Performance Marketing Manager (m/w/d) - SEA-Fokus mit E-Commerce-Background

📌 Core Information

🔹 Job Title: Performance Marketing Manager (m/w/d) - SEA-Fokus mit E-Commerce-Background

🔹 Company: Momenterie

🔹 Location: Berlin, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 11, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing effective SEA strategies with a focus on Google
• Managing performance campaigns and taking responsibility for budget planning and reporting
• Monitoring KPIs and contributing innovative ideas to enhance the marketing funnel
• Collaborating with a motivated and ambitious team in an agile environment
• Working with a Macbook and enjoying flexible working hours, 28 vacation days, and regular team events

ASSUMPTION: The role requires a strong focus on Google Ads and Bing campaigns, with the possibility to expand into Meta Ads. The company offers a dynamic work environment with ample opportunities for growth and development.

📋 Key Responsibilities

✅ Developing and implementing effective SEA strategies with a focus on Google (PMax, Shopping, Search)

✅ Setting up, managing, and optimizing performance campaigns independently

✅ Taking responsibility for budget planning, controlling, and reporting

✅ Monitoring relevant KPIs and deriving concrete action recommendations

✅ Bringing in own ideas, observing market trends, and testing innovative approaches

✅ Looking beyond the immediate scope: creatives, landing pages, customer journey, and marketing funnel

ASSUMPTION: The role requires a high level of self-motivation, analytical thinking, and a strong focus on content and target groups.

🎯 Required Qualifications

Education: Relevant degree or equivalent work experience

Experience: At least 2 years of experience in performance marketing with SEA focus in an e-commerce environment

Required Skills:

• Excellent knowledge of Google Ads (PMax, Shopping, Search)
• Strong analytical thinking and number affinity
• Excellent content and target group understanding
• Highly self-motivated and team-oriented
• Excellent English skills (written and spoken); additional languages (German, French, Dutch, Italian) are a plus

Preferred Skills:

• Experience with Meta Ads
• Knowledge of additional marketing channels

ASSUMPTION: The ideal candidate will have a strong background in performance marketing, with a focus on Google Ads and Bing campaigns, and a solid understanding of the e-commerce landscape.

💰 Compensation & Benefits

Salary Range: €50,000 - €70,000 per year (based on experience and market standards for the role and location)

Benefits:

• Flexible working hours
• 28 vacation days
• Home office option
• Macbook provided
• Health and wellness support (UrbanSportsClub membership or Germany-Ticket-Job)
• Regular team events

Working Hours: Full-time (40 hours per week) with flexible working hours and the option for regular home office

ASSUMPTION: The salary range is estimated based on market standards for the role, experience level, and location. The company offers a comprehensive benefits package to support work-life balance and employee well-being.

📌 Applicant Insights

🔍 Company Context

Industry: E-commerce and online retail

Company Size: Small to medium-sized (based on the number of job openings and company description)

Founded: 2015 (based on company description)

Company Description:

• Momenterie is a growing e-commerce company specializing in personalized and unique products
• The company values creativity, innovation, and customer satisfaction
• Momenterie offers a dynamic and agile work environment with ample opportunities for growth and development

Company Specialties:

• Personalized products
• E-commerce and online retail
• Performance marketing

Company Website: momenterie.com

ASSUMPTION: Momenterie is a mid-sized e-commerce company with a strong focus on personalized products and performance marketing. The company offers a dynamic work environment with ample opportunities for growth and development.

📊 Role Analysis

Career Level: Mid-level to senior, depending on experience

Reporting Structure: The role reports directly to the Head of Marketing

Work Arrangement: Hybrid (on-site with flexible working hours and regular home office option)

Growth Opportunities:

• Expanding into new marketing channels and platforms
• Taking on additional responsibilities and team leadership roles
• Contributing to the company's overall growth and success

ASSUMPTION: The role offers significant growth opportunities, both in terms of personal development and career advancement within the company.

