📌 Core Information
🔹 Job Title: Program Manager, Devices Ads, Campaign Enablement
🔹 Company: Amazon
🔹 Location: Seattle, WA & New York, NY
🔹 Job Type: On-site
🔹 Category: Advertising & Marketing
🔹 Date Posted: April 26, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (with potential for hybrid in the future)
🚀 Job Overview
Key aspects of this role include:
- Managing high-risk and high-touch Devices ad campaigns for Amazon Ads
- Collaborating with cross-functional teams to ensure flawless campaign execution
- Driving campaign launch success through creative, campaign, and ad operations
- Identifying and mitigating customer and advertiser risks
- Designing scaled processes and driving automated solutions to improve efficiency and quality
ASSUMPTION: This role requires a strong understanding of the advertising creative and campaign delivery process, as well as experience in advertising, business operations, and marketing fields.
📋 Key Responsibilities
✅ Oversee high visibility or complex Devices ad campaign launches for Amazon Ads services teams
✅ Work backwards from campaign launch success, tracking to defect-free campaigns
✅ Act as a feedback loop for product and tools on usability
✅ Identify and mitigate customer and advertiser risks, removing roadblocks and providing alternate solutions
✅ Design scaled processes by gathering functional requirements, identifying resources needed, defining milestones, and creating a launch schedule to ensure timely and successful delivery of projects
ASSUMPTION: The role may involve working on multiple campaigns simultaneously, requiring strong organizational skills and the ability to manage priorities effectively.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, Advertising, or a related field
Experience: 2-5 years of experience in advertising, business operations, or marketing fields
Required Skills:
- Campaign management experience
- Ad operations experience
- Business operations experience
- Marketing experience
- Creative development experience
- Risk mitigation experience
- Process design experience
- Project management experience
Preferred Skills:
- Experience with Amazon Ads or similar ad platforms
- Familiarity with Agile methodologies
- Strong analytical skills
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the nature of the work and the need to communicate effectively with various teams and stakeholders.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
- Medical, dental, and vision insurance
- 401(k) matching
- Paid time off
- On-site services and amenities
- Tuition reimbursement
Working Hours: Full-time, typically Monday-Friday, with some flexibility for hybrid work in the future
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: E-commerce and Technology
Company Size: 10,000+ employees (Large enterprise)
Founded: 1994 (Over 25 years ago)
Company Description:
- Amazon is a multinational technology company that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking
- Amazon's mission is to be Earth's most customer-centric company
Company Specialties:
- E-commerce
- Retail
- Operations
- Internet
Company Website: Amazon.com
ASSUMPTION: Working at Amazon offers opportunities to innovate and grow within a large, established company with a strong focus on customer experience.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports to the Services Operations Manager within the Amazon Ads organization
Work Arrangement: On-site, with potential for hybrid work in the future
Growth Opportunities:
- Potential career progression into senior program management or leadership roles within Amazon Ads
- Opportunities to work on high-impact campaigns and drive business growth
- Chance to gain experience in a dynamic, fast-paced environment and learn from industry experts
ASSUMPTION: This role offers opportunities for professional growth and development within Amazon's expansive organization.
🌍 Location & Work Environment
Office Type: Corporate office environment with on-site amenities
Office Location(s): Seattle, WA & New York, NY
Geographic Context:
- Seattle, WA: Known for its tech industry, coffee culture, and outdoor activities
- New York, NY: A global hub for finance, media, and entertainment, offering diverse cultural experiences
Work Schedule: Full-time, typically Monday-Friday, with some flexibility for hybrid work in the future
ASSUMPTION: The work environment at Amazon is fast-paced, collaborative, and data-driven, with a strong focus on customer-centric decision-making.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a recruiter
- Behavioral and situational interviews with hiring managers
- Final round interviews with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills
- Project management experience
- Advertising and marketing knowledge
- Customer focus and risk mitigation strategies
Application Tips:
- Tailor your resume to highlight relevant experience and skills for this role
- Prepare examples of your experience managing complex projects and mitigating risks
- Demonstrate your understanding of Amazon's customer-centric approach and how you've applied it in previous roles
ATS Keywords: Campaign management, ad operations, business operations, marketing, risk mitigation, process design, project management, Amazon Ads, customer-centric, defect-free campaigns
ASSUMPTION: The interview process at Amazon is thorough and designed to assess the candidate's fit for the role and the company's culture.
🛠️ Tools & Technologies
- Amazon Ads platform
- Project management tools (e.g., Asana, JIRA, Trello)
- Data analysis and visualization tools (e.g., Excel, Tableau)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies used may vary depending on the team and the project, but strong proficiency in project management tools is essential for this role.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Invent and simplify
- Bias for action
- Frugality
- Ownership
- Insist on the highest standards
- Think big
- Learn and be curious
- Hire and develop the best
- Insist on a positive attitude
- Strive to be Earth's best employer
Work Style:
- Fast-paced and dynamic
- Data-driven decision-making
- Collaborative and cross-functional
- Customer-centric focus
- Results-oriented and action-driven
Self-Assessment Questions:
- How have you demonstrated customer obsession in your previous roles?
- Can you provide an example of a time when you identified and mitigated a significant risk in a project?
- How do you prioritize and manage multiple projects simultaneously?
ASSUMPTION: Amazon's culture is fast-paced, innovative, and customer-centric, with a strong emphasis on ownership, bias for action, and continuous learning.
⚠️ Potential Challenges
- Managing high-visibility or complex campaigns may require working long hours or weekends to meet tight deadlines
- Collaborating with cross-functional teams may present communication and coordination challenges
- Working in a fast-paced, dynamic environment may require adaptability and resilience
- Amazon's culture may be intense and demanding, with high expectations for performance and results
ASSUMPTION: These challenges can be mitigated by strong project management skills, effective communication, and a customer-centric mindset.
📈 Similar Roles Comparison
- This role is similar to a Campaign Manager or Program Manager position in other advertising agencies or tech companies, but with a focus on Amazon's unique advertising platform and customer-centric approach
- Compared to other program management roles, this position requires a strong understanding of advertising creative and campaign delivery processes
- Career progression in this role may lead to senior program management or leadership positions within Amazon Ads
ASSUMPTION: This role offers unique opportunities and challenges specific to Amazon's advertising platform and customer-centric culture.
📝 Sample Projects
- Managing the launch of a high-visibility Devices ad campaign for a major brand, ensuring flawless execution and driving business growth
- Identifying and mitigating risks for a complex, multi-channel advertising campaign to ensure a positive customer experience
- Designing and implementing a scaled process for campaign launch success, improving efficiency and quality through automated solutions
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role.
❓ Key Questions to Ask During Interview
- How does this role support Amazon's mission to be Earth's most customer-centric company?
- Can you describe a time when you had to manage a complex campaign launch, and how you ensured its success?
- How does this role collaborate with other teams within Amazon Ads and the broader organization?
- What opportunities are there for professional growth and development within this role and Amazon Ads?
- How does Amazon support work-life balance for employees in this role?
ASSUMPTION: Asking these questions can help assess the role's fit with your career goals, work style, and personal values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills for this role
- Prepare examples of your experience managing complex projects and mitigating risks
- Prepare a cover letter demonstrating your understanding of Amazon's customer-centric approach and how you've applied it in previous roles
- Follow up with the recruiter one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
