Pflichtpraktikum im strategischen Marketing - Marktforschung Power Solutions

📌 Core Information

🔹 Job Title: Pflichtpraktikum im strategischen Marketing - Marktforschung Power Solutions

🔹 Company: Bosch Group

🔹 Location: Stuttgart, Baden-Württemberg, Germany

🔹 Job Type: Vollzeit (Full-time)

🔹 Category: Marketing

🔹 Date Posted: 2025-07-15

🔹 Experience Level: 0-2 years (Entry-level)

🔹 Remote Status: On-site (Hybrid work arrangement available)

🚀 Job Overview

Key aspects of this role include:

• Contributing to the strategic development of a leading automotive supplier
• Analyzing market trends and competitors
• Communicating findings across the global organization
• Working in a dynamic team and receiving intensive coaching

ASSUMPTION: This role is designed for students seeking practical experience in strategic marketing and market research within the automotive industry.

📋 Key Responsibilities

✅ Analyze market trends and competitors within the automotive industry

✅ Conduct data analysis and prepare reports

✅ Communicate findings and recommendations to the global organization

✅ Collaborate with the Market Intelligence team and receive coaching

✅ Contribute to the strategy development of a leading automotive supplier

ASSUMPTION: The role requires strong analytical skills, attention to detail, and the ability to communicate complex findings effectively.

🎯 Required Qualifications

Education: Students enrolled in a university program in business, industrial engineering, or a technical field

Experience: None specified (entry-level role)

Required Skills:

• Data analysis
• MS Office proficiency
• Strong communication skills in English and German
• Creative, analytical, and conceptual thinking

Preferred Skills:

• Experience with artificial intelligence tools

ASSUMPTION: While not explicitly stated, proficiency in data analysis tools and familiarity with the automotive industry may be beneficial for this role.

💰 Compensation & Benefits

Salary Range: Industry-standard for entry-level marketing internships in Germany (€0 - €500 per month, depending on the company's internship policy)

Benefits:

• Flexible working hours
• Modern workplace environment
• Mobile working options
• Discounts in company restaurants

Working Hours: 35 hours per week with flexible hours and the option for remote work

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing internships in Germany. Benefits are based on the information provided in the job description.

📌 Applicant Insights

🔍 Company Context

Industry: Automotive and technology

Company Size: Large (over 400,000 employees worldwide)

Founded: 1886 (as Robert Bosch GmbH)

Company Description:

• Bosch is a global technology company that provides innovative solutions for consumer goods, industrial technology, and mobility services
• The company operates in over 60 countries and has over 400,000 associates worldwide
• Bosch is known for its high-quality products and commitment to sustainability and social responsibility

Company Specialties:

• Automotive technology
• Consumer goods
• Industrial technology
• Mobility services

Company Website: bosch.com

ASSUMPTION: Bosch is a well-established company with a strong global presence and a reputation for innovation and quality.

📊 Role Analysis

Career Level: Entry-level (Pflichtpraktikum)

Reporting Structure: The intern will report directly to the responsible Market Intelligence team member

Work Arrangement: Hybrid (on-site with flexible remote work options)

Growth Opportunities:

• Potential full-time employment after the internship
• Opportunity to work on strategic projects and gain valuable experience
• Possibility to join the students@bosch Stuttgart network

ASSUMPTION: This internship offers a unique opportunity for students to gain practical experience in strategic marketing and market research within a large, global company.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace

Office Location(s): Wernerstraße 51, 70469 Stuttgart, Germany

Geographic Context:

• Stuttgart is the capital of the state of Baden-Württemberg in southwest Germany
• The city is known for its automotive industry, cultural institutions, and natural beauty
• Stuttgart offers a high quality of life with numerous parks, museums, and cultural events

Work Schedule: Flexible working hours with the option for remote work

ASSUMPTION: The work environment is modern and collaborative, with a focus on innovation and sustainability.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Decision and offer

Key Assessment Areas:

• Analytical skills
• Communication skills
• Cultural fit
• Motivation and enthusiasm

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Demonstrate your understanding of the automotive industry and Bosch's products and services
• Showcase your analytical and communication skills through specific examples

ATS Keywords: Data analysis, market research, strategic marketing, automotive industry, Bosch, internship, entry-level, communication, teamwork, coaching

ASSUMPTION: The application process is competitive, and applicants should demonstrate their relevant skills and enthusiasm for the role.

🛠️ Tools & Technologies

• MS Office (Excel, PowerPoint, Word)
• Data analysis tools (e.g., SPSS, R, Python)
• Project management tools (e.g., Microsoft Project, Asana, Trello)

ASSUMPTION: The tools and technologies required for this role are standard for the industry and can be learned quickly with the right training and support.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Quality
• Performance
• Sustainability
• Responsibility

Work Style:

• Collaborative
• Innovative
• Results-driven
• Customer-focused

Self-Assessment Questions:

• Do you have a strong interest in the automotive industry and a passion for innovation?
• Are you a team player with strong communication skills?
• Do you have a results-driven mindset and a commitment to quality?

ASSUMPTION: Bosch values innovation, quality, and sustainability, and seeks employees who share these values and are committed to delivering results.

⚠️ Potential Challenges

• Working in a large, global organization may present communication and cultural challenges
• The role requires strong analytical skills and attention to detail
• The internship is for a limited duration, which may limit the opportunity for long-term growth within the company
• The work arrangement is hybrid, which may require flexibility and adaptability

ASSUMPTION: These challenges can be overcome with strong communication skills, attention to detail, and a willingness to adapt and learn.

📈 Similar Roles Comparison

• This role is unique in its focus on strategic marketing and market research within the automotive industry
• Similar roles may be found in other automotive or technology companies, but may have different focuses or requirements
• This internship offers a unique opportunity to gain practical experience in a large, global company

ASSUMPTION: This role is unique in its focus and offers a valuable opportunity for students seeking practical experience in strategic marketing and market research.

📝 Sample Projects

• Conducting a market analysis of a specific automotive component
• Developing a competitive analysis of a key competitor
• Creating a strategic marketing plan for a new product launch

ASSUMPTION: These projects are examples of the types of tasks the intern may be asked to complete, and may vary depending on the specific needs of the team and the company.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role contribute to the overall strategy of the company?
• What opportunities are there for growth and development within the company?
• How does the company support work-life balance for its employees?
• What is the company culture like, and how does this role fit into that culture?

ASSUMPTION: These questions are designed to help the applicant understand the role, the company, and the work environment better.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for the interview by researching the company and the role, and practicing common interview questions
• Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.