π Core Information
πΉ Job Title: Performance Account Director
πΉ Company: Later
πΉ Location: Chicago, Illinois, United States
πΉ Job Type: Hybrid
πΉ Category: Marketing
πΉ Date Posted: 2025-06-28
πΉ Experience Level: 10+ years
πΉ Remote Status: Hybrid (Remote and On-site)
π Job Overview
Key aspects of this role include:
- Managing and growing top-tier enterprise client relationships
- Driving revenue growth and client success
- Collaborating with cross-functional teams for strategy development and execution
- Acting as a trusted advisor and thought leader in influencer marketing
ASSUMPTION: This role requires a strategic thinker with a strong background in account management, influencer marketing, and enterprise sales cycles.
π Key Responsibilities
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Client Engagement & Relationship Building: Lead educational initiatives, build strong relationships with key decision-makers, and drive proactive engagement.
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Performance Analysis: Monitor campaign performance, analyze key metrics, and provide actionable insights.
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Strategic Account Management: Work closely with sales to grow relationships, develop tailored success plans, and identify new opportunities.
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Client Advocacy, Insights, & Feedback: Collaborate with internal teams to create vertical-specific solutions, gather market insights, and serve as the "Voice of Customer."
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Thought Leadership & Industry Influence: Represent Later at industry events, cultivate relationships with key players, and stay informed on market trends.
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Execution Support & Collaboration: Collaborate with delivery and execution teams to ensure successful implementation of client strategies and initiatives.
ASSUMPTION: This role requires strong communication, presentation, and negotiation skills, as well as the ability to navigate complex enterprise sales cycles.
π― Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience: 10+ years of experience in account management, with a strong background in influencer marketing, affiliate marketing, or social commerce. Experience supporting large CPG holding companies and navigating complex enterprise sales cycles is highly preferred.
Required Skills:
- Exceptional written and verbal communication, presentation, and negotiation skills
- Strong time management skills to ensure goals, KPIs, and defined business outcomes are achieved
- Experience working cross-functionally with multiple internal stakeholders
- Demonstrated ability to act as a trusted advisor to customers
- Proven success at finding key stakeholders and building positive relationships
Preferred Skills:
- Experience working with large, strategic retail accounts
- Familiarity with Later's software platform and services
ASSUMPTION: Candidates with experience in influencer marketing, affiliate marketing, or social commerce are strongly preferred. Familiarity with Later's platform is a plus but not required.
π° Compensation & Benefits
Salary Range: $175,000 - 225,000 OTE (On Target Earnings)
Benefits:
- Competitive benefits package
- Opportunities for professional growth and development
- Flexible work arrangements
Working Hours: Full-time, with flexible hours and remote work options available
ASSUMPTION: The salary range is based on market data for the role, level, and geographic location. Final compensation may vary based on skills, experience, and other factors.
π Applicant Insights
π Company Context
Industry: Later is a leading social and influencer marketing solution and link in bio tool, helping top brands create high-performing social content and collaborate with creators to reach new audiences, drive engagement, and generate predictable ROI.
Company Size: Later is a mid-sized company with 201-500 employees, offering a dynamic and collaborative work environment.
Founded: Later was founded in 2014 and has since grown to become a trusted partner for the world's top brands.
Company Description:
- Later is the enterprise leader in social media and influencer marketing software, services, and data
- Trusted by leading brands and agencies worldwide for driving business outcomes through influencer marketing, social media management, and link in bio tools
- Following the acquisition of Mavely, Later enables brands to scale creator partnerships and manage social media content and campaigns across all major social and affiliate networks
Company Specialties:
- Social Media Management
- Social Media Marketing
- Instagram
- Tech
- Social Media
- App
- Content Marketing
- Influencer Marketing
- Creator Economy
- Digital Marketing
- Link in bio tool
Company Website: later.com
ASSUMPTION: Later's industry focus, size, and growth trajectory make it an attractive opportunity for experienced marketing professionals seeking to make an impact in a dynamic and innovative environment.
π Role Analysis
Career Level: This role is at the senior management level, offering significant growth and leadership opportunities.
Reporting Structure: The Performance Account Director will report directly to the Head of Account Management and work closely with cross-functional teams, including sales, product, support, marketing services, and other internal organizations.
Work Arrangement: This role is hybrid, with a mix of remote and on-site work. The specific work arrangement may vary based on the needs of the business and the individual's preferences.
Growth Opportunities:
- Proven success in this role may lead to advancement into leadership or executive positions within the company
- Later's growth trajectory presents numerous opportunities for career progression and development
- The diverse range of clients and industries served by Later offers exposure to various aspects of the business, fostering well-rounded professional growth
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities for career advancement and professional development within a dynamic and expanding organization.
π Location & Work Environment
Office Type: Later has offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA. For select positions, they are open to hiring fully remote candidates.
