Performance Marketer (w/m/d)

📌 Core Information

🔹 Job Title: Performance Marketer (w/m/d)

🔹 Company: Adstronauts GmbH

🔹 Location: Hannover, Lower Saxony, Germany

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-04-24

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing advertising campaigns on Facebook, Instagram, and TikTok
• Optimizing campaign performance and budget
• Collaborating with the team to create compelling ads
• Maintaining client relationships through regular communication
• Analyzing trends and developing innovative strategies

ASSUMPTION: This role requires a strong understanding of online marketing, particularly in e-commerce and advertising budget management. Proficiency in online marketing tools, especially Facebook Business Manager, is essential.

📋 Key Responsibilities

✅ Manage advertising campaigns on Facebook, Instagram, and TikTok

✅ Optimize campaign performance and budget

✅ Collaborate with the team to create compelling ads

✅ Maintain client relationships through regular communication

✅ Analyze trends and develop innovative strategies

✅ Identify and solve problems proactively

✅ Create regular reportings on campaign performance

✅ Train clients on the use of various online marketing tools and platforms

ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring both strategic thinking and attention to detail.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience

Experience: At least 1 year of experience in online marketing, preferably with a focus on e-commerce, lead generation, email marketing, customer support, and consulting

Required Skills:

• Proficient in online marketing tools, platforms, and technologies, including Facebook Business Manager
• Excellent communication skills in German (written and spoken)
• Strong analytical skills and ability to interpret data
• Ability to recognize trends and make data-driven decisions
• Problem-solving skills and ability to work under pressure
• Ability to multitask and manage multiple projects simultaneously

Preferred Skills:

• Experience with TikTok advertising
• Fluency in additional languages
• Experience in a similar role or industry

ASSUMPTION: Candidates should have a solid foundation in online marketing and be eager to learn and grow in the role.

💰 Compensation & Benefits

Salary Range: €30,000 - €45,000 per year (based on experience and performance)

Benefits:

• Motivated team and job security
• Good career advancement opportunities
• Modern, climate-controlled office in Hannover's city center
• Intensive support and guidance from the team and management
• Well-equipped work area

Working Hours: 40 hours per week, with flexible hours and remote work opportunities available

ASSUMPTION: The salary range is estimated based on industry standards for similar roles and the company's size. Benefits are tailored to support employee growth and well-being.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services

Company Size: 2-10 employees (Small company, offering a close-knit team and opportunities for growth)

Founded: 2018 (Young company, focused on growth and innovation)

Company Description:

• Adstronauts GmbH is a leading consultancy and service provider for performance marketing in e-commerce
• They help online retailers in the DACH region grow sustainably through data-driven advertising strategies
• Their success is based on measurable results, and they work in a beautiful office in Hannover with a reliable team

Company Specialties:

• Performance Marketing
• E-commerce Growth
• Data-Driven Strategies
• Online Advertising

Company Website: www.adstronauts.de

ASSUMPTION: Adstronauts GmbH is a small, growing company that values its employees and offers opportunities for professional development.

📊 Role Analysis

Career Level: Junior to Mid-Level (Based on experience requirements and role responsibilities)

Reporting Structure: This role reports directly to the management team, with close collaboration with the marketing and sales teams

Work Arrangement: On-site, with flexible hours and remote work opportunities available

Growth Opportunities:

• Career advancement opportunities within the company
• Chance to develop skills in a growing field
• Opportunity to work with a variety of clients and industries

ASSUMPTION: This role offers significant growth potential, as the company is expanding and looking for talented individuals to join their team.

