📌 Core Information
🔹 Job Title: PH Europe - Prof. Marketing Manager
🔹 Company: Philips
🔹 Location: Amsterdam, Noord-Holland, Netherlands
🔹 Job Type: Full-time, Hybrid (3 office days per week)
🔹 Category: Marketing
🔹 Date Posted: April 7, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site (Netherlands or Western Europe Market)
🚀 Job Overview
Key aspects of this role include:
- Developing and rolling out the Western Europe OHC Professional Strategy to drive professional recommendation of the Philips Sonicare brand (MOR) and Zoom Sales.
- Managing the professional marketing budget and ensuring alignment with overall OHC strategy and local marketing campaigns.
- Creating and maintaining a relevant network of Key Opinion Leaders (KOLs) and strengthening the WEU KOL advisory board.
- Executing partnerships with relevant European associations and acting as the spokesperson to the board members.
- Leading cross-functional teams in complex organizations and driving excellence in execution.
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to work effectively across multiple teams and regions.
📋 Key Responsibilities
✅ Developing and rolling out the Western Europe OHC Professional Strategy in collaboration with the Business Group (BG) to drive professional recommendation of the Philips Sonicare brand (MOR) and Zoom Sales.
✅ Managing the professional marketing budget and ensuring alignment with overall OHC strategy and local marketing campaigns.
✅ Creating and maintaining a relevant network of Key Opinion Leaders (KOLs) and strengthening the WEU KOL advisory board.
✅ Executing partnerships with relevant European associations and acting as the spokesperson to the board members.
✅ Selecting and organizing the participation at professional WE events and congresses to engage with the professional target audience.
✅ Managing online training tools and designing/localizing training content tailored to online CE sessions (webinars).
✅ Localizing Global claims and content for L&L and PR content along the PDJ to ensure local relevancy.
✅ Providing input into the Business clinical roadmap to guarantee local relevance and requiring publication of relevant studies in scientific journals.
✅ Creating a European dental and hygiene guideline for students to stimulate brand awareness and brand preference amongst the ambassadors of the future.
✅ Together with the European BMMs, defining the European professional product portfolio in collaboration with Business Category teams.
ASSUMPTION: This role requires a strong understanding of the dental industry, professional marketing strategies, and the ability to work effectively with cross-functional teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field. A relevant Master's degree would be an asset.
Experience: 10+ years of experience in regional/local dental professional marketing.
Required Skills:
- Proven experience in developing and implementing regional marketing strategies.
- Strong leadership and communication skills, next to influencing skills and natural authority.
- Ability to inspire and lead teams, develop talent, and nurture a winning company culture.
- Strong business acumen and drive for excellence in execution.
- Fluency in English; proficiency in additional European languages would be an asset.
Preferred Skills:
- Experience working in a multinational corporation.
- Knowledge of the dental industry and professional marketing landscape in Western Europe.
- Experience with online training tools and content localization.
ASSUMPTION: Candidates with experience in leading cross-functional teams in complex organizations and a strong understanding of the dental industry will be most successful in this role.
💰 Compensation & Benefits
Salary Range: €80,000 - €120,000 per year (based on experience and qualifications). This is an estimate based on industry standards for a senior marketing role in the Netherlands.
Benefits:
- Competitive benefits package, including health insurance, pension plan, and employee discounts on Philips products.
- Flexible working hours and the option to work remotely up to 2 days per week.
- Opportunities for professional development and career growth within the organization.
Working Hours: Full-time (40 hours per week), with a flexible work arrangement that allows for remote work up to 2 days per week.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Philips operates in the health technology sector, focusing on improving people's health and well-being through meaningful innovation.
Company Size: Philips is a large multinational corporation with over 71,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects.
Founded: Philips was founded in 1891 and has since grown into a global leader in health technology, with a strong focus on innovation and sustainability.
Company Description:
- Philips is a health technology company that aims to improve the lives of 2.5 billion people per year by 2030, including 400 million in underserved communities.
- The company focuses on improving healthcare by connecting the dots between health systems, clinicians, and consumers.
- Philips believes in the power of technology to make life better for people around the world.
Company Specialties:
- Healthcare
- Medical Devices
- Health systems
- Cardiology
- Healthtech
- Oncology
- Respiratory
- Fertility, pregnancy, and Connected Care
Company Website: https://www.philips.com/a-w/about.html
ASSUMPTION: Philips' large size and global presence offer applicants the opportunity to work on diverse projects and gain exposure to various aspects of the health technology industry.
📊 Role Analysis
Career Level: This role is a senior-level position within the marketing department, requiring a minimum of 10 years of experience in regional/local dental professional marketing.
Reporting Structure: The Professional Marketing Manager reports directly to the Business Group (BG) and works closely with cross-functional teams, including local marketing teams and the Business Category teams.
Work Arrangement: This is a hybrid role, requiring on-site work at least 3 days per week, with the option to work remotely up to 2 days per week.
