Performance Creative Consultant (Short-Term)

📌 Core Information

🔹 Job Title: Performance Creative Consultant (Short-Term)

🔹 Company: Darkroom

🔹 Location: New York, NY

🔹 Job Type: Full-Time, Short-Term

🔹 Category: Advertising & Marketing

🔹 Date Posted: June 9, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Providing high-impact coaching and guidance to Associate Creative Directors
• Leading short training sessions on creative testing and performance frameworks
• Sharing insights from personal experience in building effective ad creatives
• Documenting best practices into clear SOPs for future use

ASSUMPTION: This role is ideal for an experienced creative strategist or performance marketing expert looking to make a short-term impact on a fast-growing agency.

📋 Key Responsibilities

✅ Coach Associate Creative Directors on high-performing creative strategy and execution

✅ Lead short training sessions on creative testing and performance frameworks

✅ Provide examples and guidance on structuring messaging, hooks, and angles

✅ Advise on Meta ad creative strategy and DTC creative best practices

✅ Build clear and actionable SOPs based on coaching sessions

ASSUMPTION: The ideal candidate will have a proven track record in scaling brands through high-impact creative and be comfortable coaching and collaborating with creative leaders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)

Experience: 5-10 years of experience in creative strategy, performance marketing, or a related role

Required Skills:

• Proven track record in scaling brands through high-impact creative
• Experience in concepting, building, and testing ad creatives for paid social, particularly on Meta platforms
• Deep familiarity with performance marketing frameworks
• Strong messaging ideation skills, with the ability to craft compelling hooks, angles, and narratives for direct-response ads
• Excellent presentation skills and ability to create clear documentation
• Background working with DTC or eCommerce brands
• Agency experience and understanding of driving performance across multiple accounts

Preferred Skills:

• Experience in coaching and mentoring creative teams
• Fluency in additional languages

ASSUMPTION: While not explicitly stated, it's assumed that candidates should have a strong portfolio or case studies demonstrating their creative strategy and performance marketing experience.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (based on industry standards for a short-term, full-time role with 5-10 years of experience)

Benefits:

• Short-term benefits package (as this is a short-term role)

Working Hours: 40 hours per week, with flexible scheduling for training sessions and coaching

ASSUMPTION: The salary range is estimated based on industry standards for similar short-term, full-time roles with 5-10 years of experience. The benefits package is assumed to be competitive for a short-term role.

📌 Applicant Insights

🔍 Company Context

Industry: Darkroom is a progressive omnichannel growth marketing agency focused on retail, e-commerce, and consumer businesses.

Company Size: Darkroom is a small agency with 2-10 employees, offering a close-knit work environment and the opportunity to make a significant impact.

Founded: Darkroom was founded in 2022 and has since been recognized as one of the fastest-growing private companies in America by Inc. 5000 (2023), a top 1% digital advertiser by Varos (2023), and its founders were named Forbes 30 Under 30 recipients for Marketing and Advertising North America (2024).

Company Description:

• Darkroom is a progressive omnichannel growth marketing agency focused on retail, e-commerce, and consumer businesses.
• They have been recognized for their rapid growth and industry achievements.
• Darkroom is looking to expand its team with talented individuals who can drive performance and growth for their clients.

Company Specialties:

• Omnichannel growth marketing
• Retail, e-commerce, and consumer businesses
• Performance creative consulting

Company Website: https://www.darkroomagency.com/

ASSUMPTION: Darkroom is a fast-growing agency with a strong focus on performance marketing and creative strategy. They value candidates who can bring their expertise and experience to help drive growth for their clients.

📊 Role Analysis

Career Level: This is a short-term, full-time role that offers the opportunity to make a significant impact on an agency's creative strategy and performance marketing efforts.

Reporting Structure: The Performance Creative Consultant will report directly to the hiring manager or a senior member of the creative team.

Work Arrangement: This role is remote-friendly, with flexible scheduling for training sessions and coaching.

Growth Opportunities:

• Short-term growth opportunities within the agency, such as taking on additional responsibilities or projects
• Long-term growth opportunities may be available, depending on the candidate's performance and the agency's needs

ASSUMPTION: While this is a short-term role, there may be opportunities for growth and expansion within the agency, depending on the candidate's performance and the agency's needs.