Office Location(s): 53 State St, Boston, Massachusetts 02109, US; Vancouver, BC, CA
Geographic Context:
- Chicago, IL, is a major hub for marketing, advertising, and digital media industries
- The city offers a diverse range of cultural, recreational, and professional opportunities
- Later's offices are conveniently located in downtown Chicago, providing easy access to public transportation and amenities
Work Schedule: The work schedule for this role is flexible, with a mix of remote and on-site work. The specific work arrangement may vary based on the needs of the business and the individual's preferences.
ASSUMPTION: Later's hybrid work arrangement offers the best of both worlds, allowing employees to balance the benefits of remote work with the collaboration and networking opportunities that come with an on-site office environment.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-depth behavioral and situational interviews with cross-functional stakeholders
- Final interview with the Head of Account Management or another senior leader
- Background check and reference check
Key Assessment Areas:
- Client management and relationship-building skills
- Strategic thinking and problem-solving abilities
- Communication, presentation, and negotiation skills
- Industry knowledge and market trends awareness
- Cultural fit and alignment with Later's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of Later's platform and services, as well as the influencer marketing industry
- Prepare examples of your past successes in client management, strategic account management, and thought leadership
- Be ready to discuss your approach to client engagement, performance analysis, and strategic account management
ATS Keywords: Account Management, Influencer Marketing, Affiliate Marketing, Social Commerce, Client Engagement, Performance Analysis, Strategic Account Management, Client Advocacy, Thought Leadership, Collaboration, Communication Skills, Negotiation Skills, Time Management, Cross-Functional Collaboration, Relationship Building, Market Insights
ASSUMPTION: Later's interview process is designed to assess the candidate's skills, experience, and cultural fit, with a focus on finding the best fit for both the candidate and the organization.
π οΈ Tools & Technologies
- Later's proprietary software platform and services
- Salesforce or other CRM platforms
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management and collaboration tools (e.g., Asana, Trello, JIRA)
- Marketing automation and analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social)
ASSUMPTION: Familiarity with Later's platform and services is preferred but not required. Proficiency in relevant marketing, sales, and project management tools is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Inclusion-first mindset at every level
- Hiring and building teams for culture add rather than culture fit
- Unbiased hiring, pay, and promotion practices for an equitable workplace
- Creating a diverse environment and being an equal opportunity employer
Work Style:
- Proactive and results-driven, taking initiative and aligning actions with company goals
- Strategic and forward-thinking, balancing immediate needs with long-term opportunities
- Curious and adaptable, handling shifting priorities with ease and managing time effectively
- Emotionally intelligent, building trust, supporting others, and fostering strong relationships
Self-Assessment Questions:
- How do you approach building strong relationships with key decision-makers, and how do you navigate complex client conversations?
- Can you provide an example of a time when you successfully identified and navigated a complex sales cycle, and what was the outcome?
- How do you balance immediate needs with long-term opportunities, and can you share an example of a strategic initiative you led that drove significant results?
ASSUMPTION: Later's company values and work style emphasize a culture of inclusion, diversity, and collaboration. Candidates who align with these values and demonstrate the desired work style are more likely to succeed in this role.
β οΈ Potential Challenges
- Managing a large book of business and multiple client relationships simultaneously
- Navigating complex enterprise sales cycles and client organizations
- Balancing the demands of client engagement, performance analysis, and strategic account management
- Working remotely and managing a hybrid team, requiring strong communication and collaboration skills
ASSUMPTION: This role presents unique challenges that require a strategic thinker with strong client management, communication, and collaboration skills to succeed.
π Similar Roles Comparison
- Unlike traditional account management roles, this position requires a strong background in influencer marketing, affiliate marketing, or social commerce
- Later's focus on enterprise brands and agencies differentiates this role from those in smaller or mid-sized organizations
- Career progression in this role may lead to leadership or executive positions within the company, offering significant growth potential
ASSUMPTION: This role offers a unique blend of account management, influencer marketing, and strategic thinking, making it distinct from other similar positions in the industry.
π Sample Projects
- Developing and executing a strategic account plan for a major retail client, driving revenue growth and expanding Later's footprint within their organization
- Collaborating with cross-functional teams to create a custom influencer marketing campaign for a leading CPG brand, exceeding client expectations and generating significant ROI
- Conducting a comprehensive market analysis and competitive landscape assessment to inform Later's product development and go-to-market strategy
ASSUMPTION: These sample projects illustrate the strategic, collaborative, and data-driven approach required for success in this role.
β Key Questions to Ask During Interview
- Can you describe the typical client profile for this role, and what are the most common challenges faced when working with enterprise brands and agencies?
- How does Later support the growth and development of its account management team, and what opportunities exist for career advancement within the organization?
- Can you provide an example of a time when Later's thought leadership and industry influence drove meaningful discussions and outcomes with key decision-makers?
- How does Later approach client advocacy and ensuring that client needs and feedback are effectively communicated across the organization?
- What is the expected timeline for onboarding and ramping up in this role, and what resources and support will be provided to ensure a successful transition?
ASSUMPTION: Asking these questions during the interview process will help candidates better understand the role, the company, and the opportunities for growth and success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past successes in client management, strategic account management, and thought leadership
- Be ready to discuss your approach to client engagement, performance analysis, and strategic account management
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.