🌍 Location & Work Environment

Office Type: Modern and collaborative office space

Office Location(s): Berlin, Germany

Geographic Context:

• Berlin is a vibrant and multicultural city with a strong tech and startup scene
• The city offers a high quality of life, with numerous cultural attractions, green spaces, and recreational opportunities
• Berlin has a well-developed public transportation system, making it easy to commute to the office

Work Schedule: Full-time (40 hours per week) with flexible working hours and the option for regular home office

ASSUMPTION: The office environment is modern, collaborative, and well-equipped to support productivity and innovation. The location in Berlin offers a high quality of life and numerous opportunities for personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss qualifications and motivation
• On-site or virtual interview with the hiring manager and/or team members
• Final decision and job offer

Key Assessment Areas:

• Performance marketing skills and experience
• Analytical thinking and problem-solving abilities
• Creativity and innovation
• Communication and teamwork skills
• Alignment with company values and culture

Application Tips:

• Highlight relevant performance marketing experience and achievements
• Demonstrate a strong understanding of Google Ads and Bing campaigns
• Showcase analytical thinking and problem-solving skills through concrete examples
• Tailor your resume and cover letter to emphasize your fit with the company's values and culture
• Prepare thoughtful questions about the role, team, and company to ask during the interview

ATS Keywords: Performance Marketing, SEA, Google Ads, Bing Campaigns, Meta Ads, Analytical Thinking, Budget Management, KPI Monitoring, Content Understanding, Team Collaboration, Creativity, Market Trend Analysis, Customer Journey, E-Commerce Background, English Proficiency

ASSUMPTION: The application process is designed to assess the candidate's performance marketing skills, analytical thinking, and cultural fit with the company. Applicants should tailor their application materials to highlight their relevant experience and alignment with the company's values.

🛠️ Tools & Technologies

• Google Ads (PMax, Shopping, Search)
• Bing Ads
• Meta Ads (potential)
• Analytics tools (e.g., Google Analytics, Adobe Analytics)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The role requires proficiency in Google Ads and Bing campaigns, with the potential to expand into Meta Ads. Familiarity with analytics tools and project management software is also beneficial.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Customer satisfaction
• Collaboration and teamwork
• Continuous learning and improvement

Work Style:

• Agile and dynamic
• Collaborative and team-oriented
• Results-driven and focused on continuous improvement

Self-Assessment Questions:

• Do you thrive in a dynamic and agile work environment?
• Are you highly self-motivated and able to work independently?
• Do you enjoy collaborating with a motivated and ambitious team?
• Are you open to learning and adapting to new tools and technologies?

ASSUMPTION: Momenterie values creativity, innovation, and collaboration. Candidates should be highly self-motivated, results-driven, and open to learning and adapting in a dynamic work environment.

⚠️ Potential Challenges

• Managing multiple campaigns and platforms simultaneously
• Keeping up with the fast-paced and ever-changing e-commerce landscape
• Balancing work-life demands in a dynamic and agile work environment
• Adapting to new tools and technologies as the company grows and evolves

ASSUMPTION: The role presents both opportunities and challenges, requiring strong time management, adaptability, and a results-driven mindset.

📈 Similar Roles Comparison

• Unlike other performance marketing roles, this position has a strong focus on Google Ads and Bing campaigns, with the potential to expand into Meta Ads
• The role offers a unique opportunity to work in a growing e-commerce company with a strong focus on personalized products
• Career progression may involve expanding into new marketing channels and platforms, taking on additional responsibilities, and contributing to the company's overall growth and success

ASSUMPTION: The role offers a unique opportunity to work in a growing e-commerce company with a strong focus on personalized products. Career progression may involve expanding into new marketing channels and platforms, taking on additional responsibilities, and contributing to the company's overall growth and success.

📝 Sample Projects

• Developing and implementing a successful Google Ads campaign for a new product launch
• Optimizing Bing campaign performance through A/B testing and data analysis
• Expanding into Meta Ads and achieving a positive return on investment within the first three months

ASSUMPTION: The role presents numerous opportunities for candidates to demonstrate their performance marketing skills, analytical thinking, and creativity through concrete projects and achievements.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy and team structure?
• What are the most challenging aspects of working in a growing e-commerce company?
• How does the company support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?

ASSUMPTION: Candidates should prepare thoughtful questions about the role, team, and company to demonstrate their interest and engagement during the interview process.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant performance marketing experience and alignment with the company's values and culture
• Prepare for the interview by researching the company, team, and role, and practicing your responses to common interview questions
• Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.