🌍 Location & Work Environment

Office Type: Remote-friendly, with the option to work from the agency's office in New York, NY

Office Location(s): New York, NY

Geographic Context:

• New York, NY is a major hub for advertising, marketing, and creative industries
• The agency's location offers easy access to public transportation and numerous amenities
• The city's vibrant culture and diverse communities provide ample opportunities for networking and professional growth

Work Schedule: 40 hours per week, with flexible scheduling for training sessions and coaching

ASSUMPTION: The work environment is assumed to be collaborative and fast-paced, with a strong focus on driving performance and growth for the agency's clients.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to discuss the role and assess cultural fit
• Portfolio or case study review to evaluate creative strategy and performance marketing experience
• Final interview with the hiring manager or a senior member of the creative team

Key Assessment Areas:

• Creative strategy and performance marketing experience
• Ability to coach and collaborate with creative leaders
• Cultural fit and alignment with the agency's values and mission

Application Tips:

• Highlight relevant experience in creative strategy, performance marketing, and coaching or mentoring
• Include a portfolio or case studies demonstrating successful creative campaigns and performance marketing efforts
• Tailor your resume and cover letter to emphasize your relevant skills and experience

ATS Keywords: Creative strategy, performance marketing, ad creatives, paid social, Meta platforms, performance marketing frameworks, messaging ideation, direct-response ads, coaching, collaboration, documentation, SOPs, DTC brands, eCommerce, agency background, data-driven creative

ASSUMPTION: The application process is assumed to be competitive, with a focus on assessing the candidate's creative strategy and performance marketing experience, as well as their ability to coach and collaborate with creative leaders.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, After Effects)
• Google Workspace (Google Docs, Google Slides, Google Sheets)
• Project management tools (Asana, Trello, Jira)
• Social media platforms (Facebook, Instagram, LinkedIn)

ASSUMPTION: The tools and technologies required for this role are assumed to be standard for creative strategy and performance marketing professionals.

👔 Cultural Fit Considerations

Company Values:

• Progressive and innovative approach to marketing and advertising
• Focus on driving performance and growth for clients
• Collaborative and inclusive work environment

Work Style:

• Fast-paced and dynamic work environment
• Focus on driving results and delivering high-quality work
• Collaborative and team-oriented approach to problem-solving

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable coaching and collaborating with creative leaders?
• Do you have a proven track record in scaling brands through high-impact creative?

ASSUMPTION: Darkroom values candidates who are progressive, innovative, and results-driven, with a strong focus on driving performance and growth for their clients.

⚠️ Potential Challenges

• Short-term nature of the role may limit long-term growth opportunities
• Fast-paced work environment may require adaptability and flexibility
• Remote-friendly work arrangement may require strong self-motivation and time management skills

ASSUMPTION: While this role offers the opportunity to make a significant impact on an agency's creative strategy and performance marketing efforts, the short-term nature of the role may limit long-term growth opportunities.

📈 Similar Roles Comparison

• This role is similar to a Creative Strategist or Performance Marketing Manager role, but with a focus on short-term coaching and guidance
• Industry-specific context: The retail, e-commerce, and consumer businesses focus sets this role apart from other creative strategy and performance marketing roles
• Career path comparison: This role may lead to long-term growth opportunities within the agency, depending on the candidate's performance and the agency's needs

ASSUMPTION: While this role is similar to other creative strategy and performance marketing roles, the short-term nature and focus on coaching and guidance set it apart.

📝 Sample Projects

• Developing and executing a creative strategy for a DTC brand's social media advertising campaign
• Coaching Associate Creative Directors on best practices for creative testing and performance frameworks
• Documenting best practices and SOPs for future use within the agency

ASSUMPTION: Sample projects are assumed to be relevant to the candidate's experience in creative strategy, performance marketing, and coaching or mentoring.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the agency's long-term growth plans?
• What are the most significant challenges facing the agency's creative team, and how can this role help address them?
• What opportunities are there for growth and development within the agency?
• How does the agency support work-life balance for its employees?

ASSUMPTION: Key questions to ask during the interview are assumed to focus on the role's priorities, the agency's long-term growth plans, and opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to emphasize your relevant skills and experience in creative strategy, performance marketing, and coaching or mentoring
• Prepare a portfolio or case studies demonstrating successful creative campaigns and performance marketing efforts
• Follow up with the hiring manager or a senior member of the creative team within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.