🌍 Location & Work Environment

Office Type: Modern, climate-controlled office in Hannover's city center

Office Location(s): Marienstraße 43, Hannover, Lower Saxony 30171, DE

Geographic Context:

• Hannover is the capital of Lower Saxony, offering a mix of urban and rural environments
• The city is known for its rich history, cultural attractions, and green spaces
• Hannover is well-connected by public transportation and has a vibrant business community

Work Schedule: Standard business hours, with flexibility for remote work and overtime as needed

ASSUMPTION: The work environment is collaborative and supportive, with a focus on employee growth and success.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the management team
• Final decision and offer

Key Assessment Areas:

• Relevant experience and skills
• Cultural fit and team dynamics
• Problem-solving abilities and analytical thinking
• Communication and interpersonal skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills
• Prepare examples of successful online marketing campaigns you've managed
• Research the company and be prepared to discuss how your skills and experience align with their mission and values

ATS Keywords: Performance Marketing, Facebook Advertising, Instagram Advertising, TikTok Advertising, Data Analysis, Campaign Optimization, Client Communication, Problem Solving, Trend Analysis, Online Marketing Tools, Budget Management, Reporting, Team Collaboration, Creative Thinking, Time Management, Multitasking

ASSUMPTION: The application process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best match for the role and the team.

🛠️ Tools & Technologies

• Facebook Business Manager
• Instagram Business Manager
• TikTok Ads Manager
• Google Analytics
• Microsoft Excel
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies listed are essential for the role and may be expanded upon based on the candidate's skills and the company's needs.

👔 Cultural Fit Considerations

Company Values:

• Data-driven decision making
• Collaboration and teamwork
• Continuous learning and improvement
• Customer focus
• Innovation and creativity

Work Style:

• Analytical and detail-oriented
• Creative and strategic thinking
• Strong communication and interpersonal skills
• Ability to work independently and in a team
• Adaptability and flexibility

Self-Assessment Questions:

• Do you have a strong analytical mindset and enjoy working with data?
• Are you comfortable working in a fast-paced, dynamic environment?
• Do you thrive in a collaborative team setting and enjoy brainstorming creative solutions?
• Are you proactive and able to identify and solve problems independently?

ASSUMPTION: Adstronauts GmbH values candidates who are passionate about online marketing, data-driven decision making, and continuous learning and improvement.

⚠️ Potential Challenges

• Managing multiple client campaigns simultaneously
• Keeping up with the latest trends and best practices in online marketing
• Working in a fast-paced, dynamic environment with tight deadlines
• Adapting to changes in client needs and market conditions

ASSUMPTION: These challenges are inherent to the role and require strong organizational skills, adaptability, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• This role is similar to a Digital Marketing Specialist or Social Media Marketing Manager, with a focus on performance marketing and advertising budget management
• Unlike other roles, this position requires a strong understanding of e-commerce and a data-driven approach to marketing
• Career progression may include roles such as Senior Performance Marketer, Marketing Manager, or even Founder/CEO, depending on the candidate's skills, experience, and the company's growth trajectory

ASSUMPTION: This role offers a unique blend of creative and analytical tasks, with a focus on data-driven decision making and continuous learning and improvement.

📝 Sample Projects

• Developing and executing a successful Facebook advertising campaign for an e-commerce client
• Analyzing TikTok advertising trends and creating a strategy to optimize performance for a client in the beauty industry
• Collaborating with the team to create compelling Instagram ads and optimizing their performance through A/B testing

ASSUMPTION: These sample projects are designed to showcase the candidate's skills in campaign management, data analysis, and creative problem-solving.

❓ Key Questions to Ask During Interview

• Can you describe a time when you optimized a campaign's performance, and what steps you took to achieve this?
• How do you stay up-to-date with the latest trends and best practices in online marketing?
• Can you provide an example of a time when you identified and solved a complex problem in a marketing campaign?
• How do you approach working with clients to understand their needs and develop effective marketing strategies?
• What do you enjoy most about working in online marketing, and what challenges do you find most rewarding?

ASSUMPTION: These questions are designed to assess the candidate's skills, experience, and cultural fit, as well as their ability to think critically and communicate effectively.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the official job posting
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare examples of successful online marketing campaigns you've managed
• Research the company and be prepared to discuss how your skills and experience align with their mission and values
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.