POSM Specialist, Integrated Marketing & Communication Dept., Clé de Peau Beauté

📌 Core Information 🔹 Job Title: POSM Specialist, Integrated Marketing & Communication Dept., Clé de Peau Beauté 🔹 Company: Shiseido 🔹 Location: Tokyo, Tōkyō, Japan 🔹 Job Type: Staff 🔹 Category: Integrated Marketing & Communication 🔹 Date Posted: May 2, 2025 🚀 Job Overview Key aspects of this role include: - Developing an Integrated Marketing Communications (IMC) strategy for Clé de Peau Beauté. - Collaborating with multiple groups and stakeholders to formulate and manage customer experience strategies. - Planning and executing brands global event and enhancing brand luxury communication and experience. - Leading brands philanthropy initiatives and sustainability communication. - Monitoring and analyzing PR/social media results reports to optimize content performance. *ASSUMPTION:* This role requires a strong understanding of luxury brand marketing and experience, as well as the ability to work effectively with diverse teams and stakeholders. 📋 Key Responsibilities - Develop a POSM plan to enhance brand and product awareness and promote sales. - Collaborate with relevant departments for production and delivery to deployed countries and regions. - Create brand/product communication strategy and seasonal product communication plan. - Enhance science communication through internal workshops, PR/Social assets creation, and events. - Plan and execute brands global event and elevate brand luxury communication and experience. *ASSUMPTION:* The successful candidate will have experience in developing and executing marketing strategies, as well as strong project management and communication skills. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, or a related field. Experience: - 2-5 years of experience in marketing, brand management, or a related role. Required Skills: - Experience in POSM production management. - Strong project management skills. - Analytical skills to improve business processes and production outputs. - Excellent communication skills in Japanese and English. - Ability to assess priorities and respond quickly to operational issues and unexpected situations. *ASSUMPTION:* The ideal candidate will have experience working with luxury brands and a strong understanding of the Japanese market. 💰 Compensation & Benefits Salary Range: ¥4,000,000 - ¥6,000,000 per year (industry standard range based on role, experience level, and location) Benefits: - Comprehensive health insurance and retirement plans. - Generous vacation and holiday leave. - Employee discounts on Shiseido products. - Opportunities for professional development and career growth. *Assumption:* The salary range is estimated based on industry standards for similar roles, experience levels, and locations. The actual salary may vary depending on the candidate's qualifications and the company's internal policies. Working Hours: 40 hours per week, with flexibility for remote work and overtime as needed. *ASSUMPTION:* The working hours may vary depending on project demands and the candidate's specific work arrangement. 📌 Applicant Insights 🔍 Company Context Industry: Luxury Beauty & Cosmetics Company Size: 10,001+ employees (Enterprise) Founded: 1872 (Tokyo, Japan) Company Description: Shiseido is a global leader in the beauty industry, with a rich portfolio of international brands in 120 countries and regions. The company's mission is to offer solutions to social problems and achieve a sustainable society through beauty innovations. Shiseido is committed to creating a better world through beauty, responding to the diverse beauty values and needs of people around the world. Company Specialties: - Prestige and luxury brands - Fragrance, skin care, and cosmetics - Art & design - Japanese aesthetic - Science and technology - Global brand management Company Website: *ASSUMPTION:* Shiseido's extensive experience in the luxury beauty market and commitment to innovation make it an attractive employer for candidates seeking a challenging and rewarding career in the industry. 📊 Role Analysis Career Level: Mid-level (2-5 years of experience) Reporting Structure: Group Manager (IMC Strategy & Planning) Work Arrangement: On-site, with flexibility for remote work and hybrid arrangements Growth Opportunities: - Exposure to global brand management and marketing strategies. - Collaboration with diverse teams and stakeholders. - Opportunities to lead projects and events. - Potential for career progression within the IMC department or broader roles within the company. *ASSUMPTION:* This role offers a unique opportunity for candidates to gain experience in luxury brand marketing and management, working with a global team and contributing to high-impact projects. 🌍 Location & Work Environment Office Type: Modern, high-rise office building in central Tokyo Office Location(s): 1-6-2, Higashi-shimbashi, Minato-ku, Tokyo 105-8310, JP Geographic Context: - Tokyo is the capital and largest city in Japan, with a population of over 13 million people. - The city is known for its bustling neighborhoods, rich history, and vibrant culture. - The office is conveniently located near public transportation and shopping districts. Work Schedule: - Standard work hours: 9:00 AM - 5:30 PM (Monday - Friday) - Flexible hours: Remote work and overtime as needed *ASSUMPTION:* The work environment offers a dynamic and fast-paced setting, with opportunities for collaboration and professional growth. 