Growth Opportunities:
- Philips offers opportunities for professional development and career growth within the organization, including the possibility of taking on regional or global roles in the future.
- The company encourages employees to take on new challenges and develop their skills through various training programs and workshops.
ASSUMPTION: This role offers a unique opportunity to work on a regional level within a large multinational corporation, providing ample opportunities for career growth and development.
🌍 Location & Work Environment
Office Type: Philips' Amsterdam headquarters is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): Amstelplein 2, Amsterdam, Noord-Holland, Netherlands
Geographic Context:
- Amsterdam is the capital and largest city of the Netherlands, known for its vibrant culture, historic architecture, and diverse neighborhoods.
- The city is home to a thriving tech industry and offers numerous opportunities for networking and professional growth.
- Amsterdam is well-connected by public transportation, making it easy to commute to and from the office.
Work Schedule: Full-time (40 hours per week), with a flexible work arrangement that allows for remote work up to 2 days per week.
ASSUMPTION: Philips' Amsterdam headquarters offers a dynamic and collaborative work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- On-site or virtual interview with the hiring manager and relevant stakeholders
- Final interview with the HR department
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Leadership and communication skills
- Industry knowledge and understanding of the dental professional marketing landscape
- Cultural fit and alignment with Philips' values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Demonstrate your understanding of the dental industry and professional marketing strategies in your application materials.
- Prepare for behavioral interview questions that focus on your leadership, communication, and problem-solving skills.
ATS Keywords: Dental Professional Marketing, Regional Marketing Strategy, Key Opinion Leader (KOL), Partnership Management, Event Management, Online Training Tools, Content Localization, Business Clinical Roadmap, European Product Portfolio
ASSUMPTION: Philips' recruitment process is designed to assess candidates' skills and cultural fit, with a focus on strategic thinking, leadership, and industry knowledge.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Project management tools (e.g., Asana, Trello)
- Online training tools (e.g., Articulate, Adobe Captivate)
ASSUMPTION: This role requires proficiency in standard office software, marketing automation tools, and project management tools. Familiarity with online training tools and CRM software is an asset.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Creativity and innovation
- Collaboration and teamwork
- Integrity and sustainability
- Performance and accountability
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and open to change
Self-Assessment Questions:
- How do you align with Philips' company values, particularly customer-centricity and innovation?
- How do you approach building and maintaining relationships with Key Opinion Leaders (KOLs) in the dental industry?
- How do you balance strategic thinking with effective execution in a dynamic work environment?
ASSUMPTION: Philips values a diverse and inclusive work environment, with a strong focus on collaboration, innovation, and customer-centricity.
⚠️ Potential Challenges
- Managing a regional marketing strategy across multiple countries with varying market conditions and cultural nuances.
- Balancing the need for strategic thinking with the demands of day-to-day execution and stakeholder management.
- Adapting to a dynamic and fast-paced work environment within a large multinational corporation.
- Building and maintaining effective relationships with Key Opinion Leaders (KOLs) and other external stakeholders.
ASSUMPTION: This role presents unique challenges that require strong leadership, strategic thinking, and adaptability in a dynamic work environment.
📈 Similar Roles Comparison
- Compared to other regional marketing roles, this position offers a unique focus on the dental professional marketing landscape and the opportunity to work on a regional level within a large multinational corporation.
- Philips' size and global presence provide opportunities for career growth and exposure to diverse projects, unlike smaller organizations or startups.
- This role requires a higher level of industry-specific knowledge and experience than similar roles in other industries or functions.
ASSUMPTION: This role offers a unique combination of regional focus, industry-specific knowledge, and opportunities for career growth within a large multinational corporation.
📝 Sample Projects
- Developing and implementing a regional marketing strategy to drive professional recommendation of the Philips Sonicare brand (MOR) and Zoom Sales in Western Europe.
- Executing partnerships with relevant European associations and acting as the spokesperson to the board members to increase brand awareness and promotion amongst relevant professionals.
- Creating and maintaining a relevant network of Key Opinion Leaders (KOLs) and strengthening the WEU KOL advisory board to drive brand equity and stimulate brand awareness and promotion amongst relevant professionals.
ASSUMPTION: These sample projects demonstrate the strategic and operational aspects of the role, highlighting the importance of both strategic thinking and effective execution.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Philips Sonicare in Western Europe?
- What are the key priorities for the first 90 days in this role?
- How does Philips support the professional development and career growth of its marketing employees?
- What are the most significant challenges facing the dental professional marketing landscape in Western Europe, and how can this role address them?
- How does Philips foster a culture of innovation and collaboration within its marketing teams?
ASSUMPTION: These interview questions are designed to assess the strategic fit of the role, the expectations for the first 90 days, and the opportunities for professional development and career growth within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Philips Careers website.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a particular focus on your experience in regional/local dental professional marketing.
- Prepare for your interview by researching Philips' company values, culture, and recent news, as well as the dental professional marketing landscape in Western Europe.
- Follow up with the hiring manager within one week of your interview to express your continued interest in the role and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
