Performance & Content Marketer
Epoptia
Full-time
On-site
Kallithéa, Attikí, Greece
🔍 SEO & Content Marketing
📌 Core Information
- Job Title: Performance & Content Marketer
- Company: Epoptia
- Location: Kallithea, Attica, Greece
- Job Type: Full-Time
- Category: Marketing
- Date Posted: May 27, 2025
- Experience Level: 0-2 years
🚀 Job Overview
Key aspects of this role include:
- Creating and managing marketing campaigns that connect storytelling with measurable results
- Content creation and data analysis
- Optimization of advertising campaigns to enhance brand presence and engagement
- Collaborating with other departments and external partners to align marketing efforts
*ASSUMPTION:* This role requires a balance of creative and analytical skills, with a focus on driving results through engaging content and effective campaign management.
📋 Key Responsibilities
✅ Develop and implement marketing strategies and campaigns to increase brand awareness and drive engagement
✅ Create and manage content for various channels, including blog posts, newsletters, website pages, case studies, and social media
✅ Develop and maintain brand storytelling through videos, articles, interviews, and other formats
✅ Conduct keyword research and optimize content for SEO
✅ Analyze marketing data and use insights to inform future strategies
✅ Manage and optimize paid advertising campaigns on various platforms
✅ Collaborate with external partners and other departments to ensure consistent messaging and branding
✅ Design and create marketing materials using tools like Illustrator, Photoshop, and Canva
*ASSUMPTION:* This role requires a strong understanding of marketing principles, data analysis, and content creation to succeed.
🎯 Required Qualifications
- Education: Bachelor's degree in Business Administration, Economics, Marketing, or a related field. A relevant master's degree is considered an asset.
- Experience: 1-2 years of experience in Performance Marketing or Content Marketing
- Required Skills:
- Proven experience in PPC and paid social media ads management
- Strong content creation skills, with a focus on engagement and conversion
- Proficiency in using performance marketing tools such as Google Ads Manager, Meta Business Suite, and LinkedIn Campaign Manager
- Excellent communication and organizational skills
- Strong computer literacy and familiarity with online platforms
- Fluency in English
- Preferred Skills:
- Experience with graphic design tools (Illustrator, Photoshop, Canva)
- Knowledge of Greek
*ASSUMPTION:* Candidates with relevant experience and a strong portfolio of engaging content will be most competitive for this role.
💰 Compensation & Benefits
- Salary Range: €25,000 - €35,000 per year (based on industry standards for the role, experience level, and location)
- Benefits:
- Bonus upon target achievement
- Access to educational programs for continuous learning and development
- Working Hours: Full-time, with flexible work arrangements and remote work options available
*ASSUMPTION:* The salary range is estimated based on industry standards for a junior marketing role in Greece. Benefits are subject to change and may vary based on company policy.
📌 Applicant Insights
🔍 Company Context
- Industry: IT Services and IT Consulting
- Company Size: 2-10 employees
- Founded: 2017
- Company Description: Epoptia is a cloud-based Manufacturing Execution System (MES) provider, offering accessible and efficient production line management solutions for discrete manufacturers. Their platform enables paperless work, production line optimization, and remote control of the production process.
- Company Specialties: MES, Cloud MES, SaaS, Production Line Management, Cloud Computing, Production Efficiency, Industry 4.0, and Manufacturing Management Made Easy
*ASSUMPTION:* Epoptia's focus on Industry 4.0 and discrete manufacturing makes it an innovative and forward-thinking company to work for.
📊 Role Analysis
- Career Level: Junior to Mid-Level Marketing Role
- Reporting Structure: This role reports directly to the Marketing Manager or a similar position.
- Work Arrangement: On-site, with potential for remote work and flexible hours
- Growth Opportunities: As a growing company, Epoptia offers opportunities for professional development and career advancement
*ASSUMPTION:* This role provides an excellent opportunity for a junior marketer to gain experience in a dynamic and innovative industry.
🌍 Location & Work Environment
- Office Type: Modern and comfortable office space with collaborative work areas
- Office Location(s): Kallithea, Athens, Attiki
- Geographic Context: Kallithea is a suburban area in western Athens, offering a mix of urban and residential environments. It is well-connected by public transportation and has numerous amenities nearby.
- Work Schedule: Full-time, with flexible hours and remote work options available
*ASSUMPTION:* The office environment at Epoptia is likely to be collaborative, innovative, and supportive of work-life balance.
💼 Interview & Application Insights
- Typical Process: Online application submission → Phone or video screening → In-person or virtual interview → Final decision
- Key Assessment Areas: Marketing skills, content creation abilities, data analysis, and cultural fit
- Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Showcase your portfolio of engaging content and successful marketing campaigns
- Prepare questions about the company's marketing strategy and growth plans
*ASSUMPTION:* The interview process at Epoptia is likely to be competitive, with a focus on finding candidates who can drive results and fit well with the company culture.
🛠️ Tools & Technologies
- Google Ads Manager
- Meta Business Suite
- LinkedIn Campaign Manager
- Illustrator
- Photoshop
- Canva
- Other marketing and analytics tools (specific tools may vary based on the role)
*ASSUMPTION:* Candidates should be comfortable using a variety of marketing tools and platforms to succeed in this role.
