, and creators, fostering strong partnerships that enhance brand storytelling and relevance

✅ Drive the creation of engaging, shareable content with influencers and creators for platforms including TikTok, YouTube, Instagram, Snapchat, and emerging channels

✅ Oversee budgets, external agencies, and performance tracking for key partnerships, ensuring maximum ROI

✅ Monitor and evaluate the performance of brand partnerships and influencer campaigns to assess the impact of partnerships on revenue, customer growth, and provide strategic recommendations for improvement

ASSUMPTION: This role requires strong analytical skills, attention to detail, and the ability to translate data into actionable insights.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, Communications, or a related field

Experience: 6+ years of direct experience in strategic partnerships, influencer, and creator marketing

Required Skills:

• Proven track record of launching partnerships that require deep product integration
• Self-starter with a bias toward action, high standards, and ownership mindset
• Strong analytical and problem-solving skills, with the ability to translate data into actionable insights
• Ability to manage multiple projects simultaneously and prioritize effectively
• Experience managing budgets and vendor relationships

Preferred Skills:

• Licensing experience

ASSUMPTION: Candidates with experience in the personal care industry or relevant adjacent fields may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $110,000 to $140,000 per year. Compensation will be commensurate with the candidate’s experience and local market rates.

Benefits:

• Medical, dental, and vision insurance
• 401k with company match
• Paid time off (PTO)

Working Hours: Full-time, with a flexible hybrid work arrangement

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the personal care industry and the location of the position.

📌 Applicant Insights

🔍 Company Context

Industry: Dr. Squatch operates in the personal care industry, focusing on natural, high-performance products for men. The company is known for its innovative marketing strategies and commitment to sustainability.

Company Size: Dr. Squatch is a mid-sized company with 201-500 employees, providing a collaborative team environment with opportunities for growth and development.

Founded: Dr. Squatch was founded in 2013 and has since grown into a recognized brand in the personal care space, achieving status as a certified B Corp in 2023.

Company Description:

• Dr. Squatch is committed to raising the bar on men’s personal care with its line of natural, high-performance products
• The company is known for its innovative marketing strategies, including viral videos and strategic partnerships
• Dr. Squatch has been recognized as a Great Place to Work® multiple times and offers a competitive salary and benefits package

Company Specialties:

• Natural personal care products for men
• Innovative marketing strategies
• Sustainability and social responsibility

Company Website: drsquatch.com

ASSUMPTION: Dr. Squatch’s commitment to innovation, sustainability, and employee satisfaction makes it an attractive place to work in the personal care industry.

📊 Role Analysis

Career Level: This role is a senior-level position, requiring a high level of expertise and strategic thinking in partnership and influencer marketing.

Reporting Structure: The Senior Partnerships & Influencers Manager will report directly to the Director of Brand Marketing and collaborate extensively with internal teams and external partners.

Work Arrangement: This is a full-time hybrid role, with a flexible work arrangement that combines on-site and remote work.

Growth Opportunities:

• As Dr. Squatch continues to grow and expand, there may be opportunities for the right candidate to take on additional responsibilities or move into a leadership role
• The company offers a collaborative team environment with opportunities for professional development and growth

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the company’s success.

🌍 Location & Work Environment

Office Type: Dr. Squatch’s headquarters is located in Marina del Rey, California, with a second office in Brea, California. The company offers a hybrid work arrangement, allowing employees to work both on-site and remotely.

