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Performance Account Director

Later
Full-time
On-site
Chicago, Illinois, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Performance Account Director

πŸ”Ή Company: Later

πŸ”Ή Location: Chicago, Illinois, United States

πŸ”Ή Job Type: Hybrid

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-06-28

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: Hybrid (Remote and On-site)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing and growing top-tier enterprise client relationships
  • Driving revenue growth and client success
  • Collaborating with cross-functional teams for strategy development and execution
  • Acting as a trusted advisor and thought leader in influencer marketing

ASSUMPTION: This role requires a strategic thinker with a strong background in account management, influencer marketing, and enterprise sales cycles.

πŸ“‹ Key Responsibilities

βœ… Client Engagement & Relationship Building: Lead educational initiatives, build strong relationships with key decision-makers, and drive proactive engagement.

βœ… Performance Analysis: Monitor campaign performance, analyze key metrics, and provide actionable insights.

βœ… Strategic Account Management: Work closely with sales to grow relationships, develop tailored success plans, and identify new opportunities.

βœ… Client Advocacy, Insights, & Feedback: Collaborate with internal teams to create vertical-specific solutions, gather market insights, and serve as the "Voice of Customer."

βœ… Thought Leadership & Industry Influence: Represent Later at industry events, cultivate relationships with key players, and stay informed on market trends.

βœ… Execution Support & Collaboration: Collaborate with delivery and execution teams to ensure successful implementation of client strategies and initiatives.

ASSUMPTION: This role requires strong communication, presentation, and negotiation skills, as well as the ability to navigate complex enterprise sales cycles.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)

Experience: 10+ years of experience in account management, with a strong background in influencer marketing, affiliate marketing, or social commerce. Experience supporting large CPG holding companies and navigating complex enterprise sales cycles is highly preferred.

Required Skills:

  • Exceptional written and verbal communication, presentation, and negotiation skills
  • Strong time management skills to ensure goals, KPIs, and defined business outcomes are achieved
  • Experience working cross-functionally with multiple internal stakeholders
  • Demonstrated ability to act as a trusted advisor to customers
  • Proven success at finding key stakeholders and building positive relationships

Preferred Skills:

  • Experience working with large, strategic retail accounts
  • Familiarity with Later's software platform and services

ASSUMPTION: Candidates with experience in influencer marketing, affiliate marketing, or social commerce are strongly preferred. Familiarity with Later's platform is a plus but not required.

πŸ’° Compensation & Benefits

Salary Range: $175,000 - 225,000 OTE (On Target Earnings)

Benefits:

  • Competitive benefits package
  • Opportunities for professional growth and development
  • Flexible work arrangements

Working Hours: Full-time, with flexible hours and remote work options available

ASSUMPTION: The salary range is based on market data for the role, level, and geographic location. Final compensation may vary based on skills, experience, and other factors.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Later is a leading social and influencer marketing solution and link in bio tool, helping top brands create high-performing social content and collaborate with creators to reach new audiences, drive engagement, and generate predictable ROI.

Company Size: Later is a mid-sized company with 201-500 employees, offering a dynamic and collaborative work environment.

Founded: Later was founded in 2014 and has since grown to become a trusted partner for the world's top brands.

Company Description:

  • Later is the enterprise leader in social media and influencer marketing software, services, and data
  • Trusted by leading brands and agencies worldwide for driving business outcomes through influencer marketing, social media management, and link in bio tools
  • Following the acquisition of Mavely, Later enables brands to scale creator partnerships and manage social media content and campaigns across all major social and affiliate networks

Company Specialties:

  • Social Media Management
  • Social Media Marketing
  • Instagram
  • Tech
  • Social Media
  • App
  • Content Marketing
  • Influencer Marketing
  • Creator Economy
  • Digital Marketing
  • Link in bio tool

Company Website: later.com

ASSUMPTION: Later's industry focus, size, and growth trajectory make it an attractive opportunity for experienced marketing professionals seeking to make an impact in a dynamic and innovative environment.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, offering significant growth and leadership opportunities.

Reporting Structure: The Performance Account Director will report directly to the Head of Account Management and work closely with cross-functional teams, including sales, product, support, marketing services, and other internal organizations.

Work Arrangement: This role is hybrid, with a mix of remote and on-site work. The specific work arrangement may vary based on the needs of the business and the individual's preferences.

Growth Opportunities:

  • Proven success in this role may lead to advancement into leadership or executive positions within the company
  • Later's growth trajectory presents numerous opportunities for career progression and development
  • The diverse range of clients and industries served by Later offers exposure to various aspects of the business, fostering well-rounded professional growth

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities for career advancement and professional development within a dynamic and expanding organization.

🌍 Location & Work Environment

Office Type: Later has offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA. For select positions, they are open to hiring fully remote candidates.

Office Location(s): 53 State St, Boston, Massachusetts 02109, US; Vancouver, BC, CA

Geographic Context:

  • Chicago, IL, is a major hub for marketing, advertising, and digital media industries
  • The city offers a diverse range of cultural, recreational, and professional opportunities
  • Later's offices are conveniently located in downtown Chicago, providing easy access to public transportation and amenities

Work Schedule: The work schedule for this role is flexible, with a mix of remote and on-site work. The specific work arrangement may vary based on the needs of the business and the individual's preferences.

