Performance Marketing Specialist - Portuguese Speaker

📌 Core Information

🔹 Job Title: Performance Marketing Specialist - Portuguese Speaker

🔹 Company: Seven Apps

🔹 Location: Esentepe, İstanbul, Turkey

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: April 21, 2025

🔹 Experience Level: Entry-level to Mid-level (0-2 years)

🔹 Remote Status: On-site (Istanbul-based)

🚀 Job Overview

Key aspects of this role include:

• Launching and managing paid marketing campaigns across multiple digital platforms
• Optimizing creative assets and ad copies for relevance and engagement
• Collaborating with designers, content creators, and data analysts
• Analyzing and reporting on campaign performance, offering actionable insights
• Working closely with localization and growth teams to scale presence in specific markets

ASSUMPTION: This role requires a strong focus on data-driven decision making and continuous optimization of marketing efforts to drive growth in international markets.

📋 Key Responsibilities

✅ Launch and manage paid marketing campaigns across Meta, TikTok, Google, and other digital platforms

✅ Optimize creative assets and ad copies for relevance and engagement

✅ Work closely with designers, content creators, and data analysts

✅ Analyze and report on campaign performance, offering actionable insights

✅ Collaborate with the localization and growth teams to scale our presence in specific markets

ASSUMPTION: The role requires a high level of autonomy and initiative, with a strong focus on data analysis and optimization.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 0-2 years of experience in performance marketing or a related role

Required Skills:

• Native Portuguese speaker with strong command of English
• Data-driven mindset, with comfort in interpreting marketing metrics
• Currently residing in Istanbul and able to work on-site

Preferred Skills:

• Experience in mobile app marketing
• Past work on regional marketing or creative testing in international markets

ASSUMPTION: While experience in mobile app marketing is preferred, candidates with a strong background in digital marketing and a willingness to learn are encouraged to apply.

💰 Compensation & Benefits

Salary Range: Industry standard for entry-level to mid-level performance marketing roles in Istanbul, Turkey: ₺25,000 - ₺45,000 per month (approximately €2,800 - €5,000)

Benefits:

• Daily meal allowance
• Transportation support
• Unlimited coffee, tea, and snacks

Working Hours: Full-time (40 hours/week), with flexible working hours and a vibrant office environment

ASSUMPTION: The salary range is based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically focused on consumer app development

Company Size: Small (11-50 employees), offering a close-knit team environment and opportunities for growth

Founded: 2020, with a brief history of rapid growth and expansion in the mobile app market

Company Description:

• SevenApps is a consumer app studio that creates engaging, high-impact digital experiences
• The company moves fast, makes data-driven decisions, and continuously evolves to stay ahead in the ever-changing app landscape
• SevenApps offers a vibrant office environment with a diverse team of experts unified by a culture of rigor

Company Specialties:

• Mobile Apps

Company Website: sevenapps.co

ASSUMPTION: SevenApps' focus on data-driven decision making and continuous evolution creates an environment that values innovative and adaptable team members.

📊 Role Analysis

Career Level: Entry-level to Mid-level (0-2 years of experience)

Reporting Structure: This role reports directly to the Growth Marketing Manager and works closely with the localization, design, and data teams

Work Arrangement: On-site, based in Istanbul's most vibrant office - Kolektif Levent

Growth Opportunities:

• Expanding responsibilities based on performance and market needs
• Cross-functional collaboration and learning opportunities
• Potential for career progression within the growth marketing team

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand responsibilities and learn from a diverse team of experts.