👔 Cultural Fit Considerations
- Company Values: Innovation, Customer Focus, Collaboration, and Continuous Learning
- Work Style: Epoptia values a collaborative, innovative, and results-driven work environment. Employees are expected to be proactive, adaptable, and committed to continuous learning and improvement.
*ASSUMPTION:* Candidates who are passionate about marketing, eager to learn, and able to work well in a collaborative environment will thrive at Epoptia.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic industry, with a focus on continuous innovation and improvement
- Balancing creative and analytical aspects of the role, with a focus on driving results through engaging content and effective campaign management
- Collaborating with external partners and other departments to ensure consistent messaging and branding
*ASSUMPTION:* These challenges can be overcome by maintaining a strong focus on results, effective communication, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- How this role differs from related positions: This role combines content creation and marketing campaign management, requiring a strong balance of creative and analytical skills.
- Industry-specific context: Epoptia's focus on Industry 4.0 and discrete manufacturing sets it apart from more traditional marketing roles.
- Career path comparison: This role provides an excellent opportunity for a junior marketer to gain experience in a dynamic and innovative industry, with potential for career advancement as the company grows.
*ASSUMPTION:* This role offers a unique opportunity to work at the intersection of marketing and technology, with a focus on driving results through engaging content and effective campaign management.
📝 Sample Projects
- Developing and implementing a marketing campaign to increase brand awareness and drive engagement among discrete manufacturers
- Creating a series of blog posts or videos that showcase Epoptia's unique value proposition and industry expertise
- Conducting keyword research and optimizing website content for improved SEO performance
*ASSUMPTION:* These sample projects demonstrate the range of responsibilities and required skills for this role, with a focus on driving results through engaging content and effective campaign management.
❓ Key Questions to Ask During Interview
- What are the biggest marketing challenges facing Epoptia in the next 12 months?
- How does Epoptia differentiate itself from other MES providers in the market?
- What opportunities are there for professional development and career advancement within the marketing department?
- How does Epoptia support work-life balance for its employees?
- What is the company's approach to remote work and flexible hours?
*ASSUMPTION:* These questions demonstrate a strong interest in the company's marketing strategy, culture, and growth plans, and will help candidates better understand the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://jobs.workable.com/r6MwV5rk1MyJnGFty6fBXF/performance-%26-content-marketer-in-kallithea-at-epoptia)
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare questions about the company's marketing strategy and growth plans
- Follow up with the hiring manager after submitting your application, if appropriate
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
- Job Title: Performance & Content Marketer
- Company: Epoptia
- Location: Kallithea, Attica, Greece
- Job Type: Full-Time
- Category: Marketing
- Date Posted: May 27, 2025
- Experience Level: 0-2 years
🚀 Job Overview
Key aspects of this role include:
- Creating and managing marketing campaigns that connect storytelling with measurable results
- Content creation and data analysis
- Optimization of advertising campaigns to enhance brand presence and engagement
- Collaborating with other departments and external partners to align marketing efforts
*ASSUMPTION:* This role requires a balance of creative and analytical skills, with a focus on driving results through engaging content and effective campaign management.
📋 Key Responsibilities
✅ Develop and implement marketing strategies and campaigns to increase brand awareness and drive engagement
✅ Create and manage content for various channels, including blog posts, newsletters, website pages, case studies, and social media
✅ Develop and maintain brand storytelling through videos, articles, interviews, and other formats
✅ Conduct keyword research and optimize content for SEO
✅ Analyze marketing data and use insights to inform future strategies
✅ Manage and optimize paid advertising campaigns on various platforms
✅ Collaborate with external partners and other departments to ensure consistent messaging and branding
✅ Design and create marketing materials using tools like Illustrator, Photoshop, and Canva
*ASSUMPTION:* This role requires a strong understanding of marketing principles, data analysis, and content creation to succeed.
🎯 Required Qualifications
- Education: Bachelor's degree in Business Administration, Economics, Marketing, or a related field. A relevant master's degree is considered an asset.
- Experience: 1-2 years of experience in Performance Marketing or Content Marketing
- Required Skills:
- Proven experience in PPC and paid social media ads management
- Strong content creation skills, with a focus on engagement and conversion
- Proficiency in using performance marketing tools such as Google Ads Manager, Meta Business Suite, and LinkedIn Campaign Manager
- Excellent communication and organizational skills
- Strong computer literacy and familiarity with online platforms
- Fluency in English
- Preferred Skills:
- Experience with graphic design tools (Illustrator, Photoshop, Canva)
- Knowledge of Greek
*ASSUMPTION:* Candidates with relevant experience and a strong portfolio of engaging content will be most competitive for this role.
💰 Compensation & Benefits
- Salary Range: €25,000 - €35,000 per year (based on industry standards for the role, experience level, and location)
- Benefits:
- Bonus upon target achievement
- Access to educational programs for continuous learning and development
- Working Hours: Full-time, with flexible work arrangements and remote work options available
*ASSUMPTION:* The salary range is estimated based on industry standards for a junior marketing role in Greece. Benefits are subject to change and may vary based on company policy.