ASSUMPTION: Later's hybrid work arrangement offers the best of both worlds, allowing employees to balance the benefits of remote work with the collaboration and networking opportunities that come with an on-site office environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the hiring manager
  • In-depth behavioral and situational interviews with cross-functional stakeholders
  • Final interview with the Head of Account Management or another senior leader
  • Background check and reference check

Key Assessment Areas:

  • Client management and relationship-building skills
  • Strategic thinking and problem-solving abilities
  • Communication, presentation, and negotiation skills
  • Industry knowledge and market trends awareness
  • Cultural fit and alignment with Later's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Demonstrate your understanding of Later's platform and services, as well as the influencer marketing industry
  • Prepare examples of your past successes in client management, strategic account management, and thought leadership
  • Be ready to discuss your approach to client engagement, performance analysis, and strategic account management

ATS Keywords: Account Management, Influencer Marketing, Affiliate Marketing, Social Commerce, Client Engagement, Performance Analysis, Strategic Account Management, Client Advocacy, Thought Leadership, Collaboration, Communication Skills, Negotiation Skills, Time Management, Cross-Functional Collaboration, Relationship Building, Market Insights

ASSUMPTION: Later's interview process is designed to assess the candidate's skills, experience, and cultural fit, with a focus on finding the best fit for both the candidate and the organization.

πŸ› οΈ Tools & Technologies

  • Later's proprietary software platform and services
  • Salesforce or other CRM platforms
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management and collaboration tools (e.g., Asana, Trello, JIRA)
  • Marketing automation and analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social)

ASSUMPTION: Familiarity with Later's platform and services is preferred but not required. Proficiency in relevant marketing, sales, and project management tools is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inclusion-first mindset at every level
  • Hiring and building teams for culture add rather than culture fit
  • Unbiased hiring, pay, and promotion practices for an equitable workplace
  • Creating a diverse environment and being an equal opportunity employer

Work Style:

  • Proactive and results-driven, taking initiative and aligning actions with company goals
  • Strategic and forward-thinking, balancing immediate needs with long-term opportunities
  • Curious and adaptable, handling shifting priorities with ease and managing time effectively
  • Emotionally intelligent, building trust, supporting others, and fostering strong relationships

Self-Assessment Questions:

  • How do you approach building strong relationships with key decision-makers, and how do you navigate complex client conversations?
  • Can you provide an example of a time when you successfully identified and navigated a complex sales cycle, and what was the outcome?
  • How do you balance immediate needs with long-term opportunities, and can you share an example of a strategic initiative you led that drove significant results?

ASSUMPTION: Later's company values and work style emphasize a culture of inclusion, diversity, and collaboration. Candidates who align with these values and demonstrate the desired work style are more likely to succeed in this role.

⚠️ Potential Challenges

  • Managing a large book of business and multiple client relationships simultaneously
  • Navigating complex enterprise sales cycles and client organizations
  • Balancing the demands of client engagement, performance analysis, and strategic account management
  • Working remotely and managing a hybrid team, requiring strong communication and collaboration skills

ASSUMPTION: This role presents unique challenges that require a strategic thinker with strong client management, communication, and collaboration skills to succeed.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional account management roles, this position requires a strong background in influencer marketing, affiliate marketing, or social commerce
  • Later's focus on enterprise brands and agencies differentiates this role from those in smaller or mid-sized organizations
  • Career progression in this role may lead to leadership or executive positions within the company, offering significant growth potential

ASSUMPTION: This role offers a unique blend of account management, influencer marketing, and strategic thinking, making it distinct from other similar positions in the industry.

πŸ“ Sample Projects

  • Developing and executing a strategic account plan for a major retail client, driving revenue growth and expanding Later's footprint within their organization
  • Collaborating with cross-functional teams to create a custom influencer marketing campaign for a leading CPG brand, exceeding client expectations and generating significant ROI
  • Conducting a comprehensive market analysis and competitive landscape assessment to inform Later's product development and go-to-market strategy

ASSUMPTION: These sample projects illustrate the strategic, collaborative, and data-driven approach required for success in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the typical client profile for this role, and what are the most common challenges faced when working with enterprise brands and agencies?
  • How does Later support the growth and development of its account management team, and what opportunities exist for career advancement within the organization?
  • Can you provide an example of a time when Later's thought leadership and industry influence drove meaningful discussions and outcomes with key decision-makers?
  • How does Later approach client advocacy and ensuring that client needs and feedback are effectively communicated across the organization?
  • What is the expected timeline for onboarding and ramping up in this role, and what resources and support will be provided to ensure a successful transition?

ASSUMPTION: Asking these questions during the interview process will help candidates better understand the role, the company, and the opportunities for growth and success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of your past successes in client management, strategic account management, and thought leadership
  • Be ready to discuss your approach to client engagement, performance analysis, and strategic account management
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.