🌍 Location & Work Environment

Office Type: Modern, vibrant office space in Kolektif Levent, Istanbul

Office Location(s): Talatpaşa Caddesi, Sisli, Istanbul 34394, TR

Geographic Context:

• Istanbul is the largest city in Turkey, offering a rich cultural experience and diverse job market
• The Kolektif Levent office is located in a bustling business district with easy access to public transportation and amenities
• Istanbul has a Mediterranean climate, with mild winters and hot, dry summers

Work Schedule: Full-time, with flexible working hours and a results-driven work environment

ASSUMPTION: The vibrant office environment and flexible work schedule create an engaging and productive work environment for team members.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screening
• On-site interview with the Growth Marketing Manager and relevant team members
• Final decision and offer

Key Assessment Areas:

• Language proficiency in Portuguese and English
• Data analysis and interpretation skills
• Cultural fit and alignment with SevenApps' values
• Problem-solving and initiative-taking abilities

Application Tips:

• Highlight relevant experience and achievements in your resume, focusing on data-driven results
• Tailor your cover letter to demonstrate your understanding of the role and your enthusiasm for SevenApps' mission
• Prepare examples of your past marketing campaigns and their outcomes to discuss during the interview

ATS Keywords: Performance Marketing, Paid Marketing Campaigns, Meta, TikTok, Google, Creative Optimization, Data Analysis, Collaboration, Localization, Growth Marketing

ASSUMPTION: The application process at SevenApps is designed to assess candidates' skills, cultural fit, and potential for growth within the company.

🛠️ Tools & Technologies

• Meta Ads Manager
• TikTok Ads Manager
• Google Ads
• Data analysis and visualization tools (e.g., Google Analytics, Tableau)
• Project management and collaboration tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies required for this role are industry-standard and can be learned or improved upon with relevant experience and training.

👔 Cultural Fit Considerations

Company Values:

• Data-driven decision making
• Continuous learning and improvement
• Collaboration and cross-functional teamwork
• Innovation and adaptability

Work Style:

• Results-driven and autonomous
• Adaptable and open to feedback
• Comfortable working in a fast-paced, dynamic environment
• Strong communication and teamwork skills

Self-Assessment Questions:

• How do you approach data-driven decision making in your marketing strategies?
• Can you describe a time when you had to adapt to a significant change in a marketing campaign or project?
• How do you ensure effective communication and collaboration with team members from different backgrounds and disciplines?

ASSUMPTION: SevenApps values candidates who are data-driven, adaptable, and strong communicators, with a willingness to learn and grow in a dynamic work environment.

⚠️ Potential Challenges

• Managing multiple marketing campaigns simultaneously, requiring strong organizational skills and time management
• Working in a fast-paced environment with shifting priorities, demanding adaptability and flexibility
• Collaborating with diverse teams, requiring strong communication and interpersonal skills
• Navigating the unique cultural landscape of international markets, demanding cultural sensitivity and awareness

ASSUMPTION: These challenges can be overcome through strong communication, adaptability, and a willingness to learn and grow in a dynamic work environment.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on data analysis and optimization to drive growth in international markets
• In the software development industry, this role is unique in its focus on performance marketing for consumer apps
• Career progression in this role could lead to senior marketing positions, team leadership, or cross-functional growth opportunities within the company

ASSUMPTION: This role offers unique growth opportunities and challenges within the software development industry, with a focus on performance marketing for consumer apps.

📝 Sample Projects

• Developing and executing a targeted marketing campaign for a new consumer app launch in Brazil
• Analyzing and optimizing ad performance across multiple platforms to maximize ROI and user acquisition
• Collaborating with designers and content creators to develop engaging creative assets for international markets

ASSUMPTION: These sample projects demonstrate the data-driven, collaborative, and innovative nature of the role, with a focus on driving growth in international markets.

❓ Key Questions to Ask During Interview

• How does SevenApps approach data-driven decision making in its marketing strategies?
• Can you describe the team structure and how this role fits within the organization?
• What are the most rewarding and challenging aspects of working at SevenApps, according to current team members?
• What opportunities are there for growth and professional development within the company?
• How does SevenApps support its employees in maintaining a healthy work-life balance?

ASSUMPTION: These interview questions are designed to assess the company's culture, team structure, and opportunities for growth and development within the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience and achievements in data-driven marketing campaigns
• Write a cover letter that demonstrates your enthusiasm for the role and SevenApps' mission
• Prepare examples of your past marketing campaigns and their outcomes to discuss during the interview
• Follow up with the hiring manager one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.