A

Performance Marketing Analyst (m/f/x)

Avantor
Full-time
On-site
Bucharest, Bucureşti, Romania

πŸ“Œ Core Information

πŸ”Ή Job Title: Performance Marketing Analyst (m/f/x)

πŸ”Ή Company: Avantor

πŸ”Ή Location: Bucharest, Romania

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 24, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (Office & Remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Analyzing digital advertising performance across various platforms
  • Building real-time dashboards and performance reports
  • Delivering insights to influence media strategy and maximize ROI
  • Collaborating across global teams to ensure reporting excellence
  • Staying up-to-date with industry trends, market benchmarks, and competitor activity

ASSUMPTION: This role requires a high level of analytical thinking and data-driven decision making. The ideal candidate will have a strong background in digital marketing analytics or performance marketing and be comfortable working in a global, collaborative environment.

πŸ“‹ Key Responsibilities

βœ… Analyze digital advertising performance across platforms like Google Ads, Meta, LinkedIn, and more

βœ… Build real-time dashboards and performance reports using tools like Looker Studio, Power BI, Google Analytics, and Excel/Google Sheets

βœ… Deliver insights that influence media strategy and maximize ROI on a global scale

βœ… Ensure clean and accurate tracking through QA of pixels, tags, and UTM parameters

βœ… Support A/B testing and post-campaign retrospectives with insightful learnings

βœ… Collaborate across teamsβ€”from Marketing Ops to Creativeβ€”to ensure reporting excellence

βœ… Stay ahead of industry trends, market benchmarks, and competitor activity

ASSUMPTION: The responsibilities listed above are subject to change based on business needs and may evolve over time. The ideal candidate will be adaptable and eager to take on new challenges as they arise.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Statistics, Economics, or a related field

Experience: Several years of professional experience in digital marketing analytics or performance marketing

Required Skills:

  • Fluency in media platforms (Meta Ads, Google Ads, LinkedIn)
  • Strong understanding of KPIs like CTR, CPA, ROAS
  • Ability to collaborate across global teams and translate complexity into clarity
  • Familiarity with SQL or data visualization tools like Power BI or Tableau
  • Experience with attribution tools, Google Tag Manager, or experimentation platforms

Preferred Skills:

  • Fluency in additional languages
  • Experience with A/B testing and statistical analysis
  • Knowledge of the life sciences or advanced technology industries

ASSUMPTION: While the required skills listed above are essential for this role, the ideal candidate will also possess strong problem-solving skills, attention to detail, and the ability to work independently or in a team setting.

πŸ’° Compensation & Benefits

Salary Range: €50,000 - €70,000 per year (Estimated based on market research and company size)

Benefits:

  • Flexible working hours and hybrid setting
  • 24 vacation days and an extra paid day off on your birthday
  • Free coffee and tea, office massage chair, PlayStation, and library
  • Meal vouchers, gift vouchers, private medical insurance, and employee assistance program
  • Learning and development opportunities, including in-house trainings, language courses, and LinkedIn Learning access
  • Referral reward

Working Hours: 40 hours per week, with flexible scheduling options

ASSUMPTION: The salary range provided is an estimate based on market research and company size. Actual compensation may vary based on factors such as experience, skills, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Avantor is a global supplier of ultra-high-purity materials for the life sciences and advanced technology markets. The company operates in the chemical manufacturing industry and has a strong focus on innovation and quality.

Company Size: Avantor is a mid-sized company with approximately 14,000 employees worldwide. This size allows for a more agile and collaborative work environment, with opportunities for growth and development.

Founded: NuSil Technology, LLC, which merged with Avantor in 2016, was founded in 1980. The company has a rich history in the silicone industry and has set the global standard in medical and space-grade silicones for over 35 years.

Company Description:

  • Avantor is a global leader in ultra-high-purity materials for the life sciences and advanced technology markets
  • The company provides a wide range of products and services, including silicones, advanced materials, and biomaterials
  • Avantor is committed to helping customers achieve their goals by providing high-quality, innovative solutions

Company Specialties:

  • Silicone
  • Advanced Materials
  • Biomaterials
  • Lubricious Silicones

Company Website: https://www.avantor.com/

ASSUMPTION: Avantor's focus on innovation and quality, combined with its global presence, makes it an attractive employer for individuals seeking a challenging and rewarding career in the chemical manufacturing industry.

πŸ“Š Role Analysis

Career Level: This role is at the mid-career level, requiring several years of professional experience in digital marketing analytics or performance marketing. The ideal candidate will have a strong foundation in data analysis and a proven track record of success in a similar role.

Reporting Structure: The Performance Marketing Analyst will report directly to the Marketing Manager and work closely with various teams, including Marketing Ops and Creative, to ensure reporting excellence.

Work Arrangement: This role is a hybrid position, with a combination of office and remote work. The ideal candidate will be comfortable working in a flexible, hybrid environment and be able to manage their time effectively.

Growth Opportunities:

  • Advancement to a senior or management role within the marketing department
  • Expansion into other areas of the business, such as sales or product management
  • International assignments or relocation opportunities

ASSUMPTION: The Performance Marketing Analyst role offers significant growth potential for the right candidate, with opportunities for career advancement, skill development, and international exposure.

