📌 Core Information
🔹 Job Title: Performance Marketing, Operations & Strategic Initiatives
🔹 Company: ClickUp
🔹 Location: United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-21
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Architecting and driving performance marketing operations and strategic initiatives
- Cross-functional leadership and collaboration with media, analytics, and creative teams
- Budget governance and performance optimization to maximize ROI
- Scalable reporting and strategic insights to inform decision-making
ASSUMPTION: This role requires a strategic thinker with a strong background in performance marketing and proven experience in operations, program management, or similar roles.
📋 Key Responsibilities
✅ Lead the development and implementation of planning frameworks for high-impact initiatives, aligning with overarching business goals and proactively solving for future scaling challenges.
✅ Architect streamlined processes and collaboration models across media, analytics, and creative teams to enhance execution and efficiency.
✅ Establish and maintain clear priorities, timelines, and capacity plans, ensuring strategic initiatives and campaigns remain on track and deliver significant impact.
✅ Proactively identify critical dependencies and develop mitigation strategies to ensure the seamless execution of marketing programs.
✅ Own budget governance and forecasting systems, partnering closely with Finance to guide strategic media investments and optimize spend for maximum ROI.
✅ Oversee media investment tracking, reconciliation processes, and financial reporting, ensuring accountability and providing strategic insights.
✅ Collaborate cross-functionally with finance and media teams to continuously refine budget forecasting methodologies and identify opportunities for enhanced efficiency and impact.
✅ Build scalable reporting systems and evolve measurement standards to surface critical trends and opportunities before they become widely apparent.
✅ Lead the development of advanced marketing measurement frameworks, collaborating with analytics teams to ensure data accuracy, robust attribution, and the generation of actionable insights.
✅ Develop and present comprehensive performance reports that not only highlight past performance but also forecast future trends and provide strategic recommendations for optimization and growth.
✅ Design and lead strategic meetings with clear objectives, fostering efficient decision-making, and ensuring alignment on critical priorities across diverse teams.
✅ Drive the creation and adoption of internal documentation, reporting standards, and operational policies that enhance team productivity and knowledge sharing.
ASSUMPTION: This role requires a high level of strategic thinking, cross-functional collaboration, and a deep understanding of performance marketing and media platforms.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 6-8 years of experience in performance marketing, marketing operations, or program management roles, with demonstrated experience building scalable systems, influencing cross-functional stakeholders, and driving strategy.
Required Skills:
- Exceptional project and program management skills, including proficiency in ClickUp or similar project management platforms.
- Proven ability to lead complex cross-functional initiatives, align diverse teams towards ambitious goals, and influence strategic direction.
- Highly analytical and strategic mindset with a strong track record of interpreting marketing performance data to drive significant process improvements and strategic decisions.
- Deep familiarity with paid media platforms (Google Ads, Meta, LinkedIn, etc.) and advanced analytics tools (Google Analytics, Tableau, Looker).
- Exceptional organizational skills and meticulous attention to detail, with the capacity to manage multiple complex priorities in a dynamic environment.
- Outstanding communication, presentation, and stakeholder management skills, coupled with a proactive and strategic approach to problem-solving.
Preferred Skills:
- Experience with data visualization tools (e.g., Tableau, Power BI).
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo).
ASSUMPTION: Candidates should have a proven track record in performance marketing and a strong understanding of marketing operations and strategic planning.
💰 Compensation & Benefits
Salary Range: The salary range for this position is $125,000 - $160,000 USD per year, based on experience and location. This range reflects the minimum and maximum target salaries for the position across all US locations.
Benefits:
- Equity
- 401k
- Health, Dental, and Vision insurance
- Spending accounts
- Life & Disability
- Paid parental leave
- Flexible paid time off
- Sabbatical program
- Enhanced employee assistance program
- Employee wellness stipend
- Professional development stipend
Working Hours: Full-time position with a standard workweek of 40 hours.
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the candidate's experience and location.
📌 Applicant Insights
🔍 Company Context
Industry: ClickUp operates in the Software Development industry, focusing on productivity and collaboration tools.
Company Size: ClickUp is a mid-sized company with 501-1,000 employees, providing a dynamic and growing work environment.
Founded: ClickUp was founded in 2017 and has since grown to become one of the fastest-growing SaaS companies in the world, with over 10 million users and 2 million teams.
Company Description:
- ClickUp is the world’s only all-in-one productivity platform that flexes to the way people want to work.
- It replaces all individual workplace productivity tools with a single, unified platform that includes AI, project management, document collaboration, whiteboards, spreadsheets, and goals.
- ClickUp is on a mission to make the world more productive by helping users save at least one day every week.
Company Specialties:
Company Website: ClickUp
ASSUMPTION: ClickUp's unique all-in-one platform and rapid growth make it an attractive place to work for individuals seeking a dynamic and innovative work environment.
📊 Role Analysis
Career Level: This role is at the senior manager or director level, requiring significant strategic and operational experience.
Reporting Structure: The role reports directly to the VP of Performance Marketing or a similar executive.
Work Arrangement: This role is remote-friendly, with a flexible work arrangement that allows for a healthy work-life balance.
Growth Opportunities:
- As ClickUp continues to grow, there will be opportunities for the successful candidate to expand their leadership and influence across the performance marketing organization.