💼 Interview & Application Insights Typical Process: 1. Online application review. 2. Phone or video screening. 3. In-person or virtual interviews with hiring managers and team members. 4. Final interview with senior leadership. Key Assessment Areas: - Marketing strategy and planning. - Project management and execution. - Communication and collaboration skills. - Cultural fit and alignment with Shiseido's values. Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role. - Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability. - Research Shiseido's company culture and values to demonstrate your fit and enthusiasm for the role. *ASSUMPTION:* The interview process is designed to assess the candidate's technical skills, cultural fit, and potential to contribute to the team's success. 🛠️ Tools & Technologies - Microsoft Office Suite (Word, Excel, PowerPoint) - Project management software (e.g., Asana, Trello, JIRA) - Marketing automation platforms (e.g., Marketo, HubSpot) - Social media management tools (e.g., Hootsuite, Buffer) - CRM software (e.g., Salesforce, HubSpot CRM) - Google Analytics and other web analytics tools *ASSUMPTION:* The required tools and technologies may vary depending on the specific needs of the role and the candidate's expertise. 👔 Cultural Fit Considerations Company Values: - Integrity - Quality - Creativity - Harmony - Sincerity Work Style: - Collaborative and team-oriented - Results-driven and accountable - Adaptable and open to change - Passionate about luxury brands and beauty industry trends Self-Assessment Questions: 1. How do you align with Shiseido's company values, specifically 'Integrity' and 'Sincerity'? 2. Describe a time when you had to adapt to a significant change in a project or work environment. How did you handle it, and what was the outcome? 3. How do you approach collaborating with diverse teams and stakeholders, ensuring everyone's voices are heard and valued? *ASSUMPTION:* Shiseido's company culture emphasizes integrity, quality, and creativity, with a strong focus on collaboration and adaptability. ⚠️ Potential Challenges 1. Working in a fast-paced, dynamic environment with tight deadlines and competing priorities. 2. Navigating a large, complex organization with diverse teams and stakeholders. 3. Balancing the demands of global brand management with regional market-specific strategies. 4. Adapting to cultural differences and working with remote teams across different time zones. *ASSUMPTION:* These challenges require strong project management, communication, and adaptability skills, as well as a deep understanding of the luxury beauty market and global brand management. 📈 Similar Roles Comparison 1. This role differs from related positions in its focus on luxury brand marketing and global event planning, rather than day-to-day operations or regional market-specific strategies. 2. The industry-specific context involves the unique challenges and opportunities of the luxury beauty market, with a strong emphasis on brand storytelling, innovation, and exclusivity. 3. Career path comparison: This role can lead to senior marketing management positions, global brand director roles, or other strategic leadership roles within the company or the broader luxury beauty industry. *ASSUMPTION:* This role offers a unique opportunity for candidates to gain experience in luxury brand marketing and management, working with a global team and contributing to high-impact projects. 📝 Sample Projects 1. Developing and executing a global marketing campaign for a new product launch, including POSM production, event planning, and cross-channel communication strategies. 2. Collaborating with regional teams to create tailored marketing strategies that resonate with local consumers while maintaining global brand consistency. 3. Conducting market research and analysis to identify trends and opportunities in the luxury beauty market, and developing data-driven strategies to capitalize on these insights. *ASSUMPTION:* These sample projects demonstrate the candidate's ability to manage complex marketing campaigns, work effectively with global teams, and leverage data-driven insights to inform strategic decision-making. ❓ Key Questions to Ask During Interview 1. What are the key priorities for this role in the first 30-60-90 days? 2. How does this role fit into the broader marketing and communication strategy for Clé de Peau Beauté and Shiseido? 3. What are the most significant challenges facing the brand in the next 1-3 years, and how can this role contribute to addressing them? 4. How does Shiseido support the professional development and career growth of its employees, particularly in marketing and communication roles? 5. What are the key performance indicators (KPIs) used to measure success in this role, and how are they tracked and reported? *ASSUMPTION:* These questions help the candidate understand the role's expectations, the brand's strategic priorities, and the company's commitment to employee growth and development. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through this link: [Application URL] 2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role. 3. Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability. 4. Research Shiseido's company culture and values to demonstrate your fit and enthusiasm for the role. 5. Follow up with the hiring manager one week after submitting your application to confirm receipt and inquire about next steps. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.