🌍 Location & Work Environment

Office Type: Avantor's Bucharest office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): 1050 Cindy Lane, Carpinteria, CA 93013, US; Parc d’Activites de Sophia Antipolis, Le Natura Bt2, 1198, avenue Maurice Donat, MOUGINS, 06250, FR; 7 Temasek Boulevard, #44-01, Suntec Tower 1, Singapore, 038987, SG; 2343 Pegasus Drive, Bakersfield, CA 93308, US; 6125 W. Campus Circle Dr., Irving, TX 75063, US

Geographic Context:

  • Bucharest is the capital and largest city of Romania, with a population of approximately 1.8 million people
  • The city is known for its vibrant culture, rich history, and diverse culinary scene
  • Bucharest is a major economic hub and a significant center for technology and innovation in the region

Work Schedule: The work schedule for this hybrid role is flexible, with a combination of office and remote work. The ideal candidate will be able to manage their time effectively and maintain a consistent work-life balance.

ASSUMPTION: The modern, collaborative work environment at Avantor's Bucharest office, combined with the city's vibrant culture and rich history, makes it an attractive location for professionals seeking a challenging and rewarding career in digital marketing.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • Technical assessment or case study
  • Final interview with the hiring manager and/or team members

Key Assessment Areas:

  • Analytical skills and data-driven decision making
  • Collaboration and communication skills
  • Problem-solving abilities and attention to detail
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant experience and achievements in digital marketing analytics or performance marketing
  • Demonstrate a strong understanding of KPIs and data visualization tools
  • Showcase your ability to collaborate effectively with global teams
  • Prepare thoughtful questions to ask during the interview, focusing on the role's responsibilities, team dynamics, and company culture

ATS Keywords: Digital Marketing Analytics, Performance Marketing, Meta Ads, Google Ads, LinkedIn, GA4, Looker Studio, Excel, Google Sheets, KPI, SQL, Power BI, Tableau, Attribution Tools, Google Tag Manager

ASSUMPTION: The interview process for this role will focus on assessing the candidate's analytical skills, collaboration abilities, and cultural fit with the company. Successful candidates will be able to demonstrate a strong understanding of digital marketing analytics and a proven track record of success in a similar role.

πŸ› οΈ Tools & Technologies

  • Meta Ads
  • Google Ads
  • LinkedIn
  • GA4
  • Looker Studio
  • Excel
  • Google Sheets
  • SQL
  • Power BI
  • Tableau
  • Attribution Tools
  • Google Tag Manager

ASSUMPTION: The tools and technologies listed above are essential for the Performance Marketing Analyst role. The ideal candidate will have experience with these tools and be comfortable learning new technologies as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Quality
  • Collaboration
  • Customer Focus
  • Integrity

Work Style:

  • Data-driven and analytical
  • Collaborative and team-oriented
  • Adaptable and flexible
  • Results-oriented and proactive

Self-Assessment Questions:

  • Do you have a strong background in digital marketing analytics or performance marketing?
  • Are you comfortable working in a global, collaborative environment?
  • Do you have a proven track record of success in a similar role?
  • Are you able to manage your time effectively and maintain a consistent work-life balance?

ASSUMPTION: The ideal candidate for the Performance Marketing Analyst role will possess a strong analytical mindset, excellent collaboration skills, and a proven track record of success in a similar role. They will also be comfortable working in a global, collaborative environment and be able to manage their time effectively.

⚠️ Potential Challenges

  • The role may require working with large datasets and complex tools, which can be challenging for individuals without a strong analytical background
  • The global nature of the role may present communication and collaboration challenges, requiring strong language skills and cultural sensitivity
  • The hybrid work arrangement may require individuals to manage their time effectively and maintain a consistent work-life balance
  • The role may involve working with tight deadlines and high-pressure situations, requiring strong time management and stress management skills

ASSUMPTION: The potential challenges listed above are inherent to the Performance Marketing Analyst role and may present obstacles for individuals without the necessary skills and experience. However, with the right mindset and approach, these challenges can be overcome and transformed into opportunities for growth and development.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, the Performance Marketing Analyst role focuses primarily on data analysis and reporting, rather than creative or strategic aspects of marketing
  • The role requires a strong background in digital marketing analytics or performance marketing, rather than general marketing or communications
  • The career path for this role may lead to senior or management positions within the marketing department, or expansion into other areas of the business, such as sales or product management

ASSUMPTION: The Performance Marketing Analyst role is distinct from other marketing roles, with a primary focus on data analysis and reporting. The ideal candidate will have a strong background in digital marketing analytics or performance marketing and be comfortable working in a data-driven, analytical environment.

πŸ“ Sample Projects

  • Analyzing the performance of a global digital advertising campaign and providing data-driven insights to optimize ROI
  • Developing a real-time dashboard to track key performance indicators (KPIs) and facilitate data-driven decision making
  • Conducting a comprehensive audit of pixel, tag, and UTM parameter tracking to ensure clean and accurate data collection

ASSUMPTION: The sample projects listed above are representative of the types of tasks and responsibilities that the Performance Marketing Analyst may be required to perform. The ideal candidate will have experience with similar projects and be able to demonstrate a strong understanding of data analysis and reporting.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does the company support the professional development and growth of its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company foster a culture of innovation and collaboration?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed?

ASSUMPTION: The key questions listed above are designed to help the candidate better understand the role, the team, and the company culture. By asking thoughtful questions, the candidate can demonstrate their interest in the role and their commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant experience and achievements in digital marketing analytics or performance marketing
  • Prepare a cover letter that demonstrates your understanding of the role and your fit with the company's values and culture
  • If applicable, prepare examples or a portfolio showcasing your data analysis and reporting skills
  • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.