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Pflichtpraktikum Marketing Omnichannel, 40h (m/w/d)

Rituals
Full-time
On-site
Cologne, North Rhine-Westphalia, Germany
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Pflichtpraktikum Marketing Omnichannel, 40h (m/w/d)

πŸ”Ή Company: Rituals

πŸ”Ή Location: KΓΆln, North Rhine-Westphalia, Germany

πŸ”Ή Job Type: Full-time, Intern

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-05-26

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the organization and implementation of various omnichannel projects and activities
  • Communicating with stores and shopping centers in the DACH region and coordinating communication materials
  • Actively participating in the planning and execution of retail events and marketing activities to create unforgettable experiences
  • Assisting the team with translations and various tasks in the day-to-day business

ASSUMPTION: This role is designed for students pursuing a degree in marketing or a related field, seeking a 6-month internship during their studies.

πŸ“‹ Key Responsibilities

βœ… Supporting the organization and implementation of various omnichannel projects and activities

βœ… Communicating with stores and shopping centers in the DACH region and coordinating communication materials

βœ… Actively participating in the planning and execution of retail events and marketing activities to create unforgettable experiences

βœ… Assisting the team with translations and various tasks in the day-to-day business

ASSUMPTION: The role requires strong organizational skills, excellent communication skills in German and English, and the ability to work well within a team.

🎯 Required Qualifications

Education: Studying marketing or a related field

Experience: No professional experience required

Required Skills:

  • Excellent communication skills in German and English
  • Strong interest in a diverse range of tasks (digital, event, promotions & activation)
  • Affinity and enthusiasm for beauty & lifestyle brands
  • Very good MS-Office user knowledge

Preferred Skills:

  • Previous experience in marketing or a related field
  • Fluency in additional languages

ASSUMPTION: While not explicitly stated, having some basic knowledge of marketing principles and tools would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: Unfortunately, the salary range for this internship is not provided. However, according to Glassdoor, interns at Rituals typically earn around €1,000 - €1,500 per month (before tax).

Benefits:

  • Gain practical experience in a dynamic and international environment
  • Work with a passionate and dedicated team
  • Opportunity to grow both personally and professionally
  • Be part of a company that values diversity, inclusion, and sustainability

Working Hours: 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on market research and should be confirmed with the employer.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Rituals operates in the personal care product manufacturing industry, focusing on beauty, home care, body care, well-being, gifting, skincare, luxury lifestyle, and fragrance products.

Company Size: Rituals is a large company with over 10,000 employees worldwide, offering a diverse and dynamic work environment.

Founded: Rituals was founded in 2000 in Amsterdam, The Netherlands.

Company Description:

  • Rituals is a luxury brand that combines home and body products, offering a wellbeing destination for consumers
  • The company is committed to sustainable wellbeing, with collections that are good for people and good for the planet
  • Rituals supports social initiatives, including Tiny Miracles, a foundation that helps break the poverty cycle

Company Specialties:

  • Beauty
  • Home Care
  • Body Care
  • Well-being
  • Gifting
  • Skincare
  • Luxury Lifestyle
  • Fragrance

Company Website: https://www.rituals.com/

ASSUMPTION: Rituals' commitment to sustainability and social initiatives is an essential aspect of its company culture and values.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position, ideal for students seeking practical experience in marketing.

Reporting Structure: The intern will report directly to the marketing team and work closely with various departments.

Work Arrangement: This is an on-site, full-time position with a duration of 6 months.

Growth Opportunities:

  • Gain practical experience in various aspects of marketing
  • Develop professional skills and build a network within the industry
  • Potential full-time employment opportunities after the internship

ASSUMPTION: While this role is an internship, there may be opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: Rituals' office in Cologne is a modern, dynamic workspace that fosters collaboration and creativity.

Office Location(s): StadtwaldgΓΌrtel 42, 50931 KΓΆln, Germany

Geographic Context:

  • Cologne is the fourth-largest city in Germany, offering a vibrant cultural scene and a rich history
  • The city is well-connected by public transportation, making it easy to commute to the office
  • Cologne is known for its famous cathedral, the Rhine River, and its annual carnival celebrations

Work Schedule: The intern will work 40 hours per week, with the exact schedule to be determined by the marketing team.

ASSUMPTION: The work environment at Rituals is likely to be fast-paced, collaborative, and focused on delivering high-quality products and experiences to customers.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the marketing team
  • Background check and onboarding

Key Assessment Areas:

  • Communication skills in German and English
  • Cultural fit with the company's values and mission
  • Problem-solving skills and adaptability
  • Enthusiasm for marketing and the beauty & lifestyle industry

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Demonstrate your enthusiasm for the role and the company
  • Showcase your ability to work well within a team and adapt to a dynamic work environment

ATS Keywords: Marketing, Omnichannel, Events, Retail, Communication, Beauty, Lifestyle, Translation, MS Office

ASSUMPTION: The application process at Rituals is likely to be competitive, so it's essential to tailor your application materials and prepare thoroughly for the interview.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, Microsoft Project)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)
  • Marketing automation and analytics tools (e.g., Mailchimp, Google Analytics)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the projects and tasks assigned to the intern.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer first
  • Open-minded
  • Energetic

Work Style:

  • Collaborative
  • Dynamic
  • Fast-paced

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative work environment?
  • Are you passionate about marketing and the beauty & lifestyle industry?
  • Do you have strong communication skills in German and English?

ASSUMPTION: Rituals values diversity, inclusion, and sustainability, and seeks employees who align with these principles and are committed to delivering exceptional customer experiences.

⚠️ Potential Challenges

  • The role may require working on weekends or evenings to support retail events and activities
  • The work environment may be fast-paced and demanding, requiring strong organizational skills and adaptability
  • The internship may not lead to full-time employment, depending on the company's staffing needs and the intern's performance
  • The company's success is dependent on the success of its products and marketing campaigns, which can be unpredictable and subject to market fluctuations

ASSUMPTION: While there may be challenges associated with this role, the opportunity to gain practical experience in marketing and work with a passionate team can outweigh these obstacles.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other marketing internships, but focuses specifically on omnichannel marketing and retail events
  • Compared to other marketing roles, this internship offers a unique opportunity to work with a luxury brand and gain experience in various aspects of marketing
  • Career paths for marketing professionals may include roles in brand management, marketing strategy, or specialized marketing functions (e.g., digital marketing, event management)

ASSUMPTION: This role is an excellent starting point for a career in marketing, offering a broad range of experiences and the opportunity to work with a well-known luxury brand.

πŸ“ Sample Projects

  • Supporting the planning and execution of a retail event, including logistics, communication, and on-site management
  • Assisting with the creation and distribution of marketing materials, such as flyers, posters, and social media content
  • Contributing to market research and analysis to inform marketing strategies and campaigns

ASSUMPTION: The specific projects assigned to the intern may vary depending on the team's needs and the intern's skills and interests.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the overall marketing strategy for the company?
  • What opportunities are there for professional development and growth within the company?
  • How does the company support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company and the team.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare for the interview by researching the company and practicing common interview questions
  • Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.