Office Location(s): 4065 Glencoe Ave, Marina del Rey, California 90292, US and 114 N Berry St, Brea, California 90292, US

Geographic Context:

• Marina del Rey is a coastal neighborhood in Los Angeles, known for its beaches, marinas, and vibrant food and entertainment scene
• The area offers a mix of urban and suburban living, with easy access to public transportation and major highways
• Dr. Squatch’s offices are located in the heart of the Marina del Rey business district, with nearby amenities and attractions

Work Schedule: Full-time, with a flexible hybrid work arrangement that allows employees to work both on-site and remotely

ASSUMPTION: Dr. Squatch’s hybrid work arrangement offers employees the flexibility to balance their personal and professional lives while still benefiting from the collaborative team environment of an on-site office.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening with the Talent Acquisition team
• On-site or virtual interview with the hiring manager and team members
• Final interview with the Director of Brand Marketing
• Background check and offer extension

Key Assessment Areas:

• Strategic thinking and partnership development skills
• Communication and collaboration skills
• Analytical and problem-solving skills
• Cultural fit and alignment with Dr. Squatch’s values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of Dr. Squatch’s brand and products, as well as the personal care industry
• Prepare examples of successful partnerships and influencer marketing campaigns you’ve managed in the past
• Be ready to discuss your approach to building and maintaining long-term relationships with partners and influencers
• Showcase your ability to work collaboratively with internal teams and external partners

ATS Keywords: Strategic Partnerships, Influencer Marketing, Brand Awareness, Negotiation, Relationship Management, Content Creation, Budget Management, Performance Tracking, Analytical Skills, Problem-Solving, Project Management, Cultural Integration, Team Collaboration, Self-Starter, Ownership Mindset, Licensing Experience

ASSUMPTION: Dr. Squatch’s hiring process is designed to assess candidates’ strategic thinking, communication skills, and cultural fit for the role and the company.

🛠️ Tools & Technologies

• Project management tools (e.g., Asana, Trello, JIRA)
• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Influencer marketing platforms (e.g., Grin, Upfluence, BrandSnob)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate’s experience and the team’s needs.

👔 Cultural Fit Considerations

Company Values:

• Bold & Innovative - creative, rethink how things are done, find a way
• Play to Win - high standards, encourage ownership of work, scrappy, act with urgency, invest in the outcome
• Team Squatch - humble, help others outside our own wheelhouse, stay positive, have fun, approachable and transparent leadership

Work Style:

• Collaborative and team-oriented
• Fast-paced and dynamic
• Results-driven and data-informed
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in fast-paced environments and have a bias towards action?
• Do you have high standards, take ownership, and pride in your work, and are invested in the outcome?
• Do you proactively help others, stay positive, and have a sense of humor?

ASSUMPTION: Dr. Squatch’s company culture values creativity, collaboration, and a strong work ethic, with a focus on helping employees grow both personally and professionally.

⚠️ Potential Challenges

• Managing multiple partnerships and influencer relationships simultaneously may require strong organizational skills and attention to detail
• Working with external partners and influencers may present unique challenges in communication and collaboration
• Balancing on-site and remote work may require strong time management and self-motivation skills
• Dr. Squatch’s fast-paced growth may present challenges in keeping up with the company’s evolving needs and priorities

ASSUMPTION: The right candidate will be able to navigate these challenges effectively and contribute to Dr. Squatch’s continued success.

📈 Similar Roles Comparison

• This role is unique in its focus on strategic partnerships and influencer marketing for a natural personal care brand
• Similar roles in the industry may focus on brand management, product marketing, or digital marketing, with less emphasis on partnerships and influencer marketing
• Career progression in this role may lead to leadership positions in brand marketing, partnerships, or influencer marketing, depending on the candidate’s interests and skills

ASSUMPTION: This role offers a unique opportunity to gain experience in strategic partnerships and influencer marketing for a growing personal care brand.

📝 Key Questions to Ask During Interview

• What are the most pressing challenges facing the partnerships and influencer marketing team currently, and how can this role help address them?
• How does Dr. Squatch approach collaboration and communication with external partners and influencers?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Dr. Squatch support the professional development and growth of its employees?
• What are the most successful partnerships and influencer marketing campaigns Dr. Squatch has executed in the past, and what lessons can be learned from them?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the company, and helps you make an informed decision about your fit with the team and organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of successful partnerships and influencer marketing campaigns you’ve managed in the past
• Be ready to discuss your approach to building and maintaining long-term relationships with partners and influencers
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.