📌 Applicant Insights
🔍 Company Context
- Industry: IT Services and IT Consulting
- Company Size: 2-10 employees
- Founded: 2017
- Company Description: Epoptia is a cloud-based Manufacturing Execution System (MES) provider, offering accessible and efficient production line management solutions for discrete manufacturers. Their platform enables paperless work, production line optimization, and remote control of the production process.
- Company Specialties: MES, Cloud MES, SaaS, Production Line Management, Cloud Computing, Production Efficiency, Industry 4.0, and Manufacturing Management Made Easy
*ASSUMPTION:* Epoptia's focus on Industry 4.0 and discrete manufacturing makes it an innovative and forward-thinking company to work for.
📊 Role Analysis
- Career Level: Junior to Mid-Level Marketing Role
- Reporting Structure: This role reports directly to the Marketing Manager or a similar position.
- Work Arrangement: On-site, with potential for remote work and flexible hours
- Growth Opportunities: As a growing company, Epoptia offers opportunities for professional development and career advancement
*ASSUMPTION:* This role provides an excellent opportunity for a junior marketer to gain experience in a dynamic and innovative industry.
🌍 Location & Work Environment
- Office Type: Modern and comfortable office space with collaborative work areas
- Office Location(s): Kallithea, Athens, Attiki
- Geographic Context: Kallithea is a suburban area in western Athens, offering a mix of urban and residential environments. It is well-connected by public transportation and has numerous amenities nearby.
- Work Schedule: Full-time, with flexible hours and remote work options available
*ASSUMPTION:* The office environment at Epoptia is likely to be collaborative, innovative, and supportive of work-life balance.
💼 Interview & Application Insights
- Typical Process: Online application submission → Phone or video screening → In-person or virtual interview → Final decision
- Key Assessment Areas: Marketing skills, content creation abilities, data analysis, and cultural fit
- Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Showcase your portfolio of engaging content and successful marketing campaigns
- Prepare questions about the company's marketing strategy and growth plans
*ASSUMPTION:* The interview process at Epoptia is likely to be competitive, with a focus on finding candidates who can drive results and fit well with the company culture.
🛠️ Tools & Technologies
- Google Ads Manager
- Meta Business Suite
- LinkedIn Campaign Manager
- Illustrator
- Photoshop
- Canva
- Other marketing and analytics tools (specific tools may vary based on the role)
*ASSUMPTION:* Candidates should be comfortable using a variety of marketing tools and platforms to succeed in this role.
👔 Cultural Fit Considerations
- Company Values: Innovation, Customer Focus, Collaboration, and Continuous Learning
- Work Style: Epoptia values a collaborative, innovative, and results-driven work environment. Employees are expected to be proactive, adaptable, and committed to continuous learning and improvement.
*ASSUMPTION:* Candidates who are passionate about marketing, eager to learn, and able to work well in a collaborative environment will thrive at Epoptia.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic industry, with a focus on continuous innovation and improvement
- Balancing creative and analytical aspects of the role, with a focus on driving results through engaging content and effective campaign management
- Collaborating with external partners and other departments to ensure consistent messaging and branding
*ASSUMPTION:* These challenges can be overcome by maintaining a strong focus on results, effective communication, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- How this role differs from related positions: This role combines content creation and marketing campaign management, requiring a strong balance of creative and analytical skills.
- Industry-specific context: Epoptia's focus on Industry 4.0 and discrete manufacturing sets it apart from more traditional marketing roles.
- Career path comparison: This role provides an excellent opportunity for a junior marketer to gain experience in a dynamic and innovative industry, with potential for career advancement as the company grows.
*ASSUMPTION:* This role offers a unique opportunity to work at the intersection of marketing and technology, with a focus on driving results through engaging content and effective campaign management.
📝 Sample Projects
- Developing and implementing a marketing campaign to increase brand awareness and drive engagement among discrete manufacturers
- Creating a series of blog posts or videos that showcase Epoptia's unique value proposition and industry expertise
- Conducting keyword research and optimizing website content for improved SEO performance
*ASSUMPTION:* These sample projects demonstrate the range of responsibilities and required skills for this role, with a focus on driving results through engaging content and effective campaign management.
❓ Key Questions to Ask During Interview
- What are the biggest marketing challenges facing Epoptia in the next 12 months?
- How does Epoptia differentiate itself from other MES providers in the market?
- What opportunities are there for professional development and career advancement within the marketing department?
- How does Epoptia support work-life balance for its employees?
- What is the company's approach to remote work and flexible hours?
*ASSUMPTION:* These questions demonstrate a strong interest in the company's marketing strategy, culture, and growth plans, and will help candidates better understand the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://jobs.workable.com/r6MwV5rk1MyJnGFty6fBXF/performance-%26-content-marketer-in-kallithea-at-epoptia)
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare questions about the company's marketing strategy and growth plans
- Follow up with the hiring manager after submitting your application, if appropriate
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.