- With a strong track record, the candidate may have the opportunity to take on additional responsibilities or move into a more senior role within the marketing leadership team.
ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to make a tangible impact on ClickUp's continued success.
🌍 Location & Work Environment
Office Type: ClickUp has a hybrid work environment, with offices in San Diego, California, and remote work options available.
Office Location(s): 350 Tenth Ave, Suite 500, San Diego, California 92101, US
Geographic Context:
- The United States offers a large and diverse job market for marketing professionals, with numerous opportunities for growth and advancement.
- San Diego, California, provides a warm, Mediterranean climate and a high quality of life, making it an attractive location for both work and leisure.
Work Schedule: The standard workweek is 40 hours, with flexible hours and remote work options available to accommodate individual needs and preferences.
ASSUMPTION: The remote-friendly work environment and flexible hours at ClickUp allow for a better work-life balance and increased job satisfaction.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Behavioral and technical interviews with the hiring manager and team members
- Final interview with the VP of Performance Marketing or a similar executive
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Cross-functional leadership and collaboration abilities
- Deep understanding of performance marketing and media platforms
- Analytical and data-driven decision-making skills
- Excellent communication and presentation skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your strategic approach to performance marketing operations and your ability to drive significant impact in a dynamic environment.
- Showcase your experience with data analysis, budget management, and cross-functional leadership.
- Demonstrate your understanding of ClickUp's unique platform and its competitive advantages in the productivity software market.
- Follow up with the ClickUp HR team one week after your final interview to express your continued interest in the role.
ATS Keywords: Performance Marketing, Marketing Operations, Strategic Initiatives, Cross-Functional Leadership, Budget Governance, Data Analysis, Media Platforms, Collaboration, Project Management, ClickUp
ASSUMPTION: ClickUp's hiring process is designed to assess the candidate's strategic thinking, leadership skills, and deep understanding of performance marketing and media platforms.
🛠️ Tools & Technologies
- ClickUp (project management)
- Google Ads (paid media)
- Meta (paid media)
- LinkedIn (paid media)
- Google Analytics (web analytics)
- Tableau (data visualization)
- Looker (business intelligence)
ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role, as they are integral to ClickUp's performance marketing operations.
👔 Cultural Fit Considerations
Company Values:
- Make Work Better
- Be Extraordinary
- Stay Curious
- Hire & Empower Exceptional Talent
- Embrace Diversity & Inclusion
Work Style:
- Dynamic and fast-paced work environment
- Collaborative and cross-functional teamwork
- Data-driven decision-making and continuous improvement
- Flexible and remote-friendly work arrangements
Self-Assessment Questions:
- Do you align with ClickUp's core values and work style?
- Are you comfortable working in a dynamic, fast-paced environment with a high degree of autonomy?
- Do you have a proven track record of driving strategic initiatives and influencing cross-functional stakeholders?
ASSUMPTION: ClickUp's unique culture and work style require candidates who are adaptable, strategic, and comfortable working in a dynamic and growing environment.
⚠️ Potential Challenges
- The role may require occasional travel to ClickUp's headquarters in San Diego, California, or other offices as needed.
- The dynamic and fast-paced work environment may present challenges for candidates who prefer a more structured or predictable work setting.
- The role may require working with a diverse range of stakeholders, each with their own priorities and agendas, which can be challenging to navigate at times.
- The remote-friendly work environment may present challenges for candidates who prefer a more traditional office setting.
ASSUMPTION: These potential challenges should be carefully considered by candidates to ensure a good fit with their personal preferences and work style.
📈 Similar Roles Comparison
- This role is unique in its focus on performance marketing operations and strategic initiatives, with a strong emphasis on cross-functional leadership and collaboration.
- Compared to other marketing roles, this position requires a deeper understanding of media platforms, data analysis, and budget management.
- Career paths for successful candidates in this role may include advancement to director or VP-level positions within the performance marketing organization or expansion into other marketing leadership roles.
ASSUMPTION: This role offers a unique opportunity for candidates with a strong background in performance marketing and a passion for driving strategic initiatives and operational excellence.
📝 Sample Projects
- Developing and implementing a comprehensive marketing performance reporting framework to surface critical trends and opportunities
- Architecting and optimizing media investment tracking and reconciliation processes to ensure accountability and maximize ROI
- Collaborating with cross-functional teams to refine budget forecasting methodologies and identify opportunities for enhanced efficiency and impact
ASSUMPTION: These sample projects illustrate the strategic and operational nature of the role, requiring a high level of analytical and leadership skills.
❓ Key Questions to Ask During Interview
- Can you describe the current state of ClickUp's performance marketing operations and the strategic priorities for the role in the first 90 days?
- How does ClickUp support the professional development and growth of its marketing team members?
- Can you provide an example of a successful strategic initiative led by the performance marketing team, and how it was executed and measured?
- How does ClickUp foster a culture of diversity, inclusion, and belonging within its teams?
- What are the key performance indicators (KPIs) used to measure the success of ClickUp's performance marketing efforts, and how are they tracked and reported?
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into ClickUp's performance marketing organization and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your strategic thinking, cross-functional leadership, and deep understanding of performance marketing and media platforms.
- Prepare for your interviews by researching ClickUp's unique platform, competitive advantages, and industry trends in productivity software.
- Follow up with the ClickUp HR team one week after your final interview to express your continued interest in the role and reiterate your qualifications and fit for the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
